New Century Anime Warrior
Chapter 55 Fission Activity: Showing Off Admission Notices
"I have always said that Weibo will become a super huge traffic pool in the future, and even become an important part of the country's internet governance."
"I can say with certainty that Weibo will become an important network infrastructure in the future."
"Other platforms that are still considered mainstream now will quickly lose users to Weibo and eventually become the private domain of a few core groups."
"Of course, no monarchy lasts forever, and the era when Weibo represented the mainstream voice of public opinion will also pass, just like the portal websites of yesteryear, becoming a supporting role, but it won't be like it is now."
"Weibo's historical status will remain unshaken until the next round of innovation in information transmission hardware."
"From today onwards, and in the coming years, our most important task is to effectively manage our public relations team rooted in Weibo, and ultimately create a powerful voice for us."
"That's my point of view. Applause, please!"
In the conference room of the Forest Deer Studio, Si Hua, with an internet experience at least fifteen years ahead of its time, spoke eloquently and confidently at the conference table.
He may not be able to accurately grasp every developmental milestone, but that does not prevent Si Hua from deducing the inertia brought about by scientific development.
Therefore, he cannot become a business tycoon of the new world, but he can be a prophet of an era.
As the words fell, there were indeed scattered claps, mainly from the heads and key members of the two publicity teams who came to listen in.
These words were like a sudden awakening for them, like using an enema and being able to sit on the toilet immediately, their thoughts flowing smoothly and without hindrance.
These people have been immersed in public relations and propaganda work for many years and have already done some research on existing media channels.
Judging from Weibo's current upward trend, it will definitely become an important channel for making statements in the future, just not as certain as the "prophet".
Si Hua's proposal of a higher level of national network governance and network infrastructure truly challenged their existing ideas.
Even Pan Lei and Chen Yan nodded repeatedly after listening, planning to write a report on the development trend of the domestic Internet for the group when they got back.
Also, is this person really only 18 years old?
Or is the internet really just a playground for young people?
Is it none of my old stuff?
Back in the meeting room, today's speech, which resembled a declaration, was actually initiated on short notice.
Initially, it was because Lin Lin, the newly emerging female protagonist of the controversy, unexpectedly topped the trending searches with other keywords, which directly disrupted the joint promotional plan of Nanlin and Huanqiu.
Si Hua had seen the promotional plan, and could only describe it as conservative and conventional, giving him a slightly contradictory feeling.
But he's just a prospective college student now, and he's not qualified to give instructions to other people's company staff, even though Pan Lei has always thought Si Hua is a highly promising public relations talent.
That's just "great potential"; he's just a "child" right now.
That's it.
So after reviewing the proposal, Si Hua ultimately refrained from offering any criticism.
Because there's no need. Lin Lin's debut is all-powerful, a guaranteed win, an insurmountable advantage. The real advantage lies with me.
Even if the strategic prediction of this propaganda plan is wrong, many of the tactical plans in it are not problematic; it's just a matter of how much resources are invested.
For players destined for success, strategy has no real impact; detailed tactics are far more useful.
However, it was a strategic misjudgment after all, which is a dereliction of duty. As leaders, Pan Lei and Chen Yan should certainly be dealt with and adjusted as appropriate.
No matter how the situation is adjusted, it cannot avoid the involvement of Lin Lin, the person involved.
This is why Si Hua's declaration didn't appear on the forum or in the beer hall, but in the Forest Deer Studio, right next to Lin Lin.
Of course, how Si Hua went from being an observer to the main speaker is a trivial detail.
"Mr. Si, what are your suggestions for our next steps?"
The person being questioned was the head of Nanlin's public relations team, a slightly balding young man who looked older than his age, but Si Hua didn't remember his name.
"On the technical side, you can adjust it according to your needs. You have more experience in when and how to use these contingency plans, so I won't give you any unsolicited instructions."
Si Hua has always been very clear-headed. He only cares about playing King of Glory, but the consequences of his micro-management skills in the actual game are dire. Even if he had 1.8 million, he would still be finished, let alone 800,000 versus 600,000.
"However, in terms of overall strategy, I suggest you first create clear user profiles and do a good job of analyzing the conversion funnel, so as to improve retention efficiency without delaying new user acquisition."
"Lin Lin's status as a Tsinghua and Peking University student is highly topical and universally applicable, and can continue to exert influence in the field of people's livelihood, and can even penetrate down to the county-level public opinion field to achieve a certain degree of public discussion."
"The strategy of 'encircling the cities from the countryside' is a powerful force of the masses, and it will never be wrong."
"Of course, with this level of popularity right now, you can maintain it for several days even if you do nothing. So during this time, you need to find some topics to keep the activity going."
"Most importantly, we need to design some viral marketing campaigns as soon as possible to encourage fans to spread the word and multiply their numbers, thus achieving exponential growth in the fan base."
"I call this approach 'tap water,' the core of which is to cultivate a group of spontaneous, free, and unprofit-driven word-of-mouth promoters."
Si Hua's use of internet slang left everyone in the room completely bewildered.
No, how did he come up with these words?
This is all part of the whole thing...
But it sounds so cool and fashionable.
The members of the publicity team whispered among themselves: "Did you understand?"
"I know a little..."
"Then tell me, okay?"
"The Tao that can be spoken of is not the eternal Tao; you must figure it out for yourself."
"You son of a bitch..."
Meanwhile, Pan Lei quietly asked Chen Yan, "Did you record it?"
"I recorded it, and I plan to use it to fool Kevin when I get back... This script is so cool."
Kevin Chen, whom Chen Yan mentioned, is the Vice President of the Asia-Pacific headquarters and one of the leading figures in the Greater China region.
Yes, he's also Chen Yan's older cousin.
"I told you long ago this kid was a natural content creator, did you believe me?"
Although Pan Lei didn't quite understand what those words referred to, it didn't stop her from grasping the core idea.
Especially the concept of tap water.
It is incredibly powerful and extremely advanced.
Lin Lin now naturally possesses many elements that satisfy the emotional needs of her fans.
For example, being beautiful, intelligent, and having excellent works are all extremely attractive qualities.
"Light Years Away" is a good song, but it's clear that the public's attention has temporarily shifted to the students from Tsinghua and Peking Universities.
and so……
"Therefore, the next promotional work can temporarily shift from promoting the song to promoting the artist's identity... Once the fan base has stabilized, we can then use that to boost the popularity of the work."
It is often said that cultured people must be cultured, and for those involved in the arts, the ultimate measure of their value is the quality of their works.
As Si Hua finished speaking, he wrote four large characters on the whiteboard in a crooked and uneven manner with a marker: "Upright and honorable!"
Erase it and rewrite it.
[Show your admission notice]
"My idea is that Lin Lin's second original Weibo post will be a video of her receiving her Tsinghua and Peking University admission notices, and I'll write some background music for it."
"Use hashtags like 'I got accepted' or 'I was admitted' to college, and then tag me, Chen Yu, and Zhou Zhe to encourage classmates to share their admission notices."
"The three of us pretended to respond to her call, posted our own admission notices, and then tagged three other classmates."
"To generate buzz, the students we tag should ideally have received acceptance letters from prestigious universities."
"I plan to bring Qin Haojie along. This kid is the top math student and also got into Tsinghua or Peking University. He can create a social impression that good students are surrounded by good students."
"Remember to arrange for some shills to post similar content, including past admissions results... to spark a wave of nostalgia for high school youth and hard work."
"Once everyone spontaneously responds to the event, a flywheel effect will be created, ultimately making Lin Lin the queen of topics once again."
"This is the solution I proposed. You can improve it based on my ideas, or you can put forward your own ideas based on it."
"Now everyone can applaud."
Another round of applause erupted, this time truly exceptionally enthusiastic.
While clapping, Chen Yan turned to the other members of the Instant Noodle Army's three pillars and asked, "Has this kid always had such terrible handwriting?"
Then he received nods of approval from everyone.
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