Perfect Life

Monday, May 8.

The countdown is one week until Liao Liao and Zhou Ai's new albums are released.

Minghu Culture, Li Qian's office.

Qi Jie knocked, got the answer inside, and pushed the door in.

Liao Liao is indeed there.

The two of them were sitting on the sofa and seemed to be talking about something happy, with smiles all over their faces. When they saw Qi Jie come in, they all turned to look at her. Seeing that he was his own, Liao Liao didn't hide anything, so he raised his legs again and put his feet on Li Qian's legs.

Qi Jie closed the door and coughed, "I said, don't take me too seriously as an outsider, okay?"

Li Qian smiled and patted Liao Liao's calf.

Liao Liao glanced at Qi Jie helplessly and put down his legs.

Qi Jie glared back without hesitation, "You two were tired of being crooked for a day yesterday, eldest sister!"

Liao Liao counterattacked at the time, "I'm tired of love, I can't get enough! What's the matter?" But in the end, she also knew that since Qi Jie came here on purpose, she must have something serious to talk about, so she was still arguing while arguing. He stood up and gave Qi Jie a glass of water.

Qi Jie took the water, but was not busy drinking it. She just asked Li Qian, "Why did you come here in the morning? Isn't there a class in the morning?"

Li Qian said: "Professor has something to do in the morning, and it is transferred to the third or fourth session on Wednesday morning." Then he asked: "Is something wrong?"

Qi Jie took out her book, put it on the coffee table, opened it, swiped her fingers, aimed at the place, glanced at the place, then raised her head and said, "Reporting work, this trip to Southeast Asia is not in vain. Yes." While speaking, she glanced at Liao Liao and said, "They are running around to see the scenery and go shopping, but I am busy with the company over there! ... Well, the results are here!"

Li Qian heard the words and sat up straight.

So Qi Jie picked up her notebook and started reporting from scratch.

In fact, it is roughly similar to the time and space that Li Qian once experienced. During the wars of the dynasties and dynasties, a large number of domestic people went to Southeast Asia to make a living, and gradually became a scale. Now, there are more than 500 million people in Southeast Asia, and there are about 30 to 40 million overseas Chinese. It accounts for less than 10%, but it controls about 60% of the local economy, or even higher.

The difference is that in the current time and space, the domestic attitude towards overseas Chinese is relatively positive. Therefore, the Chinese and overseas Chinese scattered around the world have a strong centripetal force towards the Chinese nation.

And behind it is the support of the huge Chinese national strength. In addition, in this time and space, from the Ming Dynasty to the Shun Dynasty, although the Chinese nation has experienced many disasters, in general, the national strength and prestige have not fallen to the abyss like the other time and space. A traditional vassal region of the Chinese civilization. Still maintain the basic reverence for the suzerain.

As a result, both politically and economically. The Chinese have a very strong voice in the local countries of Southeast Asia. Even, based on the strong economic strength, a large number of local indigenous people are going to work in factories, plantations, enterprises and other places controlled by the Chinese, so they are local in Southeast Asia. Even generally accepted Chinese education, can speak Chinese, can write Chinese characters as a sign of receiving higher education.

Being able to speak and write Chinese often means appreciation from the top of the company and better job opportunities.

In this way, the penetration and influence of Chinese culture on the local area is self-evident.

Although into the last decade of the end of the century. With the twists and turns of the local economic development, even many countries have suffered the impact of the economic crisis, resulting in the closure of a large number of local enterprises and the unemployment of a large number of workers. There have been many ethnic confrontations, and now, many local countries have begun to consciously restrict the Chinese economy and the spread of Chinese in the local area, and have also begun to control the entry of Chinese cultural products in China. For this reason, even Do not hesitate to vigorously introduce English culture.

But in the final analysis, the Chinese and overseas Chinese have been rooted in the local area for hundreds of years, and the ability to control the economy cannot be controlled at once, and the penetration of Chinese culture into the local indigenous people does not mean that you can directly turn your head. It's open.

Therefore, at least for now, Southeast Asia is still the back garden of Chinese cultural products - just like the culture of Hong Kong and Taiwan in the 1960s and 1970s in other countries in Southeast Asia.

It’s just a pity that in addition to a few large record companies that have local branches, and even like Sony and Cinda, which have direct or sole proprietorships or joint ventures with locals, most of the small and medium-sized record companies, They do not have the strength to spread the distribution network, so they can only choose distribution agents in the local area, or simply authorize sales directly.

In short, most of the money is earned by local companies, and the domestic side can only get a small piece of the cake.

In fact, it’s not that everyone doesn’t want to do it by themselves, it’s just that they are either limited by too much capital investment, or are trapped in the strict restrictions on distribution licenses, or simply because they are too small to be able to sell singers and albums themselves. Limited, even if you opened a publishing company in the past and sold a few albums a year, it would not be enough to make a salary...

In short, each has its own difficulties, which leads to at least the release of records. Although every masterpiece of domestic records will inevitably sweep the Southeast Asian market, there are very few domestic companies that can really make any money from there.

On the contrary, the domestic film industry is far ahead of the record industry.

Li Qian once heard Yu Bojun talk about this topic. According to him, many of the large theater chains in Southeast Asia are controlled by local Chinese, and they have always been in contact with domestic production companies, film companies, and distribution companies. maintain a very close cooperative relationship. Especially those domestic martial arts movies that are relatively popular in Southeast Asia, their box office in Southeast Asia can even account for 10 to 30% of the final global box office!

It is even said that there are two large cinema companies over there, which have already started to turn around and go to China to take shares in film production companies. This shows the close cooperation between the two parties.

A simple sentence: Southeast Asia, there is a lot of money to make!

And after Qi Jie got Li Qian's reminder, this time he went to observe, understand and contact this matter.

From its establishment to the present, Minghu Culture Company has released a total of three albums, namely "Grateful Heart" by Liao Liao. He Runqing's "Dream Chaser" and the "Fake Monk" of the Four Great Beauty Bands, each of which is a big sale in China, and the first two are undoubtedly the albums with sales of tens of millions. But because the previous Minghu culture has just started, there is no intention or time to open up the market in Southeast Asia, so it has been until the upcoming release of Liao Liao's "Women's Flower". Before the listing, they directly handed over the agency distribution rights in Southeast Asia to Sony Records.

By the end of March, according to the sales from Sony, Liao Liao's "Grateful Heart" had sold a total of more than 2.8 million copies in Southeast Asian countries. Her sweet songs have a strong influence in Southeast Asia, and it is no exaggeration to say that she is the number one singer in Southeast Asia. Therefore, it is only half a year before the local listing in Southeast Asia, until the end of March. Her album has sold more than 3.7 million copies!

If these sales are issued and sold by their own company, it will mean a gross profit of up to 10 million yuan, and the net profit can almost exceed 10 million. However, it is handed over to Sony for distribution, and the accounts given by the finance department show that, The profit that Sony should pay to this side is about 930,000.

Of course, the big head was earned by Sony!

Otherwise, He Runqing will vote first. Later, Li Qian forced Wang Jingxue over from Sony's hands. How could there not be discord at Sony?

In the end. Mainly because they can benefit from Minghu Culture!

Therefore, Minghu Culture has developed to the present, and has sold three albums successively. It has established a firm foothold in China. Li Qian naturally set his sights on Southeast Asia - this market must be won!

And Qi Jie went over this time. The gain is not small.

She counted her fingers and said, "Indonesia, Singapore, and Malaysia have the largest number of overseas Chinese in these three countries, and they are also the countries with the largest Chinese economic power. The influence of Chinese in the local area is also very large. Therefore, although Sony I am reluctant to give sales data for a specific country, but according to my local investigations and visits, Liao Liao and Runqing’s albums should be the best-selling in these three countries!”

"So, this time, I mainly traveled around these three countries and contacted several local distribution companies, and they all clearly expressed their willingness to cooperate with us, so I think our first step, It should be to enter the market of these three countries. Although at present, the conditions for them to play are a bit harsh, but I think the most important first step is to enter first, the conditions are harsh, and the conditions are harsh, anyway, winning first is not a win, everyone Just wait and see!"

"The first step is to first choose a joint venture with a local publisher, and then send our people there. After we gradually become familiar with the local distribution network and have a considerable understanding of the local distribution network, we will consider getting rid of them. , open another company, do it yourself, go it alone!"

With the successful experience of building a huge distribution network from scratch, Qi Jie is naturally confident when it comes to business matters, although the Southeast Asian market is divided into many countries, the market is relatively scattered, and the Each situation has its own peculiarities, but Qi Jie just ran over there, and after returning, she quickly came up with a specific solution. At least at Li Qian's level, there is nothing wrong with the method she proposed.

When it comes to specific business, it is obviously not Li Qian's strong point, so he just listened, and Qi Jie decided to start with Indonesia, Singapore and Malaysia to express his approval.

Then, remembering one thing, he specially reminded: "I have to tell you something, you just went with Liao Liao on the front foot, and Xie Mingyuan called me on the back foot. Sign a few more albums with us to distribute agency rights in Southeast Asia, I think he should be quite afraid of your past."

Liao Liao, who had been listening by the side, suddenly sneered and said disdainfully, "Why do they want to make money, of course I'm nervous! One album can take away millions from us, now Sony's How many singers can earn this amount in a year for them? Tell me, if we really want to do this, we have to beware of them tearing our face off!"

Li Qian's original intention was indeed to remind Qi Jie about this, but after hearing Liao Liao's words, he shook his head and said, "They must be nervous, they must be very unhappy. They might even make trouble behind their backs, but It's not enough to tear his face. Xie Mingyuan is still quite bookish, and he is not a simple businessman."

"But..." He turned his head to look at Qi Jie and said, "Even if they want to tear their faces, we are not afraid. With the big domestic market, we have no problem getting a firm foothold. If they want to tear their faces, we will accept them. Hold on! In Southeast Asia, you can rest assured to follow your ideas, the big deal is failure, and the loss is no big deal!"

Qi Jie nodded solemnly.

She is the company's leader and general manager, while Li Qian is the boss and oss!

Now. The plan was made by her, and Li Qian nodded again. Of course, this matter can be considered to be finalized.

But after the matter was finished, Li Qian also asked with great interest: "Liao Liao said that the local fans are very enthusiastic? What about you, you also walked around the local area, and unlike Liao Liao, what you saw Not just fans. There must be many local ordinary people who treat domestic singers. What is their attitude towards Chinese people?"

Qi Jie thought for a while, and said with certainty, "Let's just talk about the three countries I mentioned just now. Singapore is almost a Chinese country, needless to say? Whoever is popular in our country is who is popular there. Of course. Sister Runqing is definitely the most popular, Liao Liao is not as good. Then, Malaysia, where the Chinese have quite a status. At least I feel like this. By the way, in that concert in Kuala Lumpur, Liao Liao was at that time. Going to sing "Meet 98" with Zhou Ai, many fans shouted and asked you to go with the four beauties, Liao Liao told you?"

Li Qian nodded with a smile, and said, "I said, I was talking about this just now."

Qi Jie first smiled and nodded when she heard the words, but she was suddenly stunned. She couldn't help but turn her head to look at Liao Liao with some surprise, "Didn't you all spend the whole day yesterday? Only today?"

"Uh……"

Li Qian coughed dryly, slightly embarrassed.

Liao Liao gave Qi Jie a wink, as if "you know".

After a while, Qi Jie glanced at Liao Liao, "Bah!" With a sound, her face suddenly turned a little red.

Then, she didn't even want to look at Liao Liao anymore, her face blushed suddenly and turned back to the topic just now, and said, "As for Indonesia...my feeling is a bit complicated! In these three countries with the largest concentration of Chinese, according to me The information I got should be that this country has the lowest proportion of the Chinese in the total local population. However, in the local area, the Chinese are as economically powerful as other countries, so I am the only one on the street. Just walking around, I can feel some very hostile eyes occasionally!"

After a pause, she said again with a serious face: "And as far as I know, the Indonesian central government seems to be studying restrictions on the import of domestic cultural products. It is said that the first step is movies and TV dramas. I remember it seems to be..."

She recalled and said: "In the preliminary proposal, a quota system is implemented for all foreign movies and TV series. It is said that only thirty TV series are allowed to be imported each year, of which the quota allocated to Chinese-language TV series is only nine! And movies, it is said that Only 20 foreign films are allowed to be released each year, and the quota for Chinese-language films is like six."

Li Qian sighed and nodded.

In fact, although this matter is only a preliminary proposal, it has already caused a considerable impact.

At least for the domestic film and television industry, especially those production companies, this means that the largest single box office market in Southeast Asia is already showing signs of closing its doors for Chinese-language film and television dramas.

You must know that at present, hundreds of domestic TV dramas are sold to Southeast Asia every year, and about the same number are imported from Indonesia, and there are at least 70 or 80 Chinese-language movies released there every year.

To put it simply, despite the fact that Indonesia has a population of over 200 million, its domestic economic development is relatively extensive and low-level. Until now, they have almost no large-scale film and television production base in China. Although there are some movies and TV series produced every year, but Whether it is the production level or the story level, it is far from the foreign film and television.

Therefore, local TV stations and movie theaters have always mainly purchased films from abroad. Among them, due to geographical and cultural factors, Chinese-language film and television dramas are of course the leader. In that area of ​​Southeast Asia, whether it is Hollywood movies or European film and television works, including the Soviets and Indians, the share is quite small.

But now, if the proposal of the Indonesian domestic government is passed and realized, the hundreds of TV dramas and dozens of movies every year will directly shrink to only one tenth!

However, in the proposal for import restrictions, the share allocated to English-speaking European and American countries accounted for nearly half!

Thirty TV dramas are introduced every year, and the quota for the English department is as high as 12, and the quota for the 20 films introduced each year is as high as nine for English-speaking European and American countries!

All surpassed Chinese film and television works!

The government's attitude of sharpening its knives and restricting Chinese culture has undoubtedly been revealed!

At present, rumors are circulating inside and outside the circle. About a month later, that is, in June this year, the domestic government will have a series of high-level visits to Southeast Asia, and the cultural sector will take the lead. It is said that it is for this matter.

Not long after the incident came out two days ago, Li Qian chatted with Yu Bojun and Cao Zhan~www.wuxiaspot.com~ Cao Zhanyu commented with disdain: "This is to engage in cultural blockade, and then fight for culture. Don't think about it, just them That cultural foundation... there is a fart culture! Either it will be swallowed up by us, or it will be swallowed up by Europe and the United States."

Yu Bojun frowned and said, "The problem now is that they would rather be swallowed up by English culture and Spanish culture than let us eat comfortably!"

Cao Zhan sneered when he heard the words, but then said: "Three words: I'm sorry!"

*

The dry and depressed heart seems to be gradually calming down.

Some people think it's slow, some people think it's too bland and not good-looking recently.

All I can say is, please give me a little more patience, and when I get my thoughts out of the way, this month, I will definitely give you a blast!

keep your word! (To be continued.)

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