Tokyo Video Game Tycoon.

The overall gameplay introduction for San Andreas lasted for less than ten minutes, revealing almost all of the gameplay ahead of time.

However, the game's plot is not revealed much, which can be considered a way of keeping things under wraps and not revealing these key elements for the time being. In this type of game, the plot is one of the core elements, and while gameplay spoilers can attract players to join, plot spoilers will undoubtedly discourage them.

Following that, the Direct revealed the latest Pokémon sequel.

Nowadays, Pokémon has become a standard New Year's gift product.

The series' positioning is also very clear: it focuses on elements such as collection and social exchange, as well as challenging gameplay such as gyms.

While retaining these core gameplay elements, we've enhanced the game's graphics and added some gameplay elements that won't overshadow the core gameplay.

A game doesn't always need some groundbreaking innovation to be popular with players.

Series like FIFA and Call of Duty have almost nothing to innovate in the later stages, and they rely entirely on player inertia to generate continuous profits.

As long as you continue to release the figures, you can maintain stable sales in the tens of millions.

However, such series are truly rare finds, and in the original world, only a handful of games are qualified to maintain continuous sales as annual releases.

Pokémon is obviously included in this category.

Thanks to Pokémon's cute and approachable appearance, players generally welcome this game.

Players didn't react much after the announcement, but they were willing to continue buying Pokémon games after seeing the new release.

Of course, Zhuyouxing also resented the lack of innovation from the original Pokémon developers. Therefore, he actively encouraged the team to innovate continuously, at least to ensure that the quality of this game in this era was better than that of the original Pokémon. Otherwise, it would be a waste of his time traveling to this world.

When he came to this world, he not only wanted to bring the excellent games from the original world to this world, but he also wanted to make up for some regrets to a certain extent.

Following Pokémon are several other titles from previously confirmed third-party developers.

These titles seem rather conventional compared to the first-party games from Yusei Electronics Entertainment.

However, these games now have a stable fan base, and thanks to these fans, the game developers are willing to continue to provide new works.

As the Nintendo Direct progressed into its second half, more details about Uncharted were revealed.

Previously, Uncharted had released a small-scale announcement, informing the public that the gameplay would focus on exploring ancient secret realms, with the protagonist being a treasure hunter.

This will be a treasure hunt story, and a truly story-driven game that will make players feel like they're watching a movie.

The footage released this time shows the timing of the game, with the protagonist named Drake, and they are on their way to find the treasure of an ancient figure.

The game has only revealed the very beginning of the story.

The gameplay itself isn't anything special.

The Assassin's Creed game was announced before, and players experienced the freedom of climbing and running between city buildings in the game. However, the gameplay of running and climbing around in the mysterious sea didn't feel particularly novel.

However, the cinematic camera work and the outstanding character performances were achieved using the most advanced motion capture technology currently available from Youxing Electronic Entertainment.

Some of the technologies used are still not publicly available, and these undisclosed technologies make the game look even more realistic.

The character's facial expressions are just like those of a real person.

This immediately attracted a group of graphics enthusiasts who don't usually play games. Just based on the game's graphics alone, it's definitely worth buying and experiencing.

At worst, I'll just treat it as buying a physical copy of the movie on DVD.

In Europe and America, a two-hour Blu-ray movie disc now costs forty or fifty dollars, which is comparable to the price of a video game.

Therefore, they don't feel like they're losing out by buying it.

The game that Uncharted announced next was the latest Need for Speed ​​title, Need for Speed: Underground.

At the same time, Yuxing Electronic Entertainment also announced that the Need for Speed ​​series will be temporarily suspended.

This is something that racing game enthusiasts find very puzzling.

However, the racing game development team at Yuxing Electronic Entertainment soon announced that a new racing game IP would be developed in the future. This racing game series will be closer to a realistic driving experience and will also have its graphics significantly improved, striving to be very realistic in all aspects.

This was a plan that Zhu Youxing had made a long time ago.

When true open-world racing games emerged, the traditional positioning of racing games became quite awkward.

A simple racing gameplay mechanic can be implemented directly in an open-world sandbox game.

This is no challenge at all for a game like GTA.

GTA5 made a significant breakthrough in racing, eventually becoming another form of competitive racing.

Therefore, if no surprising new gameplay elements emerge, Need for Speed's popularity will likely decrease significantly.

However, Need for Speed ​​has only been suspended, meaning it will no longer be released as an annual product.

They'll probably release a new one every five or six years.

Using technological innovations to bring back veteran players is a good strategy.

The new racing game that will replace it, Takeyusei, has already found its direction, which is the already world-renowned Forza Motorsport series.

There are two development paths for Forza Motorsport.

One is a mainstream racing game based on the Forza series.

There is also the Forza Horizon series, which is more geared towards casual and fun racing.

These two titles combined are basically enough to capture the hearts of all racing game enthusiasts.

Chapter 829

829

This Nintendo Direct also served as a periodic summary for Yuxing Electronic Entertainment.

Of course, the announcement of these games is not the end.

Finally, The Legend of Zelda: Breath of the Wild was officially announced.

If the GTA series is the benchmark for realistic open-world sandbox games, then The Legend of Zelda: Breath of the Wild should be the benchmark for fantasy open-world sandbox games.

These two benchmarks represent the standard answers for two types of sandbox games.

Any slightly smarter game company that copies these two types of games will be very popular.

In The Legend of Zelda, a highly sophisticated physics system will be emphasized.

This unique physics system can bring an extraordinary gaming experience to the entire world.

However, this is much more abstract than the GTA series. The game's actual gameplay cannot be fully demonstrated through the game's demos alone, but the famous name of The Legend of Zelda is enough to excite many players.

With this, Yuxing Electronic Entertainment's live broadcast has temporarily come to an end.

It's said to be temporary because Yusei Electronics Entertainment has promised to hold several more Direct presentations before the Switch is fully released.

Bamboo Star hopes that more direct presentations will allow players to fully understand this game console.

The day after the Direct meeting ended, Takeyusei received several phone calls.

Some of these calls were interview requests from a major newspaper, some were simple inquiries, and some were letters from enthusiastic enthusiasts.

Most of them were asking why the latest game console looked like this.

This doesn't need Zhu Youxing to explain.

Natsume Yasutaka does this kind of thing.

The on-the-ground promotional activities are still ongoing, and Natsume Yasutaka also took the opportunity to attend several interview events to explain the new game console product.

Now that Zhu Youxing has reached his current status, he no longer needs to deliberately show his face in public. Moreover, if he has the time, he prefers to spend it with the game development team and supervise the game's development.

He has many projects now.

To ensure that enough games could be released on time after the Switch's launch, he once again began his grueling work spree.

At a professional forum, Yasutaka Natsume attended the meeting and spoke eloquently to all the marketing professionals in the video game industry.

Yuxing Electronic Entertainment is hailed as the king of the video game marketing industry.

They not only have excellent games to back them up, but also use ingenious marketing tactics to leave a deep impression on players.

Even now, when some non-gamers mention video games, the first thing that comes to mind is Yuxing Electronic Entertainment.

Nowadays, Yuxing Electronic Entertainment is inextricably linked to the name of video games.

The operational capabilities of this brand are also quite formidable.

As one of the heads of the marketing department, Natsume Yasutaka was naturally qualified to attend such a forum summit and share his insights with everyone present.

After sharing their experiences, there was a Q&A session.

However, most of the questions were unrelated to marketing, and were related to the recent Nintendo Direct presentation held by Yuxing Electronic Entertainment.

Natsume Yasutaka was well-prepared for this, so he wasn't flustered and was able to answer even some professional questions calmly.

"Mr. Natsume, I'd like to know if this Switch represents a future direction for your company's game development? Does it mean you will not continue developing new home game consoles in the future?"

With a smile, Natsume Yasutaka said to the person who asked the question, "What you said is half right and half wrong. The right thing is that the Switch is indeed one of our future development directions, because we have always firmly believed that the handheld console field has its extraordinary and unique advantages, and there are definitely still a lot of players who like handheld consoles. So the Switch we launched this time is to regain the trust of these handheld console players, to tell them that we are back, and that we will be back with more exciting works for you!"

Immediately, the sounds of rustling and clattering keyboards recording came from below.

Among the speakers at the summit were not only marketing professionals from the industry, but also a group of journalists from the consumer electronics sector who had come seeking information.

If Natsume Yasutaka hadn't prepared, he could easily have made a fool of himself.

"Mr. Natsume, you just said there was something wrong. Do you mean that you won't abandon the traditional home console market in the future?"

“That’s right.” Natsume Yasutaka nodded. “The traditional home console market also has its own unique advantages, namely superior image quality and smoothness. Mobile processors simply can’t compare to regular processors. This is an absolute difference in energy efficiency and performance-size. So we will not give up on home consoles in the future. You can think of the Switch as a new understanding of handheld consoles and a new expansion of our handheld console business. But this does not mean that we will completely replace our traditional home console market. In the future, we will announce more excellent titles in the traditional home console market, and I think you will be able to see them soon. So please look forward to it.”

"Mr. Natsume! Here, here!"

Natsume looked at the person who had raised their hand and gestured, "Please speak."

"So, Mr. Natsume, is the relaunch of your handheld console product line an attempt to directly compete with the smartphone market?"

"Why do you say that?" Natsume Yasutaka asked in return.

The person paused for a moment, then subconsciously said, "Handheld consoles are portable products, and smartphones are also portable products. Users will always have to choose one or the other, right?"

Natsume Yasutaka shook his head: "Why do we have to choose one of the two? Your question was actually inappropriate from the start. Smartphones and handheld consoles have always been different."

"But... but didn't the rise of smartphones directly destroy handheld consoles? So if handheld consoles want to rise again, won't they have to win back smartphone users?"

"No, we never intended to do that."

Natsume Yasutaka continued to shake his head: "I want to emphasize one point: handheld consoles are different from smartphones. We are completely different fields. Perhaps there were some user conflicts between the two in the past, but handheld consoles are for playing better games, that's undeniable, while smartphones are geared towards multimedia entertainment. The two are actually not in conflict at all."