Huayu 2005: Chat groups are full of real celebrities

It was only after Liu Yifei asked that Jiang Bei realized what was going on.

"Tuibo," an internet model that integrates self-media, social networking, and proactive push notifications, was too advanced for 2005.

He put down his pen and deliberately adopted a "master lecturing" posture.

"I forgot."

"You are all people from ancient times."

"This kind of futuristic cutting-edge technology definitely needs to be explained to you slowly."

Liu Yifei rolled her eyes at him:

"You make it sound so true."

"I don't think your thing is that impressive."

Jiang Bei didn't argue. He pulled out another sheet of white paper and quickly drew two squares.

The left side says – Official Website.

The right side says "Promote PhD".

"Let me ask you a question first."

What's the biggest problem with celebrity official websites these days?

Shu Chang thought for a moment, then whispered:

"Nobody's watching?"

"To be precise, nobody knows."

Jiangbei nodded:

"You updated the official website today."

"I released a song."

"I had a set of photos taken."

"I wrote a diary entry."

Will the fans find out?

Both women shook their heads simultaneously.

of course not.

Unless someone actively logs into the official website, or the media helps promote it.

Otherwise, how would anyone know what you updated?

Jiangbei picked up a pen and drew an arrow next to the "official website," with the arrow pointing inwards.

"The current website."

"It's all up to the users to come and see for themselves."

Then, he drew dozens of little figures next to "Tuibo".

Then, he drew a large number of arrows, all pointing to the little people.

"What I'm going to do."

"We're not waiting for people to read our messages."

"But—"

"The message proactively reaches out to people."

The two women were stunned at the same time.

Shu Chang blinked: "What do you mean? News can grow legs?"

Jiangbei smiled.

"For example."

"For example, Yifei released a new song today."

What is the official website?

"The official website just puts the songs there, and people come or go as they please, like waiting for a rabbit to run into a tree stump."

"Pushing to a PhD program is different."

He emphasized the arrow on the paper:

"It will proactively inform everyone who follows you—"

Liu Yifei has released a new song.

Click here.

"Listen now."

"More enthusiastic than a mother calling you home for dinner."

Liu Yifei's eyes lit up slightly.

She seemed to understand a little.

But the next second, he frowned again.

"etc."

Why is it able to proactively tell others?

"The internet is not a text message."

Shu Chang nodded.

"yes."

"No one left their phone number."

Jiangbei smiled and waved his hand:

"You don't need to worry about how it does it."

"Like a television set."

"You see it every day."

"Will you study how electron guns scan?"

Both women shook their heads simultaneously.

"product."

"Technology has never been the most important thing."

"It's about the experience."

Jiangbei continued:

What does the official website look like?

"Like you posting notices on the bulletin board."

"Who's passing by?"

"Who can see it?"

"What about recommending a PhD?"

He smiled.

"Like a big loudspeaker at the entrance of the village."

"As long as you send a message."

"The whole village knows."

Liu Yifei has released a new song!

Liu Yifei has updated her photos!

"Liu Yifei is in a bad mood today—"

"Liu Yifei had hot pot today!"

"Liu Yifei failed her final exams!"

"Liu Yifei..."

"stop!"

Liu Yifei blushed and immediately slammed her hand on the table.

"Who gave you permission to broadcast these things?"

"Will I have any privacy left?"

Jiangbei is very serious.

"so."

There is a confirmation button before sending.

What do you want to broadcast?

"It's up to you."

"If you want everyone to know you ate hotpot, then post about it; if you don't want people to know you failed your course, then don't post about it."

"This is called selective social death."

Shu Chang finally couldn't help but laugh out loud.

"In that case..."

"Do your fans come to check back every day?"

"I didn't come to see you."

Jiang Bei extended his index finger and gently shook it.

"It's about coming back."

"As long as you've paid attention to it even once."

"From now on, they will come back every day."

"And celebrities."

"All you need to do is post the content."

"The rest—"

"Leave it to the platform."

Upon hearing this, both girls fell silent.

They lowered their heads and flipped through the plan in their hands again.

The more I look at it, the more novel these features seem.

But the more I looked at it, the more I felt that something was not quite right.

After a long silence, Liu Yifei suddenly raised her head:

"I know where the problem lies."

She held out her hand and pointed to the plan:

"Your blogging platform is just an empty shell."

Even if both Changchang and I let you build the website.

Even if we post content every day.

"At most, it will bring in about 100,000 die-hard fans."

"and then?"

"There are still only so many people."

"Will it be lively enough?"

Jiang Bei was about to speak when he stopped.

He looked Liu Yifei up and down again and smiled.

"good."

"You've hit the nail on the head."

"The first problem for any internet product is—no people."

Liu Yifei gently raised her chin:

"so what?"

Jiang Bei picked up a pen and drew a small circle on the paper.

It had two words written inside—茜茜 (XiXi).

Immediately afterwards, he drew another one next to it—Changchang.

Then, I drew several more small circles.

Xiaoming, Mimi, Zhu Yiwen...

Finally, the threads connected all the small circles together.

"One person posts content, but no one reads it."

"The two were chatting when people started to gather around."

"Ten people interacted, and netizens started to gossip."

"A hundred celebrities visiting each other's places every day..."

Jiang Bei put down his pen and smiled.

"This website survived on its own."

Shu Chang was the first to realize what was happening, and his eyes lit up slightly:

"so……"

"You don't want to create an official website for celebrities."

"Are you trying to put all the celebrities on one website?"

Jiangbei snapped his fingers:

"You got it right."

"The official website is an isolated island."

"Tuibo is a community."

"No matter how famous a person is, they are still just a website."

"A group of celebrities interacting every day—that's the liveliest place on the internet."

The two women exchanged a glance, vaguely understanding.

But Liu Yifei still shook her head:

"That's not worth it either."

"We brought our fans here."

"In the end, aren't you just getting free registered users?"

Jiang Bei immediately looked completely innocent.

What does it mean to make money for free?

"I'll build the website, buy the server, take care of the maintenance, and fix any problems 24/7."

"I'm working for free."

"It's even harder than carrying bricks on a construction site."

Shu Chang chuckled: "That does...makes some sense."

Liu Yifei, however, was not fooled:

"It's not like we can't afford this little bit of maintenance fee."

"If you really want to advertise, buy search engine optimization (SEO) ads and get press releases from the media. Wouldn't that be easier than what you're doing?"

Jiang Bei shook his head:

"no the same."

He picked up his pen again and drew a line between the two names:

"Sisi followed Changchang today."

"Changchang, please reply."

"Guess who's the happiest?"

Liu Yifei subconsciously said:

"I?"

"No, they're entertainment reporters!"

Jiang Bei said with a smile:

"the next day."

"The entertainment news headlines immediately appeared."

"Liu Yifei and Shu Chang's late-night interaction reveals their deep sisterly bond!"

"Two goddesses exchange words from afar!"

"Shu Chang's reply to Liu Yifei goes viral online!"

"At that time."

"A large number of new fans will come in to watch."

"Your fans will click into Changchang's homepage."

"Changchang's fans will also come to see you."

"If you're watching this, feel free to follow me and leave a comment."

"at last--"

"Everyone stay on the platform."

"That's what it means for traffic to grow on its own."

Shu Chang's eyes are getting brighter and brighter.

"if……"

"Should I interact with Brother Xiaoming, Mimi, and Daxia again?"

"Wouldn't that mean...?"