Rebirth begins with e-commerce

The 2014 Spring Festival is getting closer.

In the past, at this time, the whole group completely relaxed and waited for the Spring Festival holiday.

But this year many of them have reached the most nervous time.

One is the New Year’s greetings at Xiaopozhan.

The New Year’s greetings are not live broadcasts, but are just submitted by the up owner and then cut into a three-hour video.

Theoretically, the video can be made in advance and broadcast on the Spring Festival Gala, which does not affect the vacation.

But as we all know, the owners of B station are all pigeon spirits, and they have long been accustomed to delaying and few can submit their works on time.

The staff need to urge them over and over again, send them blades, and whip them physically... to submit the first draft after various fancy urging them.

After that, it was modified and remade again and again, and finally completed before New Year's Eve.

The second is the shaking red envelope activity of the Spring Festival Gala.

This is related to the success or failure of the Chinese ball payment and whether we can win this war with the two horses.

Moreover, for Luo Xiu, you can lose when doing takeout, live broadcasts, and video websites, but you can’t lose when doing payments.

Because he uses the social security fund money to make payments.

If you fail and lose the money, you will be a sinner of the nation.

In order to let everyone devote all their energy, Luo Xiu even changed the company's annual meeting to after returning to the Spring Festival.

"By the way, will your dad not go skiing this year?" Luo Xiu asked Guan Shiyu.

"He seems to be very busy lately, and the itinerary he booked has been cancelled."

In the past, my father-in-law would charter a flight abroad every year, but this year he stayed in China, which surprised Luo Xiu a little.

It seems that the winter of real estate is indeed coming, and my father-in-law's life will not be easy in the future.

However, last time I looked at their debt ratio, it should be no problem to survive this year, and I guess there is no need to save the situation by myself.

And as long as you survive 14 years, real estate will usher in several good times.

Luo Xiu decided to worry about himself first.

...

New Year's Eve.

Almost all employees have returned home on holiday.

But some engineers are still left behind in the company to prevent server crashes.

Because hundreds of millions of users will take out their mobile phones to shake red envelopes at the same time tonight, the server will be under tremendous pressure.

At the same time, although many employees were eating New Year's Eve dinner at home, their work computers were always on by their side, and they needed to put down their chopsticks and join the rescue.

Luo Xiu’s parents also celebrate the New Year in Yangcheng this year.

They prepared the New Year's Eve dinner early, and after eating with their son and daughter-in-law, they turned on the TV to watch the Spring Festival Gala.

People in Guangdong Province do not have much persistence in the Spring Festival Gala. In the past, they just turned on the TV at this time, and then the whole family started playing cards.

But this year my son obviously had no intention of playing cards, and the family could only sit in front of the TV and watch these boring skits.

During this period, Comrade Luo Weimin received messages on his mobile phone, most of which were New Year's greetings sent by old friends from the Writers Association.

On Weibo, jokesters were ready early to start the annual Spring Festival Gala Tucao Competition.

When they saw the host appearing, in addition to Lao Bi, Zhu Jun, Dong Qing and Li Sisi, there were also Zhang Guoli, so netizens immediately started to complain:

"After Zhang Guoli came out, the four people next to him did not kneel down and shouted long live long live long live long live long, I felt very uncomfortable."

"Little Caiqi, heartache, has been spinning around there."

"It means that Xiao Caiqi is a pure Chinese, because he is not a Chinese because he is not a Chinese."

"You all misunderstood that Xiaocaiqi is cutting magnetic inductive lines, generating induced current, and supplying power to the entire field."

"Sure enough, netizens complained about the Spring Festival Gala, which is much more interesting than the Spring Festival Gala itself."

"It turns out that the correct way to open the Spring Festival Gala is not to watch it with your family, but to watch it with Weibo netizens."

...

After a few shows, the jokesters' literary thoughts have begun to dry up and they can't express any new ideas.

Everyone thought that this year's Spring Festival Gala would end like this, and the two hosts walked out with red envelopes.

Zhu: Dong Qing, do you know? We have always had the custom of sending red envelopes during the Chinese New Year.

Dong: Of course we know, and this year's Spring Festival Gala cooperates with the Chinese New Year payment to send red envelopes to audiences across the country!

Zhu: Send red envelopes to audiences across the country? Where should I send them?

Dong: Don’t worry, let’s invite tonight’s red envelope Miss Guan Shiyun.

Guan Shiyun appeared, asking the audience on the scene and the audience in front of the TV to take out their mobile phones, open the Rice Tuan Payment App, and shake it together.

Next, the host held the microphone and interviewed the audience below and asked him if he had shaken the red envelope.

The audience turned the red envelope page of the mobile phone to the camera and said excitedly: "There is really a red envelope, I shake it for ten yuan."

After interviewing several viewers in a row, the host asked Guan Shiyun: "What should some viewers do if they did not download the Rice Tuan Payment App and did not shake the red envelope?"

"Don't worry, our Fantuan Payment has prepared 500 million cash red envelopes and 1 billion shopping red envelopes for audiences across the country. Now download the Fantuan app. You can shake it every hour until the countdown to zero."

"Thank you, the audience who have not downloaded it, please hurry up and download it. Let's shake it together at the same time next time."

...

Guan Shiyun's appearance once again inspired the Weibo jokesters, and there is content to complain about.

"I only shook 50 cents, if only the amount was as big as the breast of the red envelope angel."

"Just just used my hand speed that I had been single for 30 years and successfully shook 5 yuan."

"I shook 80 cents and spent more than a dozen yuan in traffic fees to download the app."

"Mobile and China Unicom may become the biggest winners."

"I shake the Maserati 20 yuan without threshold coupons. Is this 20 yuan I lack? What I lack is the remaining 999,980 yuan."

...

The Internet basically complains that the amount of red envelopes is too small and not enough traffic fees, and few people praise Luo Xiu for sending red envelopes to everyone.

However, backstage data shows that the audience is very enthusiastic about participating in this event.

The number of people participating in the red envelope shake for the first time is nearly over 100 million.

Moreover, the number of app downloads continues to soar. Obviously, many users who do not have Rice Tuan Payment installed on their mobile phones have downloaded it because of this red envelope activity.

Although the 500 million red envelopes are averaged to each user, there is not much money.

For many viewers, this amount of money may not be too lazy to pick it up if they fall to the ground.

But on New Year's Eve, the family sits together to watch the Spring Festival Gala, and the picture is full of excitement.

As long as one person shakes the red envelope, the others want to try their luck and see who has the best luck.

This is just like people from Guangdong Province sending red envelopes for the New Year. The picture is not about money, but about a kind-hearted head.

Even if many people are not interested at first and resist the marketing activities of such companies, they will feel a mentality of missing out on hundreds of millions when they see people around them shook red envelopes later.

So at the next hour, they couldn't help but take out their phones and shake them with everyone.