Huayu: Everyone's been reborn, who's still going to be an actor?
Chapter 124: Making a talent show?
Chapter 124 Making a talent show? (22/40)
The box office figures for "Love" haven't been released yet, but the word-of-mouth has already come in.
Film critics and movie fans alike have all given this film rave reviews.
This was not unexpected, after all, they won the Palme d'Or.
However, after the film's release, it was once again compared to "Farewell My Concubine," with opinions varying on which version was better or worse.
Of course, movies aren't money, and it's impossible for everyone to like them.
Besides, some people don't even like money or touch it, so it's perfectly normal for them not to like the movie "Love".
Cheng Yuan didn't pay much attention to it.
The attitude remains the same as always.
There's no point in comparing; there's nothing to compare anyway.
There is no first place in literature, but there is a second place in martial arts. It's that simple.
"How many?"
Han Sanping called him to inform him of the opening day box office of "Love," while Cheng Yuan was discussing the release of "The Witch" with Hou Hongliang.
"Thank you very much, Chairman Han."
Upon hearing the numbers announced again, Cheng Yuan thanked them, chatted for a few more minutes, and then hung up.
"Twelve million!"
Upon seeing Hou Hongliang's expression, Cheng Yuanjian immediately reported the opening day box office figures for "Love".
"So tall?"
Hou Hongliang was shocked by this number.
You should know that "Lost in Thailand" didn't even break 10 million yuan at the box office on its opening day.
Amity is just an art film; even if it won the Palme d'Or, it shouldn't have such high box office numbers.
"Still Life" earned two million, while "Tuya's Marriage" apparently only earned a little over one million. Although I don't know if it's true or not, it probably wasn't much more.
Does the Palme d'Or have a high prestige?
It should not be.
Hou Hongliang couldn't help but look at Cheng Yuan.
The crux of the problem lies with Cheng Yuan.
Cheng Yuan's art films are clearly not in the same vein as Jia Zhangke's art films.
This is the reputation built up by the previous three films.
In addition, the huge box office success and critical acclaim of "Let the Bullets Fly," along with the fact that lines from the film are still popular online, all contributed to Cheng Yuan's box office appeal.
"It is indeed somewhat unexpected," Cheng Yuan said. "However, it should drop significantly tomorrow."
Did the box office drop significantly on the second day?
It did decline, but not by much.
The daily box office was still ten million.
Cheng Yuan was somewhat bewildered.
Many people in the industry were a bit confused.
That doesn't make sense.
In particular, Jia Zhangke and Wang Quan'an, among others, began to question the meaning of life.
They're both art films, so why?
You won one of the three European gold medals, and so did we.
Jia Zhangke even went to the cinema to see it.
He had already seen the movie once in Cannes, but he wouldn't mind watching it again.
"The attendance rate is still very high," Zhao Tao said. "How come this movie is attracting so many people?"
"Didn't you notice something different about the people in the theater? Besides young people, there were quite a few middle-aged and elderly couples," Jia Zhangke said. "The film's marketing was excellent. They didn't promote the Palme d'Or, but instead focused on promoting love." Young people want to see what true love really is, middle-aged couples want to see companionship in love, and the elderly might see fulfillment and support. They all resonated with the film to some extent.
Jia Zhangke doesn't know how accurate his analysis is, or how much of it is based on Zhuge Liang's wisdom, but the publicity certainly had an excellent effect.
In the past, most moviegoers were young people, but now the market is attracting people of all ages, so it would be strange if the box office wasn't high.
Of course, the fact that China Film Group was willing to spend a lot of money to copy the films is also a reason.
"It won't break 100 million, will it?"
Zhao Tao couldn't help but say something.
Cheng Yuan's previous novel, "The Outstanding Citizen," almost broke 100 million in box office revenue.
"How is that possible!"
When Cheng Yuan heard Liu Yifei's question about the box office "breaking 100 million", he immediately shook his head.
"The style of this film is ultimately not very appealing," Cheng Yuan continued, "but it's exceeded my expectations by a lot."
His expectation was actually ten million, but he reached that goal on the first day.
He couldn't quite understand it.
How could this movie have such high box office numbers?
Is it because it was released several years earlier than expected?
However, even if it breaks 10 million for two consecutive days, it's unlikely to break 100 million.
Having 50 million would be pretty good.
On the third day, the box office dropped by ten million, to only nine million.
The box office totaled 30 million in three days.
On the fourth day, perhaps because it was a weekday, the box office dropped even more sharply, reaching only over seven million.
On the fifth day, the decline was even more severe, with box office revenue dropping to only five million.
The box office totaled over 40 million yuan in five days.
Fifty million is only enough for a week's box office.
"I don't quite understand," Jiang Wen said, looking at Cheng Yuan. "It's about to break 100 million."
Jiang Wen couldn't understand it. Other people's award-winning movies only grossed a few million at most, so how come Cheng Yuan's movies grossed tens of millions?
This unscientific.
The movie "Love" is different from "Let the Bullets Fly"; it has absolutely no commercial appeal.
How come the box office is so high?
"It probably won't work," Cheng Yuan shook his head and said, "unless piracy disappears completely."
Thinking about this still makes Cheng Yuan feel depressed.
Another day of hating piracy.
The movie "Love" has already been pirated, and the number of pirated copies will only increase.
Will piracy disappear?
will not.
There will only be more and more of these, so the box office is falling faster and faster.
This movie has generated a lot of buzz online, even sparking a discussion about love.
Of course, the reason why those discussions were so heated was obviously related to Cheng Yuan having his company people fan the flames.
Cheng Yuan knew how to create buzz and increase popularity.
The high box office performance of "The Hunt" and "The Distinguished Citizen" is undoubtedly related to the high level of public interest in them.
But once a movie becomes a hit, piracy naturally follows quickly.
For many people, watching this kind of movie on DVD is not much different from watching it on the big screen.
It grossed 50 million in its first week of release, but only a paltry 10 million in its second week.
It will only go lower from here on out.
This drop is absolutely insane.
The estimated box office for "Love" is only around 70 million, which is less than that of "The Distinguished Citizen". But this box office is still quite amazing.
Absolutely amazing.
Cheng Yuan was very satisfied with this, and Han Sanping couldn't help but want to hold a celebration banquet.
How could an art film that wasn't expected to do well, even if it won awards abroad, possibly have such high box office returns?
The film sold its overseas rights for tens of millions of dollars, and its domestic box office revenue was also tens of millions of dollars.
This is simply unimaginable.
Cheng Yuan's salary would be too good to be true if it didn't increase even a little.
If Taken really does reach $200 million in global box office, Cheng Yuan's salary will probably have to go up.
It would be a disservice to the movie if it didn't go up in price.
The celebration banquet for "Love" was cancelled because Cheng Yuan found it too troublesome.
He's too busy.
However, the premiere of "Taken" is definitely a must.
"My Love from the Star" even used that red carpet to film a scene.
The invited guest, Cheng Yuan, had also given prior notice, and everyone indicated that there were no problems.
"Is the copyright issue resolved?"
Cheng Yuan looked at Hou Hongliang and asked.
"All done," Hou Hongliang said. "We've registered overseas too. Boss, are we going to make a talent show?"
"There's no rush. Let's get the copyright sorted out first. Once the movie is released, TV stations might come knocking on our door seeking cooperation," Cheng Yuan said. "With the copyright in hand, whether we produce it ourselves, collaborate with other companies or TV stations, or sell the copyright directly, it's all possible."
Hou Hongliang nodded. If talent shows become popular, they can be very profitable.
Just look at how popular the Super Girl competition was; now, the "Happy Boys" competition is also quite popular.
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