Reborn in 1991, I opened supermarkets all over the world.

The smile on Su Yan's face gradually froze.

He knew better than anyone that for a department store serving the general public, reputation was more important than anything else.

To put it mildly, this is a problem with Su Min's personal character.

To put it more bluntly, it means that the ugly face of capitalists can no longer be hidden.

He silently turned to look at Su Min: "What have you been doing outside?"

Su Min lowered her head and remained silent, her face extremely pale.

Although the second brother, Su Dong, didn't get along with his eldest sister, he had to speak up because it concerned the reputation of Huidong Department Store.

"Do you own this newspaper? You think you can write whatever you want?"

Lu Zifeng smiled and said, "The newspaper's leaders know better than I do how to sell the newspaper better."

By this time, Su Yan had come to her senses.

He smiled and said to Lu Zifeng, "Young man, doing business isn't about getting angry. The most important thing is whether something is beneficial to your business. What do you think?"

Lu Zifeng smiled and extended his hand: "I completely agree with Mr. Su's words, that harmony is the most important thing."

Su Yan also extended her hand and shook hands with Lu Zifeng: "Peace is the most important thing."

The moment the two shook hands was witnessed by Shen Rang of Huacai Electrical Appliances.

Afterwards, Shen Rang asked Lu Zifeng, "Are you very familiar with General Manager Su of Huidong Department Store?"

"We're not that close, why?"

Shen Rang sighed and said, "Other TVs received full payment when they were put up in Huidong Department Store. Our Huacai TVs only received a 50% deposit, which is quite sincere, right? But we're still placed in an inconspicuous corner. Since you know President Su, could you talk to him and ask him to move us to a better spot?"

"If our products sell well, we can purchase more picture tubes from you."

Before foreign giants like Carrefour and Walmart entered the Chinese market, there were no such terms as entry fees, endcap fees, or display fees.

Before prices were clearly marked, the placement of products by brand was entirely dependent on the manager's preferences—or rather, their business acumen.

Lu Zifeng said, "When you say someone's TV, you mean big brands like Changhong and Mudan, right? President Su is a very pragmatic person. Placing well-known brands in prominent positions at the entrance can attract customers. Also, he pays for these goods in full, which puts a lot of pressure on his finances. Selling them as soon as possible is also a way to recover funds."

Shen Rang frowned: "Are you saying there's no other way?"

Huacai's color TVs are certainly not as well-known as Changhong's or Mudan's.

Ordinary people aren't appliance experts; they can't see whether the quality is good or bad, but they can see who beats whom the most.

These days, being willing to appear on television and in various newspapers and magazines as a "GG" (a term used to describe someone who is capable or powerful) is a symbol of strength.

Why would you choose to buy from small manufacturers when there are established and capable ones available?

As for the financial pressure, Huacai had no way to deal with it. A deposit for goods was a prerequisite for them to enter Huidong Department Store. If they dared to pay in full for the goods, they probably wouldn't even have the chance to be on the counter.

Seeing Shen Rang's discomfiture, Lu Zifeng put his hand on his shoulder and said in a low voice, "There are ways, but they're a bit unconventional."

Shen Rang's brows relaxed: "Tell me about it."

Lu Zifeng first asked, "How many stores does Huidong Department Store currently have?"

Shen Rang said, "Their main store is on Jinsha Street in Shapingba District, and they also have a store on Shiping Road. Including the one on Renmin Road, they have a total of three stores."

Lu Zifeng nodded: "Not many. Hire some people every day to go to Huidong Department Store and ask them if they have any Huacai TVs. Tell them that a relative used a Huacai TV and that the quality is better than the big brands. Let them sell one every now and then. At worst, Huidong Department Store can make a little profit. But you must leave an impression on the people at Huidong Department Store that even if Huacai didn't fail, it still has an excellent reputation among customers."

"It might even make people complain, saying, 'What kind of department store is this? It doesn't even have a fancy TV.'"

Shen Rang thought for a while and said, "This matter involves funding arrangements, so I need to go back and have a meeting with the company leaders to discuss it."

While Lu Zifeng was talking to Shen Rang, Jiang Ce noticed a detail.

While he was still overwhelmed by the hustle and bustle of the big city, Gu Quan had already become accustomed to everything around him.

While Lu Zifeng was speaking, he listened attentively, nodding occasionally to show his agreement or that he understood.

Brother Quan, Jiang Ce really wants to call him "brother" now.

After returning to the New Era Company's headquarters from Huidong Department Store, Lu Zifeng made some arrangements.

"Our store in Dongxian is scheduled to open on July 1st. We'll take advantage of the double celebration of July 1st and the opening to do some activities. I've already prepared a list of the first batch of goods to be delivered. Gu Quan will work with Wei Jun to organize it."

Gu Quan nodded: "Okay."

Wei Jun asked, "How many days ahead of schedule do you expect these goods to arrive in Dong County?"

Lu Zifeng said, "These goods won't be delivered directly to Dongxian. On the morning of June 29th, they will be gradually brought to the New Century Building and transferred to the trucks I rented. Then, the trucks will be loaded with banners and taken to Dongxian for a spin, to do some 'GG' (a euphemism for something else)."

Wei Jun nodded and said, "I can understand taking a detour to make a GG (Golden Go) game. But with only one day left until June 30th to release it, I'm afraid it won't be enough time."

Lu Zifeng slapped his forehead; he had misused his past life's experience.

In the past, with computers and barcode scanners, the efficiency of stocking goods would have been much higher. Now, relying entirely on manual bookkeeping, a day is definitely not enough.

"How many days do you expect it to take?" he asked Wei Jun.

Wei Jun didn't know either. He had done buying and selling before, but he had no experience in stocking department stores. He just suggested leaving it for a few more days.

Lu Zifeng said, "How about this, the goods will arrive on June 25th, and be delivered to Dong County that afternoon. In the remaining few days, I'll have people distribute flyers to build up momentum before opening for business."

Jiang Ce, afraid of falling behind, said, "I'll take two days off and come help."

Lu Zifeng smiled and said, "Alright, this trip wasn't a waste. By the way, remember to remind Zhong something—oh, Zhong Kui—to come early so I can give them a training session beforehand."

Jiang Ce curled his lip: "Her name is Zhong Qin."

Lu Zifeng asked Wei Jun, "Do you know anyone who does flower nurseries and landscaping? I'd like to make some opening flower baskets."

Wei Jun said he didn't know him.

They're in big business; who would want to associate with a small flower basket vendor?

At this moment, Jiang Ce handed over a business card.

Lu Zifeng took a look and realized that it was the florist he was looking for.

"Great job, Brother Ce! Where did you get this?" Lu Zifeng asked.

"There were a lot of flower baskets set up in front of Huidong Department Store just now, and it looked very festive. I thought you could use them when you open your business, so I asked about it."

These details depend on a person's personality.

Even the most ambitious person like Gu Quan couldn't have considered everything so thoroughly.

Therefore, Jiang Ce can, to some extent, make up for the shortcomings of these two roughnecks.

He has made up his mind that he will go back and argue with his family.