Reborn Capital Madman

Chapter 0812 The chicken feathers after the price war, Sega will clean up

Introducing the policy of the Xiangjiang Foreign Exchange Fund Administration under Gao Xian's leadership is the top priority of this trip to the United States. Because smiling people do business or turn against each other and become robbers all come from here. If you explain it clearly, you will have it.

The effect of establishing the characters as proof.

Of course, the participants would not think of the contradictions and conflicts like the Asian financial crisis. They only understood Sir Gao's speech as attracting investment to the international financial center of Xiangjiang. From this perspective, the content of the speech is reflected in

Clear policies are quite in line with taste.

Next, Gao Xian visited the headquarters of the International Monetary Fund, mainly to implement the procedures of Xiangjiang using the part of his own special draw rights when necessary, so as to send a signal to the outside world that the Xiangjiang Foreign Exchange Fund Administration can use it.

The means are still very rich.

Then, Gao Xian visited the Federal Reserve, but was not seeking to sign a Hong Kong dollar currency swap agreement, because the Xiangjiang Foreign Exchange Fund Administration does not lack US dollar positions, and Midi has many younger brothers under his command, so it is not the turn of Xiangjiang to ask him for it.

Hong Kong dollars are guaranteed.

In short, sending positive signals to the outside world and deter speculation about the Hong Kong dollar, especially speculation about the Hong Kong dollar, is the key point.

It can be said that Gao Xian has no desires and no desires for the International Monetary Fund and the Federal Reserve. He only communicates simply and naturally and smoothly, he can tell the media with confidence that the visit is effective and very successful.

Before following the itinerary and going to London from twisting his waist, Gao Xian seized the time and did some private work, such as further giving instructions to Sega how to pick the fruits of victory after the price war.

The price war between low-end cheap personal computers and home TV game consoles, with Kangmaoda, Texas Instruments, Sega, and Atari as the main characters, the price war between low-end cheap personal computers and home TV game consoles is now gone. The Big Four and many small and medium-sized manufacturers are all vomiting blood, not kneeling on the spot

If you die and go bankrupt, you are walking on the road to the closure of the door.

Among the four giants, Texas Instruments and Warner's Atari are undisputed losers. The former lost nearly $200 million, while the latter lost more than $500 million. The kind of powerlessness can be used to get the listed company immediately.

It is reflected in the financial statements and cannot be concealed at all.

Seeing that Warner was so severely dragged down by Atari, the newspaper king Meadow, who had always wanted to open up the situation in the United States, was not satisfied with co-governing the 20th Century Fox Films with Malvin Davis, and began to fight Warner again.

The idea scared Steve Ross to start dealing with the mess of Atari while connecting with the capital of the circle of the times, which made Metto helpless with reluctance.

As for Texas Instruments, because Howard Hughes has done a good job in acquiring Texas Instruments, although there is a resistance similar to the wild and difficult Texas cowboys, the progress is still steadily moving forward.

By the way, malicious acquisitions between large American companies have become popular since the 1970s. After entering the 1980s, the scale of funds involved in the acquisition has repeatedly set new highs, and Howard

Hughes' attitude towards Texas Instruments is pretty good, such as promising to retain the current management and not conduct large-scale layoffs.

Kang Maoda, who was the first to launch this price war, could have used the attitude of a winner to pick the fruits. After all, the sales of the billion US dollars can be described as brilliant, but the pressure of losing money to earn publicity is greater, and then

The existing conflicts between Irving Gould, chairman of the board of directors of Kangmaoda and CEO Jack Tramir have further intensified, and Kangmaoda, who is trapped in a greater internal struggle, obviously has no intention of picking any fruits of victory.

Only Sega, although it was a trendy loss of hundreds of millions of dollars on the books, was still as stable as a rock. With a resource I fooled, I began to pick the fruits of victory. The primary goal was to do a good job in the toy business.

, but it came to catch up with the electronic game craze, leading to Mattel, which is now facing bankruptcy.

Gao Xian has received a North American electronic game market research report submitted by Gao Yi. It is similar to his expectations. Although the peak Christmas sales season this year is not far away, it is a pity that there is no need to play anymore, and even next year's business will be difficult to maintain.

As the market for home TV game consoles has a surprisingly shrinking rate, and there is probably room for sales of $100 million.

Compared with family TV game consoles, the rise and fall of the business is more obvious because the arcade is placed in public.

The most arcade business sites in the United States exceeded 10,000, which caused widespread concern for young people's social problems, but now it has dropped by 1,500, and the surviving arcade business sites have fewer businesses.

40%.

In the first two years of the hot video game market, the global electronic game market, including home TV game consoles, arcades, and personal computer games, reached a valuation of US$42 billion, but is now dragged down by the collapse of North American electronic game market.

The industry winter is coming.

In short, in the electronic game industry, due to shoddy production caused by barbaric competition, bad money drives out good money, is currently abandoned by consumers in the North American market, so many Wall Street analysts have a view that electronic games are just one kind of

Fashion comes quickly and goes quickly, that's it.

Gao Xian was too lazy to pay attention to other people's lives and deaths. Sega, who had already made full preparations, has a "lowest insurance policy" in the market, and the European market is also growing steadily, enough to stand firm. Now it is using the abundant capital to carry out some

Horizontal expansion such as toys and film and television works, such as Transformers, should also make money.

At the same time, Sega happened to control third-party electronic game developers through the license system in the name of correcting the mistakes of shoddy production in the entire industry, and eventually made Sega's electronic game platform mainstream in the market.

However, you must pay attention to your eating behavior. Gao Xian is worried about this. He arrogantly patted the check on someone's face. It was a very hated behavior. Sega's correct posture for picking the fruits of price and victory should be saved by the industry.

Those.

For example, when acquiring Mattel, the largest toy company in the United States, while allowing it to recognize the reality, it can also use Transformers and other businesses to tempt it to make it willingly throw itself into its arms.

In the process of incorporating small electronic game developers to Sega game platform, we should pay more attention to methods and do not leave the reputation of bullying the weak. Therefore, in addition to refining the license system, we can also provide appropriate support to help

It has passed the difficult period before us.

To sum up Gao Xian’s meaning, now for those who are evaluated as valuable goals, Sega acquires and collects them by buying at the bottom, and there is also a passionate capital to support them later. There is no need to make his image like a villain.

The same is true, so as not to be affected by the vested interests on Midi's side, seeing loopholes and causing trouble.

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