I just want to sell products, but you're forcing me to perform talents.

Chapter 481 Everyone's a slacker, so why are you the top student? (Seeking monthly votes)

#Ye Xian is arrogant

The trending topic quickly climbed the list, sparking debates that were almost entirely polarized.

The late-night snack group and some rational passersby believe that Ye Xian's refusal to participate in the award is his right, and that the current award system lacks credibility, with too many shady practices and shady dealings. They think it would be better for him to focus on creating more songs rather than wasting his time and energy on it.

Haters and keyboard warriors believe that Ye Xian has clearly attacked all the organizing committees in one fell swoop, showing not only arrogance but also poor interpersonal skills, offending all the organizing committees and essentially the entire music industry.

Some critics even directly accused Ye Xian of being afraid, arguing that while his songs appear to have many downloads, who knows the real numbers? Are they inflated?

The two sides continued their heated debate on this topic.

Ye Xian remained silent as always, but made it clear that he had rejected all invitations from the awards ceremony organizing committee through various channels.

For a time, even the big names in the music industry had reservations about Ye Xian's actions.

……

Award ceremonies have always been a favorite activity for retired tycoons, allowing them to continue contributing their talents and maintain their presence in the music scene, reminding the world: "Oh, he's still active in the music industry! I haven't heard his songs in years!" This then sparks a wave of nostalgia and sentimentality.

It's also a way for bigwigs in the industry to display their power, allowing them to manipulate many people and things, and to conduct a lot of interest transfers and resource exchanges.

The organizing committee of the awards ceremony is also a relatively easy place to make money. Sponsorship fees, GG fees, live broadcast rights, etc. are the obvious sources of income. Behind the scenes, many awards are clearly priced. If you take money, you get the award; if you don't take money, you're lucky if you get a nomination.

Many investors are keen to organize all sorts of bizarre and unusual award ceremonies.

Find a few retired bigwigs, a few so-called music critics, and a few unknown media outlets to lend their names, and then you can put together a respectable awards ceremony.

Give it a grand name, such as "Datang Golden Voice Award", "Datang Golden Wheat Award", "Datang Golden Voice International Award", "Datang Pop Music Award", etc.

By adding the word "international," they highlight that their award is a prestigious international award, immediately elevating its status significantly.

Of course, we can't just shout "international award" without actually doing it. We also need to invite a few amateur singers from the United States to participate, say a few words in their English, and that will solidify the title of "international award."

If a certain investor is willing to spend more money to invite a second- or third-tier singer from the United States, the award will immediately be of a different level. On one hand, they can promote that American singer as an international superstar, and on the other hand, they can invite first- or second-tier singers from China who have had their careers fail.

Look, all the international singers are here, aren't you coming? Your performance this year has been a bit problematic, aren't you? Aren't you going to win a few awards to solidify your position? Aren't you afraid that major sponsors will terminate their contracts with you?

Once one or two first- or second-tier singers from here participate, it becomes much easier to turn around and find second- or third-tier singers from the UK. There are plenty of singers who want to get into the Tang Dynasty.

With both sides maneuvering, these so-called international awards gradually gained a foothold, solving the problem for the top tier. Then, third- and fourth-tier singers would scramble to participate. After a few more rounds of this, they became so-called authoritative awards.

The bigwigs get the satisfaction and power they want, the capitalists get resources and money, and the contestants get the endorsement of awards—everyone's happy.

……

The above are considered good, since they are willing to invite some first- and second-tier artists.

What if you can't get A-list or second-tier celebrities to your award ceremonies? Then invite popular celebrities and young heartthrobs. As long as you can get them, you can still make a fortune quietly.

Young male idols and popular singers are the easiest to make money from. Their management companies are willing to buy any award to promote them. They might buy a worthless award, post it on Weibo and supertopics, and the fans will be like they've been injected with chicken blood, starting to recommend it to everyone around them.

When their idols win awards, they experience a greater sense of euphoria than when they themselves win the top prize.

Actually, this is exactly the same as the Children's Day performance that kindergartens and training classes are most enthusiastic about participating in.

Regardless of whether it's a company or a sales office sponsoring a performance, just take the kids to participate, get them a certificate, take a picture for the parents, and the parents will happily start posting it on WeChat Moments and Kuaishou to show off.

Kindergartens and training centers use group photos of award winners and wooden medals costing 30 yuan each as endorsements to lure more parents into enrolling their children in their kindergartens or training programs.

The only ones who have had a hard time are these children.

As for those awards, who cares whether they have any prestige or not?

People who see your WeChat Moments will only feel envious: "Look, other people's kids won awards again, why didn't my kid win one?"

They were only focused on being envious and didn't realize that this medal could be obtained simply by treating the organizing committee to a meal or giving them a red envelope.

……

Everyone has been living in this self-deceiving atmosphere, using various awards to package themselves. So when a child with excellent grades suddenly tells a group of underachievers, "I have become a top student and I don't need these awards to embellish myself," it's a different story.

The kindergarten principal disagreed, the training center owner was unhappy, the parents felt resentful, the performance organizing committee was furious, and even those who saw the posts on social media were displeased.

Everyone else is a poor student, so why are you the top student?

Why are you not a member of the group?

The music industry now views Ye Xian as a good kid: you're already so outstanding, why don't you fit in?

As a result, Jiang Wei and Huang Xiang could not find peace either, because everyone knew that Ye Xian's best relationships with these two seniors in the music industry were with them, so they all went to these two seniors to act as intermediaries.

Jiang Wei and Huang Xiang had tried to persuade Ye Xian many times during his concert, but they knew they couldn't change his mind. However, they had to help pass on the message because of their pride. The two of them were extremely anxious.

When Ye Xian received another call from Teacher Jiang Wei, he felt very apologetic: "I'm sorry to have troubled you, Teacher Jiang. Don't say anything more. I'll write another song for you later."

Jiang Wei, who was still full of grievances and about to complain a bit more, immediately perked up upon hearing this: "Ye Xian, you said it yourself! Don't say anything more, even if the Sixth Princess came to me to persuade you, I would stop her for you!"

Ye Xian chuckled to himself. If the Sixth Princess really wanted him to attend the awards ceremony, would she need to go through all that trouble to find him?

After reassuring Jiang Wei, he quickly called Huang Xiang to reassure him, promising to release another erhu piece in a while to make him feel proud.

After talking on the phone for a long time, Ye Xian's throat was dry. Just as he was about to take a sip of water, the Sixth Princess called.

Ye Xian thought to himself, "What a coincidence! Could it be that Her Highness the Princess is also going to act as an intermediary? I haven't heard that these award ceremonies have anything to do with her."

As soon as the call connected, I heard Li Yunxi say on the phone, "Pack your bags and come to the capital."

……

P.S.: Today's Recap

Haizhou aged liquor inventory: 4155 bottles

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Requesting monthly votes! Requesting recommendation votes! Thank you all in advance!

(End of this chapter)