Reborn in the Entertainment Industry: This Top Star Has Real Achievements
Chapter 119 Exorbitant Endorsement Price
"Any other requirements?" After thinking it through, Li Xiang asked very directly.
"Smart." Carl nodded.
"To put it bluntly, you've only established yourself based on one movie. If you really want to talk about it, you'd barely qualify as the ambassador for the China region."
It's only thanks to your current fashion sense that you're barely qualified. Therefore, I want you to achieve even greater success in your primary field, which is the entertainment industry.
Hearing this, Li Xiang actually breathed a sigh of relief.
He thought it would be some kind of demanding requirement, such as collecting covers of several major magazines within a few months—something almost unbelievable.
After all that fuss, it turns out they just felt that he was now "walking on one leg," and his foundation wasn't solid enough, so they wanted him to put more effort into his main job.
What's there to be afraid of? Putting everything else aside, just one film, Pietà, is probably enough to support him for a lifetime.
Since that's the case, he no longer needed to play dumb; he might as well reassure the old man in front of him.
This will also allow things to proceed smoothly, saving everyone from having ulterior motives and various unpleasant experiences.
"I thought it was something difficult. You can rest assured that I will give you and Chanel a satisfactory answer within this year."
Upon hearing this, Karl's eyes flashed with obvious surprise. After all, Li Xiang's reaction didn't seem like a casual agreement, but rather as if he was absolutely certain.
He raised an eyebrow, a hint of interest in his voice: "Oh? My dear Li, what other trump card are you hiding that I don't know about?"
"We certainly have a trump card, and it's a pretty strong one," Li Xiang smiled. "I believe we'll have a result by September."
"September?" Karl's mind raced.
What Li Xiang calls his "trump card," and whom he dares to mention in front of him, can't possibly be a minor domestic award. So what's left...?
"Do you have a film nominated for this year's Venice Film Festival?"
Li Xiang nodded.
"Can you guarantee winning an award?"
Li Xiang continued to nod.
"And it's a significant award. Because I'm not only the male lead in this film, but also the screenwriter."
"Oh, my dear Lee, I never knew you were so amazing." Carl's tone was full of admiration.
Li Xiang, not one to feign modesty, responded with a smile:
"Since I can have such imaginative ideas for design, it's not a big deal for me to write a script tailored to myself and give myself a boost."
As for the film's quality, you can rest assured. Two of our country's film masters, director Zhang Yimou and director Chen Kaige, have high hopes for it.
"Oh, I know these two." Karl's eyes lit up.
"Farewell My Concubine and Hero, the ultimate in Eastern aesthetics. You actually have such a deep connection with them? And such high praise for them..."
"Not only this one, I've also taken on the lead role in director Chen Kaige's next film. I expect to start preparations for it after I return to China."
Therefore, I will never hold anyone back in my primary duties—at least, I am confident in my ability to assume the title of Asia-Pacific Ambassador.
"Perfect, perfect!" Carl clapped his hands twice, his worries completely gone.
"Now I have nothing to worry about anymore. I'll just have to wait for your good news, my dear Lee."
Once the cooperation was finalized, Carl called out to the staff waiting outside.
"Since I personally selected this spokesperson, then my dear Li, let's set the endorsement fee according to the standards of the European and American fashion circles."
Ten million US dollars, a three-year contract. As for the benefits, you were handpicked by me, so they won't be worse than anyone else's.
Ten million, for three years... Li Xiang quickly calculated in his mind that was three million three hundred thousand US dollars per year, which was more than sixty million RMB.
The number made his heart skip a beat. Wow, wow! But he remained calm on the surface and immediately nodded, "I have no problem on my end."
The staff quickly brought over a formal letter of intent for cooperation, which he promptly signed.
As for the subsequent details, rights, benefits, and global resource allocation, Huace's dedicated personnel will follow up on them.
As for the official announcement time, the two decided after discussion to release it together when Li Xiang's film was shortlisted for the Venice Film Festival.
In this way, during the film festival in September, Li Xiang can serve as Chanel's Asia-Pacific brand ambassador.
Wearing the brand's haute couture, he rightfully represented the century-old brand in Venice.
After finishing their business, the two finally had time to chat.
Carl first inquired about Li Xiang's itinerary, and upon hearing that he planned to return to China the next day, he didn't say anything at first—
After all, Li Xiang just mentioned that he has a new movie in preparation, and the formal contract still needs to go through the review and filing process by the Asia-Pacific headquarters.
Large corporations always have to follow their rules, even if it's just a formality.
But then I remembered the attitude of the senior executives at the board meeting this morning, and the several inquiring phone calls I received this morning...
He also felt that Li Xiang's newly gained popularity shouldn't be allowed to cool down unnecessarily, so he offered his suggestion:
"Actually, you could stay a few days longer, participate in some interesting activities, and register a social media account."
Even if you don't update often, you still need to capitalize on this wave of influence. A good spokesperson always knows how to make the most of their popularity.
These words were exactly what Li Xiang wanted to hear.
He wasn't in a rush to go back, but if he stayed in New York for an extended period without a reason after the official Met Gala schedule, it would inevitably attract attention.
Now that Carl is suggesting staying for a few days for business activities or visits, it's clear he wants to help him expand his network, an opportunity he can't miss.
"Then I'll follow your arrangements. After all, you and Anna are the only people I know in New York."
Karl was very satisfied to see that he had quickly entered into the state of a spokesperson.
"Don't worry, you won't be bored. Just think of it as getting familiar with the circle beforehand; you'll be dealing with them a lot in the future."
Li Xiang only breathed a deep sigh of relief after leaving Chanel headquarters and getting into his car.
Before he could say anything to the person next to him, his phone suddenly rang, and Xiao Jiang quickly handed the phone to him.
The screen displayed the name "Zhang Hui". Li Xiang looked out the car window at the afterglow of the setting sun, somewhat puzzled—why would he call at this hour?
Upon answering the phone, Zhang Hui's voice immediately came through: "Did you reach an agreement?"
Li Xiang was taken aback. Zhang Hui seemed to remember something and added, "I called you earlier. Xiao Jiang said you were in talks with Chanel about an endorsement deal. How did it go?"
"It's all set, and the result is beyond your expectations." Li Xiang's tone was also tinged with a smile.
"Wow, she's the spokesperson for the entire line? Zhou Xun must be crying her eyes out in the bathroom."
"It's a full-line endorsement, but the scope is the Asia-Pacific region, including the entire range of ready-to-wear, fashion jewelry, bags, and shoes."
"Holy crap! Really?" Zhang Hui's exclamation almost pierced the receiver.
Why would I lie to you?
"Holy crap, holy crap, holy crap!" A series of exclamations came from the other end of the phone. Li Xiang could almost see Zhang Hui jumping up excitedly.
In fact, not only Zhang Hui, but even he himself was unconsciously tightening his grip on his phone.
"You're incredibly awesome, kid! How much is your endorsement fee?"
"you guess."
"Stop keeping me in suspense, just tell me!"
"Three years, ten million dollars."
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