Rebirth of the Industrial Tycoon

At the Canton Fair in the 1980s, there were not many types of household appliances in the exhibitors. Li Weidong thought about it, and what could be called a "big iron box" was probably only his own air fryer.

"No wonder I looked around and couldn't find the air fryer. It seems that it was placed in the most remote booth."

Thinking of this, Li Weidong asked, "Senior, where is the booth of Chunhua Vacuum Cleaner's vacuum cleaner?"

"It's over there! The side and back of the refrigerator." The sales representative of Chunhua Vacuum Cleaner pointed in one direction, and then said, "I'm right, if I didn't point it, you might not be able to find it. "

"Indeed, most of the booth is covered by the refrigerator in front. If you are not careful, you can't find it." Li Weidong nodded and walked over.

Next to the vacuum cleaner showcase, in the most remote corner, Li Weidong finally saw his air fryer, which was placed alone on a shelf.

There is a row of refrigerators in front of this shelf, TV sets are placed on the counters on the side, and a booth for vacuum cleaners is next to it. In front of the vacuum cleaner is a washing machine, and there are electric fans and air conditioners on the side of the washing machine. Hao is no exaggeration to say that the shelf where the air fryer is placed is surrounded by 360 degrees in the corner.

In comparison, the Chunhua vacuum cleaner is indeed much better, at least through the gap between the refrigerator and the washing machine, you can still see the booth of the vacuum cleaner.

And if the merchant wants to see the air fryer, he has to go around the back of the refrigerator and washing machine to see the air fryer on the shelf.

I believe that none of the merchants would be idle and go around the back of the refrigerator to look for exhibits.

Facing this remote booth where grandma doesn't hurt and uncle doesn't love, Li Weidong can only sigh helplessly.

No way, who made the air fryer a brand new product!

Other exhibits in the home appliance exhibition area, such as TV sets, refrigerators, washing machines, etc., have been around for decades, and they have already entered thousands of households, and the market has already proved the demand for these kinds of home appliances. It is also a matter of course to place common household appliances such as televisions and refrigerators in a conspicuous position.

What's more, those who came to participate in the Canton Fair are still the best among the domestic home appliance companies, all of them are big brands. Big brands, of course, have to occupy the most visible and advantageous positions.

In contrast, the air fryer is a home appliance that has never appeared before. Whether the market can accept this product is still unknown. In addition, Li Weidong’s air fryer has not even registered a brand, so it will naturally be arranged in a remote area. corner of.

At that time, the Canton Fair was like this, and it was extremely unfriendly to new products that were not well-known. Last year, Li Weidong's linen car seat cushion was directly cancelled.

Once a certain commodity has proved its ability to earn foreign exchange by exporting, the treatment will be different. Products that can earn foreign exchange by exporting can have their own independent booth, stand in the C position in an exhibition area, or even have a dedicated exhibition area.

This is very similar to writing an online novel, the great god opens a new book, the promotion of the splash screen, the push of text, and the independent topic, all in one set, there are hundreds of thousands of collections of tens of thousands of words, and the results on the shelves fly directly;

A senior author opens a new book, a complete set of recommendations goes to the shelves, and then there are various homepage and app recommendations, with high exposure;

The new author has opened a new book. After waiting for a long time to test the water, he is still a mosquito leg. The effect is not good, and he may not have another chance.

Of course, there are occasional exceptions. For example, an old-fashioned player called "passing the border" has been streaking around since it was put on the shelves, and his work has no exposure at all. It is only by well-meaning readers who give monthly tickets that he can persist in staying up late to write articles.

The Canton Fair is also like this. It has not proven its products. It is like a newcomer. Why should it be a good booth!

Li Weidong frowned slightly: "I don't think there is any stupid foreign businessman who will go around the back of the refrigerator to look at my air fryer, unless it's a tall guy with a height of more than two meters, standing in front of the refrigerator can see the back. Happening.

Such a bad location, what can I do? The fragrance of wine is also afraid of the deep alley! "

The next moment, Li Weidong suddenly thought of a way.

"The smell of wine? The alley is deep? I have an idea! Since foreign businessmen can't see my booth, let them smell it! I'll go buy some pork belly, potatoes and other things in a while, and I will use air frying on the spot during the Canton Fair. Pot-fried meat, the fragrance spreads out, it will definitely attract foreign businessmen!"

Li Weidong couldn't help but think of the meat salesman in the Korean supermarket.

Due to dietary habits, Koreans prefer to eat roasted pork belly. In addition, there is a relatively raw ham sausage in Korea, which is also roasted.

In the big supermarkets in Korea, whether it is Lotte or emart, you can always see salesmen wearing aprons and masks, frying meat and ham in a small barbecue oven, then cutting them into small pieces, inserting toothpicks, and serving them to customers.

The smell of fried meat can be smelled from far away, and passers-by will involuntarily come up to see it, taste it, and then buy this product with a high probability.

"Last year, I was a guest taxi driver, and this year I'm going to be a supermarket salesman." Li Weidong laughed self-deprecatingly.

But in the next second, Li Weidong found out that there was no power supply around!

Without power, the air fryer will not be able to start, and there will be no way to fry things on the spot. Li Weidong's plan will be in vain.

"What are you doing, there is no power supply in the home appliance exhibition area! The organizer is too unprofessional!" Li Weidong complained in his heart, and then began to think about how to get the power supply.

"I have to ask the organizer to pull a power cord. But if I ask for the power by myself, the organizer may not be willing to take care of me!" Li Weidong sighed softly.

If it is a product such as a car seat cushion that has a brilliant record, it is absolutely qualified to ask the organizer, and the organizer will try its best to meet it. But the air fryer is just a new product, and it is obviously not qualified to ask the organizer to make a request.

"In this case, I can only take advantage of the situation! Although I am a small talker, there are many well-known brands in this home appliance exhibition area!" Li Weidong looked around, and it turned out that they were all big brands of home appliances in the 1980s.

Looking at the entire home appliance exhibition area, the most are refrigerators and TVs.

The leader of the refrigerator area is the Snowflake refrigerator, which was born in 1956 and once produced the first refrigerator in China.

Before the reform and opening up, Snowflake refrigerators were always used for medical use, and it was not turned into civilian use until the 1980s. At that time, Snowflake refrigerators used the production equipment and technology of Philips of the Netherlands, and the refrigerators produced were stable in performance and moderate in price. , deeply loved by consumers, and the products are in short supply.

The second child in the refrigerator area is naturally Haier. At that time, Haier was also called "Liebherr". The operation of Haier's general manager Zhang's smashing of refrigerators made Haier refrigerators successfully ranked among the top in China.

In addition, there are Meiling refrigerators from Hefei Second Light Factory, Rongsheng refrigerators from Zhujiang Refrigerator Factory, and "Xinxiang Philips" refrigerators from Xinxiang Refrigerator Factory, which are later Xinfei refrigerators. These are the famous refrigerator brands in the future.

The leader of the TV area is the Panda brand TV. In addition, Peacock brand TV sets, Beijing brand TV sets, and Peony brand TV sets also occupy a place.

The following brands have never been heard of after the 00s, because none of them can survive into the 21st century.

And the future giant of the domestic color TV industry, only Hisense came to the Canton Fair. The predecessor of Hisense was a radio factory. It began to produce TV sets as early as 1978. It is regarded as a relatively old domestic manufacturer.

Other TV giants, Skyworth was established in 1988; Konka is a joint venture and has its own dedicated export channels; tcl is still producing tapes and telephones; as for Changhong, it is being shouted and killed by domestic TV manufacturers. Dare to come to the Canton Fair.

At the end of the 1980s, the domestic TV industry was reshuffled for the first time. The reason was that Changhong had broken through the difficulties of color TV picture tube technology. The cost of domestically produced picture tubes was very low. In comparison, 14-inch color TVs using imported picture tubes cost thousands of dollars.

Changhong's color TVs were cheap and quickly seized the market, but they also offended all domestic color TV manufacturers. Those old-fashioned color TV companies naturally wanted to yell at Changhong. Fortunately, the market finally chose companies that dare to make technological breakthroughs, rather than those old-fashioned state-owned enterprises.

In the air-conditioning exhibition area, Chunlan air-conditioning is a thriving, in addition to Guqiao and Swan brand air-conditioning.

This Swan brand air conditioner is not the little swan known to later generations, but is produced by a factory under the aerospace sector, which is considered a military-related enterprise.

The future Swan air conditioner will mainly produce military, industrial and marine air conditioners.

In 1988, the two giants of the future air conditioning industry, Gree was still producing plastic electronic watch cases. As for Midea, their main product is electric fans, and they shared a booth with another well-known brand, Great Wall electric fans.

In the washing machine area, Little Swan is the oldest brand, in addition to white chrysanthemum, narcissus and other brands. The washing machines of that era seem to like to name animals and plants.

...

Li Weidong took out a pack of cigarettes, and then went to set up with other exhibitors.

Li Weidong's strategy is also very simple, continue to pretend to be new, pretend that he doesn't understand anything, and humbly ask the "old seniors" for advice.

This trick is very effective. When ordinary people encounter Mengxin, even if they only know a little bit, they will probably pretend to be very understanding and show off their knowledge to show their ability. .

Li Weidong also pretended to be humbly and taught to satisfy the vanity of others.

It didn't take long for Li Weidong to get acquainted with several exhibitor representatives.

After a few people chatted for a while, Li Weidong felt that the time was almost up, and finally got to the point: "I have been chatting with you seniors for a few minutes today, but I have increased my knowledge. I didn't expect that there are so many ways at this Canton Fair."

"That's right, there are too many doorways at the Canton Fair. I only talked about more today! Xiao Li, after the Canton Fair officially starts, take a good look, study hard, and ask more if you don't understand." Put on a teacher's stance.

"You have to study hard." Li Weidong smiled slightly, and turned his voice and said, "Although this is my first time here, I always feel that our home appliance exhibition area seems to be missing something."

"What's missing?" another asked.

"Lack of electricity!" Li Weidong pointed to the surrounding color TV refrigerators, and then said: "We are in the home appliance exhibition area, how can we have no electricity!"