Chapter 47 Sales Performance

"Zhuyou Sang, the sales figures for the first week are in!"

Ota was holding his phone and looked very happy.

At this time, Zhu Youxing was just making a new game.

He plans to release games on a monthly cycle, and he is also writing books about game development.

Zhu Youxing is, after all, just one person. At most, he can find a team to create a larger-scale game, but he hopes that more games can be created besides his own.

Of course, licensing fees are indispensable, which allows the value of the Famicom to be better reflected.

After receiving the call from Ota Masashi, Takeyusei was also invigorated.

finally come.

He and Ota agreed to conduct data analysis daily and submit a report and summary weekly.

The main content of the report summary is the sales volume of game consoles, whether they are purchased by adults or children, and the age ratio among them.

Another factor is the sales volume of different games.

Previously, Takeyusei had also mass-produced each game cartridge, which was much simpler to make than the game console.

All you need is a mass-produced storage chip, then you can write the program into it via computer, encrypt the program, and you're done.

The sales of game consoles and games not only generate revenue, but also determine their popularity and whether people in the world truly like the product.

After taking a deep breath, Zhu Youxing asked, "What are the detailed data?"

Ota took a stack of data and began to reply to each one.

"A total of 32453 game consoles were sold in the first week, averaging more than 4,600 units per day. Of these, 19324 were delivered to the registered addresses, and the rest were sold in stores."

More than 30,000 units in a week—that's sales data for a brand new product. You could say that's a very good sales figure. At a price of 7,000 yen per unit, that's more than 200 million yen.

With these 200 million, we can immediately pay off the advertising fees and then pay for part of the motherboard order.

And this is still the sales revenue of game consoles.

"What about the games? How many copies did they sell?"

Ota immediately turned to a page, then said with a hint of excitement, "Sales are great! Compared to game consoles, just like you said, games really do make more money!"

"Dragon Quest has a total of 7435 cards, Bomberman has a total of 11023 cards, Tank Battle has a total of 15647 cards, and Gomoku has a total of 9324 cards."

Dragon Quest only has a little over 7,000 characters? That's slightly lower than Zhuyouxing's expectations. It's probably not that the game isn't fun, but rather that role-playing games need more time to mature.

Bomberman Tank Battle and Gomoku were quite in line with his expectations, around 10,000 copies each, which would average out to over 30,000 game consoles. Each console buyer would buy... Hmm? No, that's not right.

Zhu Youxing said, "Datian, have you forgotten about two games? What about the sales figures for Contra and Tetris?"

Ota chuckled: "Because I was waiting for you to ask me, 'Guess how much these two sales figures are?'"

Zhu Youxing was taken aback.

Do I really have to guess?

After a brief moment of thought, he immediately realized that this clearly meant the sales were good!

Contra is a game that leans more towards fighting, so it's not wrong to temporarily categorize it as a gun game within the shooting, racing, and sports genres.

That's why gunfights and sports have remained popular for so long; no matter how much time has passed, people are still very enthusiastic about violence.

However, he remembered that Contra's sales in his previous life were only barely acceptable. Of course, part of the reason might be that Contra was released too late in its time, and many similar games had already appeared at the same time.

But this world is different. Contra is a first-release game in this world, so the effects may be different.

"Twenty thousand?"

Zhu Youxing directly stated the number he thought was most likely.

"More."

"Twenty-one thousand?"

Ota Tadashi: "Contra, 21332."

"What about Tetris?"

"29813! Let me tell you, almost everyone who buys a game console will at least buy Tetris!"

As expected of the world's best-selling game.

Zhu Youxing remembers that Tetris had amazing sales in his previous life.

This game has almost perfect qualities: it's suitable for all ages, has a low minimum difficulty level and a high maximum difficulty level, and can satisfy all the needs of perfectionists.

Everyone can like or dislike different games, but Tetris is the only one that is almost impossible to find fault with; you could say it's perfect from the very beginning.

"Let me tell you, Zhuyou-san, apart from Tetris, other games will gradually decrease in sales as daily sales decrease, but Tetris is the only one that sells more every day!"

"Zhuyou Sang, you need to increase your Tetris inventory quickly, otherwise I'm really worried that it won't be long before it's sold out."

Zhu Youxing said, "We can wait a bit, there's no rush."

The combined sales of the game consoles and games brought in nearly 400 million yen in revenue within a week.

Ota Masashi truly realized just how profitable this stuff was.

He knew that games, in particular, were incredibly cheap to produce.

The average cost of each game plus packaging is only around 500 yen.

If this continues, it will only take two weeks to offset the previous costs of circuit boards, advertising fees, and manufacturing fees, and then the remaining 60,000 or so game consoles will be pure profit.

Looking at this income, Ota's eyes turned a little red.

However, Zhu Youxing remained quite calm.

He had seen games that could break a million sales on their first release in later years, but this week's average sales were less than 20,000, which was really nothing.

However, the cost of making games and game consoles in his previous life was not low, so he was not able to earn such terrifying profits.

Moreover, this is the first week's sales of game consoles and games.

But the outlook for the second week is probably not so optimistic.

How big is the whole of Japan?

The sales in the first week will probably account for most of the money earned in a short period of time; the rest will require market expansion.

This is probably where the professionals need to step in.

When Ota heard Takeyusei's reply that there was no need to rush, he was puzzled: "Huh? Why? Our sales are going very well."

"Because most people in Tokyo who wanted to buy it have probably already done so, the sales figures for the first week are likely to be the highest in a short period of time. The maximum sales volume of games fluctuates depending on the game console. What we should be considering now is finding a way to let more people know about the game console. We need to promote it."

Ota asked seriously, "Should we release more ads?"

Zhu Youxing definitely knows more about games, so he didn't question him, but instead asked for a solution.

Advertising is still necessary, but at the same time, we also need to promote in major shopping malls and in other cities.

Chapter 48 Talent Demand

Now Zhu Youxing has enough money on hand.

A portion of it was used to pay off various expenses incurred previously.

The payment includes part of the order amount, as well as advertising fees and so on.

The rest can be used entirely for advertising the game console.

This time, we can increase the intensity of our publicity efforts.

It's like when Takeyusei first brought his game console and TV to the park.

However, it is no longer limited to the Tokyo area.

This time, it will be expanded to areas outside of Tokyo.

This requires a sufficient number of ground sales personnel to do this.

This kind of work is known as "ground promotion" on the internet in later generations, and it is still a very important part, although it doesn't seem to be particularly popular now.

Or even if something is popular, not many people will apply or promote it on a large scale.

After listening to Takeyusei's brief explanation, Ota Masashi understood everything.

"Zhuyou, do you mean we should spend all of it on this so-called ground promotion?"

"It won't be all of it, but it will definitely cost a lot of money."

Ota felt a pang of heartache, even though Takeyusei's share didn't belong to him.

The sudden influx of hundreds of millions in income is enough to drive anyone crazy.

However, he also realized that relying solely on Tokyo would likely limit the number of people buying game consoles in the short term.

The revenue in the second week is indeed very likely to be as Zhu Youxing said, with a significant decrease in the number of people buying game consoles.

The total cost of manufacturing the circuit boards for Zhuyouxing alone reached over 600 million. Other miscellaneous costs, such as packaging and game cartridge manufacturing, amounted to another 100 to 200 million. In addition, Zhuyouxing spent 20 to 30 million on advertising.

It's too early to be happy. All the money has been used to pay off various order fees, and the money we've earned isn't even enough to cover those costs.

"Datian, do you have any channels to quickly organize manpower for on-the-ground promotion? Money is definitely enough, but most importantly, they have to be obedient and not cause any trouble."

Zhu Youxing emphasized the following words.

“We have enough people, and definitely enough. I know quite a few young guys who just wander around aimlessly. It would be a good thing to find them proper jobs.”

Zhu Youxing nodded, then added, "By the way, remember that I only need an employment relationship. I don't want to get entangled with certain groups of people."

Ota Tadashi was once someone who walked the line between the law and reality.

The little guys he just mentioned are obviously yakuza people, even a fool could tell.

Japan is the only country in the world where yakuza are legal, which is quite a bizarre thing.

However, with the progress of modernization, Japanese yakuza seems to be gradually being phased out.

This is an inevitable trend.

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