My capital is quite large.

In mid-May, there were less than twenty days left until the "Weibo Night" coronation gala on June 6.

The entire Chinese internet and entertainment industry were completely blown up by the series of bombshell announcements dropped by Haofeng's official Weibo account!

The front pages of major portal websites were almost simultaneously dominated by striking, bold text:

Crazy Capital! Haofeng Weibo Night Scheduled, Pure Gold LV Collaboration Trophy Revealed for the First Time!

Does poverty limit imagination? A single building costing over a million – a money-spraying game by internet giants!

The news report detailed the terrifying scale of this awards ceremony.

Haofeng Network has directly crossed over into the industry and reached a deep cooperation with the international top luxury brand Louis Vuitton. The chief designer of LV personally took charge of creating eight exclusive trophies for the first "Four Little Actresses" and "Four Top Celebrities"!

The trophy is made of pure gold, with a base inlaid with precious obsidian. Its streamlined design not only exudes a modern technological feel but also pushes luxury to the extreme.

According to conservative estimates from industry insiders, the cost of materials for these eight gold trophies alone, plus LV's expensive design fees, easily exceeded ten million RMB!

This is not over yet!

As the leaks deepened, sketches of the two supreme throne trophies, "Weibo King" and "Weibo Queen," to be awarded on New Year's Eve, were also released.

Not only are they larger, but most outrageously, each of the two trophy crowns will be set with a South African diamond weighing several carats! The cost of a single trophy is close to five million!

A total of 20 million RMB! Just for building ten trophies!

When netizens and celebrities alike saw this number, they all gasped in shock.

"Are you crazy?! Spending 20 million to make gold trophies?! Compared to these, those old bronze-plated trophies from the Golden Rooster and Hundred Flowers Awards, the Golden Horse and Golden Statue Awards are just a pile of scrap metal!"

"What I'm holding in my hands isn't an honor, it's a courtyard house within Beijing's Second Ring Road!"

"Are all internet company owners this rich these days? They're inhumanly wealthy!"

However, just as netizens were still reeling from the 20 million yuan pure gold trophy, Haofeng's official Weibo account followed up with the announcement of the gala's performance lineup, which caused a major earthquake in the entire Asian entertainment industry!

On that dazzling official poster, at the very top were four names that embodied the youth and passion of countless people:

Zhang Xueyou, Andy Lau, Aaron Kwok, and Li Ming!

The Four Heavenly Kings! After many years, thanks to Haofeng's financial power on Weibo, they miraculously reunited for the first time!

Below them are the "New Four Heavenly Kings" who dominated the Chinese music scene after the millennium: Jay Chou, Wang Lihong, Lin Junjie, and David Tao!

In addition, there are Mayday, Fahrenheit, and S.H.E., who are currently extremely popular in Mainland China, Taiwan, and Hong Kong and represent the absolute pinnacle of idol groups!

As soon as this list was released, Weibo's servers crashed for ten minutes!

"Holy crap! Holy crap! Holy crap! Unfortunately, I'm uncultured; 'holy crap' is all I need to say! Is this lineup even real?!"

"The Four Heavenly Kings on the same stage?! Plus Jay Chou, Wang Yibo, Lin Chien-ling, and Tao Yuanming?! This isn't an awards ceremony; it's like they're digging up the ancestral graves of the entire Chinese music scene for an exhibition!"

"This is outrageous! Is this really a lineup you can just buy with money? Bringing together two generations of superstars and peak-level talent, is this some kind of succession project?! An absolute passing of the torch from the top?!"

"Just how rich is Haofeng's boss?! The total show fees must be astronomical!"

……

Just as the entire internet was marveling at Li Feng's "foolishness and wealth" and "reckless spending," and even many of his peers in the traditional entertainment industry were waiting to see Haofeng Network's funding chain break down and laugh at him.

Shenzhen, Haofeng Networks headquarters building, president's office.

Li Feng casually tossed several thick contracts that had just been signed onto his desk.

The top document prominently displays the "Exclusive Television Broadcasting Rights Purchase Agreement for Hunan TV's 'Weibo Night'", with a value of up to 50 million yuan.

What lies beneath is a staggering list of brand sponsorships: Mengniu's exclusive title sponsorship of 20 million yuan, joint sponsorships worth tens of millions of yuan from six top brands including FAW-Volkswagen and BBK Mobile, and the high-priced sale of the Weibo app's splash screen ad...

Outsiders believed that the nearly 100 million yuan budget for the gala was a reckless bleed by Haofeng Network.

But these traditional peers, whose thinking is still stuck in the last century and who "make money by charging admission fees," simply don't understand what a new way to monetize internet traffic is—the wool comes from the pig, but the dog pays the bill!

Li Feng used a high-profile "top-tier succession" lineup and a 20 million yuan pure gold trophy to generate buzz and attract attention across the internet. He then packaged this exaggerated traffic and sold it to TV stations desperately needing ratings and Google Ads desperately needing exposure.

This extravagant spending spree that shocked the entire internet not only didn't result in a loss for Haofeng Network, but after a series of transactions, they actually made tens of millions of yuan!

"Mr. Li, I wonder what those competitors outside who are waiting to see us fail will think if they know that we not only didn't lose money at this party but actually made a small profit."

Han, the director of the film and television department, put away the exorbitantly priced contract on the table and couldn't help but sigh with schadenfreude.

"It doesn't matter how much money I make."

Li Feng picked up his coffee and took a sip, his gaze deep and sharp as he looked out the window. "After this gala, Haofeng's Weibo will firmly establish itself as the number one traffic hotspot in the Chinese entertainment industry."

……

In the artist-exclusive lounge on the third floor of Haofeng Network Building.

Li Xin and Yang Yang, who had just finished their physical training, were lounging on the sofa, resting without any regard for their image.

Although filming for "Meteor Shower" has wrapped up, it is still in post-production editing and has not yet been scheduled for release.

As the two most idle newcomers in the company, these past few months, apart from taking acting and physical training classes arranged by the company, they could only watch enviously as their senior colleagues made a name for themselves outside.

Li Xin was holding her phone, frantically scrolling through the trending news on Weibo.

"Oh my god..."

Li Xin stared at the dazzling designs of the solid gold trophies on the screen, her mouth agape. "Yang Yang, have you seen the news? Our company's Weibo Night event has trophies that cost a million each! And they're solid gold trophies designed by LV!"

"And then there's that King and Queen trophy for New Year's Eve, it even has real diamonds on it! It costs five million each! Good heavens, five million for a trophy, that's outrageous! Our CEO Li is really throwing money away like it's nothing..."

Yang Yang leaned over and glanced at him, his clear eyes instantly igniting with ambition and desire.

"What's with the exaggeration? This is called prestige!"

Yang Yang straightened his handsome hair, sat up straight with a look of longing, and said, "When do you think we'll have the chance to stand on that stage and bring that million-dollar pure gold trophy back to our hometown? That would be so glorious!"

Seeing Yang Yang's daydreaming expression, Li Xin couldn't help but chuckle, her beautiful eyes sparkling as she teased:

"Wow, our handsome Yang really dares to dream! Don't you even know who's receiving awards this time? Fairy sisters Liu Yifei, Yang Mi, Chen Kun, Huang Xiaoming..."

Li Xin stretched out a slender finger and poked Yang Yang's shoulder. "You, the self-proclaimed number one of Haofeng Film and Television, didn't even make it into the top 100 in our own Weibo poll for the top four influencers, okay? With your Weibo data of only a few thousand zombie followers, you still want to lift that million-dollar trophy?"

When Li Xin bluntly exposed his reality, Yang Yang was not angry at all; instead, he stood up confidently with his chest puffed out.

"So what if we didn't make the top 100? That's because our 'Meteor Shower' hasn't aired yet!"

"Just you wait and see! We're the artists personally signed by President Li, with all the money going into big-budget dramas to promote us! As long as we work hard for our boss and listen to the company's orders..."

"Bread will come, milk will come! That pure gold trophy, one day, will have my name, Yang Yang, engraved on it!"

Seeing Yang Yang's high spirits, Li Xin was also infected and smiled.

Yes, it's good to work with such a powerful boss.

Even if you're just an insignificant ugly duckling now, as long as you stay obediently under your boss's wing, what is impossible for the future?

Just as the two newlyweds were encouraging each other and looking forward to the future in the lounge, the lounge door was suddenly pushed open.

Old Han's chief secretary walked in, looked at the two people on the sofa, and clapped his hands:

"Yang Yang, Li Xin, stop resting! Hurry up and change your clothes and get your hair and makeup done!"

"Director Han just announced that at the Weibo Night on June 6th, although you two aren't qualified to go on stage to accept an award yet, as members of Haofeng's family, the company has arranged for you two to represent the new generation and warm up the Four Heavenly Kings on the red carpet for your red carpet debut!"

"Get ready, I'm going to try on my haute couture gown for the shoot tomorrow!"

Upon hearing the news, Yang Yang and Li Xin instantly jumped up from the sofa, their eyes filled with undisguised elation.

To warm up the crowd for the Four Heavenly Kings on the red carpet?!

This incredible exposure will naturally benefit the two of them greatly.

"Thank you, Director Han! Thank you, General Manager Li! We'll go right away!"