Rebirth of the Industrial Tycoon

After the lecture, Uncle He planned to take time to invite Li Weidong to have a meal, to find out how Li Weidong was favored by the leaders.

However, before Uncle He had time to ask Li Weidong, Li Weidong had already left the capital and returned to Qinghe.

Li Weidong should hurry up to arrange mass production of massage chairs.

The massage chair is a good product. Of course, Li Weidong can't just let Mr. He have fun alone, he has to let the general public enjoy it.

Another important reason is that now is the 1990s, which is the most profitable decade for health care products. Of course, Li Weidong will follow this wave and make a lot of money, and by the way, he will also establish his own brand.

Health care products in China started in 1985, when a professor of genetics developed an 851 nutrient solution, which opened the curtain on the development of health care products marketing in China.

The late 1980s to the mid-1990s was the first period of rapid development of China's health care products industry. Various health supplements are flooding the country.

There are more than 3,000 enterprises in the country that only produce oral liquids. There are not a few people who have become billionaires by selling sugar water.

Beginning with 851 nutrient solution, domestic health products have experienced the prosperous Sun God, the rapid expansion of the three empires, the sudden rise of the K of Hearts, the health storm of the wife, the transformation of the salted fish of Melatonin, and the success of Amway Nutrilite. The leeks were cut wave after wave.

It was not until the state promulgated the "Administrative Measures for Health Food" and began to vigorously rectify the health care product industry that the wave of health care products stopped a little, and China's health care product industry has also entered a decade of low ebb.

After 2005, consumers have become increasingly rational in their flight, and they pay more attention to quality, brand and actual efficacy when choosing products. This is a situation of polarization among health care product manufacturers.

One is to really put effort into making products. Enterprises have begun to adopt the strategy of product and brand differentiation, and pay more attention to the efficacy of products and consumer demand.

The other is to continue to fool consumers and cut leeks to collect IQ tax.

However, as consumers are becoming more and more difficult to fool, this type of enterprise targets specific groups of people, such as the elderly, and designs a series of routines, starting from listening to lectures to deliver eggs, and slowly fooling the elderly to buy a few Thousands or even hundreds of thousands of health care products.

For more than 30 years, China's health care products industry has been constantly changing in terms of industrial structure, market demand, and competitive strategies.

In contrast, health care equipment has always been prosperous and has not suffered too much blow.

As far as IQ tax is concerned, health equipment is no less than health care products, and because most health care equipment is expensive, the ability of health care equipment to cut leeks is stronger than that of health food.

Moreover, many people who sell health care equipment are under the guise of high-tech. The cost of an unknown machine is only tens of dollars, but they dare to sell tens of thousands of dollars, which is really a huge profit.

Li Weidong naturally disdains to do this kind of deceptive business. The so-called gentleman loves money in a proper way. Li Weidong has his own bottom line to make money. He may use some unconventional business methods, but he will never use false ones. products to deceive consumers.

Although massage chairs can be regarded as health-care equipment, they are not products that fool people. This thing cannot cure diseases, but it does have health-care functions.

For example, massage chairs are really effective in relieving muscle fatigue. For diseases such as lumbar spine and cervical spine, lying on a massage chair and pressing for a while can be more comfortable and relieve pain.

...

In the conference room of the electrical appliance factory, Li Weidong told the management about the mass production of massage chairs.

Wang Jing, the deputy director in charge of production,

With a bitter expression on his face, he said, "Director, if we produce massage chairs, we probably won't have enough workers!"

"Didn't we just recruit more than 1,400 people a few days ago! The two new microwave oven production lines can run at full capacity 24 hours a day with 1,200 people, and the remaining 200 people just go to production. Massage chair." Li Weidong was talking about the workers sent by the Poverty Alleviation Office.

Among those 2,000 people, more than 1,400 people finally passed the training period and successfully stayed in the electrical appliance factory. This number also exceeded Li Weidong's expectations.

Wang Jing said, "These newcomers are still not skilled enough, but they can barely use it, but when I gave them training at that time, they mainly taught how to assemble home appliances, such as the last screw. Other work They won't."

"Assembling a massage chair is similar to assembling a home appliance. I think it's even simpler," Li Weidong said.

"Factory director, you forgot, except for the motor and massage head inside, there is a coat on the outside of the massage chair, and there are brackets and sponges inside. This is the work of a tailor!" Wang Jing reminded.

"Almost forgot about this!" Li Weidong suddenly felt that he was a little careless.

The massage chairs made before, including the one given to Mr. He, are all samples, such as sponge fillers and coat materials, which can be made very carefully by a tailor in the roadside tailor shop.

Today, to carry out large-scale industrial production, we can no longer rely on the craftsmanship of roadside shop tailors, and we need some workers who are proficient in tailoring craftsmanship.

"It seems that we still have to recruit people! And we have to purchase a batch of professional equipment such as sewing machines."

Li Weidong sighed lightly, looked at Wang Kaiping, his finance minister, and said, "Purchasing is your job, go back and investigate, what kind of sewing machine should you buy. As for recruiting..."

"Director, I have a suggestion!" Wang Jing said suddenly.

Li Weidong suddenly looked at Wang Jing with a look of surprise. Based on Li Weidong's understanding of Wang Jing, this guy always does what you say, and if he can't do it, he acts silly. Let him come up with an idea, every time he asks three questions.

Now Wang Jing has taken the initiative to say that he has a suggestion, and the sun is really coming out of the west!

Wang Jing continued to say, "Director, I know there is a place where there are many people who are proficient in tailoring."

"You're talking about the former transportation company's garment factory, right?" Li Weidong had already guessed what Wang Jing was thinking.

Wang Jing nodded: "After the garment factory arrived, it turned out that those workers in the garment factory are all unemployed, and many people are still staying at home, waiting for the company to arrange work! We can recruit these workers who are idle at home. , These are all skilled tailors, and they can be used directly without training after they arrive."

Li Weidong frowned slightly and began to weigh the pros and cons.

In the early 1990s, the so-called "unemployed in the factory" was actually laid-off. At that time, there were many names for "laid-off", such as "long vacation", "no job search", etc., which all sounded decent. It wasn't until around 1994 that the term "laid-off" really became popular.

After the garment factory of the transportation company collapsed, even Wang Jing, the deputy director of the factory, was laid off, and naturally the other workers also lost their jobs.

At this time, it has reached the stage of the Eight Immortals crossing the sea and showing their magical powers. Those who have a way to find a relationship can go to other subsidiaries or the third-industry to hang around, while those who are incapable have to squat at home. If they are unlucky, people like Wang Jing are still being The daughter-in-law was driven out of the house.

However, they are state-owned enterprise employees after all. Even if they are laid off, the transportation company still pays them basic living expenses. The money is not much, which means that people will not starve to death.

But in the past year or so, the transportation company is about to run out of steam. The thousands of laid-off workers in the tertiary industry, who don't work every month and get paid, are enough to destroy the transportation company.

As a result, the original basic living expenses have begun to be in arrears. At first, it was only a month or two in arrears, and now it is more than half a year.

When the basic living allowance was paid before, many laid-off workers stayed at home, waiting for the unit to arrange work. There are not many that really come out of their own hands.

After all, the garment factory is a relatively early closed enterprise. When these workers were laid off, the domestic layoff wave had not yet come, so they still had some illusions, thinking that the workers of state-owned enterprises were iron jobs, and even if they were laid off, the transportation company would not care. Their.

However, when the basic living expenses began to be in arrears, these laid-off workers really panicked. When some people start to try to find another way out, they find that there is not much way out at all.

In the early 1990s, finding a job was not an easy task. The private economy that provides a large number of jobs has not yet emerged. In the third-, fourth-, and fifth-tier cities, there are not many small restaurants on the roadside, so it will not absorb too many jobs.

Public institutions or state-owned enterprises are regarded as units with internal constitution. It is conceivable for ordinary people to infiltrate the system, but it also cannot solve the problem of employment.

In addition, there are young people who come out of school every year and also need to work. The pressure of employment is actually very great.

Especially for those older laid-off workers, it is very difficult to find employment. Such people cannot learn new skills, and their work is not as quick as that of young people. Few units are willing to have an uncle or aunt who is about to retire.

Today, there are about 150 laid-off workers from garment factories squatting at home. These are all skilled workers. They can make clothes without any problems. Sewing a cushion is not easy!

Li Weidong used to be the director of a garment factory of a transportation company, so he doesn't need Wang Jing to introduce him. He also knows that there are skilled workers in the garment factory.

But it is precisely because Li Weidong is too familiar with the garment factory that he hesitates to recruit laid-off workers in the garment factory.

Because Li Weidong knows that the employees of these state-owned enterprises are not easy to serve, and they may not be willing to work in private enterprises.

In that era, the employees of state-owned enterprises still looked down on the private economy in their bones.

In the thinking of the old state-owned enterprises, being self-employed is a very shameless thing, similar to the second-rate people in the mixed society. Therefore, many laid-off workers of state-owned enterprises would rather stay at home every day than start a small business.

More importantly, Li Weidong's electrical appliance factory has militarized management, which is more stringent than that of later generations in 996. The elder sisters of those garment factories may not be able to adapt to the working rhythm here.

Seeing the hesitation on Li Weidong's face, Wang Jing persuaded: "Those unemployed workers in the garment factory are pitiful. They haven't worked for several years. Last year, there was a basic living allowance, and now even the basic living allowance is not enough. No more. Director, if you can help, help them!"

Wang Jing said, and gave Wang Kaiping a wink.

Wang Kaiping is also a person from a garment factory. He understood what Wang Jing meant, so he also persuaded: "Director, some of the unemployed workers in these garment factories have a very difficult family. And they also have tailoring skills, indeed It's what our factory needs right now."

Li Weidong shook his head: "We are running a business, not a shantang. We can't recruit people to work here because of family difficulties, right? Besides, when it comes to family difficulties, the Poverty Alleviation Office will send them to us. Of those young people from impoverished mountainous areas, which one is not from a difficult family?"

When Li Weidong said this, he continued: "Of course, after all, I was the factory manager of a transportation company's garment factory before, and I'm not that kind of heartless person. We can recruit unemployed workers in this garment factory, but it is absolutely impossible. Not because of their family difficulties, but because they can work in the factory!

They come to work and earn their wages by their own labor, not because our factory feels sorry for him and gives them some alms. The money they earn is what they deserve, and so is the salary we give. There is no such thing as who owes whom, we must first make it clear. "

Everyone in the conference room was a little confused. They didn't understand why Li Weidong emphasized these seemingly nonsense things. People work for you, and you give them wages, isn't it just and right?

Li Weidong continued: "Since this has been made clear, then the unemployed workers of these garment factories who come to work here must abide by our rules, regulations and management. If it's good, pack up and leave immediately! It's not sympathetic to talk about."

Everyone immediately understood that Li Weidong was worried that the workers from the state-owned enterprise would not be easy to manage, so the employment relationship between the two parties was clearly defined in advance.

I pay to buy you to work hard. If you don’t want to work hard, get out. It’s as simple as that, no one owes you anything!

From the point of view of future generations, the boss is not satisfied with you and fires you, which is also justifiable.

However, for the laid-off workers of state-owned enterprises in the early 1990s, it was something that had to be emphasized, and it had to be said very clearly.

Workers at that time generally felt that once they joined the company as a worker, they could live their lives, and the company would take care of you for the rest of your life. Even today's state-owned enterprises have such ideas.

Li Weidong didn't want these laid-off employees of state-owned enterprises to bring this kind of thinking to the puppy electrical appliances, so he took a precautionary shot in advance.

Then Li Weidong continued: "Unemployed workers in the garment factory, they are employees of the transportation company after all, and their personnel relations are all in the transportation company. If you ask them to give up their identity as workers of the transportation company and come to us as workers, it is estimated that they are not willing.

So this time, we will not go through the process of recruiting regular workers, that is to say, everyone who comes to us will be temporary workers! There is no base pay, only piece rate pay. Make a product, count a piece of money! Other than that, we do not provide any guarantees. "

"Factory director, in this case, the unemployed workers of the garment factory are probably unwilling to come?" Wang Jing asked in a low voice.

"I haven't finished talking yet!" Li Weidong continued; "Since they are all temporary workers and receive piece-rate wages, I don't make any demands on their working hours, that is, how long they want to work every day, Just work as long as you want. If you come today and don’t want to come tomorrow, you don’t need to come, just tell me in advance.”

"Director, it's not easy to manage like this!" This time it was Wang Kaiping who spoke.

"Do you want the eldest sisters of the garment factory to be militarized like other workers in two shifts 24 hours a day? Let's not talk about whether their bodies can bear it, just say that these eldest sisters have families. , to take care of the elders, to take care of the children, to go home to cook, wash clothes and do housework, plus the time to and from get off work, they spend so much time working in the factory!"

Li Weidong paused, then said: "So this kind of temporary labor system is a last resort. They can't work like other workers, and they don't deserve the remuneration and treatment of regular workers."

Li Weidong is in the manufacturing industry. Of course, what he pursues is the maximization of production efficiency and the minimization of production costs, so as to maximize profits.

Militarized management can maximize production efficiency. For this reason, Li Weidong is willing to pay a little more to pay workers considerable overtime pay and provide workers with living allowances such as meals and accommodation.

And once there is no militarized management, the production efficiency will inevitably decrease, and Li Weidong is unwilling to make extra efforts.

This time, it is still a group of eldest sisters with families. The production efficiency will not be very high. Since it is impossible to pursue efficiency, Li Weidong can only pursue the minimum production cost and reduce all costs as much as possible.

Simple piece-rate wages are obviously the best way to reduce costs. There is no basic wage. Workers can make as many pieces of goods as they want, and employers don’t have to pay any extra costs.

However, Li Weidong also knows that if there is only a simple piece-rate wage, the elder sisters of the garment factory may really not want to be this temporary worker. After all, they are all state-owned enterprise workers and have the face of state-owned enterprise workers. For a state-owned enterprise worker, how embarrassing is it to come to a private company to work or to be a temporary worker?

Therefore, Li Weidong deliberately added some flexibility in terms of working hours. You don’t need to work from 9 to 5, come and go as you want, give workers the greatest freedom, and treat it as a part-time job, at least make the older sisters more psychologically acceptable.

In the end, Li Weidong also made an excuse for this cost-cutting behavior, euphemistically, in order to make it easier for these eldest sisters to go home and take care of their families.

When it comes to profits, Li Weidong's face as an authentic capitalist is undoubtedly revealed.

...

In the old family yard of the 175 retired workers, a pedal tricycle slowly parked downstairs in Yan Junsen.

Yan Junsen immediately came down and instructed his son to move the big box in the car.

The sharp-eyed person looked at the box and found that it was a large 25-inch color TV.

In 1993, the 25-inch color TV was already the largest model available on the market.

The good neighbors in the family courtyard couldn't help but start talking.

"Old Yan's family just bought a 200-liter refrigerator last week, and today they bought a 25-inch color TV!"

"You forgot, they bought a washing machine the day before yesterday, and it was semi-automatic!"

"Has this old Yan made a fortune? It costs thousands of dollars to buy so many things at once!"

"Strange, Lao Yan's retirement salary is about the same as mine! The two of them usually live frugally, so why are they willing to buy so many things at once."

"If something goes wrong, there must be a demon. Do you think Lao Yan took money that shouldn't be taken?"

"I remember Lao Yan used to study tanks. Could it be that he sold secret military data to enemy agents?"

"Don't talk nonsense, Lao Yan is also a tried and tested old comrade, how could he do such a thing?"

"Yeah, I also believe that Lao Yan will not reveal state secrets!"

Although everyone said this, they were already thinking about whether they should report it to the relevant departments!

For nothing else, just because the big color TV and refrigerator you bought made me jealous, I have to report it!