Tokyo Video Game Tycoon.

This is roughly equivalent to more than half of Facebook's users downloading and playing the game.

The second most important metric is the average playtime per user.

Users who downloaded the game played for an average of about four hours over a week.

Most people in this world don't have a clear concept of this data because there haven't been many similar games before.

Candy Crush Saga, launched by Yuxing Electronic Entertainment, can be considered the first shot fired in the free-to-play game market.

Sometimes people say that what's free is the most expensive.

There is indeed some truth to this, and Zhu Youxing does not deny it.

However, in Zhu Youxing's eyes, this free method is also somewhat different.

Candy Crush Saga is a classic example of a game that succeeds through sheer volume in the gaming industry.

The game itself doesn't require much spending money.

Unless you have extreme obsessive-compulsive disorder and insist on getting the highest rating in every level, most people can have a lot of fun even without spending money.

Even those who want to have a slightly better experience usually don't spend more than sixty dollars a month.

This is indeed a fairly inexpensive purchase compared to many entertainment products.

Moreover, Candy Crush Saga is also considered by Bamboo Star to be a good game that lowers the barrier to entry for gaming.

This allows people who don't play games to gradually learn about video games and change their views on them.

Then, through this, more people will gradually understand the charm of video games, instead of simply resisting their existence.

This should be where the greatest value lies.

In the data table, game revenue ranks third.

Within a week, Candy Crush Saga's total revenue reached seven million dollars, which is roughly equivalent to one million dollars in revenue per day.

This isn't considered a very high income for a company like Yuxing Electronic Entertainment.

Other games can easily sell over a million copies in their first week or even on their first day, which translates to tens of millions of dollars in revenue, far exceeding Candy Crush Saga's revenue.

However, Candy Crush Saga itself is very easy to develop. Everyone came together and completed all the main content of Candy Crush Saga in just a few days. All that was left was for a team of about 40 to 50 people to maintain the game and continue to add game levels.

Candy Crush Saga currently only has 1,000 levels, but that's clearly not enough.

There are quite a few people who like to skip levels and grind excessively in this game.

Candy Crush Saga is a long-term game, not a one-off deal. As long as it continues to operate, the feelings of those who grind and skip levels must be fully considered, and the number of levels must be increased as much as possible.

Originally, Candy Crush Saga had at least 10,000 levels.

And it will continue to increase.

This is also one of the ways to maintain user stickiness.

This inevitably leads to some repetitive gameplay, but it's not a game meant for continuous play; it's more of a game for filling people's spare moments.

In Zhu Youxing's memory, Candy Crush Saga's annual revenue later reached an average of $1.2 billion.

It's only $1 million a day now, which would amount to over $300 million a year.

This proves that the game's potential has not yet been fully explored.

The game has only been downloaded a few million times, but it is expected to have over 500 million registered users in the future.

In terms of downloads alone, it can easily surpass Tetris, the world's best-selling game.

In addition to user downloads, average user time spent, and total revenue, there are also a series of data such as daily new users and user payment curves.

The more detailed this data is, the more we can learn from it, and the more methods we can develop to increase user numbers.

These bamboo stars have already taught the mobile game team how to use this data to continuously adjust the game content to better suit the game's characteristics.

Zhuyouxing is quite satisfied with its current performance, believing that the future is promising. The daily user growth rate is also very fast, and Facebook has also provided data on their phone sales.

Recently, sales of Facebook-branded mobile phones have seen a slight increase, and data comparison confirms that this increase is likely a small part of the sales boost driven by Candy Crush Saga.

If you're using an MK phone, you can't play Candy Crush with the people around you, and you won't have anything in common to talk about.

At the same time, because Candy Crush Saga is so addictive, it makes you want to keep playing level after level.

Seeing others having fun with Facebook, people around them naturally become envious and start considering buying a Facebook phone.

Candy Crush Saga has also inadvertently become an advertisement for Facebook smartphones.

Bob was overjoyed when he saw these figures, which gave him even more confidence in front of the shareholders.

Those who previously questioned his development of smartphones have now completely fallen silent.

Moreover, since his success this time, no one in the company has directly questioned him.

No one questions whether Bob's decisions will cause problems.

This is not just a financial gain, but also a significant improvement in one's status within the company—a real and substantial advancement that is more satisfying than anything else.

Bob thus admired Zhu Youxing even more.

In the market, there are also relevant professional organizations that collect sales data from major companies at all times.

Because Yuxing Electronic Entertainment is not publicly listed, it doesn't need to disclose data, which leaves little room for maneuver. But Facebook is different.

Relevant organizations can easily obtain relevant data and information from Facebook.

Some of the sales data for Candy Joy on Zhu Youxing's desk also ended up on these data collection agencies.

Then, not long after, this data was made public online.

Thanks to the boost from Candy Crush Saga, Facebook series phones all saw an average sales increase of about 10%.

This is considered a good sign in the stock market, and Facebook's stock price rose again as a result.

Chapter 788 Unending Entanglement

788

Everyone at Facebook is very happy, so it's inevitable that other companies will be unhappy.

The unhappy company is Mikefu.

Myron Case frowned as he looked at the sales data on Facebook.

This Facebook is incredibly lucky.

With a powerful backer like Youxing Electronic Entertainment.

At the same time, he had to admit that video games were indeed one of the drivers of mobile phone sales growth.

Next to this Facebook data are Mikefu's sales figures.

This data is also publicly available.

Previously, data analysis agencies even directly compared data from Facebook and Mikeford.

Facebook sales increased by 10%.

In Mikelfu, the figure dropped by about three percent.

Mikefu already had a relatively high market share, so this decline doesn't seem as significant as Facebook's increase. However, based on the volume, it can be roughly inferred that all of Mikefu's lost sales growth went to Facebook.

Sometimes, people really can't resist the temptation of cheap products.

Moreover, if the quality and performance of the inexpensive product are not much worse than those of the expensive product, then the cost-effectiveness of the inexpensive product is highlighted even more.

Of course, Mikefu also has many supporters who believe that the MK series of mobile phones represents a person's status and cannot be replaced by cheap products.

However, these people still found it difficult to resist the overwhelming influx of Facebook users.

People who like Facebook genuinely and sincerely like the product.

Because you can experience old games on this platform, it's a boon for veteran players.

You only need to bring one product to play many games.

They also have the best impression of Facebook series phones.

Facebook is now on the rise, and even economic professionals are starting to predict how long Mikerford can hold out under the partnership between Facebook and Yuxing Electronic Entertainment.

Perhaps in another year or two, Mikefu will become an expensive and daunting product, and unless they also make changes, they are destined to become just another ordinary product.

"How's the development of the latest game I requested coming along?"

While staring at the two sets of data on his desk, Myron Case asked a manager next to him a question.

"The development is nearing completion and it will be launched almost anytime soon. According to our estimates, it should be able to slightly boost our sales."

Myron Case nodded: "Are there any plans for the development of subsequent games?"

"Well... not yet, because the development team is currently fully focused on the development of this game."

After listening, Myron Case pointed to a name in the data sheet on Facebook and said, "Could we make this type of game?"

The game Myron Keyes was referring to was Candy Crush Saga.

"This game? This game hasn't had any market testing before, so it's not entirely certain whether it will be popular."

Myron Case raised an eyebrow: "Isn't Facebook's sales data completely certain yet?"

"Uh... I understand. I'll have someone research this game and develop it as soon as possible."

"As soon as possible, the shareholders are becoming increasingly dissatisfied with me, and... chip development also requires money."

If given a choice, Myron Case would still not want video games to completely take over his phone.

However... the increase in device sales brought about by video games is a real and tangible result.

He is a visionary who can see the future sales trends of electronic products.

He can also clearly foresee that the future will belong to mobile smart devices.

Now he has to admit that video games can generate a very stable cash flow.

However, he could have continued with his strategy and tried to prevent his phone from being dominated by video games.

Because of past experiences, he still wields absolute power in Mikelford.

Those shareholders cannot completely control his decisions; at most, they can withdraw their shares and abandon Mickford.