The listing is certainly not a money scam, Song Qi was just joking, but it is indeed a fact that Miracle Films’ cash flow is sufficient.

As one of the top ten film and television companies in China, Miracle Pictures' profitability is one of the best even among the top ten film and television companies.

Although Miracle Pictures is still far behind other companies in terms of copyright income, other incomes are not bad at all and are among the best in the industry.

Now Song Qi can help the company bring more than 20 billion in profits as long as he ensures to make two movies a year.

In addition, the annual profit of Miracle Island Dinosaur Park has exceeded one billion.

Not to mention the peripheral business that Miracle Film and Television is famous for in the industry. Just by selling cards, Miracle Film and Television can make hundreds of millions of net profits every year. Miracle Film and Television also makes a lot of money every time it sells out-of-stock figures.

The bowl is full.

Just spending the money is not that easy.

Money will depreciate, and if it cannot beat inflation, it will be a loss, so Song Qi has to find a way to turn the money into chickens that can lay eggs.

If you want your money to make money on its own, you have to turn your money into high-quality assets.

Real estate projects in good locations, stocks of high-tech companies, and commercial projects with strong profitability are all high-quality assets.

Miracle Films currently has a large amount of cash flow invested in offline self-operated theaters and escape room store projects.

Although these projects appear to be commercial projects, they have actually gradually evolved into real estate projects.

Take self-operated theaters as an example. In the early stage, Miracle Films invested in self-operated theaters and needed to invest real money.

But as Miracle Films expanded in scale and gradually gained the right to speak, the model gradually changed, and commercial real estate came to Miracle Films to discuss cooperation.

Generally, real estate projects such as newly opened commercial plazas require the presence of many big brands to bring traffic to the project. In order to attract big brands to settle in, real estate project owners often give strong discounts, including

rent.

Many times, similar to those in commercial plazas, the stores of big brands are often deserted, but they still do not close down. It is for this reason.

Before those big brands moved in, they had already negotiated ultra-low rents from their bosses, and even preferential conditions for free rent for a few months.

Therefore, after moving in, big brands only need to pay for decoration, staff wages, water, electricity, floor heating and other expenses to maintain store operations.

Other small brands have to pay high rents to enter.

Although the Miracle Cinema Chain is far less massive than industry giants in terms of scale, it is more attractive than most cinema chains for real estate projects such as commercial plazas.

Because Miracle Cinema is bundled with the escape room store.

When selecting a location, the escape room store must be located near a theater owned by Miracle Cinemas, or a theater owned by a participating theater chain, and the distance cannot exceed one kilometer.

After several years of development, escape rooms have become second only to movie theaters in commercial real estate.

During the holidays, citizens watch a movie, have a meal, buy some clothes, and a happy holiday is over. This is the essential commercial attribute of the commercial plaza.

There are even many commercial projects in commercial plazas that rely on cinemas. Only when good movies are released will a large number of customers come.

But in the past few years, more and more customers have come to shopping malls, and the destination has begun to become escape room stores.

Playing a few games in an escape room store and having a meal together has become a mainstream way for more and more young people to socialize.

Although the number of customers brought by this model is not as large as that of a theater, it is more durable and stable, and there will always be good customer flow.

Therefore, this kind of commercial project has naturally become a hot commodity in the eyes of many commercial real estate owners.

The bosses have reached a consensus that there can be fewer clothes sellers in a commercial plaza, but there must be no escape room stores!

Therefore, Miracle Film and Television, which owns Miracle Cinemas and escape room stores, has a huge bargaining power.

All Miracle Pictures' self-operated theaters and escape room stores will have significant discounts on rent, which not only saves Miracle Pictures a lot of costs, but also creates an industry barrier.

Miracle Escape Room can use a low-price strategy to raise the threshold and make it difficult for competitors to enter and compete. This is the moat for Miracle Film and Television's escape room business segment.

This is possible thanks to Miracle Film and Television’s unique standardized business model for escape room stores. This model allows Miracle Film and Television to have management rights over all stores and negotiate conditions with business project owners through a unified level, thereby

Get the most bang for your buck.

This is the key to the success of Miracle Films’ escape room store business and maintaining a good reputation and profitability.

Many rich people are just lucky and don't actually know how to do business.

This is the case for many co-owners who want to invest in escape room stores.

Many of them were demolished households, or they made a lot of money in their original industries and suddenly became prosperous.

Perhaps in some aspects, they may be outstanding, but when it comes to operating an escape room store, none of them is qualified, and they even have very little preliminary understanding.

Most of them saw someone nearby investing in an escape room store, receiving dividends every month, and living a happy life, so they also thought about investing in it.

But if the management power is really handed over to them, there is a high probability that they will not survive even one quarter and will close down.

The reason is very simple. They are easily influenced by prices, people around them and other factors because of their lack of knowledge and make many mistakes, such as choosing the wrong location, blindly changing pricing strategies, etc.

It's okay to close one or two stores, but if many stores are closed, it will have a huge impact on the entire business sector.

Therefore, Miracle Film and Television must control the absolute right to speak in order to ensure the normal and orderly development of the escape room business sector.

After discovering this, the employees and leaders in charge of the escape room business realized how far-sighted Song Qi was when formulating this model. This model helped the escape room business escape at least seven or eight times.

Crisis that hits hard!

It is precisely because of these experiences that Song Qicai has never chosen to go public.

After the listing, he can certainly choose to release a small number of shares and control absolute controlling rights, but when outsiders come in, there will always be all kinds of troubles. Not only is it a waste of time, but it may also affect the company's internal operations.

Therefore, Song Qi believes that now is not a good time to go public, as the moat of Miracle Films has not yet been built.

The moat of Miracle Pictures is the core of his plan, which is overseas self-operated theaters.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like