Reborn 80s
Chapter 604
Inside the Shanghai Stadium, this is the home ground of Shanghai Shenhua, the Shanghai Shenhua Football Club was established last year.
It was established with the Shanghai Football Team as its team.
Today is Shencheng and Shenhua's home game against Jingcheng Guoan. Jingcheng and Shenhua have so many things to say.
The Chinese National Football League Professional League officially started in March this year. Under the intervention of Chen Huaiqing, the commercialization and marketization of the Chinese Football League were established from the beginning.
Once the Chinese League One schedule is finalized, it will not be changed unless there are irresistible weather reasons.
The entire operation of China League A has nothing to do with the Football Association or anything like that.
It is operated by Huajia Company.
The Football Association just organizes the Football Association Cup and league affairs and doesn't get involved.
The organization of the competition is entirely handled by the Chinese League One Company, and the commercial contracts of the Chinese League One League are also entirely negotiated by the Chinese League One Company.
Every Chinese League One club is a shareholder of the Chinese League One Company. As a shareholder, in addition to enjoying the rights and interests of dividends, it is natural for them to supervise the operations of the Chinese League One Company.
The Chinese League One has signed an advertising contract of 200 million this year, plus the contracts signed by each team. If the total is added, it must be over 300 million.
This year’s live TV broadcast rights were given free of charge to CCTV and ATV, as well as provincial TV stations with Chinese League One teams.
Giving live broadcast rights to TV stations for free is also to attract more fans to watch the games.
On this point, Chen Huaiqing also specifically communicated with the club.
Don't think about small profits in the early stage, you have to have a big picture. First expand the market and cultivate enough fans, and then think about how to make money from the fans.
Of course, I really didn’t expect that Huajia’s advertising investment this year would go so smoothly.
After all, this is the first time, and many people are quite wary about being the first to eat crabs.
And often, the first one to eat the crab is the one who eats the big meat.
Later, it was said that those who came to eat later could also eat meat, but in terms of price, this was not necessarily the case.
Next to Chen Huaiqing sat Zhang Lu.
Zhang Lu wears long sleeves and wears a home jersey of Shencheng and Shenhua.
The jersey sponsorship and sports changes of each team are not discussed uniformly, but are discussed by each team themselves.
Of course, the league company also helps with matchmaking and invites domestic and international sports brands.
The Chinese market is currently very small, but its development potential is huge.
As long as a company has some foresight, it will understand that tapping the potential market is not something that can be done in one or two years, but requires several years or even more than ten years of continuous hard work to gain results.
It's like a piece of land that has just been cultivated and wants to be full of food. How is this possible?
The land still needs to be cultivated!
It will take several years of planting before the land becomes mature.
This jersey was bought outside, it is a genuine jersey.
Some of the jerseys sold outside have numbers and player names, and some don't.
Of course, it is impossible to print advertisements on this kind of jersey for sale.
How ugly it would be for someone to buy a jersey and wear it, and then advertise it!
The design of the jersey is quite good-looking. It has to be beautiful anyway. Who would buy unsightly clothes?
Wang Wan sat behind Chen Huaiqing and glanced at Zhang Lu. This woman, when Chen Huaiqing said she wanted to watch the game, she quickly bought a jersey and dressed as a fan!
Really are……
Don't know how to say it.
I can only paraphrase the boss’s words, she is a scheming woman!
Xu Hao didn't pay attention to anything else. While watching the game on the field, he also paid attention to the movements on the side.
Chen Huaiqing came after dressing up, wearing a hat and unshaven beard.
The beard is because I haven't shaved in the past few days.
Anyway, after growing some beard, Chen Huaiqing felt that his whole person had changed quite a lot.
Next to Chen Huaiqing, there was a middle-aged man sitting, who was the general manager of Shenhua Electric.
Everyone knows Shenhua, but they don’t know that Shenhua Electric is the company behind Shenhua. The main reason is that Shenhua Electric’s products are a bit single. It mainly makes gas water heaters.
At this time, the proportion of gas water heaters used in various households began to increase, mainly in various new communities. With such a good house, you can't always say that you can burn briquettes at home!
Moreover, all newly built communities have piped natural gas piped into their homes.
As long as you install a gas meter, you're good to go.
Mota Petrochemical also has a certain size of gas market in Shanghai.
Mota Petrochemical is not only located in Shanghai, but is also expanding to other cities across the country.
The total length of Mota Petrochemical's gas pipeline network has reached more than 5,000 kilometers, and it is still expanding.
Serving sixteen cities, mainly in southern cities.
Of course, Mota Petrochemical is also accelerating its expansion. Currently, there are still relatively few households using gas, and the construction of gas pipeline networks in cities is not enough.
Many cities don't even know what gas is.
"Shenhua's strength is quite good."
Chen Huaiqing didn't know when in the original history, Shenhua Football Club was established. Anyway, in this life, it was established last year.
What Shenhua Appliance values, in addition to using football advertising to promote itself, is that investing in football does not seem to be a loss-making business.
Investment in football is not limited to state-owned enterprises, but also private enterprises.
Yuzhou has also established a football team called Yuzhou Oriental Professional Football Club.
Yuzhou Dongfang belongs to Yuzhou Dongfang Group.
And what does Yuzhou Oriental Group do?
Many bars, KTVs, dance halls, etc. are owned by the Oriental Group.
Eastern Group is not only involved in these, but also in real estate, ports, financial investments, etc.
Who does Yuzhou Oriental Group belong to?
Xiao Weidong's.
In Yuzhou, everyone wants to give Xiao Weidong a piece of noodles. Who doesn't know that Xiao Weidong started a business with Chen Huaiqing.
Anyone who knows the history of Chen Huaiqing's family knows how big a role Xiao Weidong played in the early stages of Chen Huaiqing's fortune.
If Xiao Weidong's old man hadn't been the director of Jialin Factory, how could they have easily obtained motorcycle parts from Jialin Factory to assemble motorcycles and sell them?
Just kidding!
Xie Bo expressed satisfaction with the situation on the court. Shencheng and Shenhua showed their momentum at home.
The team needs the support of fans, and home results are particularly important.
After all, if the home court can be full for a game, the team can earn hundreds of thousands in revenue.
The current team's expenses are not too large.
If a player's salary can reach 10,000 yuan a month, he must be a well-known player.
"Now we are still far from competing for the championship. When the summer transfer period comes, we will prepare to introduce some strong players from abroad."
How good are the players there now?
Of course they are players from former league countries.
High cost performance.
With the alliance no longer existing, except for Rimbaud, none of the former alliance countries received economic assistance from the United States.
Life is not that easy.
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