Peninsula Entertainment Starts as a Writer
Chapter 31 Crossing the River by Feeling the Ants
After hanging up the phone, Han Zidong breathed a long sigh of relief.
Xingyou’s plan to use Tumblbug to carry out the first wave of publicity has seen hope of coming true. In just a short time, the number of fans on Xingyou’s Instagram account has exceeded 1,000.
Maybe it was a tacit understanding, or maybe it was just to show off, almost all the new fans used the obtained character badges as their Instagram avatars, which unknowingly boosted the popularity of Xingyou and Tumblbug.
Users can get a badge as long as they sponsor any amount of money. This is a small attempt to steal Ant Forest.
The full version of the badge system should allow users to obtain a certain amount of energy after their sponsorship amount reaches a certain value.
The fixed energy can be used to donate a piece of coal to the Coal Bank, or a set of women's products to Gfoundation. After these donations are paid by Tumblbug, the user can obtain a donation certificate.
The Coal Bank is a welfare organization that donates briquettes to low-income groups to help them survive the harsh winter.
Gfoundation is a charitable organization that focuses on protecting the welfare of children and women, especially low-income female hygiene products.
Both are relatively well-known charitable organizations in South Korea, and many well-known artists also make regular donations to these two organizations.
Donating to these two charitable organizations will greatly enhance the brand value of the website. In the future, this small charity activity will be a magic weapon to increase user stickiness and activity.
Originally, he planned to leave this plan to Lezhin ic.
But in the phone call just now, Shen Dacheng told him that the three founders of Tumblbug, including Li Yongjun, had started to help him contact engineers, and Han Zidong was somewhat touched.
If people respect him a foot, he will return a foot to others.
Since Shen Dacheng really takes his matter to heart, he doesn't mind raising Tumblbug high.
After calming down, Han Zidong called Shen Dacheng again.
"Brother Dacheng, how is the development of your APP going?"
"Still under development."
Got it, this means it hasn’t been developed yet.
Han Zidong was silent for a while, and Shen Dacheng's voice came over.
"Zidong, you also know that our company's manpower is relatively tight. Developing an APP is not like a website. It also requires system adaptation. We cannot allocate manpower for the time being."
"Brother Dacheng, regarding the social mediaization of Tumblbug, the launch of the mobile APP is a key link.
Originally, I had an idea to combine it with the mobile terminal, but you guys..."
Hearing what Han Zidong said, Shen Dacheng was heartbroken and replied: "Don't worry, we will form a mobile team as soon as possible. If you have any new ideas, please tell me first."
"Brother Dacheng, it depends on whether you are willing to give up the profits. As far as I know, Tumblbug's commission is 5%, right?"
"Yes, but for your two projects, the rate you approved is 3%, while Lezhin ic will waive the commission."
"Brother Dacheng, I have an idea, maybe we can launch a new certificate system..."
Han Zidong briefly explained his plan. At the end, he was afraid that Shen Dacheng would be reluctant to give up the profits, so he added: "As long as you control the proportions, the final profit sharing may not reach one ten thousandth.
But it can bring great charity reputation to Tumblbug and allow more users to participate."
Shen Dacheng was silent for a long time, and excited voices came over again.
"You kid, you guy, how the hell did your head grow?"
"Okay, winter is coming soon, which is a good time to promote the sponsorship of the Coal Bank. Maybe you can also hold a press conference with the Coal Bank."
"Okay, please send me a detailed plan. If you have any ideas, can you explain them all at once? Don't squeeze out toothpaste."
Shen Dacheng complained with a grateful tone.
"Brother Dacheng, I'm not a prophet. Besides, in just one week, I have sent you three planning documents, and I don't charge you any creative fees, so just be satisfied." Han Zidong scolded with a smile.
Shen Dacheng also smiled and replied: "Yeah, I just said that you come to us as a project consultant because you don't want to come."
"Okay, let's not talk anymore. You must seize the time to promote mobile application development. After all, just the login authentication on the web page can annoy users. The user experience is too bad."
This is the third time Han Zidong has mentioned mobile terminal development. Even if Shen Dacheng doesn't take it seriously, he must take it seriously.
"Okay, I will follow up on this matter personally."
"That's good, I'm fine, I'm dead."
Just when Han Zidong was about to hang up the phone, Shen Dacheng hurriedly shouted.
"Wait a minute, there is something I should have confirmed before telling you, but your project is hot and success is already certain, so it doesn't hurt to tell you now."
"What happened?"
In the office, Han Zidong couldn't help but sit up straighter. Since Shen Dacheng can take it so seriously, the next thing will definitely be a big plus.
"We have contacted a reporter from Seoul Sports to follow up on the Star You project. At that time, you may need to be interviewed together, or even take a photo together and publish it in the newspaper... What do you think, buddy, are you loyal enough?"
Regarding contacting the media to follow up, Han Zidong also mentioned it in the planning book, but what he didn't expect was that Shen Dacheng actually contacted Seoul Sports.
Seoul Sports, one of the future paparazzi stars.
Even though "Seoul Sports" has the word "sports" in it, it is a real entertainment media. In addition to entertainment news, it also broadcasts sports news.
In addition, this newspaper is very fond of gossip. It likes to report gossip and comment on girl groups. It often releases girl group rankings at the beginning of the year.
Han Zidong couldn't help but think to himself: How much hatred and resentment we have, you actually want me to enter the attack range of Seoul Sports!
"Don't, I don't really like showing my face."
"Why?"
Shen Dacheng was very puzzled. Being able to appear in a newspaper and become famous is an opportunity that many people dream of. He hurriedly persuaded him: "When you become famous, your comics will naturally increase."
"Brother Dacheng, forget it, I don't want to have to wear a mask when I go out in the future."
"You have to think clearly, this kind of opportunity is hard to come by."
Shen Dacheng was afraid that Han Zidong was young and energetic, so he reminded him again.
"I've already thought about it. Besides, if I take a photo with you, readers won't see the three of you!"
"Yeah, you kid..."
Shen Dacheng heard Han Zidong's affirmative tone and stopped insisting: "Okay, send me the planning document as soon as possible. Let's check the specific proportions and try to launch the charity module next week."
Han Zidong put away his mobile phone, and young apprentice Jin Minxiu suddenly ran up to him and said excitedly: "Boss, your sponsorship amount has exceeded 1 million when you made the call."
The corners of Han Zidong's mouth curled up slightly, but his face pretended to be calm, and he muttered: "Isn't this a very reasonable thing?"
Open the personal backend of the crowdfunding website, and the data shows 1.122 million.
『1000 412
1w 31
5w 6
10w 1』
This set of data may seem a bit unbalanced, but in fact it is very healthy.
In the original crowdfunding project, the number of users who sponsored 1,000 yuan would never exceed 100, let alone 400.
As for the Star You project, the number of users who sponsored 1,000 yuan exceeded 400, which shows that either the Star You project has awakened a considerable number of dormant users, or it has attracted a new wave of users for Tumblbug.
In short, the user participation in the Xingni project is very high!
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