Rebirth begins with e-commerce

Chapter 589 Stock Pricing

The first step in listing is to carry out shareholding reform and transform it into a joint-stock company.

The world's first joint-stock company is the Dutch East India Company.

In the Age of Discovery, European countries emerged to explore world geography and develop overseas business opportunities.

They arrived at the East Indian Ocean Trade Zone and found that the prices of goods in the place were low, especially those such as pepper and spices. They could immediately make huge profits as long as they were transported back to Europe.

Westerners are extremely obsessed with spices and once became a luxury item, with prices comparable to gold.

In 1560, a group of Dutch merchants sent Hotman to Portugal to spy on business information. The merchants then set up a company and used this information to develop in the East India region.

Because this business is too profitable, the Netherlands has successively established 14 companies focusing on East India trade.

No matter what business, when there are too many competitors, the price will be reduced, and profits will inevitably decline.

Due to fierce market competition, East India trade has gradually become a business with high risk and no money.

Later, the leaders of these 14 companies gathered together to hold a meeting and decided to merge and become a joint company, the world's first joint-stock company - the Netherlands East India Company.

Different people have different opinions on Pinru Group's sudden announcement of its listing.

"I can't help but want to go public and make money!"

Some people are concerned about whether Luo Xiu can become the new richest man in China, while others are calculating how many millionaires will be born to Pinru Group.

"Didn't Luo Xiu say that he would never go public? Why did he suddenly apply for listing again?"

Now Luo Xiu actually only needs to do one thing, that is, to remove sensitive businesses.

Listing on the US stock market requires roadshow to find investors.

"I don't know how much the market value can reach."

When Alibaba first went public, Lao Ma's personal assets reached more than US$20 billion, ranking first in China. The company has 11,000 employees, and each person can cash out an average of US$4.22 million, about RMB 25.9 million.

Their wealth is built on the exploitation of black slaves, on the mountain of human heads, full of blood and smell.

Before Luo Xiu was reborn, as a company executive, he also experienced preparations for the company before going public.

If the company can obtain 50% or even 100% revenue and profit growth for several consecutive years, it means that the company has great future development potential and can give higher PE.

This moment can be said to be the ultimate ideal of every entrepreneur.

Keep it and go public alone in the country, or never again.

Not only did he become a hot search every now and then, he also controlled many social platforms.

For Asian countries, they can say that they are pirates who can do business.

Whether a company is competitive and has huge potential cannot be separated from the company's management and technical backbones.

"Upstairs, when did my husband have you, the illegitimate child?"

In addition, they will also talk to the company's management and technical backbones.

Of course, pricing doesn’t mean you can set as much as you want.

...

The issue price of the stock determines the company's market value and also determines how much money the company can raise in this IPO.

The Dutch East India Company is a company that can form self-organized mercenaries, issue currency, and be allowed to colonize and rule other countries and regions.

Now Pinru plans to make an IPO, it also faces pricing problems.

They used their own armed forces to forcefully buy and sell, plunder and colonize.

For example, Alibaba, which created the largest iPo on the New York Stock Exchange, determined the issue price to be US$68 per share, issued a total of approximately 320 million shares, and raised more than US$25 billion, setting the highest iPo in the global stock market at that time.

Most of the early capital groups accumulated primitive capital through plunder, colonization, slave trafficking and other means.

Our enterprises have not gone through such a stage, and can only rely on the blood and sweat of workers to accumulate wealth bit by bit, and gradually become the world factory today.

At that time, the Dutch people could have no worries about dividends and food and clothing as long as they held a few shareholders in their hands.

Coupled with his legendary entrepreneurial path, it can be said that every move can arouse heated discussion among netizens.

Because a large part of the company's early financing was cheated from his father-in-law, and they were all their own people.

The pricing methods adopted in different securities markets are different.

"It is inevitable to surpass Baidu, it depends on how far it is to double horses."

On the contrary, after completing the accumulation of capital, we have begun to become the Virgin.

If it is too high, investors and investors feel that the value of your company is not that high, and if you don’t buy your stock, you will fail to go public.

What makes Luo Xiu different from other low-key and pragmatic entrepreneurs in China is that he often shows up in front of the media.

...

On the one hand, they will send finance to check each income and expenditure of your money, calculate your actual revenue and profit in the past two or three years, and price them based on these financial data.

If they find that the employees in your company are mediocre in the process of due diligence, generally older, and unable to compete in greater market competition, they will not give a high PE.

At that time, Luo Xiu stood by, watching him as he attained enlightenment alone and ascend to heaven.

At the same time, news that Pinru Group officially applied for listing to the New York Stock Exchange spread, instantly occupying the headlines of major media.

Those investors are guessing the final price of stocks.

"Is Luo Xiu your husband? Who is the one lying in my arms?"

During that time, investment companies came to do due diligence every week.

In order to make investors believe in the value of your company, listed companies need to hold a "roadshow" and communicate fully with investors.

Its peak period had an army of more than 150 merchant ships, 40 warships, 50,000 employees, and 10,000 mercenaries.

"My dad told me last night that our family is just doing some small business and dare not compete with Shuangma."

In theory, if you price too low, you will get less money and you will lose a lot.

For the Dutch, it is a gold mine that can make money every day. The annual stock gold returns reach 40%.

The restructuring of Pinru Group is not too difficult.

If you have 1 billion shares, each share is priced at $10, then the company's market value is $10 billion. If you have 100 US dollars per share, the company's market value is $100 billion.

For example, payment business, which is related to national financial security, must be divested and independent.

Publicize the development prospects of listing to investors, deepen investors' understanding of the proposed listed companies, and understand investors' investment intentions from them, discover demand and value positioning, and ensure the successful issuance of securities.

This so-called roadshow is actually storytelling.

Now Luo Xiu is sitting in the study, his hands jumping rapidly on the keyboard, creating a story for the company that sounds very interesting.

Just like Shaolin Kung Fu and Football, it is a big deal.

(End of this chapter)