Entertainment: This top celebrity is really letting loose!
Chapter 70 Showdown
The drama "Temptation to Go Home" is nearing its finale, and its viewership is hitting new highs almost every day, both on Hunan TV and Tencent Video.
In contrast, the once-glorious "The Republic of China in Flames" seems to have started strong but ended weakly, with its ratings being crushed by "Going Home" and its popularity from the outside world being far behind.
Hunan TV.
"Director, by the time of the finale, 'The Temptation to Go Home' had a viewership rating of 2.2% and a market share of 7.4%."
As soon as He Rihuo presented the data, the colleagues in the meeting could no longer contain themselves and began to chatter amongst themselves:
"I never expected that a TV series that sold its first broadcast rights would achieve the highest ratings for a satellite TV channel in the past five years."
"That's truly remarkable. If Teacher He hadn't personally reported it, I would have seriously doubted these figures. They're amazing."
"If it weren't for Tencent Video's constant bizarre actions, especially their insistence on VVVIP early access, our viewership ratings would probably have gone even higher."
"That's true, the penguin really got incredibly lucky this time."
"That's not quite right. Tencent and CTS signed a performance-based agreement. At the current rate, they're definitely going to pay out 500 million, while we've only spent a small amount."
"Spending 80 million to buy the best drama of the year, Director Qian's move is absolutely brilliant."
"..."
Director Qian, who was also the initiator of this meeting, sat at the head of the table. Even though he was usually imposing and dignified, the smile in his eyes never faded as he listened to his subordinates praising him.
What can you do with 80 million in the entertainment industry?
Inviting a bunch of popular celebrities to record a variety show wouldn't be enough; now they've managed to win the title of "Temptation to Go Home," the king of dramas.
"Alright, everyone, stop for a moment~"
Director Qian clapped his hands. "In my opinion, the reason why Hunan TV has been able to stand out in the domestic entertainment industry for so many years is not because we have particularly good vision, but entirely because of the contrast with our peers."
Upon hearing this, everyone in the conference room burst into laughter again.
He Rihuo, who always liked to take advantage of others' opinions, immediately said: "That's right. I heard that when Zhou Yang and his group first visited a TV station, it was Shanghai TV. But after watching a few episodes, we colleagues insisted that 'Going Home' was no good, so we ended up paying a high price to buy 'The Republic of China in Flames'..."
"Hahaha~"
Everyone burst into laughter again.
As the laughter subsided, Director Qian suddenly said solemnly, "Gentlemen, the success of 'The Temptation to Go Home' is obvious to all. I have an idea I'd like to discuss with you..."
Director Qian paused for a moment, then continued, "I'd like to communicate with CTS (China Television System) about permanently purchasing the broadcast rights for this drama on satellite TV..."
When any TV series becomes a hit, in addition to the first-run broadcast rights on satellite TV, many remote and small satellite TV stations often follow suit and buy the second or even third-run broadcast rights. This not only allows them to ride the wave and get some leftovers, but more importantly, it saves money, since satellite TV stations as a whole are not doing well these days.
Director Qian wants the drama "The Temptation to Go Home" to stay on Hunan TV forever, so that it can be rebroadcast indefinitely.
"Director Qian's idea is excellent."
"How could I not have thought of that? After all, I'm a leader."
"In my opinion, even if it's just a bunch of netizens making memes, this show's popularity won't be bad in the later stages."
"Wouldn't that turn it into a long-term cash cow?"
"..."
The suggestion was met with unanimous approval.
.
.
Some are happy while others are sad. Compared to the cheerful atmosphere at the Hunan TV meeting, the Shanghai TV meeting, which was also a new drama summary meeting, seemed extremely heavy, especially the Deputy Director Liu who made the decision to reject "Going Home" and take "The Republic of China in Flames of War".
He, who is usually high-profile, looked unusually pale at this moment, and kept his head down without saying a word.
The head of Shanghai TV station is surnamed Wu. With a full head of white hair, he will be retiring to the second line in six months, so he usually doesn't get involved in much of the station's affairs.
As for Deputy Director Liu's thoughts, he knew a little about them. He really wanted to take this opportunity to remove the "deputy" title from his head. Director Wu didn't object to this, and even secretly wanted to help him out.
This drama selection was originally intended as a small test by Director Wu, but the results were surprisingly disappointing.
A leader must have vision and a broad perspective.
Thinking of this, he said meaningfully, "When it came to the drama 'The Temptation to Go Home,' CTS approached us first, but we missed out. In the end, Hunan TV got the role instead..."
At this point, Director Wu deliberately lowered his gaze, glancing intentionally or unintentionally at Deputy Director Liu beside him. He sighed softly and said, "Why is it that the same drama is worthless in our eyes and is quickly canceled, while Hunan TV treats it like a treasure? The issues here are worth pondering..."
Upon hearing this, Deputy Director Liu immediately looked ashamed and said, "Director Wu, I misjudged this drama back then, I..."
"Alright!"
Master Wu waved his hand, "It's not just you; everyone, including myself, needs to reflect on this matter."
Is "The Republic of China in Flames" any good? The answer is undoubtedly yes. Before "Going Home" gained popularity and positive reviews, this drama was almost unrivaled. Even by the end, the drama was still profitable.
The problem is that when you compare them, the former can only be described as mediocre. It has excellent production quality, a strong cast, and a grand scale, but the most crucial element, the story, is lacking. Especially in the later stages, the plot of almost every episode is predictable for the audience.
In contrast, "Going Home" is high-energy almost from beginning to end, with every character and every episode captivating the audience.
.
.
Star Entertainment.
"Yangyang's here? Come in...come in for some tea..."
As soon as Zhou Yang entered the office, Lei Mingkai beamed and personally got up to lead him to the sofa.
During the time the TV series was airing, he, as a key figure, had been staying at home resting almost the entire time. The reason he came over today was because he was annoyed by Lei Mingkai's nagging.
Wang Man and Sun Weiwei were also in the office.
The former is Zhou Yang's agent, while the latter has been soaring in popularity with "The Temptation to Go Home". The theme song "Unforgivable" has won the top spot on the September and October hot song charts for two consecutive months, and it seems that a three-month championship is almost in the bag.
It's good to take shelter under a big tree. Although Sun Weiwei is still far behind Zhou Yang, her status in the company has far surpassed that of Lin Youyou's Candy girl group and a group of former teammates who formed a "castrated" version of the Secondhand Rose.
As soon as he sat down, Lei Mingkai grinned and continued, "It still has to be Zhou Yang. According to the betting agreement you signed with Tencent Video, they're definitely going to get 500 million this time..."
They showered him with flattery and patted him on the shoulder, practically praising him to the skies, but Zhou Yang seemed completely uninterested. When they mentioned the settlement price, he said indifferently:
"Hu Dabiao called this morning, saying that Hunan TV has added 50 million yuan to secure the permanent broadcast rights for 'Going Home' on the satellite TV channel. I estimate that the contract has already been signed by now."
Normally, the second and third round broadcast rights of TV dramas are not valuable. Many TV dramas are sold to multiple remote small satellite TV stations at once. Being able to earn another 50 million yuan is definitely an unexpected surprise.
Sure enough, upon hearing the news, Lei Mingkai's smile widened. He personally served him tea and was about to offer another round of flattery when he saw Wang Man giving him meaningful glances, so he gave up.
As soon as Zhou Yang entered the room, Wang Man noticed that Zhou Yang seemed to be in a bad mood, so she took the initiative to ask, "Yangyang, is something on your mind? Why don't you tell me?"
Lei Mingkai proudly declared, "That's right, anything within my authority will be handled immediately."
Zhou Yang was not moved by the two men's eagerness; his expression remained indifferent as he said:
"I worked so hard writing scripts, directing, and composing music, and then I negotiated with Tencent. All of this, the company not only failed to provide any help, but actually hindered me. Now they want to take 60% of my income. Would you be happy in that situation?"
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