King of Technology: A Fresh Start in 1983
Chapter 48, Trademark "Infringement"
"Yes! Call it 'The Little Prince'!" Liang Yongning unfolded a simple product sketch.
"We want to integrate a streamlined BASIC-like interpreter and several games, like a simplified version of Super Mario..."
"However, our hardware platform, based on the 6502 variant, consumes too much CPU resources, causing graphics lag!"
"I tried the [Zhongka], but it didn't work!"
"Until I saw the graphics acceleration effects of the [Pangu Type II] and [Pangu Type III] that you released..."
"Could you... authorize us to use your driver technology and graphics acceleration instruction set?"
"Or... how about we OEM your graphics accelerators directly? We'll buy out 10,000 units!"
OEM orders!
Chen Jianghe was shocked!
This is a perfect opportunity to stabilize the production capacity of Tiangong Factory!
Although the Little Prince's product positioning may seem less sophisticated than professional applications, its potential sales volume is astonishing!
"Boss Liang, we can discuss the cooperation method! But technology licensing..."
Chen Jianghe left room for maneuver, saying, "Tiangong's core technologies need to be protected."
"We can start with technical cooperation!"
Liang Yongning was very straightforward: "We'll state our requirements, you can customize and develop it! The price is negotiable!"
"What we value is your technical expertise and reputation for quality control!"
A production contract for tens of thousands of graphics accelerator boards with standard PCI bus interfaces was thus secured!
When Zhou Yuguang heard the news from his hospital bed, he was so excited that he asked the nurse to bring him paper and pen.
A sketch of the system architecture of "The Little Prince" and its coupling with the "Pangu" graphics accelerator board was drawn.
"Xiao Chen! Seize the opportunity! This is a great way to use civilian resources to support technical training, build up skilled workforce, and expand production!"
The technological breakthroughs are beginning to show their potential, and the market is also showing signs of recovery.
In this primitive era, Tiangong, through its dedication to technology and flexible strategies, gradually carved out its own territory.
The "Little Prince" project has brought the production lines at the Huilongguan factory to full capacity.
Liang Yongning drove down prices hard; the profit margin on orders for tens of thousands of graphics accelerator boards was low, but it provided valuable cash flow and production experience.
Xiao Wang led the workers to work day and night, which greatly improved their skills.
As a result, the yield rate of the [Pangu III] main card also benefited and exceeded 70%!
In the southern market, after Zhao Xiaobo rejected the temptation of "OEM" (original equipment manufacturer)...
By cleverly utilizing information about the collaboration with the General Armaments Department, and Professor Li from Tsinghua University's technical report on the "Pangu III" system at the China Computer Federation...
They secured testing orders from several design institutes and opened doors to two other provincial design institutes.
The Pangu III series has established a firm foothold among high-end professional users with its reputation for "industrial-grade stability".
Although its sales volume still cannot compare with that of [Zhongka], its profit per unit is high and its market positioning is accurate.
On this day, two staff members from the Industry and Commerce Bureau drove directly to the Tiangong Factory in Huilongguan.
The leader, with a serious expression, handed over a document: "Comrade Chen Jianghe, please sign for this. It is a notice of opposition to the trademark rights of the 'Pangu' graphics accelerator card."
Chen Jianghe's heart skipped a beat, and he immediately opened the file.
The content made his face turn ashen instantly!
The notice stated:
"Upon investigation, the trademark combination of the graphic and text of 【PanGu】 was successfully registered with the Hong Kong Intellectual Property Department on October 16, 1984 by PanAsia Technology HK Ltd.
It also covers Category 9 electronic data processing equipment.
Given that Tiangong Precision Electronics Processing Factory uses the trademark logo in its "Pangu Card" sold in the Chinese mainland market, it is suspected of infringing on the exclusive trademark rights of "Pan Asia Technology (Hong Kong City)".
We have received a legal letter from the port city company and formally notify your factory: Please immediately cease using the trademark 【Pangu】 and cooperate with any subsequent investigations!
Trademark squatting! Cross-border infringement!
Lin Jianye has finally unleashed an even more ruthless legal weapon!
The mainland's Trademark Law was promulgated and implemented in 1982, and it has not yet been fully aligned with international standards.
The port city has an independent legal system.
He took advantage of a legal loophole to preemptively register the "Pangu" trademark in the port city, and then turned around and accused Tiangong of infringement!
This decisive move is enough to instantly paralyze the Pangu brand that Tiangong has painstakingly built up in mainland China!
All packaging and promotional materials are hereby declared invalid!
Market perception was instantly wiped out!
The losses are incalculable!
"This...this is utterly robbery logic!"
Wang Liping was trembling with anger. "Pangu is our life's work! Jiang He came up with the name! Why does he think it's his just because he registered it in Gangcheng?"
"This is the rule of the game for capital! Exploiting legal loopholes!" Zhou Yuguang had been discharged from the hospital but was still weak, his face ashen.
Chen Jianghe forced himself to calm down: "Has our 'Pangu' trademark been registered in mainland China?"
"I've checked," the official from the Industry and Commerce Bureau said flatly. "You registered the brand 【TIANGONG】. 【Pangu】 is a product series name, not a separate trademark."
Indeed! At the time, Chen Jianghe was only focused on quickly launching products and only registered the "Tiangong" brand.
【Pangu】is just an internal technical code name and a market term; we never thought of registering it as a trademark!
A colossal oversight! A fatal flaw!
"Director Chen, based on the current situation, your factory must immediately cease using the 【Pangu】 logo in products and promotional materials to avoid further infringement allegations."
Business and industry personnel should handle matters officially and in accordance with regulations.
"Suspend use? Our goods are already on their way! The warehouse is piled with tens of thousands of boards with trademarks!" Zhao Xiaobo exclaimed.
"That's your risk!" the business administration official remained unmoved. "That's how legal procedures are."
A tremendous sense of frustration instantly enveloped the entire factory.
After the business administration personnel left, the conference room fell into a deathly silence.
Brand is the soul and embodiment of technology!
The name "Pangu" embodies the painstaking efforts and pride of the craftsmen!
"We can't just sit here and wait to die!"
Chen Jianghe abruptly stood up, his eyes flashing with cold light. "Let's walk on two legs!"
"Hire a law firm immediately that specializes in intellectual property law and international trade regulations."
"We advocate for the first right to use the product name 'Pangu' in the mainland market and its widespread market recognition."
"Accusing Hong Kong Pan-Asia Technology of malicious trademark squatting and obstructing legitimate business activities!"
"At the same time, we are preparing to submit an urgent trademark application for 【Pangu】 to the State Trademark Office!"
"Regarding the marketing, all printed [Pangu] packaging and promotional materials must be replaced immediately!"
"The new trademark name... [Xuanyuan] is being revived!"
Chen Jianghe made a decisive decision to relaunch the original Tiangong [Xuanyuan] brand!
And immediately register the trademark for 【轩辕】.
"Immediately repackage! Completely remove the 'Pangu' logo from the product BIOS and driver software, and upgrade it uniformly to 'Xuanyuan III'!"
At the same time, Zhou Yuguang leveraged his connections with universities and research institutes in Beijing to unite Tsinghua University, Beihang University, Beijing Institute of Technology, and other institutions to voice their opinions.
We launched the "Initiative to Resolutely Safeguard the Rights and Interests of National Science and Technology Innovation Brands".
Accusing foreign capital of "malicious registration" of stifling local technological innovation!
Let the legal battles be brought into the battlefield of public opinion!
The counterattack was launched immediately!
The Tian Factory has entered a state of combat readiness!
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