Huayu Entertainment: The Birth of a Succubus Top Star

Gu Zhiyan has not yet returned to China, but he has already stirred up a storm in the Chinese entertainment industry.

Bulgari's official Weibo account announced: "We are delighted to announce that @顾知言 has become Bulgari's brand ambassador, embarking on an encounter of elegance and sharpness."

Gu Zhiyan then retweeted this Weibo post, which was obviously done by Xiuxiu.

The announcement by Bulgari that Gu Zhiyan had become its brand ambassador immediately caused a huge stir in the entertainment industry.

Previously, a top celebrity's team had been in contact with Bulgari, and his fans were celebrating in advance, as if they were absolutely certain of success.

The news of Gu Zhiyan signing with Bogeli has not been released, and apart from a very few well-informed individuals, the vast majority of people in the industry are unaware of it.

Industry insiders generally believe that a certain top celebrity has already secured the endorsement deal with Bolognese.

To everyone's surprise, the spokesperson officially announced by Bulgari was Gu Zhiyan.

How did he do that?

While many in the industry were puzzled, they couldn't help but turn their attention to the two top stars, one old and one new.

Cutting off someone's livelihood is like killing their parents.

This is bound to start a fight, it's going to be quite a show!

Indeed, the foreplay has already begun.

The first to erupt were the fans of a certain top celebrity: "What's going on? Wasn't it said before that our idol was the spokesperson? How did it become Gu Zhiyan? Where's Gu Zhiyan's face? He's a shill!"

Gu Zhiyan's fans retorted: "It's their freedom to choose whichever brand they want. If you're not capable, don't blame others."

The two sides' fans started tearing each other apart at the slightest disagreement.

This conflict is more intense than any previous one.

The reason for this situation is that, apart from other adversaries stirring up trouble, the most fundamental reason is that core interests have been touched.

The conflict between the fans escalated, with the public square filled with comments from both sides, tearing each other apart, and even starting to hurl insults and smear each other.

【Gu Zhiyan, spokesperson for Bogoli】suddenly topped the trending searches, followed by topics such as 【Gu Zhiyan snatched a top celebrity's job】 and 【Bogoli betrayed her】.

Shortly after Bulgari announced its brand ambassador, an international jewelry brand announced that a top celebrity had become its global brand ambassador.

Fans of a certain top celebrity instantly went wild: "My idol is the global ambassador, while Gu Zhiyan is just the ambassador for the Chinese region. He's far inferior to my idol."

Gu Zhiyan's fans retorted: "It's just a second-tier brand, how dare they brag about it!"

Meanwhile, media outlets captured Gu Zhiyan at Beijing Capital International Airport.

Bulgari immediately announced that Gu Zhiyan would attend the Bulgari dinner tomorrow night.

The brand endorsed by a top celebrity quickly followed suit and announced that it would hold a new product launch event tomorrow night.

Coincidentally, both brands chose the exact same time.

Good heavens, this is a clash of titans!

Even those in the industry had never seen such a head-to-head clash between top celebrities, and all eyes were focused on this showdown between the elite.

Will established top stars subdue rising stars to defend their industry status, or will rising stars overpower established top stars and completely take the top spot?

Let's wait and see!

Gu Zhiyan, one of the parties involved in the highly anticipated "battle of the top stars," is very busy right now.

His phone was bombarded with messages as soon as he got off the plane.

Perhaps it was after seeing media reports that he had returned to China that his friends in the industry, both older and younger, sent him messages or made phone calls.

First, everyone congratulated him on becoming a Bulgari ambassador, and then they became concerned about his conflict with a certain top celebrity, expressing their worries, encouragement, and so on.

Most of the older women were a little worried.

The "85 Flowers" sisters were much calmer, and their general message was: "Be more energetic, don't embarrass yourselves!"

That's perfectly normal. These "post-85s" older sisters, which one of them didn't fight their way out of "mountains of corpses and seas of blood"?

Perhaps in their eyes, Gu Zhiyan's conflict with a certain top celebrity was nothing special.

Among them, Yang Mi not only talked about his conflict with a certain top celebrity, but also arranged to meet him that evening.

I wonder what's wrong with this woman.

"Brother Xiaoyan, I'm leaving now." Li Yitong waved goodbye to Gu Zhiyan.

She will be attending the Pogoste dinner with Gu Zhiyan tomorrow, so she needs to go back to the company to prepare first.

After all, for an artist of her caliber to attend such a high-profile banquet, her company needs to arrange for her to rent a dress.

In the entertainment industry, celebrities often borrow their gowns, especially haute couture ones, from brands when attending events.

This is not only an economic consideration, but also the ultimate indicator of a celebrity's fashion status, popularity, and relationship with brands.

The level of formal wear one could borrow directly reflected their "status" and popularity in the industry at the time.

Gu Zhiyan doesn't have this problem.

Although he doesn't have any menswear brand endorsements yet, several brands have already contacted Xiuxiu, offering to provide Gu Zhiyan with the outfits for the Bulgari dinner.

Versace, Armani, Dior, Zegna... these are all top-tier clothing brands.

The brand wanted to use this opportunity to build a good relationship and secure Gu Zhiyan's clothing endorsement.

Times have changed, and even the once arrogant luxury goods have bowed their heads in humility.

Gu Zhiyan's debut film grossed over 1 billion yuan, making him the top star among celebrities, even though he wasn't the lead actor.

The record-breaking sales and revenue of Harper's Bazaar magazine prove his powerful ability to drive sales.

His status as a spokesperson for Bulgari further elevates his prestige.

As the saying goes, if you blossom, the gentle breeze will come.

After seeing Li Yitong off, Gu Zhiyan went to choose an outfit for tomorrow's Bulgari dinner party in the afternoon.

Trying on clothes constantly is really tedious, and I don't know why girls enjoy it so much.

I wasted several hours just choosing clothes.

In his opinion, as long as the clothes fit well, they are all pretty much the same.

After all, with his good looks and physique, he looks good in anything.

But Xiuxiu had a different opinion. This time, they had to choose the most suitable one, preferably one that could amaze everyone at first glance.

We must outperform our opponents in every aspect and strive for perfection.

Ultimately, he chose a white Armani suit.

Wearing a white suit is arguably one of the most challenging yet stylish and commanding looks for men in the fashion world.

If you dress well, you'll be the most dazzling "Prince Charming," "Bond-style gentleman," or "fashion icon" in the crowd.

If not dressed properly, one can easily look like a waiter, a groom, or be overly flamboyant.

Gu Zhiyan's perfect body proportions and stunning looks make her a natural fit for the role.

The Armani representative couldn't stop smiling as he looked at Gu Zhiyan, who was wearing a suit from their own brand.

It's absolutely stunning, a match made in heaven!

He had already made up his mind to persuade his boss to take down Gu Zhiyan's endorsement!

"Brother Xiaoyan, you look so handsome in this outfit!" Xiuxiu praised sincerely.

"Hmm, not bad, pretty good."

Gu Zhiyan looked at himself in the mirror and nodded in satisfaction.

This time, it dazzled everyone!