Perfect Life

Vol 5 Chapter 183: Is "Red Sorghum" exhausted?

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The same is March 19, morning.

Tianyi Film and Television Culture Company, General Manager's Office.

On the sofa, Zhou Zhengyang, the general manager of Tianyi Film and Television, and Lu Ping, the art director, sat opposite Lu Ping's manager, Gao Lanlan.

The tea made by the secretary on the coffee table was basically cold, but everyone drank it.

Zhou Zhengyang smoked one by one, while Lu Ping lowered his head and read the newspapers one by one.

Gao Lanlan lowered her head and said nothing, pretending that she didn't exist.

Zhou Zhengyang gave her a wink several times, and she shook her head gently.

Seeing that it was already half past ten, Lu Ping finally finished roughly a dozen newspapers on the coffee table, put the newspapers down, raised his head, first smiled at Gao Lanlan, then turned his head and said to Zhou Zhengyang, "Mr. Zhou, don't worry! "

Zhou Zhengyang frowned. Although he tried hard to suppress himself, his voice was still a little high, "How could I not be worried! No one thought that it was just a literary film, and it actually broke 100 million in its first week! This is simply unheard of, unbelievable. what!"

Speaking of which, he looked distressed and said, "You must know, my Director Lu, what is the concept of breaking 100 million yuan in the first week! And our movie will be released in two or three days!"

Lu Ping smiled and said disapprovingly, "The higher the box office in its first week, the better!"

Zhou Zhengyang was stunned when he heard the words, his brows furrowed, "How do you say this?"

Lu Ping smiled calmly: "What does this movie eat? First, the Berlin Film Festival, second, starring Li Qian! It only eats these two points! But what about the movie itself? I don't believe that at this moment, Once the part of the audience who go to the movie for these two points is exhausted, there will be some people who will watch the movie just for the story of the movie itself! So...the higher the box office in its first week, the better for that specific audience. The consumption will be more severe!"

Having said this, he smiled, "Mr. Zhou, you don't think there will be audiences who buy tickets for the second time for this movie, right?"

Zhou Zhengyang frowned slightly when he heard the words.

But thinking about it carefully, Lu Ping's remarks are not unreasonable.

"but……"

What else did he want to say, but Lu Ping already reached out and patted his thigh, smiled and reassured: "Okay, Mr. Zhou, it's now time, no matter how worried we are, can we temporarily change the schedule?"

Zhou Zhengyang's words came to his mouth, and he swallowed them again.

Yes, there are still three days left for the movie to be released, all the publicity has been started, and the money has been poured out. At this time, the schedule is adjusted, and the schedule is postponed. Don't say whether it will cause ridicule in the circle. The waste of publicity expenses makes people feel a pain in their hearts!

Just...still worried!

At this time, Lu Ping said again: "Mr. Zhou, it's all about this time, even if you don't believe my inferences, and you are worried about it, you might as well let the Propaganda Department do more planning cases, which will cost more. Put a little in, what do you think?"

Zhou Zhengyang turned his head to look at him when he heard the words.

The two looked at each other, Lu Ping looked calm, his eyes calm and confident.

In the end, Zhou Zhengyang gritted his teeth and said, "That's right, then... cast another batch of advertisements! SMD, TV station, plane, and the density will be increased by 50%!"

Hearing this, Lu Ping laughed and said loudly, "That's right! When we meet on a narrow road, the brave wins!"

…………

When he walked out of the general manager's office, Lu Ping's face had completely calmed down. His happy appearance just now because Zhou Zhengyang agreed to increase the money for publicity had disappeared without a trace.

After walking a few steps, Gao Lanlan asked in a low voice, "Do you really think so? Do you think the higher the first week of "Red Sorghum", the better it is for us?"

Lu Ping stopped when he heard the words, turned to look at Gao Lanlan, and said calmly, "You lied to him!"

Gao Lanlan was surprised.

Seeing Lu Ping striding forward, she quickly caught up with her, her voice lowered a bit, "Then say..."

Lu Ping stopped, waved his hand, and interrupted her, saying: "I have seen that film, and from my point of view, I will not despise it in the slightest! Although it is a literary film, it is indeed very It’s good-looking and very passionate! I admit that, even if you put aside all the artistic bonuses and just watch the story of the movie, Li Qian is indeed very good, because he told a good story!”

When he said this, although his expression did not change, Lu Ping couldn't help but feel uncomfortable for a while.

Yes, that day, he not only saw a good movie and admitted from the bottom of his heart that his opponent was indeed very strong, but also suddenly discovered a beautiful woman who had been by his side all the time.

It's just that on that day, the woman seemed to slap herself fiercely!

That humiliating feeling is simply unforgettable!

Of course...the show hasn't even started yet!

So, facing his agent Gao Lanlan at this moment, he smiled calmly and confidently, "Although I admit that I did underestimate him and his movie before, but now, even if I look at him squarely, so what? The big deal is a head-on collision!"

Speaking of which, he spread his hands and said confidently, "I have never underestimated myself!"

After he finished speaking, he didn't look at Gao Lanlan again, and turned around and left.

…………

Huafei Film and Television, editing room.

After finishing another fine cut, Qin Wei watched it repeatedly and was very satisfied. He praised the editor a few words, then raised his wrist and looked at his watch, saying, "I'm going out for a cigarette."

Huafei Film and Television has been established for many years. In terms of office space, it may not be comparable to the Oriental Media Group, but it is definitely not worse than Minghu Culture.

For example, because almost all the directors and screenwriters in the company smoked, Hu Fei deliberately set up an internal coffee shop with an area of ​​more than 170 square meters inside the company, and smoking was allowed.

When he came to the smoking room, Qin Wei just asked for a glass of water, then found a corner, sat down, lit a cigarette, and reminisced about the editing just now, feeling extremely proud.

However, within two minutes of being complacent, the sound of conversation coming from behind the tall green plant that was used to cut off caught his attention.

"...Impossible! I've seen that movie too. In fact, let's say it's not bad! As expected of sweeping the Berlin Film Festival! But in the end, a literary film is a literary film! He had a big box office last week. Explosive, to put it bluntly, it is still aimed at Li Qian! Simply speaking of the four trophies at the Berlin Film Festival, they are not so appealing! Then think about it, no matter how strong Li Qian's appeal is, I will give you one in the first week. The box office of more than 130 million yuan is still not enough? Is it shocking enough? Is it scary enough? Oh, what's the matter, I still expect more than 100 million yuan in the second week? Are you kidding me! You really think the audience is a fool! As long as it is Li Qian showed his arms, everyone's IQ plummeted, and they rushed to buy tickets? Maybe..."

"But a lot of movie reviews in the newspapers are too much to praise! Let me tell you, it's really not a good thing!"

"Nothing! It's said in the newspapers? Can you believe what the film critics in the newspapers say? What kind of movie is "Red Sorghum"? If it exaggerates a little, then you are still not a professional! To put it bluntly, at this time, if you don’t understand it, you have to pretend to understand it. , which audience will read the comments of the film critics before deciding whether to go to the movies? No I tell you! Not at all!"

After a pause, before anyone could refute it, the same voice continued, "Besides, you've only seen the compliments in the newspapers, and you have to see the critics too! If we don't say anything else, you should have seen it too. , how many people are predicting that after the box office explosion in the first week, the second week of "Red Sorghum" will definitely be weak!"

As soon as this remark came out, it immediately attracted the unanimous rebuttal of several voices.

"Hey! What did you say just now, you can't believe what the film critics say, and now you believe this again? It's only Monday, let's talk about today's box office! Maybe people will continue to explode?"

"How is that possible! Literary movies, brother, do you have any brains..."

"You are out of your mind!"

…………

Qin Wei picked up the cup, took a sip of water, and continued to smoke while listening.

He has indeed devoted himself to editing new movies recently, but that doesn't mean he doesn't pay attention to outside information, especially Li Qian and "Red Sorghum"!

Therefore, as soon as this morning, he already knew that "Red Sorghum" broke 100 million in the first week!

And it is more than 130 million!

To be honest, Qin Wei was also taken aback when he first heard about it!

Judging from Saturday's box office, he had already vaguely guessed that "Red Sorghum" would likely exceed 100 million in its first week, but he did not expect that Sunday's box office would be higher than Saturday's! And even more did not guess, this movie can actually win the box office of more than 30 million in the first week!

After the surprise, there was a faint worry.

This year, his new play has been somewhat rushed. Although the quality is definitely assured, the bad reviews of "The Gate of Life and Death" in the later stage of the release have made him always a little mysterious now, and his heart is always at ease.

Although last year was definitely better than Li Qian's "Once Upon a Time", this year's "Once Upon a Time" is not even the director of Li Qian, but his screenwriter. Ordinarily, he should be relieved.

But after all, the actors have not changed, the screenwriters are online, and Li Qian is one of the producers. More importantly, the sequel to the big hit movie, although it has not really been a big hit in China, but in Hollywood movies, This is already a very mature business practice.

Therefore, now that "Red Sorghum" has returned with the Berlin Film Festival Grand Prix, such a shocking explosion has suddenly come, and Qin Wei can't help but feel a little worried in his heart.

At this moment, listening to the discussion over there, he couldn't help thinking: "Perhaps, it's time to go out and watch that movie? A literary movie can break 100 million yuan in its first week, no matter what It's amazing! Knowing yourself and your enemy, the more deadly enemies you are, the more you need to understand them carefully!"

But then I thought again, "Hey, look back! It's better to save that little time and put it in the later stage of "Golden Terrace"! After all, it was a bit rushed!"

Besides, if it was only because of the influence of the Berlin Film Festival, and Li Qian's personal fame and appeal, that the first week of the film exploded, and the follow-up was obviously weak, then it means that the film is also incapable of breaking through. Some deep-rooted impressions left by literary and artistic films in the hearts of Chinese people.

If that's the case, then don't worry!

Well, don't rush to send him the box office at this time!

Although only one ticket!

Thinking of this, his mind suddenly calmed down again, he took another sip of water, smoked out the cigarette, pressed it off, got up and went back to the editing room, ready to continue working!

…………

In the blink of an eye, it was the second day.

On Tuesday, March 20, major newspapers published the box office information of "Red Sorghum" yesterday in important pages.

After experiencing the two-day box office explosion on Saturday and Sunday, major theater chains are hesitant about whether "Red Sorghum" can continue to explode at the box office. Reduced the layout for "Red Sorghum".

However, after all, "Red Sorghum" has just exploded, and this is only the second week of its release. No matter how it is a literary film, it makes people somewhat less confident, but its box office is there, and it is very popular. The rate is there, even if the attendance rate will drop in the future, it will definitely be much higher than other films in the same period. Therefore, the adjustment is adjusted. On Monday, the seventh day of its release, "Red Sorghum" still received a total of 20,468 screenings in major theaters across the country, and the screening rate was as high as 47.6%!

And after the working day, the box office of "Red Sorghum" also fell as many people expected.

Of course, on weekdays, the vast majority of people have to go to work, the attendance rate will drop, and the box office will drop. This is a normal situation.

There were 20,468 screenings throughout the day, with an average attendance rate of 43%!

The number of viewers in a single day is 880,000!

Single-day box office, 18.32 million!

All kinds of media that had received the news in the middle of the night, in the newspapers this morning, have given various box office interpretations, and one of the words that some of the writers of Jue Dao are most keen to use is

Back to normal!

Although the box office of ~www.wuxiaspot.com~ is as high as 18.32 million in a single day, it is really difficult to call it "normal" for a literary film, but compared to the explosive box office it created on Saturday and Sunday In other words, the drop in the box office on this weekday makes the box office look a bit normal at last!

Since the film was officially released on Tuesday, March 13th, the first day was 12.95 million, the second day was 12.17 million, and the third day was 11.39 million. Because the fourth day was Friday, the attendance rate suddenly exploded in the evening, so the number of films increased. Limited, but the box office is still very high, reaching 16.64 million!

And on Saturday and Sunday, which is the fifth and sixth day, after repeated expansions, its box office exploded, and it scored 35.28 million and 46.22 million in two days respectively!

But on the seventh day of its release, on Monday, on weekdays, its film schedule was only fine-tuned and dropped a little, but the attendance rate plummeted to only 43% from more than 80% on a few weekdays last week!

Although the box office has still increased compared to a few working days last week, considering the two or three times the increase in the number of films, and the rate of only half of the film...

In many newspapers on Tuesday, many film critics and box office forecasting experts have given their professional predictions that "Red Sorghum" has run out of momentum!

Many people even directly said: After a big box office explosion, after the popularity and popularity were almost consumed, next, "Red Sorghum" will inevitably face a situation of endless declines!

***

Chapter 3 Oh, congratulations to the leader "Little Chrysanthemum"!

Surprised or not, surprised or not?

Today, the 30,000-character shift is over, and Dao Yigong has done his best to break out. I hope everyone can support it with the monthly tickets in hand!

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