Rebirth is fine, but I get eight hundred dollars right from the start?
Chapter 339: Content, Channels, and Platforms!
"Currently, the livestream content of professional gamers mainly consists of ranked matches and chatting. If they had a professional program planning team to help them design content, and tournament organizers to provide them with exclusive materials and guest resources, how many viewers could be retained in their livestreams?"
Ruofeng pushed up his glasses, looking thoughtful.
"And Miller, Wawa, and the other commentators, is your stage really only on the competition field?"
"Does that mean you can't commentate on the match when it's not your shift?"
"Let's talk about professional players. Suppose you want to do live streaming and run a team like me after you retire."
"Take Piao as an example. After you retire, you want to start a team, but how will the team make a profit? Is relying solely on sponsors enough? If there's a tournament platform that connects youth training, selection, competition, content production, and fan management into a single line, can your team become a node on this line, instead of a lonely money pit?"
PDD chuckled sheepishly, "Hey, I was actually thinking of making some money through live streaming for two years after retiring, and maybe even starting a team like Lao Lin."
"Bella," Lin Shu finally looked towards the end of the long table, "your commentary skills are undeniable; I've watched your commentary matches. But your problem now is that, apart from official tournaments, you have no other platform. If there were a content platform that allowed you to freely do match recaps, player interviews, and tactical analysis, without having to answer to anyone, would you be willing to do it?"
Bella looked up, met Lin Shu's gaze for two seconds, and finally smiled slightly: "It's not a question of whether I'm willing or not, but when?"
Lin Shu nodded, picked up the marker again, and drew a larger circle on the whiteboard, encompassing all the previous smaller circles.
"Let me state a premise first. After saying all that, what I want is not for you all to become downstream workers for HWG."
He capped the pen. "What I want to do is make this table bigger."
"HWG provides the platform, resources, and production capabilities, while you provide the content, influence, and fans. We are not in a supply chain relationship, but a partnership."
"You do your thing, I'll do mine, but there's a connection in the middle. After watching your video, fans can easily click on Xiaocang's Taobao store; if PDD's future team achieves results, Mingkai can immediately review the performance in his live stream; commentators can do a tactical analysis, which will be featured on Huya's homepage, and Tencent's tournament data interface will be open to you."
He looked at Lao Zhao from Huya and the two people from Tencent: "So the reason I invited you two here today is to make a request in person. Huya Live, could you provide more lenient traffic support conditions for these professional streamers? Don't just look at the number of viewers and gift revenue, look at the content quality and fan engagement. As for Tencent Video, could you open up some of the tournament data, player interview materials, and official highlights to individual creators? Not all of them, just a small opening would be fine."
The person from Tencent's esports team adjusted his glasses: "Mr. Lin, we've actually discussed this idea internally. Opening up esports data involves copyright and compliance, which can't be implemented overnight. But I can only say that we're aligned on the direction."
Lin Shu nodded: "I know it's not something that can be done in a day or two. But after today's meeting, I hope we can at least reach a consensus—to make the esports market pie bigger, it's not enough to rely on Tencent alone, HWG alone, or any of you here alone. Everyone has to contribute.
He put down his pen and returned to his seat at the table.
"I've finished speaking. Now, let's discuss your thoughts one by one."
The meeting room was silent for a few seconds.
Then Teacher Xu raised her hand first: "Boss Lin, for this platform you're referring to, how much money do I need to invest, or are there other commitments required?"
Lin Shu smiled: "No rush, let me finish."
Teacher Xu added a peace sign and leaned back, saying, "Okay, go on."
"..."
noon!
After the meeting ended, the officials dispersed, but Lin Shu didn't let the others leave.
"Everyone, please wait a moment. We've arranged a simple lunch at the cafeteria. After you finish eating, we'll talk separately."
He stood at the meeting room door and gestured towards the corridor outside, "Xiao Cang, Miss, Teacher Xu, Xiao Mo, you guys come with me first."
"Teacher Piao, Ruofeng, Wuwukai, Mingkai, you guys go eat first, and then come find me after you've finished eating."
"Miller, Wawa, Su Xiaoyan, Bella, after you finish eating, I will arrange for staff to take you to rest. It will be at 2 PM in the small conference room."
"Yo-ho, great!"
"I've been craving HWG's cafeteria for ages, I have to try it today!" PDD grabbed Mingkai's arm. "Come on, let's go!"
"Alright, everyone go ahead, we'll come back later."
Miller and the others nodded, their eyes filled with curiosity, but they also roughly guessed Lin Shu's purpose in separating them.
Meanwhile, Gu Xinyue had arranged for staff to deliver lunch to the small canteen on the first floor. It was a buffet with several dishes and a soup, and unlimited rice.
PDD served two rounds of braised pork, Ruofeng finished his and sat down next to him to eat while scrolling through his phone, while Wuwukai and Mingkai, for some reason, started arguing about a ranked game they lost last night.
It was quieter at the commentary table. Miller and Wawa were discussing the commentary schedule for the LPL Summer Split, with Su Xiaoyan occasionally chiming in. Bella sat in the corner, eating slowly, her phone screen lit up, seemingly looking at something.
Lin Shu led the four members of the creative team to the lounge on the third floor of the office building.
The room wasn't big; it had a sofa and a coffee table, and several HWG team uniform design drafts hung on the wall. On the windowsill was a potted green ivy that Gu Xinyue had placed there, with leaves hanging down half a meter long. It was moved there the day after the two of them confirmed their relationship.
In Gu Xinyue's words, her boyfriend's office smelled too much like an old person's and needed to be cleaned up.
Xiaocang and Miss sat on one sofa, while Teacher Xu and Xiao Mo sat opposite them.
Lin Shu didn't sit down, but leaned against the windowsill, holding a cup of tea in his hand, to ease the tension in the room.
"I called you all here for one thing." He took a sip of tea. "I want to work more closely with you guys in the video creation field."
Ogura raised an eyebrow and asked directly, "How are you going to tie it up?"
"I don't play riddles."
"To put it simply, you create the content, and I handle the distribution channels."
Lin Shu placed the teacup on the windowsill. "To be specific, you can continue making your League of Legends extension videos—tutorials, highlights, entertainment, match replays, whatever the type. I won't interfere with your creative direction."
"HWG and I will provide traffic support for what you produce. My Weibo, my live stream, HWG's official account, and the program's promotional channels will all be used to promote it. The materials you use in your videos, such as match clips, player interviews, and training footage, are all available from HWG. You can use them freely without asking permission."
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