They want you to participate in a TV show, and you'll be doing a live stream as a security guar

Zhang Qishan started from scratch and built the Fengzeyuan Group into what it is today.

Starting from a small shop, it has grown into a high-end catering empire.

His story has always been described by the media as a "model of grassroots success."

With the dramatic changes in the catering market in recent years, Zhang Qishan set his sights on the lucrative market of pre-cooked meals.

Fengzeyuan Group originally started as a high-end catering company, attracting a large number of business people and wealthy individuals with its exquisite dishes and luxurious decor.

However, the high-end catering market is limited and greatly affected by the economic environment.

In recent years, with the economic downturn, it has become increasingly difficult to do business in high-end restaurants.

Zhang Qishan keenly noticed this.

He began to turn his attention to the prepared food industry.

Prepared meals are low-cost, high-profit, and have a large market, making them very suitable for today's fast-paced lifestyle.

Especially with young people becoming increasingly reluctant to cook, the market prospects for pre-made meals are virtually limitless.

Zhang Qishan invested a huge sum of money without hesitation and established a dedicated pre-cooked food company.

In order to quickly seize the market, he even sacrificed quality and used some cheap raw materials.

As a result, the problem was quickly exposed.

Recently, Fengzeyuan's pre-made food company was exposed for problems such as "using expired ingredients" and "poor and chaotic production environment".

The news caused an uproar.

Fengzeyuan's stock price plummeted, and Zhang Qishan's personal image was also severely affected.

In order to salvage his reputation, he agreed to participate in "Life in All Its Forms" in an attempt to create a positive image through the program.

At this moment, in live broadcast room number one.

Zhang Qishan was sitting upright on the sofa, wearing a well-tailored custom-made suit, his hair was neatly combed, and he had a gentle smile on his face.

In front of him was a steaming cup of coffee.

But his gaze didn't fall on the coffee; instead, it fell on the tablet in front of him.

On the screen is Fengzeyuan Group's latest financial statement.

The stark red figures of the losses were jarring and somewhat unsettling to him.

"Chairman, this is the rectification plan submitted by the prepared food department."

The assistant carefully handed over a document.

He knew that the chairman had been in a bad mood lately.

Since the pre-cooked meals scandal broke, the group's stock price has fallen by nearly 30%, and its market value has evaporated by tens of billions.

What's more troublesome is that many partners have started to terminate their contracts, and the banks are also urging repayment.

If they don't find a way to turn the situation around, Fengzeyuan may fall into an unprecedented crisis.

Zhang Qishan took the document, quickly flipped through a few pages, and his face grew increasingly gloomy.

Normally, he would have already started cursing.

But now that it's a live broadcast, any negative fluctuation could be captured by the camera and magnified infinitely.

Zhang Qishan took a deep breath, forcibly suppressing the anger in his heart, and slowly placed the document on the table.

"Put it here."

He raised his head, his gentle and composed smile returning to his face: "An emergency meeting will be held promptly at 3 PM. Everyone must be present."

The assistant hesitated for a moment, then quickly nodded, "Yes, Chairman!"

"besides……"

Zhang Qishan stopped him, his tone eerily calm, "Make them redo all the rectification plans."

The camera in the live stream was pointed directly at Zhang Qishan.

On the screen, the comments kept scrolling.

[Mr. Zhang is so handsome!]

[That aura—he's destined for great things!]

I heard that Mr. Zhang started from scratch; it's truly inspiring!

Although Fengzeyuan has recently encountered some difficulties, I believe General Manager Zhang can pull through!

[Support Mr. Zhang!]

Wow, this season's contestants even include a top student who graduated from Beijing University and is now working as a security guard!

[Wow, that's explosive! Which livestream is it? My biggest dream was to get into a top university in Beijing, but unfortunately, I failed!]

……

Zhang Qishan picked up his coffee, took a small sip, and tried to calm himself down.

But the bitterness of the coffee only made him more upset.

He knew that this matter was far more serious than he had imagined.

If Feng Zeyuan cannot quickly salvage his image, he may suffer a complete downfall.

The massive viewership of the second season of "Life in All Its Forms" was undoubtedly a crucial factor.

With this thought in mind, Zhang Qishan picked up his phone and opened the official live stream of the second season of "Life in All Its Forms".

Seeing these comments made Zhang Qishan feel a little better.

At least in the eyes of most netizens, his image is still positive.

The next step is to proceed steadily and reform the prepared food department under public scrutiny.

He is confident that he can turn this crisis into an opportunity.

Inside the director's room.

"Is the video edited yet?"

Looking at the comments in the live stream room, Xu Xiao suddenly had an idea and turned to the assistant director.

Zhang Qishan, a self-made millionaire, is known for his extravagance.

This is the complete opposite of Ye Zhou, who keeps saying he wants to lie down and relax.

Moreover, both of them have considerable popularity right now.

Their indirect encounter is sure to generate a lot of buzz!

"It's finished editing." The assistant director nodded, looking at Xu Xiao with some surprise.

Logically speaking, he shouldn't have bothered with such a trivial matter.

"Then let's put it online now and go all out with advertising!"

Xu Xiao stared at the monitor screen, her tone carrying an undeniable decisiveness.

"this……"

The assistant director was visibly taken aback for a moment, then glanced at Zhang Qishan on the screen, quickly understanding Xu Xiao's intention, and said somewhat hesitantly:

"Wouldn't this be a bit unfair? If the audience realizes we're stirring up trouble, it could damage our show's reputation, and the other contestants might also have objections?"

"Affect reputation?" Xu Xiao scoffed, picked up the tablet on the table, and opened the background data.

"See for yourself."

On the screen are the real-time popularity curves of each live broadcast room since the start of the second season of "Life in All Its Forms".

Since the topic of Zhang Qishan and Ye Zhou was brought up, its popularity has risen almost linearly.

It once surpassed Yang Mi, who was ranked first in terms of traffic.

"Did you see that?"

Xu Xiao tossed the tablet back onto the table, a hint of smugness in his voice.

"The audience loves watching this."

"One is a self-made business tycoon who worked his way up from nothing."

"One is a top student who has a prestigious reputation but chooses to lie down and become a security guard."

"The two of them just standing there, without saying a word, are already acting."

"What we need to do is naturally bring this play to the forefront."

The assistant director was silent for a few seconds, then finally nodded: "Okay, I'll arrange it right away."

"Wait, don't use any leading headlines."

"Just treat it as ordinary behind-the-scenes footage of the contestants and release it normally."

Just then, Xu Xiao suddenly spoke up again: "But max out all the distribution channels, short video platforms, Weibo, Tieba, forums... give me a thorough run, and I need to see results immediately."

In fact, this action was completely unnecessary.

Given the popularity of "Life in All Its Forms," ​​even if the production team doesn't do any promotion, people will still edit and post it themselves for the sake of traffic.

But when that time comes, the results won't be as good as they are now.