Let You Design The Software: Do You Directly Create Douyin?

Because before.

Meituan has not made any publicity about the preferred functions.

In addition, this update did not attract much attention.

so.

The first time Meituan Select was launched.

Not many users use it, and it doesn't attract much attention.

Even some users who have seen and used this function do not think that this inconspicuous little function will have any impact on the situation of a thousand-group battle.

but.

Just the day after Meituan Select was launched.

Meituan has finally started its first large-scale announcement on the entire network!

After the Thousand Group War began, whether it was Penguin Group Buying, Are You Hungry, or Baidu Takeout, Dianping and other software, they were basically spending crazy money to review and release the software itself.

It is precisely because of this large-scale publicity that Penguin Group Buying has more than 40 million registered users in a short period of time.

And from beginning to end.

Meituan has only carried out small-scale promotion in lower-tier markets. Compared with the level of publicity and distribution of other group buying software, the intensity is much smaller.

Even so.

Despite this small-scale announcement, Meituan still attracted more than 16 million daily active users.

This is enough to show that the stickiness and retention of Meituan users are far beyond what other software can match.

Before.

Meituan's small-scale promotion can become the group-buying software with the most daily users, and now, Meituan has begun to fully invest.

on the second day.

Use Douyin as your base camp.

A large number of Meituan advertisements have appeared on all major social platforms.

Various TV variety show channels have also begun to appear with Meituan-branded scenes.

Meituan’s advertisements have also begun to be placed in various TV advertisements across the country.

Except for Penguin Video.

On the other two long-form video platforms, American advertisements before big stars watched them also appeared.

Various offline banners and street advertisements have also begun to appear in every street and shopping mall in the sinking market.

And such a situation.

In fact, it has happened many times in more than a month.

I have already visited Penguin Group Buying and Are You Hungry?

Now turn on the TV, and you can see several ads related to group buying and takeout software during basically one commercial time.

Every variety show that is currently on the air basically has a group buying and takeout software title.

This is true even for the offline street advertising market.

So many users can even be said to be used to this situation.

And this time Meituan announced it.

It can be said that this is the largest and most extensive event since the establishment of Junzi Group.

Before.

Because of Penguin's pressure and countermeasures, even if Junzi Group wants to promote software on a large scale, it will be greatly restricted.

But now.

When Douyin became the leisure software with the most daily users and the longest average daily usage in Yanguo, and Weixin became the largest chat and payment software in Yanguo, the strength of Junzi Group has increased a lot.

before.

Many variety shows, film and television dramas, and other social platforms are unwilling to accept large-scale advertising from Junzi Group due to Penguin's status.

But.

When Weixin succeeds.

Many Internet companies have discovered this.

The potential of the Gentleman Group is probably far greater than that of Penguin.

Therefore, they will naturally no longer hinder the Gentleman Group because of Penguin's actions.

present.

In addition to Penguin's software, there are almost no other large Internet companies that refuse the cooperation of Junzi Group.

After all, the influence of a national chat software is indeed too great.

But this time.

Meituan’s large-scale publicity is still only targeting the sinking market and has not moved towards first- and second-tier cities.

In first- and second-tier cities, Meituan only maintains small-scale promotion and publicity actions.

But even so.

The number of users of Meituan is still skyrocketing crazily after the announcement.

Originally before.

When Meituan decided to launch a large-scale announcement, Xiao Ma also heard the news from some channels, and immediately began to contact many other Internet publicity platforms, asking them to counter Meituan's announcement as before.

But the next day.

When he saw Meituan advertisements appearing all over the Internet in Yanguo.

He couldn't help but feel quite angry.

Because he didn't think of it.

The current Junzi Group is enough to make many other Internet companies refuse to be friends with Penguin Group.

at this time.

On the third day of Meituan Select’s launch.

Inside the Penguin Group.

In a conference room.

"What do Youku Video and Weibo say? They are still unwilling to remove Meituan's ads~`?"

"I didn't expect that just the appearance of Wei Xin would improve the status of the Junzi Group so much."

"We are the Penguin Group."

"It is actually no longer possible to cope with and counter the large-scale propaganda of the Gentleman Group."

Xiao Ma's words were full of disbelief.

You must know that a year or two ago, they could casually suppress the various propaganda of the Junzi Group, making the effect only one-tenth of the investment.

But now.

They have been unable to limit the propaganda of the United States at all.

In fact, Xiao Ma already discovered this yesterday.

But he still didn't want to believe it.

until today.

He could barely accept the reality.

And listening to Xiao Ma's words, Ma Liuyun on the side also sighed and said.

"."After having Wei Xin. "

"The strength of the Gentleman Group is actually quite terrifying."

"Nowadays, among the several softwares launched by Junzi Group, except for Meiji, which is still developing, every other software is a leading software."

"The Junzi Group is now not just a new star in Yanguo's Internet field, but a behemoth that can almost truly rival us and Ali."

"Except for the lack of foundation and business volume, Junzi Group is not much weaker than us in other aspects."

After Ma Liuyun finished speaking.

Xiao Ma couldn't help but shook his head, sat back on the chair, and rubbed his forehead with his hands.

"well."

The pony let out a long sigh. (Haohao Zhao)

"Since it is impossible to stop the large-scale propaganda of the United States, it is impossible to stop it."

"Then we can only start from other directions."

Xiao Ma looked at Ma Liuyun.

"Do you understand this Meituan preferred function?"

"Can Penguin Group Buying Be Plagiarized?"

Xiao Ma looked at the other people in the conference room.

In fact, the main reason for today's meeting is because the United States has launched a new preferred function.

Because I always pay attention to Meituan.

So on the day the Meituan preferred function was launched, Penguin Group had already discovered this opportunity.

One day after that.

Xiao Ma also had someone specially investigate this function.

And faced with Xiao Ma's inquiry.

Li Wenqiu, who was in the field, slowly let out a breath.

"We've figured out the nuts and bolts of this feature."

"And this function."

Li Wenqiu shook his head.

"We can't plagiarize it yet."