Huayu 1999: Starting with nothing but getting something for nothing

While pretending to be busy, Qin Lan would occasionally glance up at him on the bed. She noticed that he had changed from lying on his side to lying flat on his back, and his breathing had become long and even. She couldn't help but make a face and mutter, "What a nuisance!"

After saying that, she quickly looked over and saw that he was still fast asleep. She breathed a sigh of relief, but then Qin Lan got angry again, angry at herself.

"So fierce!"

Ultimately, she couldn't come up with anything concrete. She slapped her forehead, shook off those chaotic thoughts, and got down to work seriously. She wasn't just some little assistant who could only serve tea and water and take notes.

At 3 p.m., there was a knock on the door. Yang Che opened his eyes and met Qin Lan's gaze. Then the two spoke in unison.

"Open the door."

"I'm going to open the door!"

Qin Lan stood up and pouted, "You'd better get out of bed. It's so rude of you to be lying in bed like that."

Yang Che was momentarily dazed. When did she start talking to him like this?

She glared at her, but quickly got out of bed and went to the bathroom. Qin Lan went to open the door and saw a man who looked to be about twenty-seven or twenty-eight years old with a buzz cut, single eyelids, and a hooked nose. He looked very capable.

"Hello, I'm Yu Wenhao, here to see producer Yang Che."

Qin Lan smiled and said, "Hello, I'm Qin Lan, Che Ge's assistant. Please come in."

After entering the room, Yu Wenhao subconsciously raised his nose and sniffed.

Okay, there's only a faint smell of dead cigarette smoke, the kind of smell you get in the rooms of any director, screenwriter, writer, or editor.

"Please have a seat, Brother Che is in the restroom."

After handing over the bottled water, Qin Lan went to the bedside and folded the blankets.

"OK."

Yu Wenhao glanced at Qin Lan's back and was very envious. Where did she find an assistant?

She's good-looking, slim, has a sweet voice, and even folded the blankets... Damn, she must have been asleep just now, right?

Okay, it's fucking good to be rich!

The bathroom door opened, and Yu Wenhao stood up, letting out a sigh of relief. The handsome young producer didn't have any expression of unsatisfaction on his face; instead, he had a very warm smile, the kind that made Yu Wenhao wonder if Yang Che had seen him before.

"Manager Yu, I'm sorry, I'm used to taking a nap during lunch breaks."

"I apologize for disturbing you."

Yang Che withdrew his hand, gesturing, "No, please sit down."

"Thanks."

Yang Che then noticed that this guy had a lot of muscles, not the bulky kind, but the kind that look like someone who practices martial arts, very well-proportioned. He pointed to the muscles on the guy's forearm and asked curiously, "Manager Yu, have you been practicing martial arts?"

Yu Wenhao smiled and said, "Yes, I was in poor health when I was young, so I trained for a few years and won several championships in Mudanjiang. I also went to a sports school in college, where I studied sports training, and I've kept up the habit of exercising ever since."

Yang Che nodded: "So that's how it is, impressive."

Qin Lan, standing to the side, was practically rolling her eyes to the heavens. Che Ge had only asked casually, but you were acting as if you wanted to bring out all the "Three Good Student" certificates you received when you were a child.

She glanced at Yang Che again and couldn't help but think to herself: This guy is really possessed by a weasel, he's all smiles and grinning at everyone, what a sly old fox.

Yu Wenhao laughed and said, "Producer Yang has a very well-proportioned figure."

Yang Che waved his hand: "I'm still a bit thin. I've been eating a lot of meat lately. Even when I don't have a good appetite, I still eat like crazy, haha."

Qin Lan, who was smiling on the surface, was rolling her eyes inwardly. She had never seen Yang Che talk so much nonsense before. Fortunately, Yu Wenhao finally got to the point.

"Eat more beef and eggs, and you'll see results quickly."

Yang Che then inquired further.

After graduating from university, Yu Wenhao once wanted to enter the entertainment industry and applied for TVB's training class. However, after several months of training, when he actually entered the internship and filming environment, Yu Wenhao finally chose to give up. He said, "There are plenty of people who are more handsome and have better acting skills than me. I have no chance to debut at all."

Since he couldn't get on stage, Yu Wenhao began to move behind the scenes, plunging into the field of product placement marketing.

"This is my way of indirectly entering the entertainment industry."

After saying this, Yu Wenhao didn't wait for Yang Che to continue his rambling and immediately chimed in:

"Hmm... Producer Yang, I heard from Brother Ding today that you wanted to include GG in the movie. Brother Ding said your movie is awesome, not only because of the plot, but also because the camera and film are top-notch in the world."

I have complete faith in Brother Ding's judgment and abilities, which is why I asked him to make the call and why I'm taking the liberty of visiting you now. I'd like to know what your requirements and conditions are, Producer Yang?"

Yang Che secretly admired him. The pace and expression of this person's speech when changing the subject made people feel very comfortable. It can only be said that he deserves to be famous for his business development.

"Manager Yu has a keen eye and great courage, as for Qin Lan..."

Upon hearing this, Qin Lan handed over a form she had drawn by hand. Yang Che looked at it with satisfaction, clearly indicating that she had truly understood.

There are 3 products embedded at level 1, 4 at level 2, and 7 at level 3, covering all aspects of life, including clothing, food, housing, and transportation, as well as cars.

However, when Yang Che saw the total below, with an estimated income of 245 million, the corner of his mouth twitched. This woman is pretty ruthless.

Yu Wenhao's eyes lit up when he looked at the table. It was very clear: what products would appear a certain number of times, for how many seconds, in which scenarios, and how much each level cost.

Yang Che then had Qin Lan take the script and push it in front of Yu Wenhao.

"Manager Yu, take this back and take a look. We can discuss it in detail after you've read it. After all, Zhao Xiaoding is still a person involved, so you have to genuinely approve of this script first."

Yu Wenhao shifted his gaze away from the number "245 million" and said meaningfully, "That's natural, but Producer Yang, those brands don't actually care about the story. They only care about exposure and GG level, that is, whether the actors and directors are famous."

Yang Che raised an eyebrow: "Manager Yu, I really liked your straightforwardness just now, but I don't like the way you're talking now."

My story can launch actors and directors, so naturally it can launch these brands as well. I'm not just making this up; I can sign a performance-based agreement with the brands, setting a box office target of 2000 million. If I don't reach that, I'll refund their advance payment—it's a complete loss. If I do exceed it, they'll pay me the balance on the day it's achieved.

Yu Wenhao's eyes widened in shock. Could this really be done?

Qin Lan stared blankly at Yang Che beside her, her mouth slightly agape.

It's not surprising that the two of them acted this way. Betting has existed in China since ancient times, but the real application of "betting agreements" in business was when Morgan Stanley invested in Mengniu in 2003. Before that, people really had no concept of "betting agreements".

Yang Che leaned back tactically, quietly showing off, although... well, he really enjoyed this feeling; it was so satisfying to keep showing off.