Twenty years of cold chain

Chapter 424 Returning on the Wind (2)

On a bright and sunny morning, Tongxing's Central Asia team returned to China on the same flight, leaving only one group behind to handle follow-up communications.

They practically chartered a plane, surrounded by colleagues on all sides. Regardless of which bidding group they came from, people were still talking about the same topic they enjoyed discussing.

According to colleagues at Saharan, the decision was made in just one round of bidding. Their CEO, Mr. Hu, used soil and pasture to pave the way for cold chain logistics. The suddenly appearing technical report transcended the bidding process itself and was regarded by the standards committee as a practical implementation of an agricultural strategy, with high hopes for its future implementation.

Digital agriculture is no longer a novelty in China. This method of increasing production and efficiency is actually the traceability of the cold chain. The expansion of production and the abundance of varieties are the reasons for the widespread adoption of the cold chain.

In other words, this industry has never been just a battle in the end market. If we look more at the fields and farms, and less at the deep-seated scheming of the business world, and more at the thriving joy of the fields, then we can make our business more interesting and give people more enjoyment.

Sentiment can't put food on the table, and ideals can't fill an empty stomach, but we can't help but find that, whether in the beginning or in the flourishing stage, it is these very things that distinguish those who go far from those who go even further.

This time, Tongxing has secured five land ports, truly establishing a cold chain system overseas. From here, it will not only extend its domestic market and open up the European market, but also open new windows for Tongxing's planting and breeding bases, giving rise to one Kuxi town after another, no longer just about sunflowers and soybeans.

This enabled Tongxing to coordinate in all dimensions, allowing people to see a more expansive "crossroads." You see, circulation is far more than just the surface; when the main road is wide, it also means that you can set up camp with a better view.

Every time Hu Shutong sits on a plane, his mind is filled with plans, documents, and important milestones of the trip. Never before has he been able to relax and enjoy the red sun and clouds outside the window as he does now.

At this time, Hu Shutong secretly made a decision: he planned to take a break for a while and reduce his air travel and long-distance trips. He would return to the routine of going back and forth between Tongxing and home, have time to visit the market, celebrate holidays properly, bring his parents to Qingyan, and have Yuntong buy a house in Qingyan so that the whole family could be together.

However, the outside world was still in turmoil. It was precisely because Tongxing successfully acquired the mainland and Hong Kong markets that Meng Qiangqiang leaked the plan in advance, which led to a fierce attack from its peers. The sudden change in the industry's fortunes was astonishing. Tongxing, the ultimate winner, was even regarded as destined by fate, while Qiangyun was seen as an ant trying to shake a tree, and all sorts of flattering words emerged.

Knowing that from this point on, his career path would be inextricably linked to Tongxing, the situation was surprisingly straightforward. It could be said that the brighter Tongxing's fire burned, the more ashes of Qiangyun accumulated. Gradually, Qiangyun was excluded from the main circle, and the words of Xiong Guan Group returned to He Jinru's hands. It turned out that he was the one who knew everything best.

As the snow fell, Zeng Zhaoda arrived at Tongxing alone, carrying stacks of materials.

Upon seeing such a thick object again, Hu Shutong not only had no interest in opening it, but instead pushed it away with a large hand. Just as Zeng Zhaoda was about to speak, Hu Shutong immediately got up and led him to the coffee table.

Faced with this strong resistance, Zeng Zhaoda smiled. He had never seen this kind of "seeing enemies everywhere" behavior in this person before. For many years, this person had always been the one to step forward and lead the way in many things.

Hu Shutong calmly made tea and boiled water, and only spoke after a long while.

"President Zeng, what are you up to now?"

"Mr. Hu, next year is a big year, and there are some things I need to tell you in advance."

Hu Shutong's heart sank. He was terrified of hearing the word "node." "What node is it this time?"

"The 20th anniversary summit has been generating a lot of buzz in the industry recently. We are very different from other industries. Countless industry people and many fields in the industry have undergone earth-shaking changes, which is quite exciting."

Hu Shutong thought to himself that the year 2000 to next year is exactly a twenty-year span, and Zeng Zhaoda's words were not an exaggeration. In this long river of time, there is indeed an inspiring surge of momentum. Just considering the span alone, this industry is full of unique characteristics.

"Isn't it a bit early to start making arrangements now?"

"It's getting late. We plan to hold it next May. After that, there will be a major national summit. If we wait any longer, it might not be feasible."

"It's fine if the association takes the lead; Tongxing doesn't need to be the one to take the lead in these matters."

Zeng Zhaoda nodded, "But there's an indispensable part that belongs only to Tongxing. Mr. Hu can just use these association-related materials as a reference."

After finishing his tea, Zeng Zhaoda left. He was not surprised by Hu Shutong's attitude, nor did he insist.

Hu Shutong initially moved the materials on the table aside, but after a while, he thought about it and decided to open them and take a look.

As he looked through them, he found that these things were not boring at all. They were more like development records and corporate chronicles, with many interviews, stories, and stories from outside Tongxing.

They all face difficulties and bottlenecks, they all prepare for battle, and they all hesitate. Just like the roaring waves of Tongxing, for every company that wants to grow big and strong, smooth sailing is a luxury.

Because this is an era of rapid change, an era in which the industry takes flight amidst pain, facing a long journey, yet always mired in the mire, whether it be the vast and the minute, every in-depth practitioner has tasted it all.

Just as behind every lit house lies the story of lantern bearers braving wind and rain to travel the world, and behind every warm cotton and soft silk lies the tireless hard work of textile workers day and night. These are not things to boast about; for each individual, they are simply a means of making a living and a goal to strive for. But that doesn't stop us from listening to their stories.

Such is the times, such is the industry, and such is the cold chain.

In all of this, there will always be you and me.

……

I've loved cold chain logistics for twenty years.