Yu Le answered the phone.

"Mr. Yu, things are going very well for you overseas lately!"

Director Chen's hearty laughter came through the receiver, his tone revealing undisguised pride.

"I've heard about Inception. Those North American studios teamed up to blacklist you, but you turned the tables on them. Wow, this news has even reached us!"

Yu Le leaned back in his chair in the study, his tone indifferent.

"It wasn't exactly flipping the table, I just reasoned with them."

"Your reasoning is quite expensive," Director Chen chuckled twice, then his tone turned serious. "But I'm calling today not just to congratulate you."

Someone wants to see you.

Yu Le's finger paused on the table for a moment.

The person who can get Director Chen to call and relay a message must be of a high rank.

"Who?"

"Director Wang of the State Administration of Radio, Film and Television."

Director Chen lowered his voice.

"Director Wang said he'll be waiting for you at the State Administration of Radio, Film and Television at 3 PM tomorrow."

Yu Le remained silent for two seconds.

Director Wang.

The head of the State Administration of Radio, Film and Television, and the helmsman of the entire Chinese cultural industry.

Being summoned by this person by name indicates that the level of attention paid to Xianyu Entertainment's recent series of actions by higher authorities has far exceeded the scope of business.

"Okay, I'll be there on time tomorrow."

"Great!" Director Chen added, "Dress more formally, don't just go in that black hoodie."

The phone hangs up.

Yu Le put down his phone, picked up the purple clay teapot, and took a sip of tea.

State Administration of Radio, Film and Television.

He had dealt with this place many times, but this was the first time he had met the top leader directly.

He looked down at the loose-fitting pajamas he was wearing.

I need to rummage through my belongings to find a decent outfit.

……

The next day at 2:40 PM.

A low-profile black Audi was parked in front of the State Administration of Radio, Film and Television building.

Yu Le was wearing a well-tailored dark gray suit, with his shirt buttoned up to the second button and no tie.

She was impeccably dressed, exuding a relaxed yet sophisticated air.

The security personnel at the entrance verified his identity and guided him into the main building.

The elevator goes directly to the top floor.

The corridor was quiet.

Footsteps tread almost silently on the dark carpet.

The secretary was already waiting at the office door.

"Mr. Yu, Director Wang is inside, please."

The secretary pushed open the heavy solid wood door.

The office was large, but simply furnished.

A large desk with stacks of documents piled on it.

A traditional Chinese ink painting of the Great Wall hangs on the wall.

Two brown leather sofas facing each other were placed by the window, with a low coffee table between them.

A set of purple clay teaware is already prepared on the coffee table.

Director Wang stood by the window, his back to the door, looking at the scenery outside.

Hearing footsteps, he turned around.

He was in his early fifties, with gray hair, but it was neatly combed.

He wore gold-rimmed glasses and had a kind face, but his eyes held a sharp edge typical of someone in a position of power.

"Yu Le?"

Director Wang looked him over and smiled.

"She looks even younger than in the photos."

Yu Le bowed slightly.

"Hello, Director Wang."

"Sit down, sit down, don't stand."

Director Wang waved his hand, walked to the sofa, sat down, and personally poured two cups of tea from the purple clay teapot.

Yu Le sat down opposite him and accepted the teacup with both hands.

"Thanks."

Director Wang picked up his teacup, took a sip, and didn't rush to get to the point.

He started by exchanging a few casual words.

I inquired about the business operations of Salted Fish Entertainment and the progress of preparations for "My People, My Country".

His tone was very friendly, like an elder chatting with a younger person.

But Yu Le knew that this was just a prelude.

Sure enough, after drinking two cups of tea, Director Wang put down his teacup, leaned back on the sofa, and his gaze became serious.

"Yu Le, I've called you here today for two main reasons."

Director Wang held up one finger.

"The first thing I'll do is praise you."

Yu Le sat up straight and didn't reply.

Director Wang adjusted his gold-rimmed glasses, his tone calm and composed.

"Do you know what has been the biggest headache for us in the broadcasting industry these past few years?"

"It's not an approval process, it's not a policy, and it's not one of those messy industry disputes."

"It's cultural export."

Director Wang stood up, walked to the painting "The Great Wall" on the wall, and looked at it for a few seconds with his hands behind his back.

"The world has witnessed our rapid economic development. But what about our culture? What about our soft power?"

He turned around and looked at Yu Le.

"The United States, through Hollywood, has exported its values ​​to every corner of the world. Japan has animation, and South Korea has the Korean Wave."

"What do we have?"

Yu Le did not rush to answer.

Director Wang sighed and sat back down on the sofa.

"In the past, when we engaged in cultural export, we always put on airs. We would bring up five thousand years of civilization and the Four Great Inventions at the drop of a hat."

"And the result? The young people outside weren't buying it at all. You talk to them about papermaking, and they talk to you about Marvel."

"It's not that our culture is bad, it's that our way of expressing ourselves is problematic."

Director Wang's gaze was fixed on Yu Le's face.

"But you're different."

"Avatar, you used a Hollywood shell to put our actors in front of the whole world."

"With Inception, you directly used capital to take over the Hollywood market, making North American audiences willingly buy tickets to see a Chinese girl shine on the screen."

"And then there's 'Wolf Warrior,' which also outperformed so-called Hollywood blockbusters of the same period, grossing 3.5 billion yuan at the box office. It allowed countless ordinary people to walk out of the theater with their heads held high."

Director Wang patted the armrest of the sofa.

"That's what cultural export is all about! It's not about forcing it on others, it's about making them want to watch it themselves!"

Yu Le picked up his teacup and took a sip.

"Director Wang, you flatter me. I'm just a businessman making movies, nothing like the lofty ideals you make me out to be."

"Don't be modest in front of me."

Director Wang waved his hand, his tone carrying a decisiveness that left no room for refusal.

"Let me tell you the second thing."

He pulled a red-headed document from the drawer under the coffee table and pushed it in front of Yu Le.

Yu Le glanced down at the document cover.

Notice Regarding the Appointment of the Vice Chairman of the China Film Association

His eyes quickly scanned the main text of the document.

The column for the appointed person had three words printed on it.

Yu Le.

Yu Le raised his head and looked at Director Wang.

Director Wang leaned back on the sofa, his hands clasped over his abdomen, his expression calm.

"Vice Chairman of the China Film Association. This position has been discussed for a long time. Your name was personally nominated by the old leader, and it was unanimously approved by the State Administration of Radio, Film and Television."

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