Tokyo Video Game Tycoon.

Then they wondered, "So video games can be competitive? That's something we never expected."

Speedrunning is like a race, essentially a sporting event in the video game world, which is certainly eye-catching.

Natsume Yasutaka and the others in the Japanese conference room nodded. They had personally accompanied Takeyusei in organizing this event, so they were very familiar with it.

“I plan to hold such an event again, but this time the event will be more competitive, and I intend to develop it into an industry chain.”

Zhu Youxing walked to the projector and played the content he had prepared.

Esports planning.

Introduction: This is a competition event specifically for games with a competitive element, and it is expected to be held once a year.

Everyone stared wide-eyed, their minds now racing.

"This e-sports project is actually similar in style to the previous challenge, but this time it will emphasize a greater sense of honor. The competition will be more formal, and all participating players must meet certain certification requirements. In the future, this will lead to the formation of e-sports teams and create a brand new industry chain. Of course, all of this is still just a preliminary plan. Right now, my idea is only to keep it within a limited scope and focus on promoting the game Mario Kart."

"President, does that mean the competition in Mario Kart is simply about who can win first place?"

Zhu Youxing nodded: "That's right. But as I just said, this time I plan to have the participants form a team, and then they will compete in team battles. In Mario Kart, there will be eight participants, and these eight participants will be divided into red and blue teams, with four people per team. The two teams will compete against each other, and the final winner will be the team winner. In addition, we will also have individual competitions, one-to-many challenge competitions, and so on. Moreover, the games will not only be Mario Kart, but also Street Fighter and Street Basketball, which are both highly competitive."

On the projector, images flashed by, first showing four people battling it out with Mario Kart, then one-on-one battles in Street Fighter, and finally, the winner was determined.

In the field of video games, esports has always been an area that cannot be ignored.

It's not that the gaming industry can't develop without video games, but with the emergence of esports, video games will expand their territory again, attracting more people to video games.

There are indeed many people in this world who possess a pure desire to win, but don't care what actually determines victory or defeat.

In this way, we can attract a group of people to become players as well.

In their original world, there are actually very few true core players; the global player base of four billion is diverse.

It would be wishful thinking to think that relying solely on console video games could achieve the scale of the original global gaming industry.

There will always be people who prefer online games, people who prefer competitive games, and just as there will always be people who prefer farming games.

This is also an attempt to broaden the scope. In my previous life, several large game companies also had their own different e-sports projects. However, these projects were not as prominent as the most popular e-sports, but they were still a group of people worth paying attention to.

Chapter 251 A Gimmick

Here we go again, this guy is organizing one of these events again. Why are his events always so popular?

When TV Tokyo announced that a major video game war between Japan and the United States would take place in the future, Hayakawa Ueto received the news immediately.

Last time, Bamboo Star greatly increased player engagement by using this feature, which indirectly attracted more people to become players.

However, these players do not belong to Suri Electronics, but to Youxing Electronic Entertainment.

There are now quite a few small speedrunning groups both online and offline.

These groups require no cost investment; they are simply like hobby groups.

However, many cafes, entertainment venues and other similar establishments seem to have seized the business opportunity.

What they lack most usually is customers, of course.

And now, the gaming community is the largest customer base.

If they could be given a chance to get together, then at the very least, each of them would order a cup of coffee, or each would pay for a game, right?

This amount of money represents a normal level of spending, but for a shop, it represents a substantial profit.

Since the end of the challenge, similar events have been held in entertainment halls and cafes in some popular neighborhoods.

Some awards give winners coupons or high-value prizes, while others give them honors or similar recognition.

These shops, in turn, made even more money.

The challenge quickly became a hot topic of conversation.

However, all of this still has nothing to do with Surui Electronics.

This is very upsetting.

They didn't gain any benefit from it at all.

Although they tried to hold similar events a few times later, the quality of their game itself was not very good, and the number of installations was not large, so the player base was naturally much smaller. Most of the people who were interested were only interested in the high prize money, not in their game.

Once the challenge ends, they will return to Youxing Electronic Entertainment, resulting in minimal increase in sales.

Hayakawa Ueto was puzzled as to why the methods that worked for Yusei Electronics Entertainment didn't work for their company.

In the end, he concluded that the reason was probably the first-mover advantage. Only the first person to try something new could reap the greatest benefits, while others who followed in the footsteps could only get a small share.

Now, after nearly two years of silence, Youxing Electronic Entertainment has launched another competition.

This one sounds incredibly intriguing.

Japan vs. the United States.

This sounds like a showdown between Japan and the United States, and a victory would be a national honor.

It can be said that Zhu Youxing is indeed very good at controlling the flow of public attention.

Meanwhile, TV Tokyo's Deputy Director Kubo was meeting with several men who looked like important figures at a Western restaurant.

They were all dressed in suits made by outstanding craftsmen, clearly indicating that they attached great importance to this dinner party, which was not simply a meal with someone like Deputy Director Kubo.

Just then, a person walked in with a light step.

"Sorry to keep you waiting, everyone. There was some traffic congestion earlier."

The person who entered was Zhu Youxing.

He had a smile on his face, was very kind, and seemed never to get angry.

Given their current status, they are certainly not happy that a young junior like Zhu Youxing is late.

They were all representatives of individual financial groups, and it was only at the suggestion of Takeyusei and the personal invitation of Deputy Director Kubo that they agreed to come and see the situation.

Of course, they came for another reason: they were very interested in the suggestions made by Zhu Youxing.

If it weren't for this suggestion, they probably wouldn't have heeded the invitation from a young man like Zhu Youxing.

Even if he rises rapidly through video games and becomes a rising star in Japan, he may soon join the ranks of zaibatsu (conglomerates).

Zhu Youxing smiled and glanced around before taking a seat and getting straight to the point.

"Thank you all for accepting my invitation. Now, let's get straight to the point and talk about the topics we've already discussed."

Several middle-aged men glanced at the young Zhu Youxing, and then one of them said, "Is it about the formation of an e-sports team?"

“That’s right.” Zhu Youxing nodded. “These teams are like baseball teams; they can form a club-like organization.”

Since Zhuyouxing wants to develop e-sports, it inevitably needs to attract some capital.

Of course, this doesn't mean asking them to invest in their own companies. Instead, it suggests that they each establish an esports club, a more professional one with strict discipline and regulations, just like a traditional sports club.

At the same time, he also wanted to use these people to make advance preparations for certain things in the future.

"Zhuyou Sang, to be honest, I really can't see what potential this thing has. Video games have only ever been a form of entertainment so far."

Zhu Youxing immediately replied, "But we have successfully held similar events before, and the winners received very generous prizes. So I think that video games are sometimes not just entertainment, but can also be seen as a form of competition."

"You mean your challenge? I have to say it's really interesting, but I think that's not enough."

A middle-aged man leaned forward slightly, looking at Zhu Youxing and said, "Moreover, our money wasn't obtained casually; it was accumulated over many years. As you can see, the entire market is currently sluggish, so we have to be very careful with any financial investments we make."

“However…” the man suddenly changed the subject, “If it’s for your father’s sake, we’re willing to spend a little money. After all, he helped us make a lot of money in the past.”

Zhu Youxing immediately shook his head: "No, this has nothing to do with my father. It's just that I want to convince you all to join my planned e-sports project."

The man quickly shifted from leaning forward to leaning back, casually saying in his chair, "Then you'll have to think carefully about how to convince us. If you don't have something attractive enough, we won't agree easily."

Zhu Youxing smiled: "Is a Japan-US war enough of a gimmick?"

Everyone paused slightly.

Tell me more.

"Using esports to let Japan defeat the United States is just a gimmick, but as I said before, it's just a gimmick. But just relying on this gimmick will generate a lot of business opportunities, won't it?"

Chapter 252 Cheers to our gimmick!

Takeyusei has never really had any feelings for Japan, since he didn't grow up in the country.

He was just a time traveler.

Therefore, he felt no psychological burden at all in using this country to help himself grow.

After the bubble burst, the Japanese public remained quite resistant to the United States, but it was a strange situation where they admired the strong while simultaneously resisting them.

However, they would be quite happy if there were any opportunity to defeat the United States, which is essentially taking advantage of this mentality.

Zhu Youxing's plan was based on this.

However, this doesn't mean that you can actually defeat the United States just by playing video games. The two sides are only in a relatively equal environment, and the rest depends on the strength of the players on both sides.

However, Zhuyouxing has a relatively mature system from its original world, which will give them a greater advantage, at least in the early stages. If they still can't beat the United States in the field of video games, then they might as well give up.

The financial representatives that Zhu Youxing found this time were not actually the real big financial tycoons, but rather a group of people of the next level, equivalent to local wealthy landowners.

They are often eager to increase their influence and then their wealth, but they haven't had a clear direction for this period of time.

Investing is risky, but I'm hesitant because the investment environment is extremely harsh.

Hoping to buy land and wait for it to appreciate in value, as was the case in the past, is wishful thinking. Nowadays, land in Japan is purely a commercial product, no longer an investment.

You might buy land for 100 million yen, but two years later, when you sell the land and the house together, it will only cost 70 to 80 million yen, and you'll also have to tie up a large amount of cash flow, which is very uneconomical.

These people also want to seek some development and don't want to sit idly by and wait for their demise.

So, through the introduction of Deputy Director Kubo, they were invited to meet with Takeyusei.

They were also very curious about what this young rookie wanted to do, and the brief suggestions given during the invitation were hardly convincing.

But now, they are starting to get tempted.

"In the early stages, you don't need to invest too much money. It's just the cost of training people. Let professional agents and club managers manage it, and recruit a group of internet-addicted teenagers. Then you can get started. The rest is to give them professional, long-term training, and then let them fight against the still unorganized American teams. As long as they win, they can gain a lot of attention by virtue of being the winners of the Japan-US war. Moreover, you don't really need to build a club by yourself. You can start by having a few people jointly establish one to save expenses."

The representatives exchanged glances, their eyes revealing their interest, and finally they nodded to each other.

"This does sound very appealing, and investing such a small amount of money doesn't seem like a problem."