Tokyo Video Game Tycoon.

In a short time, Myron Case couldn't find any reason why consumers were no longer interested in personal computers.

This was also the time when video games entered the United States.

The answer is obvious: the video game console business affected the sales of Red Fruit's products.

Game consoles are certainly not expensive, but people's attention is drawn to video games, and even if they have the purchasing power, their interest in personal computers inevitably diminishes.

Myron Case discovered this during a period when Star Entertainment was beginning its rapid expansion in the United States.

Myron Case was also shocked that a company that only had entertainment content could grow so rapidly.

This is hard to understand.

However, he was a CEO with strong management skills, and he immediately took action, organizing people to develop games on his own personal computers.

However, the computer game market was really too small at that time.

Most people still use personal computers as office supplies; nobody uses them for entertainment.

Entertainment is entertainment, and work is work; you can't have both.

Children, in particular, simply have no interest in computers.

Only video game consoles can make them happy.

Myron Case made several attempts to salvage the situation, but all of them failed.

Youxing Electronic Entertainment can be considered to have indirectly defeated the products of Red Fruit Company.

The personal computer business, which had unlimited potential, became an industry with an uncertain future. His previous production line planning and various business orders also encountered various problems.

Originally, Redfruit also had a product line of portable music players, but this product was declining in popularity, and Redfruit thus fell into a vicious cycle.

"Dear shareholders, I will explain the specific reasons to you later. Please allow me to finish reporting the data first."

Myron Case took a deep breath and then said in a slightly heavy tone.

Chapter 290 Myron's Grand Plan

"There is nothing wrong with our products. Judging from the feedback of all the users who have purchased them, they like our products very much. They are great for office work and light entertainment. However, our computer business is still declining. On the other hand, Morgan Group's PC system business sales have experienced a slow decline, just like our colleagues. But in the past few months, their PC system business has started to rebound rapidly and has now returned to its previous peak sales period."

Myron Case stood in front of the projector and answered the questions about the data one by one.

Finally, someone couldn't help but ask again: "Why is this happening? Is their operating system under some kind of government contract?"

"No, it's not a government order. I can show you something new now."

Myron Case shook his head, then picked up the projector's remote and pressed a button.

Then a new image appeared on the projector—a promotional poster with huge, impactful English text that roughly translated to mean "destruction metal," "misfortune," "calamity," and so on.

The promotional image depicts a warrior wielding a gun and wearing a futuristic combat suit, calmly continuing to fight despite being attacked by waves of monsters.

"This is... Doom?"

Among the shareholders, some recognized the poster.

Because he had also played it and even got addicted to it for a few days.

"That's right, it's Doom. It's a game that can be played on a computer, but our computers can't run it because our computers run our own operating system."

"Are you saying that a game boosted sales of Morgan Stanley's operating system? That's a bit far-fetched, isn't it? It's just an entertainment product."

Some shareholders began to raise their own questions.

"I initially thought so too. How could entertainment products be compared to real industrial and commercial products? One is an essential work tool, while the other is just for personal enjoyment. However, the final result was that after Doom appeared, Morgan Group's operating system sales began to rebound, and they even launched an advertising campaign."

Myron Case pressed the remote control again, and a video was played.

That's a scene from Duke Nukem.

In Morgan Stanley's DOS operating system, Doom Slayer had better hardware support, which allowed for better graphics and special effects, making Doom Slayer more realistic.

There's not much to say about the battle scenes. The important thing is that just as the commercial was about to end, the dimensional barrier seemed to be suddenly broken. The first-person character appeared in the video, and everyone then realized that the first-person character in the video was actually the then CEO of Morgan Group, who was wearing a suit of futuristic armor and wielding weapons as he charged into battle.

Then, the CEO of Morgan Group, in a very fashionable manner, held up a weapon and said to the screen, "Want to fight alongside me? Then enter the magnificent and legendary world of DOS!"

Finally, the video ends with the DOS and DOOM logos.

"This advertisement was released by Morgan Stanley shortly after Doom became a hit," Myron Case said slowly.

This advertisement was originally filmed in the original world of Bamboo Planet, and it just so happens that it was filmed by Bill Gates, the CEO of Microsoft Group.

The advertising content was almost identical, which was also the work of Zhu Youxing. Morgan Group took the initiative to contact Zhu Youxing, wanting to expand the influence of both parties, and then carried out a short-term cooperation.

Although Morgan Stanley disliked the game consoles from Yuxing Electronics, it was undeniable that Doom had boosted their operating system sales.

Later, it was the CEO of Morgan Group who personally decided to cooperate with Yuxing Electronic Entertainment. In business competition, wins and losses are common. If you get angry and embarrassed because your product is squeezed out by others, then you don't have the spirit that a big company should have.

Moreover, the CEO of Morgan Group quite admired Zhu Youxing because he felt that Zhu Youxing was very similar to himself. Both of them started their businesses from technology and remained loyal to technology, rather than trying to make money through capital and becoming boring capitalists.

……

After Myron Case finished explaining, many shareholders remained silent for a long time.

Suddenly, one of the shareholders said angrily, "Damn Doom, damn Yusei Electronic Entertainment."

He was the shareholder who used to be obsessed with Doom, but now he thinks Doom is simply a product of evil, and he vows he will never bang that thing again for the rest of his life.

"Myron, what are you thinking?"

Upon hearing this question, Myron remotely controlled the projector again, and a completely new image appeared.

"I now want to pursue two parallel paths. One is to launch a new product, which I am already working on with the product and technology departments. This new product is a personal smartphone. I want to enter the mobile phone business and bypass the squeeze from video games. The other is to continue to maintain the research and development of personal computers and our operating system, but for the time being, we will lower the priority of them."

"Huh? You want to bypass the competition with Yuxing Electronic Entertainment? Did I hear that right? That company has already squeezed us out to this extent, and our personal computer business is about to go bankrupt. And you want us to bypass it?" One major shareholder was very dissatisfied with Myron's plan.

Red Fruit Company is a well-known American company, but it was scared by an outsider. It doesn't seem very reliable to try to bypass the other party's commercial attacks and do other completely new businesses.

Myron Case had anticipated the shareholders' questions, and he immediately explained: "In my opinion, bypassing it is the most reasonable option, because GameStar Entertainment is really strong in the field of video games, the kind of strong that is like Morgan Group's dominance in computer operating systems. I don't think we should waste more energy on industries that others have already dominated, but rather actively explore new areas."

He pointed to the phone in the projection screen, which was still in the draft stage.

"I was thinking, since personal computers can have operating systems, then mobile phones can have operating systems too, right? Eaton Group has already made some rudimentary attempts at mobile phone operating systems and has already gained a certain market share. I think we can also enter this field."

“I disagree,” one shareholder said, shaking his head. “This is an industry we’ve never been involved in before, and its future is uncertain. We have no idea whether people need this product. We should spend our money on industries that have already proven successful.”

“That’s right, that’s what I think too. Since the game consoles from Yuxing Electronics Entertainment are so popular, we can develop an exactly the same game console.”

Chapter 291 Joint Litigation

Myron felt exhausted. He was the CEO, and he even founded the company, but he just couldn't gain absolute control.

Looking at the commotion from the shareholders below, Myron simply closed his eyes slightly.

The shareholders believed that they could develop a similar game console. The game console business is so hot right now, and many industries have said that as long as you enter the game industry, you can make money steadily.

Whether you make a good game or a bad game, there will always be people who will buy it.

However, trashy games often have a bad reputation, at best they just make a quick buck and run away, and there's also the occasional suppression from Youxing Electronic Entertainment.

However, Red Fruit Company has excellent technical capabilities. Developing a powerful game console and then leading the team to develop some high-quality games is not too difficult. They should not give up this lucrative business opportunity.

Myron Case insisted that he did not want to develop the game console business. It was not that he thought the business was bad, but he saw it very clearly: the video game market was currently dominated by GameStar Entertainment. Entering the market now would only result in making a pittance, and it would be a complete waste of time.

Instead of wasting time on this, why not try to develop new markets and become the dominant player in new industries?

The latter was more attractive to Myron.

However, shareholders are primarily focused on making money.

He began to regret having allowed too many investors to invest in the company during its development phase.

At the time, in his pursuit of rapid expansion, he failed to consider the impact these investors would have on his future.

Then the company did indeed grow rapidly, but the power he held had already been almost completely divided up.

Then he remembered Youxing Electronic Entertainment.

That company has absolutely nothing to worry about.

That company was very pure; there was almost no one who could influence Zhu Youxing's will.

His idea is the development outline of the entire company, and if possible, he really wants to work for a company like that.

However, if he went to a company like that, he would probably be forced to change his mindset by someone as determined as Zhu Youxing, which was something he didn't want to see.

Hey……

Myron sighed, then looked at the shareholders below and said angrily, "What I want to know now is, who is the CEO and who is the person who can lead the company's development right now?!"

The sudden shout silenced the shareholders, who looked at Myron on the stage with slight surprise.

It's unwise to address shareholders face-to-face.

However, given Myron's personality, he is indeed capable of doing such a thing. Myron is not a good-tempered person; he is a bit of a paranoid. The shareholders want to control his will, and Myron actually wants to force the shareholders to accept his ideas as well.

"My decision is to develop personal mobile phone services. Does anyone object?"

These people looked at each other and then remained silent, saying nothing more.

“Great, then it’s settled. I will lead the team to move into the mobile phone industry. I hope you won’t interfere with me.”

“Um,” one shareholder raised his hand, “I’d like to ask, how long do you plan to research before launching the mobile phone?”

"At least two years."

The shareholders exchanged glances; they were clearly not satisfied with the answer.

They wish the time could be shorter.

However, technological research and development is not always easy; it's not something that can be achieved overnight. A two-year research period to successfully develop a new field is actually a rather conservative timeline.

But Myron has that confidence.

Myron still holds absolute power; the CEO has that right.

However, some shareholders are already dissatisfied.

When the meeting ended, the shareholders walked away in twos and threes, leaving Myron alone.

“Myron is really a bit obsessive. We could have developed a game console too.”

"Yes, look at Lierda. They're not doing very well, and the games they develop aren't of good quality, but they still make money. Isn't that great?"