Huayu Entertainment: The Birth of a Succubus Top Star

Youth idol dramas really do make people famous.

The drama "Meteor Garden" made its male and female leads famous throughout Asia.

The above-mentioned individuals are the true "one-hit wonders," while Gu Zhiyan can only be considered a product of years of hard work and gradual improvement.

With Gu Zhiyan's rise to the top, the landscape of top celebrities in the Chinese entertainment industry has changed accordingly.

The "four major and three minor" structure has officially taken shape.

Four top celebrities plus the three little ones from the "Poop-scooping Boys".

There was another group of people eyeing them covetously.

Yang Yang, without the TV series "Love O2O", can now only be considered a "top-tier goalkeeper".

Huang Jingyu, who rose to fame with the phenomenal success of "Addicted," is also gaining momentum.

Previously, it was said that youth idol dramas made actors famous, but BL dramas are the ultimate "shortcut" for male actors to become top stars.

"Addicted" was the first BL drama to truly "break out" of its niche audience, but it was taken down shortly after its release due to its explicit content.

Otherwise, Huang Jingyu might be a member of the top-tier group now.

As a result, BL dramas were dormant for two years.

Later on, the BL adaptations changed their formula. Romance wasn't allowed, right?

Let's play the "brotherhood" card!

To put it bluntly, it's just "selling bromance," only not as blatantly so, with the addition of a female supporting character.

The landscape of online traffic in 2016 was dominated by "fresh meat" idols and a year of fierce competition.

It features both established "homegrown" idols like the "Poop Scooping Boys" and early top stars like Lu Han, who returned from overseas with a large fan base, as well as emerging forces that rose rapidly through hit dramas and online works.

All of this also marks the beginning of the golden age of the "traffic era" in the Chinese entertainment industry.

Gu Zhiyan recently experienced firsthand what it means to be a top influencer.

The crew members became more enthusiastic and polite towards him, and the director's attitude became more amiable.

Unfortunately, one of the actors in the crew gained a higher status during filming, something the director had never encountered before.

This is such a pleasant surprise, I've hit the jackpot!

An unexpected top star, regardless of how much it can boost ratings, is at least a huge boost to the promotion of the TV series.

Recently, various endorsement offers and TV drama projects have been coming my way.

Xiuxiu is extremely busy, working hard to select some high-quality cooperation projects. After all, Brother Xiaoyan has very high standards in this area and won't take just any easy money.

However, there has been no progress on Xiuxiu's long-awaited luxury brand endorsement.

She has been in contact with many brands recently. Although they speak very politely, Xiuxiu can still sense their underlying arrogance.

Some top luxury brands sometimes exhibit an arrogant or double-standard attitude when facing the Chinese market and Chinese celebrities.

Behind this attitude lie complex historical, business, and cultural factors.

Top luxury brands typically have a century-long history and a deep brand heritage, which gives them an inherent "halo effect".

They maintain this high-end and scarce status by strictly controlling production, employing high-price strategies, and carefully cultivating an "unattainable" image.

Although these top luxury brands have treated domestic celebrities much better than they did a few years ago, their arrogant attitude has also been somewhat toned down.

Unlike before Gu Zhiyan's rebirth, the purchasing power of the Chinese market has become undeniable for global luxury brands, and many brands have begun to "connect with the people."

To give an interesting example, before 2013, Dior had extremely strict requirements for its brand ambassadors—basically only working with Oscar-winning actresses.

Later, Wu Jing wore Dior suits that she bought at her own expense to attend important events on several occasions.

Although Wu Jing is not a brand ambassador, Dior always actively claims to be one, leading netizens to jokingly say that "the way the luxury brand is trying to curry favor is like a humble lapdog."

Similarly, as long as Gu Zhiyan is powerful enough, these luxury brands will eventually "pay her off" (i.e., pay her).

Therefore, Gu Zhiyan was indifferent to these high-end luxury brands. He told Xiuxiu to negotiate if she could, and to let it go if she couldn't. There was no need to make herself look humble.

He's not just a celebrity; he doesn't need these top luxury brands to elevate his status.

Everything depends on the work itself.

Of course, he wouldn't refuse any opportunity to make money.

He also understands the psychology of these high-end luxury brands.

As a rising star, he has not yet secured his position.

They haven't fully demonstrated their commercial value either; simply put, their ability to drive sales is questionable.

Don't be fooled by these luxury brands' self-proclaimed "high-class" image; their ultimate goal is still to sell goods and make money.

All these trivial matters were left to Xiuxiu to handle.

Gu Zhiyan focused on filming with peace of mind.

Two weeks later, Gu Zhiyan's scenes were completed.

The production team even threw him a wrap party.

"You're a top star now, so be careful with your relationships with women in the future. Countless eyes are watching you."

After dinner, we returned to the hotel. After exercising, Sister Zhao reminded me.

"Uh... I'm very careful, I've always kept myself clean." Gu Zhiyan said without changing his expression.

"You brat, do you think your sister's an idiot? What's wrong with someone?"

"There's really nothing between us."

When a certain person was mentioned, Gu Zhiyan felt no guilt whatsoever.

"What kind of online feud have Chen Yao, Na Zha, and the other two caused?"

"this……"

Gu Zhiyan was speechless.

The main problem is that Chen Yao and Na Zha's fans are fighting too fiercely with someone else's fans.

Since the popularity of "Love O2O" exploded, the number of fans shipping Gu Zhiyan and that other person has increased exponentially.

After the episode of "Happy Camp" that they recorded aired, the CP fans were having a blast shipping them.

Some fans even chanted the slogan "Get together".

This group of fans made a lot of noise online, which aroused the dissatisfaction of the fans of Gu Zhiyan and Na Zha and Chen Yao's CP.

The two sides, who already had friction, started tearing each other apart.

Nazha and Chen Yao were no match for them in terms of either the number of fans or their fighting power, and they were defeated after a short time.

Then both sides discussed it and realized that since they were all one family, they should unite against external threats.

They managed to hold the situation together, but defeat was only a matter of time.

The impact of a hit drama series should not be underestimated.

The three-way conflict caused Gu Zhiyan to inexplicably become a trending topic.

He really didn't want to be on this trending topic!

"Anyway, be careful in the future, stay away from people like that," Sister Zhao said at the end.

Tsk... Look at someone's reputation.

Gu Zhiyan could only nod in agreement.

The next morning, Gu Zhiyan said goodbye to Sister Zhao and left the "Princess Agents" crew.

Next, I need to attend a few announcements, then participate in the premiere of the movie "I Belonged to You" and cooperate with the promotion, and then I will join the cast of "Wolf Warrior 2".

Time is tight and the task is heavy!