The fake heiress loves to act? The max-level boss isn't interested in playing along.

"Fu Hua!"

Mr. Zhang strode over and squeezed Fu Hua's hand firmly.

"This time... this time I really have to thank you! Without your 30,000 yuan, and without the plan and contact person you provided, this wouldn't have happened at all!"

His voice was agitated, and his eyes were a little red.

Fu Hua could tell that Zhang's father was very different from how he was a while ago.

He was full of energy and enthusiasm, with bright eyes.

That was the training I gained from running around the market, inspecting goods, and negotiating.

"Uncle Zhang, you're too kind."

Fu Hua smiled, "It's because you have the courage and the guts to do it."

"No, no, no,"

Mr. Zhang shook his head repeatedly, pulling her towards the main room, "Come on, take a look at the goods first!"

Clothes were piled up on the table, chairs, and floor of the main room.

Various styles and colors, stacked neatly.

The most eye-catching items were several dresses hanging on the hangers.

The fabric is off-white silk with a simple cut and exquisite embroidery on the collar and cuffs.

"These are all the latest styles from Guangzhou."

Mr. Zhang picked up one of the items and carefully unfolded it. "Look at the workmanship, the fabric... You can't find this kind of quality in Beijing these days. This is the capital city!"

Fu Hua took the clothes and examined them carefully.

Indeed, both the fabric quality and the tailoring technique...

They are all a level above ordinary ready-to-wear clothing currently on the market.

"What about the pricing?"

She asked.

"This one,"

Mr. Zhang pointed to the silk dress, "I bought it for thirty-five, and I plan to sell it for eighty-eight."

"Eighty-eight?"

Zhang Wen gasped, "Dad, isn't this too expensive? This dress costs almost two months' salary for an average person."

Mr. Zhang looked at Fu Hua with a questioning look in his eyes.

Fu Hua pondered for a moment: "Who are the target customers?"

These plans for Fu Hua are detailed in all aspects; they just want to hear Mr. Zhang's thoughts.

"I've observed it."

Mr. Zhang looked serious. "There are two main types of people shopping in Xidan: one is the average working-class person who buys inexpensive and affordable items."

There's another type: those from well-off families who are particular about their money. They don't lack money, but they want to buy the best and most special things. Our shop caters to this second type of customer.

As he spoke, he took out another piece of clothing from a pile of clothes: "Look at this wool coat, it has a good cut and fine workmanship. The cost price was fifty-two, and I plan to sell it for one hundred and twenty."

Fu Hua looked at each item one by one.

Mr. Zhang has excellent taste; the goods he chose are stylish, made of high-quality fabric, and clearly positioned.

"Can."

She finally nodded, "Going for the mid-to-high-end market is the right approach, but it needs to be accompanied by complementary services. The store decor should be elegant, the staff should be trained, and the packaging should be exquisite."

The goal is to make customers feel that the extra money they're spending isn't just for clothes, but also for an experience.

"Yes, yes, yes!"

Mr. Zhang's eyes lit up even more. "That's exactly what I was thinking, Huahua, you're on the same page as me!"

Zhang's mother called from outside, "Dinner's ready!"

Everyone put their clothes away and sat down around the dining table.

The chicken broth was rich and flavorful, and the fish was tender and fresh.

Zhang's mother also made her signature braised pork and several stir-fried seasonal vegetables.

Mr. Zhang opened a bottle of Erguotou (a type of Chinese liquor), poured himself a glass, and

Fu Hua, Zhang Wen, and Zhang Lei were drinking soda.

Zhang Lei wanted to drink, but Zhang Wen smacked him on the head: "Little brat, you think you're worthy?"

Zhang Lei said, looking aggrieved, "Sister, look at my sister, she hit me again!"

"Sweetie, Leilei can only drink alcohol when he grows up. It will damage his brain and harm his liver and kidneys."

Fu Hua smiled gently.

"Your sister Huahua is right, the students at Peking University are just different. We can't just know that we can't, but we can't explain the reasoning behind it."

Mr. Zhang laughed heartily, raised his glass, and said, "I'm happy today, so I have to drink! I'll drink mine, you guys can drink as you please."

Fu Hua didn't let the conversation fall flat.

She picked up her drink and clinked glasses with Mr. Zhang's: "Wishing Uncle Zhang a prosperous business."

"Thank you for your kind words!"

Zhang's father drank it all in one gulp, and his face quickly turned red.

"Huahua, to be honest, my trip to Guangzhou was truly eye-opening. The pace of development there is so much faster than here."

Garment factories, wholesale markets, designer studios… it's all very well-established.

He put down his cup and became serious: "This time, I not only purchased goods, but also reached cooperation agreements with two factories. They can make samples and produce according to our designs."

I've also hired a designer, a young man who graduated from the Guangzhou Academy of Fine Arts. He's creative and willing to work with us. I'll introduce you to him another day.

Fu Hua listened, nodding occasionally.

Mr. Zhang's thinking was very clear, and he followed her plan step by step, proceeding steadily and surely.

"So, what's next?"

She asked, "Are you planning to open a store first, and then gradually develop your own brand?"

"right!"

Mr. Zhang leaned forward, his fingers tapping lightly on the table.

"We'll start by using these Guangzhou goods to build up the store, accumulate customers, have designers create our own designs, and find factories to make samples and produce them."

Once a stable customer base and well-established styles are established, the focus can gradually shift to developing its own brand.

After he finished speaking, he looked at Fu Hua with expectation in his eyes.

There was also some trepidation: "Huahua, do you think... this is a good way to go?"

Fu Hua did not answer immediately.

She picked up a piece of chicken and ate it slowly.

I quickly analyzed the feasibility of this plan in my mind.

Zhang's father didn't urge her, but watched her nervously.

Zhang Wen and her mother also put down their chopsticks, waiting for her to speak.

After a long while, Fu Hua put down her chopsticks.

"OK."

She said, "But this transition period cannot be too long, at most one year. We need to have our own flagship products, otherwise we will keep selling other people's products, the profit margin will be low, and we will not be competitive enough."

"One year..."

Mr. Zhang frowned. "Isn't this too fast? Design, prototyping, production, marketing..."

"So we need to start preparing now."

Fu Hua looked at him, "Once the designer arrives, have him research the market and produce the first batch of design drafts. At the same time, you need to start looking for processing plants to cooperate with."

It doesn't have to be in Guangzhou; the area around Beijing is fine too. The key is quality control.

She paused, then continued, "Also, has the store name been decided yet?"

Speaking of this, Zhang's father laughed: "That's what I've been waiting for! I thought of several names, but none of them were satisfactory. 'Beauty's Pavilion,' 'Rainbow Robe Pavilion,' 'Embroidered Workshop'... they all sound too ordinary."

Zhang Wen interjected, "I think it's Huahua's turn to start!"

Zhang's mother smiled and patted her, "Wenwen is right. Huahua, you're the most suitable person to name this shop."

"Then I won't refuse."

Fu Hua thought for a moment: "Our store's positioning is gentle, elegant, and high-quality, and our target customers are women who value quality of life, right?"

"right!"

Mr. Zhang nodded.

"That……"

Fu Hua pondered for a moment, then said, "How about 'Huaning Textile'?"

There was a moment of silence on the table.

"Huaning Textile..."

Zhang's father repeated these three words, his eyes slowly brightening.

"Hua is your name, and Ning means... peace and tranquility?"

"right."

Fu Hua explained, "The character 'Hua' itself means beautiful and serene, while 'Ning' means peaceful and elegant."

"The word 'textile' refers to clothing, and together it means beautiful and peaceful attire, which aligns with our positioning."

She paused, then added, "Moreover, this name is unconventional, easy to remember, and has a refined feel, which suits the tone of a mid-to-high-end brand."

Mr. Zhang slapped his thigh and exclaimed, "Great! Let's call it Hua Ning Textile!"