Entertainment: This top celebrity is really letting loose!

Star Entertainment.

"Nonsense, this is pure nonsense. Didn't you think I embarrassed myself enough last time?"

Inside the office, Lei Mingkai's long-suppressed dissatisfaction finally erupted.

Zhou Yang's new song is set to compete with the award-winning composer Wei Ran next month.

Last time, he shamelessly begged this big shot to join him, but he didn't even get to see him. He was utterly humiliated.

You guys are really something, offering your faces up to be slapped?

"Mr. Lei, please calm down. I've heard Zhou Yang's song, and it's really good. Maybe...maybe there really is a chance to create a miracle."

Although he tried to persuade his superiors verbally, Wang Man's tone and facial expression revealed that he had no confidence whatsoever.

Over the years, countless newcomers in the pop music scene have tried to challenge the authority of the old era, but without exception, they have all ended in failure.

That's right, a gold medal composer represents authority.

Furthermore, if miracles could be created so easily, then geniuses would be commonplace.

Is Zhou Yang a genius?

The answer is obviously no.

"Just keep indulging him. He'll stop once he's used up all his online popularity..."

Lei Mingkai was clearly extremely dissatisfied with this matter, but Wang Man had already promised Zhou Yang, and besides, he didn't want to strain his relationship with this top celebrity too much. Adhering to the principle of "out of sight, out of mind," he changed the subject:

"How's the work I asked you to do going?"

Upon hearing this, Wang Man felt relieved and quickly replied:

"I've recently been getting some gigs and wanted to recommend Liu Jia to try out, but the results haven't been ideal. Not only are the gig fees pitifully low, but the offers aren't very attractive either. As for the Candy girl group..."

At this point, her expression became somewhat conflicted.

"What's wrong with Candy Girls? Didn't I ask you to arrange for them to go solo last time? What, is this so difficult to handle?"

"No, it's just that Youyou has been discussing with me these past few days, asking the company to give them a little more time..."

As she finished speaking, Wang Man's voice trailed off. She seemed to be doing a terrible job as the director of the artist department lately, failing to satisfy her boss in any way.

"Haven't we given them enough opportunities in the past four years? So much money and resources have been wasted, and yet they haven't even made a ripple. We can't let them get away with this. Tear it down, resolutely tear it down!"

Lei Mingkai's attitude was very tough. If he couldn't handle Zhou Yang, how could he not handle a group of amateur girls?

"President Lei, please don't be angry. I'll try to talk to them again."

"Hurry up!"

.

.

When Wang Man returned to her office, she found Zhou Yang and Sun Weiwei already sitting on the sofa waiting for her.

"What brings you two here?"

Sun Weiwei immediately looked at Zhou Yang, who calmly said, "I've come to talk to Sister Wang about the new song promotion plan."

"New song promotion plan? Is there even a need to discuss that? Isn't it all the same as before?"

When a new song is released, the methods of promotion and publicity are nothing more than the same old ones:

First, the company and the artist announce it on their social media accounts, then they buy trending articles to generate buzz, and find some influential media outlets or music critics in the music industry to praise it.

The final step is to spend money on major music platforms to buy good gigs or search links.

"Sister Wang, I think if we want to win this time, we have to do something different."

After a few seconds of silence, Wang Man truthfully replied:

"Yangyang, all I know is that we are full of confidence this time, but Wei Ran is a well-established and renowned composer, so the company can't invest too much in promotion and publicity."

Her meaning was very straightforward: your new song will most likely be a flop this time, and if you invest more, it will be a complete waste of money.

To everyone's surprise, Zhou Yang said nonchalantly, "Sister Wang, let's try a different approach this time. We can beat Wei Ran without spending too much money."

"Such a good thing?"

There was some hesitation in Wang Man's eyes.

"Yes, in normal traditional publicity channels, we are indeed no match for Heyue Times and Weiran. This time, I plan to focus my publicity efforts on short video platforms, led by Douyin."

The world of short videos is also booming, and a large number of platforms such as Douyin and Kuaishou have emerged, especially the former, which has become the leader in this field.

The original user had been verified on the Douyin platform long ago, but didn't pay much attention to it, only occasionally posting work announcements or daily updates.

Even so, with his top-tier status, he currently has over 1800 million followers.

Although these short videos have spawned some hit songs, their impact has not yet spread beyond the mainstream, and few big names in the mainstream music industry have extended their reach to these platforms.

Zhou Yang decided to be the first to try something new.

"All the Way to Bloom" was a viral short video song that swept the internet in its previous life. In addition to its catchy, repetitive melody, it also possesses the common attribute of a hit song: background music (BGM).

Therefore, he specifically asked the post-production team to cut out many versions of the chorus of this song so that bloggers and creators could use it as background music.

"What kind of waves can a mere short video platform stir up?"

After hearing his so-called shortcut, Wang Man was unconvinced.

"Trust me, Sister Wang. Abandoning those conventional publicity channels and focusing on this one thing will surely create a miracle."

"Is that so?"

Wang Man then looked at Sun Weiwei, seemingly asking for her opinion.

"You don't need to ask her; she neither understands nor knows anything about it."

"you!"

Looking at Zhou Yang's expression that made her feel like she wasn't human, Sun Weiwei instantly got angry again.

"Since you think it's okay, then I'll do as you say."

The company's top executive has spoken, and most importantly, this will indeed save a lot of promotion costs, so she has even less reason to object.

"Then we'll leave the rest to Sister Wang."

As soon as she left the office, Sun Weiwei immediately looked skeptical: "What you said in the office just now, was it reliable or not?"

"Who cares if it's reliable or not! Even if it fails, it has nothing to do with me. I'll still be a top star. At most, it's just that you fail."

"Hey! This is about my debut, can you please put some effort into it?"

Zhou Yang's nonchalant attitude drove her crazy, but she had no good solutions. As a nobody, she had almost no say in the matter of song release and promotion.

I was only able to show up in the office because of the top celebrity in front of me.

But this was her debut, and her opponent was Wei Ran, a big name in the music industry, so she was on tenterhooks from the very beginning.

"Alright, stop arguing and come with me."

Zhou Yang grabbed her sleeve and left.

"Where are you taking me?"

"Make short videos and use my top influencer status to help you gain some followers and popularity. Also, hurry up and get your Douyin account verified, or you'll miss out on important things."

"Okay, can you let go of me now?"

"You talk too much nonsense and are too long-winded."

"..."

.

.

On the other hand, Heyue Times acted quickly, posting on its Weibo account the very next day: "@Teacher Wei Ran and @Liang Qi collaborate on a new song 'That Rainy Season,' see you on July 1st..."

Wei Ran then not only reposted the Weibo post, but also tagged Liang Qi, the singer she had chosen this time.

This singer, who usually has little presence in either the entertainment industry or the pop music scene, has suddenly become a focus of attention in the pop music scene and on trending topics thanks to this surge in popularity.

In addition, Wei Ran also took the opportunity of releasing a new song to quietly demonstrate his formidable network of connections to the outside world and his new record label:

Many top composers and popular singers in the industry forwarded the message on social media to wish the new song great success, including many top-tier singers and superstars.

In contrast, Star Entertainment remained silent for a long time. It wasn't until the last week of June that Zhou Yang, who hadn't appeared in public for a while, finally posted a Douyin video, a collaborative video with a new account:

"Hello everyone, I'm Zhou Yang. I'd like to share some great news with all my family members: my new song, 'Blooming Flowers All the Way,' will be officially released on all major music platforms on the first of next month. The singer is the woman standing next to me, her name is Sun Weiwei. Please give her your support..."