The air in the tea room began to circulate again.

The cup of Longjing tea on the rosewood table had completely cooled down.

Ding Lei held the black USB drive in his hand, his fingertips repeatedly rubbing the rough plastic casing.

He was calculating.

As a seasoned veteran who had been navigating this industry for twenty years, his mind was racing, weighing the odds of betting on this particular stake.

"What if I don't agree?"

Ding Lei suddenly spoke, his voice a little hoarse.

"If you don't agree."

Lin Che sat back in his chair, leaning forward slightly, like a wolf cornering its prey.

"Within three months, Weiguang will be worn down by Tencent, or become a vassal of Tencent. Then, TME will concentrate all its firepower and point its guns at NetEase Cloud."

"At that point, it won't just be a matter of a few playlists being grayed out."

Lin Che stretched out a finger, drew a circle on the tea-stained table, and then stabbed the center with his finger.

"They will buy out all the variety show copyrights, all the independent musicians, and even use more underhanded methods to hollow out your community. At that time, if you want to crush NetEase Cloud Music, it will be as easy as crushing an ant."

"Mr. Ding, you know the principle of 'if the lips are gone, the teeth will be cold'—don't I need to teach you that?"

A deathly silence.

Only the kettle on the small red clay stove made a "bubbling" boiling sound.

Ding Lei looked at Lin Che.

He saw the ambition in the young man's eyes, as well as his ruthless determination to survive even in the face of death.

He had seen that look in Ma Huateng's eyes when he was young, and he had also seen it in Jack Ma when he was young.

How do I open the interface?

Ding Lei has finally spoken out.

This sentence means that the tightly closed door has been opened a crack.

Lin Che's jaw muscles relaxed.

"API direct connection".

His voice was calm and crisp, carrying an undeniable technical confidence.

"Before midnight tonight, I need your technical team to grant access to the entire music library. Weiguang will build a 'shadow layer' in the background and inject the waveform data of your 300 million independent songs into Weiguang's recommendation pool."

"In exchange."

Lin Che took a napkin, pulled out his pen, and quickly sketched a draft on it.

"We will add a floating window component—'NetEase Cloud Music·One-Click Listen'—to the bottom left corner of every video that uses NetEase Cloud Music's copyright."

"No need to redirect to another webpage, no need to log in again."

"Deep Link allows users to launch your app with a single tap, and the player interface pops up directly."

Ding Lei's pupils contracted slightly.

He understands the product.

He knew what this "deep arousal" meant.

This means that Weiguang has connected its massive traffic of 1.2 million daily active users to a pipe and directly inserted it into NetEase Cloud Music's field.

This is the "nuclear energy traffic generation" that everyone in the mobile internet industry dreams of.

"What is the conversion rate?" Ding Lei asked, getting to the most crucial data.

"A conservative estimate is 5%."

Lin Che gave a number.

"5%?" Ding Lei frowned. "That's a bit low."

"President Ding, that's an increase of 600 million daily active users." Lin Che looked at him coldly, "and that's every single day."

Ding Lei's hand trembled slightly.

600 million per day.

If true, within three months, NetEase Cloud Music will be able to surpass Kugou in terms of data, directly threatening Tencent Music's (TME) throne.

"it is good."

Ding Lei slammed the USB drive onto the table.

A crisp sound.

"Let's do it!"

This billionaire "pig farm owner" stood up, and the nonchalant, Buddhist-like expression on his face completely disappeared, replaced by the ruthlessness of a gambler placing a bet.

"Tencent is going too far. Do they really think they own this industry?"

Ding Lei picked up his phone and dialed a number directly.

There was no small talk.

"Old Zhu, it's me. Immediately notify the technical and legal departments to have everyone return to the company to work overtime."

"Yes, even if they're sleeping in bed, drag them out of bed."

"We are preparing to connect to the API of Weiguang Technology to unlock all the independent music libraries of our 'Cloud Ladder Project'. Whether it's folk, electronic, or traditional Chinese music, as long as the copyright is in our hands, we will open them all."

"besides."

Ding Lei glanced at Lin Che, who stood calmly in front of him, and took a deep breath.

"Prepare your defense materials."

"The lawyer's letter from Tencent is probably already on its way."

hang up the phone.

Ding Lei stretched out his chubby hand.

"Mr. Lin, can these folk and electronic music artists really become popular?"

He was still somewhat worried.

After all, in his eyes, those independent musicians, though talented, were too niche and too pretentious.

"Trust the algorithm."

Lin Che grasped that hand; his palm was warm.

"In this era, nothing is impossible to become popular. If there is, it's only because it hasn't encountered a glimmer of light."

……

……

Five o'clock in the afternoon.

The Maybach sped along the highway back to Hangzhou Xiaoshan Airport.

The rain stopped.

A crack appeared in the dark clouds, and the pale sunlight pierced through the clouds like a sharp sword.

The carriage was filled with the clatter of keyboards.

Shen Nan was holding his laptop and frantically receiving data packets from NetEase.

"Boss, the API documentation from NetEase has been sent over."

Shen Nan's voice trembled slightly, whether from excitement or nervousness, it was hard to tell.

"This efficiency... it's really not like a big company. It seems Ding Lei is getting desperate."

"They opened up the entire music library of the 'Cloud Ladder Project,' totaling 300 million songs. Once this library is online, we will be able to replace the background music in most of the muted videos, so at least the app won't be 'silent' anymore."

"but……"

Shen Nan stopped what he was doing and started scrolling the mouse wheel frantically across the screen.

His brows furrowed more and more deeply.

"What's wrong?"

Lin Che leaned back in his chair and closed his eyes to rest.

"Boss, take a look at this playlist."

Shen Nan turned the computer screen towards Lin Che.

The screen is filled with densely packed Excel spreadsheets.

The singer section was filled with unfamiliar names.

"It's all... how should I put it, too 'plain'."

Shen Nan sighed.

"Most of them are underground bands I've never heard of, or folk singers who perform in bars. There's also a bunch of electronic music made by bedroom producers."

"No Jay Chou, no Eason Chan, no JJ Lin."

"There aren't even second-tier stars like G.E.M. or Li Ronghao."

Shen Nan closed his laptop and looked at Lin Che with a look of despair.

"Boss, the users aren't stupid."

"They're used to listening to 'Confession Balloon' and 'Ten Years.' Now we're forcing a bunch of unknown 'wild songs' on them."

"It's like... you want to eat at a Michelin three-star restaurant, but you get a plate of stinky tofu from a roadside stall."

"Can we really fight against Tencent's 'nuclear weapons' with these scrap metal?"

The car entered the airport tollbooth.

The ETC beeped.

Lin Che opened his eyes.

There was no emotion in those eyes, only a chilling calmness.

"Shen Nan, what do you consider a 'good song'?"

"Huh?" Shen Nan was taken aback. "Of course, it should have a beautiful melody, profound lyrics, excellent production, and ideally be Grammy-level..."

"wrong."

Lin Che watched the lights flash by outside the window.

"In the era of short videos, there is only one standard for a good song."

"That is—can we induce a conditioned reflex in the user's brain within 15 seconds?"

"As for who sings, does it matter?"

Lin Che shook his head.

"In the past, it was the person who made the song popular. Whatever Jay Chou sang became a hit."

"From now on, it will be 'songs that make people famous.' Whatever song becomes popular on Weiguang, the person who sings that song will become a superstar."

……

……

It's 11 p.m.

Beijing, headquarters of Microlight Technology.

The entire building was brightly lit, as bright as day.

The technical department's hundreds of servers are running at full capacity, and the roar of the fans is deafening.

Data is being injected.

The 300 million "abandoned" songs on NetEase Cloud Music are becoming the lifeblood of glimmers of light.

Lin Che stood in front of the floor-to-ceiling window, looking down at the bustling Fourth Ring Road.

"President Lin, Director Ku is done."

Wang Jian walked over, holding a tablet computer in his hand.

"But... things have gone completely wrong in the music department."

Wang Jian gave a wry smile.

"Old Zhang and his fellow music editors are currently screening this batch of songs. They say... the quality of these songs is so poor, they're practically 'industrial garbage.' They can't find many that are worth recommending."

"Rubbish?"

Lin Che turned around and took the tablet computer.

The screen displayed that huge music library list.

indeed.

At first glance, they all look like poorly made demos with pretentious lyrics and rudimentary arrangements.

In the eyes of the traditional record industry, this was just a pile of waste.

But in Lin Che's eyes...

This is an untapped gold mine.

His fingers slid across the screen very quickly.

Sudden.

His fingers stopped.

It stopped at an extremely inconspicuous, even somewhat comical, filename.

Lin Che's pupils contracted slightly.

Memories of my past life flooded back like a tide.

That was the fear of being dominated in 2018, the mesmerizing melody emanating from every loudspeaker in the streets and alleys.

"Wang Jian."

Lin Che's voice was soft, yet it carried a chill.

"Single this song out separately."

Wang Jian leaned closer to take a look and was stunned.

It was an unknown song, and the singer was someone I'd never even heard of.

"Mr. Lin, this one? The title just looks..."

"That's it."

Lin Che handed the tablet back to Wang Jian.

A smile appeared on his lips.

That smile held a madness that suggested he was about to manipulate the entire world at will.

"We have the library, but not Jay Chou."

"It's okay."

Lin Che looked out at the dark night sky and seemed to see countless flashing cell phone screens.

"Let's create our own Jay Chou."

"Go and call Lao Zhang over. Tell him that no matter how rubbish this song is."

"In the next three days, I want all 14 billion people in China to learn to sing this song."

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