Tokyo Video Game Tycoon.

Furthermore, a brand-new AI computing chip has been added to the game console this time.

In the future, this will specifically support the AI ​​computing unit of new games, instead of simply using the central processing unit or graphics processing unit to calculate AI logic as in the past.

Specialized AI computing chips are more suitable than graphics processors and central processing units, and also consume less power and generate less noise.

This is arguably one of the biggest features of this new game console.

This announcement of the game console also signifies the official start of a new round of competition.

Suri Electronics actually learned about Youxing Electronics Entertainment's movements from various sources at the beginning of this year. Although it was impossible to know the exact R&D direction of Youxing Electronics Entertainment, it was still able to get a general idea from some clues in the supply chain.

This time, Surrey Electronics is also sharpening its knives. The two sides are partners in the gaming industry and share a common enemy, Mickford. However, they are also competitors, each wanting to completely control the home game console market.

Even now, Surui Electronics still harbors undiminished ambitions.

After all, whoever controls the absolute power can get the biggest slice of the pie, and no capital will ever give up on that.

As for Mikelford, they continue to focus on developing their own area.

Myron Case knew that it was impossible to seize the home console platform, and he didn't have that much energy or money.

Instead, we should continue to increase investment in mobile games and our own PC systems.

We need to give more money to game developers so they can port games to our platforms; we can't fall behind.

Myron Case had initially considered temporarily reducing his investment in gaming, as society as a whole was entering a period of economic downturn.

But when he saw the incredible money-making power of the summer sales, he immediately realized that society had indeed entered a period of economic downturn. However, people's demand for entertainment and spiritual fulfillment had not diminished because of the economic downturn; on the contrary, it was rising rapidly.

If things are slowly getting worse in real life, then it's better to put more energy into virtual things and bring yourself spiritual satisfaction.

2015 was a tough year for video games, but the summer sales seemed to have given the industry a new lease on life.

Two more special sales were held in 2015.

The autumn sale is scheduled for early November.

This sale features themed content, with autumn-related games being the main focus of the sale and offering even greater discounts. Learning from the experience of the last sale, the game developers are giving GameStar Entertainment no reservations this time, allowing them to adjust game discounts as much as they want, as long as they don't go too far.

Then comes the winter Christmas sale.

This winter sale is similar to the summer sale; it's the biggest sale event yet.

Even during economic downturns, people are still willing to spend more money to satisfy themselves at Christmas. As a result, more games are discounted during winter sales. Some game developers even include older games as freebies in game discount packages to attract players and give them a more affordable feel.

These two sales events generated $4.2 billion and $7.3 billion in revenue, respectively.

Throughout the year, Yuxing Electronic Entertainment's total profits actually increased significantly, seemingly unaffected by the economic downturn.

Then came 2016.

At the beginning of the year, the International Consumer Electronics Show opened as scheduled.

At this exhibition, Star Electronics Entertainment showcased more details about its latest game console.

The AI ​​computing chip was the main focus of their promotion.

With the support of AI computing chips, Assassin's Creed Revelations, the first game to incorporate AI-powered NPCs, has become the perfect stage to showcase its capabilities.

Assassin's Creed Revelations, which previously required high-end hardware for a better gaming experience, now offers a comparable experience on the new console.

AI computing chips have played an indispensable role.

Semiconductor manufacturers also showcased their latest AI computing chips at the exhibition, which was quite appropriate for the occasion.

In the traditional central processing unit (CPU) and graphics processing unit (GPU) sectors, the industry has reached a peak, and there is hardly any more pie to be shared.

But this time, Yuxing Electronics Entertainment has pioneered a completely new category of chips, which is equivalent to creating a new market. These semiconductor chip manufacturers would love to kneel down and kowtow to Yuxing Electronics Entertainment.

They are overjoyed.

In the second half of the year, orders for AI computing chips began to surge.

First of all, as a competitor of Youxing Electronics Entertainment, Surui Electronics cannot fall behind. At the very least, it should also put AI computing chips into its own game consoles.

Regardless of whether it works well or not, you should at least install it first, otherwise your gaming experience will definitely be much worse than your opponent's.

In business competition, a small difference can lead to a huge discrepancy, which is something Hayakawa Ueto cannot accept.

Following the International Consumer Electronics Show is the StarCraft Carnival.

This is a day of celebration for gamers.

Several first-party games have been announced, and these will all be released along with the new game console.

A new benchmark for linear, cinematic game storytelling: the latest Uncharted 4 has been released, which will be Drake's final chapter in the Uncharted series.

A stealth game combined with a classic cinematic storytelling: Metal Gear Solid: Peace Walker.

And then there's the open-world game that players are most looking forward to: GTA: Episodes of Liberty City.

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This chapter of Liberty City showcases even more game details.

One of the key aspects is the use of AI-generated NPC (NPC) passerby characters.

But this is actually just a means to enrich the entire game world.

What's truly interesting is the gameplay and main storyline.

Like its predecessor, the protagonist this time is someone from a relatively marginalized group in the United States: Nico Belik, a veteran of the Eastern European War, comes to Liberty City in pursuit of the American Dream, and then gets caught up in a vortex of various crises and crimes.

A marginalized person with a less-than-honorable past.

The GTA series seems to have challenged players' values ​​from the very beginning.

Video games are not just about heroes, warriors, or Mario rescuing princesses.

It's not just about special agents and super soldiers.

Just like movies, video games can contain stories and content that are very close to reality.

In addition to promoting the game's content, the development team also emphasized that they had conducted countless on-site research trips to create the game.

Almost everyone who has seen the game's trailer knows that the game's world corresponds to the real-world city of New York.

The entire development team of 2,000 people for GTA: Chapters of Liberty City went to New York to gather materials on-site.

At the press conference, one of the producers, Yumi Shiratori, happily introduced these features to the players.

He also proudly said that in order to get inspiration for the game, he personally went to the corresponding real-world city and lived among homeless people, eating leftovers with them, warming himself by a fire with them in a corner of the roadside, chatting with them about their past dreams and such.

This also deeply moved Shiratori Yukai.

New York City is a city that countless people yearn for, representing the most advanced brilliance on Earth.

It is a place that is hard for people all over the world to deny.

But even in this place, there is poverty, crime, and all sorts of people.

In this city, the upper class lives a life of luxury and extravagance, while the lower class suffers in dire straits.

The only thing these people seem to have in common is that they live in the same city.

Honestly, Shiratori Yukai felt that if he had the chance, he really wanted to write an autobiography to properly tell the story he had researched.

However, game development itself is still the more important thing now.

The rest of the team has also done a lot, some getting inspiration for music in New York City and continuing to create music that better suits the game's style.

Some went to delve deeper into crime and learn about the stories related to it.

Everyone has their own role and is doing what they are supposed to do, and the ultimate goal is to serve the game.

Then, Shiratori Yukai began to introduce the gameplay of the entire game.

Just like in GTA San Andreas, you can do whatever you want in this city.

Furthermore, this GTA Liberty City Chapter has more areas to explore. Many of the roadside buildings that were previously just simple textures can now be entered and explored directly. In addition, the team used the most advanced AI technology to help create a variety of interior decoration styles for houses that are almost never repeated.

With all these features combined, players are clearly even more excited for GTA: Liberty City Chapter.

After announcing several major games, the opening date of the Starry Night Park was announced.

Based on the current progress, one of the themed areas will definitely be open in 2016.

This themed area is the Mario area.

Here, players will experience the most authentic Super Mario elements.

This was also arranged in consultation with the Japanese government. The park will open shortly after the Rio Olympics. Since many of the Rio Olympics visitors came from Asia, the goal is to attract these people who are preparing to return to Asia to stop by Japan and experience the world's first video game theme park.

After this news was announced, the players' response was even more intense.

Because Mario clearly has a larger audience.

The entire GTA series is rated 18+, no doubt about it. The game is full of negative elements such as crime, and it is very dangerous to let children who have no judgment play it. Of course, if the parents have permission, then there is nothing to say.

Even so, the GTA series' player base is still largely limited to adults.

Mario, on the other hand, appeals to all ages and genders.

The fact that four out of the top ten best-selling games worldwide are Mario games is proof of the series' influence.

GTA: San Andreas has only just reached the tens of millions in sales. To achieve a greater breakthrough, it obviously needs the continued strength of subsequent works. It is impossible for it to be stronger than Mario, which has been around for more than 20 years.

The Rio Olympics will close on August 22, so the opening date of the Starry Night theme park will be August 30, Pacific Time.

……

Time flew by and the day the park was about to open arrived.

During this period, Zhu Youxing did not pay attention to the progress of other games. He mostly left the tasks to his subordinates, while he himself focused entirely on the development of 2077 and GTA: Liberty City.

One is a long-term operation, and it has now entered the stage of building the entire city world.

Another key focus in the last two years has been the promotion and dissemination of new technologies to determine whether this game development model is truly popular.

Although Zhu Youxing has no doubt about the development of AI, believing that it will become increasingly prosperous, applying AI to video games is not guaranteed to be successful and requires sufficient caution.

Of course, this process also includes special sales events launched by Youxing Electronic Entertainment.

This summer sale is also scheduled for August, which coincides with the Rio Olympics.