Chapter 91 Bai Jie's All-Out Efforts

Ye Xian had no idea how Liu Hong felt, but he clearly remembered that the song "I Believe" was known as a "workplace motivational anthem".

Almost everyone in sales knows this song.

Therefore, this catchy, motivational song naturally began to generate a lot of traffic for his account.

At this moment, he had no time to care about these things, because Bai Jie's team had already sent over their visit plan.

When Ye Xian saw the long list, he felt a moment of disorientation.

"Uncle Ding, what's wrong with Bai Jie? Is her team going to be regular guests on my live stream?"

Ding Zhan sighed, "This woman is still so decisive! She's convinced you'll take off! So she wants everyone under her command to hitch a ride on your coattails."

"I only have a little over 60 followers, while all the influencers she brought have at least a million followers! And some of these third- or fourth-tier celebrities have several million followers!"

Ye Xian didn't know what these businessmen were thinking, but from the perspective of Kuaiyin's operation, this was definitely a backward compatibility approach.

Just like Xin Ge and Fei Ge back then.

The two of them had over 100,000 followers, but they all came to Ye Xian's account, which only had 10,000 followers.

As it turned out, it was precisely this visit to Ye Xian's live stream that caused their accounts to take off.

Speaking of those two girls, they sent a message yesterday saying they're planning a second trip to Haizhou and told Ye Xian to get ready.

Ding Zhan, as always, was as insightful as ever and pointed it out directly: "Bai Jie's dilemma lies here. The influencers and celebrities under her management have fake, inflated, and low-level fans, resulting in low conversion rates for monetization."

"In the past, during the idol era, the conversion rate of celebrity endorsements was not very intuitive. Even if the performance report showed an increase in sales, it could not completely prove that it was due to the celebrity. There were many uncertain factors."

"In this day and age, whether you're useful or not, whether you can sell tens of thousands or tens of millions of products in one go, that's the real currency."

"As you said before, Kuaishou is all about monetization. If these celebrities and influencers can't monetize effectively, they'll have to rely on hard advertising and offline sales, which is clearly outdated for the Kuaishou era. It's unacceptable for advertisers, and for celebrities in this era, their commercial value becomes worthless."

"This is the fundamental reason why Kuaishou influencers are so valuable."

"Fame is useless; selling products is the key!"

"Bai Jie brought all her artists to you because she saw your potential. Your fans are highly targeted, loyal, and have strong monetization capabilities."

"Xin Ge and Fei Ge are good examples. The overlap of your two accounts' followers should not be high. She also wants to ride on your coattails."

"A low number of followers proves nothing; you know that better than I do."

Ye Xian nodded. He knew very well that a live stream with millions of fans might only have a few dozen people, while a live stream with tens of thousands of fans might have tens of thousands.

The contribution of a few hundred fans may be greater than that of ten thousand fans who just watch the spectacle.

These superficial data don't tell the whole story; only the final sales figures matter.

"So, tonight, I've been using a date that's been set for a whole month, and they've sent me two people all at once?"

Ye Xian clicked his tongue. "That's too many, especially since there are two male anchors."

Ding Zhan smiled slightly: "They paid!"

Ye Xian nodded. Okay, these days, whoever pays the most is the boss.

Since he had received the money, Ye Xian had to provide the full range of services.

May 20, 15:00.

Two handsome livestreamers, accompanied by their assistants and holding gimbal cameras, appeared in front of Ye Xian's convenience store.

"Brothers, this is Dafei, and this is Huoshao. You guys have been telling me to learn from Brother Xian, hehe, let's see where we are today?"

"That's right, this is Brother Xian's convenience store! This time, I'll show you Brother Xian in his natural state, a surprise attack on Brother Xian without makeup."

Unlike Xin Ge and Xian Ge, these two streamers were more of a performer, with slightly exaggerated expressions. However, it was indeed Ye Xian's first time meeting them, so the surprise on his face was not fake.

"Who are you?"

"Brother Xian, this is Dafei, and this is Huo Shao. We messaged you privately before, saying we wanted to visit you!"

"Welcome, welcome!"

Ye Xian quickly stepped forward and shook hands with the two men. Ding Zhan had already provided him with information.

Dafei's real name is Wang Pengfei. He is bald and likes to wear sunglasses. He is a rap streamer who calls himself a musician, but his fans often mock him for his extremely poor skills and weak flow.

Huo Shao's full account name is Huo Shao Shi Fan, and his real name is Huang Er. He is a professional restaurant review host and also works part-time on some food magazine columns. His account is characterized by his preference for reviewing all kinds of fried rice and his complete disinterest in other dishes.

He has already tried all the fried rice in Huacheng, and his next goal is to try all the fried rice in Guangdong Province.

Both of these accounts have some limitations.

One is a niche MC streamer with over 38 followers, since MCing has become somewhat outdated.

One of them only eats fried rice. You're basically killing your own fanbase with that, aren't you? How many fans only eat fried rice? He only has a little over 15 fans.

So, the fact that Bai Jie sent these two somewhat stubborn streamers over in the first batch puzzled Ye Xian.

After they filmed a few shots, Ding Zhan, standing to the side, noticed something amiss.

"Ye Xian, these two are here to scout ahead!"

"Scouting ahead?"

Ye Xian wasn't stupid. After Ding Zhan's prompting, Ye Xian immediately understood that this exploration was probably Bai Jie's idea, as well as the idea of ​​the two of them, and even more so, the idea of ​​the artists under Bai Jie's management.

Everyone wanted to weigh Ye Xian's options.

Xin Ge and Fei Ge got together; they weren't sure if it was a coincidence.

Besides, we're all streamers. It's impossible for someone to truly admire you, unless Ye Xian is now a top streamer.

Their approach is very targeted. Ye Xian's fried rice series released its second installment today, so they're featuring someone who likes fried rice. Ye Xian released six songs, so they're featuring someone who does rap.

Both of them have their own strengths, but they also have limitations. If their accounts improve after joining Ye Xian's live stream, then they can truly convince everyone.

Ye Xian didn't know if Bai Jie was involved, but he assumed that as the person in charge, Bai Jie had made some compromises.

A large team is difficult to manage.

There were all sorts of opinions. If Bai Jie wanted to force them to bow down to Ye Xian, a new streamer, she would definitely need to make some compromises.

However, Brother Xian doesn't care about any of that. Once you've paid up and are on my turf, you're either a dragon or a tiger, so you have to behave yourself.

Ye Xian wouldn't tolerate these people.

……

After all the shots were taken, it was time for the live broadcast. Ye Xian set up the charcoal stove and laid out the mutton, pork belly, oysters, enoki mushrooms, chicken feet, chicken gizzards, and chicken wings.

Then, I started the live stream.

"Hello everyone, I'm Ye Xian!"

"It's an honor to have two big names in our live stream today!"

"Dafei, Huo Shao! Let's welcome them!"

……

P.S.: Today's Recap

Haizhou aged liquor inventory: 7725 bottles.

Let's set the stage for the plot.

The two readers from the "Extras" section have been cast as extras. I racked my brains for you two and finally came up with a very old plot. Please don't scold me after reading it; go scold the two of them instead! ~(ω)

(End of this chapter)

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