Tokyo Video Game Tycoon.

However, this is ultimately just a thought.

After the Direct ended, TV Tokyo continued with a program featuring interviews with several current employees of Yusei Electronics Entertainment, which served as a good transition to the Direct.

Out of curiosity, almost no one changed the channel; everyone wanted to hear what these people would say in their interviews.

As for Zhu Youxing, he was very satisfied after watching the pre-recorded live broadcast at home.

Hmm, the final product looks pretty good. Looks like I do have some acting talent.

If any games are ever adapted into movies or TV series in the future, I might consider making a cameo appearance.

Chapter 134 Opening the Market

The next day, many authorized Famicom stores were packed with customers.

Many people flocked into the store to inquire about the latest game console.

Some of them simply slammed their money on the table, shouting that they could pay and they wanted to get the game console as soon as possible.

But the store clerks could only apologize to these people and say that the game consoles had not yet been released and they could not provide them.

Not to mention the customers, even the store employees want to get their hands on the latest game consoles right away.

Especially that GB.

GB did not announce its price during the Direct presentation.

However, people already sensed that this might not be cheap.

Although, according to the description, it only has performance close to that of the Famicom.

The 16-bit Super Famicom only costs 8000 yen.

But no matter how you look at it, such a portable game console can't possibly be cheap.

But it's okay.

We have money.

Even though the bubble has burst and life has been tough, entertainment is still essential.

Moreover, video games are already a relatively inexpensive form of entertainment.

They can accept it perfectly well.

Meanwhile, news about Yusei Electronic Entertainment was everywhere—in newspapers, on TV Tokyo, and on now-popular online portals.

"A rising star in the industry, Youxing Electronic Entertainment, a game-changer."

"Genius-like creativity, god-like imagination, this is an invincible company!"

"How did Zhu Youxing, a young club president, carve out his own gaming empire?"

Various messages and news have been circulating, which has inadvertently helped Youxing Electronic Entertainment continue to expand its influence.

Moreover, thanks to the price reduction strategy of the Famicom, the number of people interested in video games began to rise significantly.

The sales volume of the Famicom reached 500,000 units in the previous month.

But in the second month, the number immediately jumped to 700,000 units.

This is quite terrifying.

This equates to an average daily sales volume of over 20,000 Famicom consoles.

The release of the Super Famicom (SFC) does not seem to have affected the sales of current game consoles.

Since the SFC machine itself cost 8000 yen, the average price of the games also increased by about 500 to 1,000 yen.

Compared to this, the discounted Famicom (Nintendo Entertainment System) is also very attractive.

This would likely extend the lifespan of the Famicom (Nintendo Entertainment System) by a considerable amount of time.

Those game development companies had originally planned to gradually shift their game development to the Super Famicom (SFC).

But seeing that the Famicom was selling even better, with total sales about to break three million, they did not hesitate to choose to focus on both.

We need to make games for the Famicom and also for the Super Famicom.

Making games on the Super Famicom (SFC) was relatively simpler. Unlike the Famicom (NES), where everything had to be meticulously crafted, developers were finally able to create games more freely.

But the foundation of the Famicom is large enough.

They only need to make an SFC game and then lower the overall graphics and sound quality to barely fit it into the Famicom.

New players are enthusiastically buying Famicom consoles, which doesn't affect those who have already pre-ordered the Super Famicom.

If we're talking about who's having the biggest headache right now, it would probably be the gaming division of Surui Electronics, along with several other large companies that are also itching to make game consoles.

They had all prepared their respective game consoles for release.

Their performance is generally between 8-bit and 16-bit.

The entire video game industry is currently a blue ocean market; anyone with a bit of capital can make a lot of money by entering it now.

Many players are simply not satisfied with the games available on the Famicom.

Releasing a high-quality first-party game every month is already fast, but the overall length of games in this era is not long. If players are fast, they can usually finish a game in just three to five hours.

Unless it's a role-playing game.

A game developed in a month can be played in three to five hours.

If they're really interested, they'll play it three or five more times until they get completely bored, and then they'll crave more video games.

Yuxing Electronic Entertainment now has more than 70 individual game development groups of varying sizes, or third-party game developers who have transformed into entertainment companies.

But this still couldn't satisfy these players.

They still find ways to play even more games, which is quite crazy.

Therefore, the video game industry is truly a huge gold mine. As long as you play your game diligently, you can make a lot of money.

Even companies completely unrelated to electronics, software, and entertainment are scrambling to enter the gaming industry because of this speed of money generation.

On the Famicom, a team of about ten people could break even if they sold more than 20,000 copies of a game.

Then all the remaining revenue is pure profit.

Like the earliest Famicom (Nintendo Entertainment System) franchisees, several third-party game developers are now making a fortune.

Gong Xieyi, who was once a semi-disabled person, has now become a successful person.

Recently, they have also attracted the attention of many venture capital firms, who are willing to invest a lot of money in them.

Video games have changed many people, including players, industry professionals, and those who have lost their way.

Driven by Zhuyouxing, the video game industry began to flourish.

The number of players in Japan is currently skyrocketing.

If an organization were to calculate the total number of players, they would be shocked to discover that an industry that has only been developing for about a year now has a player base of over four million.

Among them, Youxing Electronic Entertainment holds more than 70% of the market share.

By relentlessly investing heavily and leveraging the influence of its own industrial system, Surui Electronics has managed to gain a market share of over ten percent in this market.

The remaining less than 10% share belongs to a dozen or so companies of all sizes that also want to make game consoles.

Video games have also become a favorite in various shops.

They will be displayed on the most prominent counter.

Nowadays, game companies don't even need to actively promote them.

As long as they produce a game, someone will help promote it for free.

They are all driven by self-interest, but overall it is still a positive trend.

Meanwhile, a Japanese video game craze is also slowly emerging overseas.

However, because the information is still slightly delayed, people in Japan only have a general idea that Surrey Electronics' PN game console has a certain following in the United States.

In Japan, Surui Electronics is thoroughly outmatched by Yusei Electronics Entertainment, but overseas, they seem to be quite formidable.

Their video game division also uses overseas profits to support the domestic market, allowing them to maintain sufficient funds and resources to continue competing with Yuxing Electronic Entertainment.

Chapter 135 Let you go scout ahead first

This time, Takeyusei has invested a bit more in promoting its game console.

With a total advertising expenditure of nearly 100 million yen, the latest SFC and GB game consoles can now be found all over Japan.

Even in the most isolated parts of Japan, you can now see posters for video game consoles.

Moreover, these isolated places actually received a very good response.

They already have very little entertainment.

Suddenly, this novel product appeared, and the price was within an acceptable range. Since the Super Famicom was not yet available, many people simply opted to settle for a Famicom instead.

As for the new SFC that will be released in the future, they can just buy another one then; they can afford that amount of money.

Furthermore, all first-party games on the Famicom can be upgraded to the latest cartridges for 500 yen to get better graphics, so there's no need to worry about the games at all.

As a result, sales of the Famicom saw a slight increase, and in May 1994, the Famicom officially reached 3 million units sold.

The game console sold three million units in just over a year, which is quite astonishing.

The popularity of the Famicom (Nintendo Entertainment System) shows no signs of abating.

Now, TV Tokyo previews the timing of certain game segments about once a week, which has inadvertently increased the stickiness of its viewers.

The executives at TV Tokyo were quite surprised.

This was the first time they had ever seen an advertisement attract such a large audience.

This electron truly possesses a magical power.

Many people at TV Tokyo are now glad they made that choice.

……

In Zhu Youxing's office, Zhu Youxing is looking at the latest sales figures.