instant noodle richest man

"By the way, that guy, Honda Ichiro, how are your life now?" Boss Jia thought of this good friend and asked with a smile.

"His current situation is probably a bit difficult..." Shiyu Xiazhiqiu couldn't help laughing when she thought of this.

The situation for Ichiro Honda is not a bit difficult, but it is too difficult.

Logically speaking, at this time, Ichiro Honda's tribute tea had no competitors except Da Chi. At the same time, he also had Da Chi's original team and Masayoshi Son's investment support of $300 million. In the past six months, Ichiro Honda's tribute tea should sweep the world and be majestic.

But the fact is that now Ichiro Honda has to start thinking about closing the store.

After experiencing its peak performance in July, Honda Ichiro's tribute tea faces a full-scale recession.

There is no way, Gongcha finally opened 2,000 direct stores across the country, but at this time, Yu Yu’s national franchise stores were almost exceeding 20,000, which was more than ten times that of Gongcha. Gongcha had been forced into the corner by Daqian.

Speaking of which, after Ichiro Honda personally experienced a franchisee training, Ichiro Honda actually disagreed.

The franchisee system looks good, but there are no one that Daqian can directly control for so many franchise stores. Not only is it easy to have problems, but more importantly, the main profits are all made away by these franchisees.

In Honda Ichiro's view, Jia Yapeng's franchise system is to give money to franchisees, and he basically can't make much money, just to destroy his own tribute tea.

Moreover, the tribute tea at that time was in its golden age and it was still opening stores. If we switched to the franchise system at this time, it would undoubtedly disrupt the development of tribute tea.

Finally, it is the nature of the Fusang people.

Fusang people like to brag about their own craftsmanship, but to put it bluntly, this craftsmanship is just a stubborn stubbornness. For example, a certain sushi god insists on pinching sushi with his hands, and then preaching that the temperature of a man's palm is the most suitable temperature for sushi.

Little did he know that Boss Jia was about to vomit when he heard this.

There are always various gods in Fusang. In fact, to put it bluntly, they are all people who are extremely stubborn, but they are also sought after by some Taijun in China.

To put it bluntly, Fusang has a little paranoid personality in his mind. For Ichiro Honda, if he learns Boss Jia's franchisee system at this time and starts to start franchisees, he will undoubtedly admit his failure again.

This is something that Ichiro Honda is never willing to do, and even more unwilling to admit.

So Ichiro Honda decided to use the direct-sale store model of tribute tea to fight with Daqian, who has basically been completely transformed into a franchise store. He wanted to use tribute tea to completely defeat Yu-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-G

So starting from April, in order to compete with Yu Yu, at least the number of stores opened should not be much smaller than Yu Yu Yu Yu Yu, so Ichiro Honda decided to speed up his store opening.

Originally, Ichiro Honda planned to slowly increase the number of direct stores to 3,000 within 94 years.

But now Honda Ichiro has decided to accelerate, not only to push the number to 5,000, but also to achieve it by the end of June.

This sounds very crazy, but it is not impossible to achieve. After all, in this era of money, as long as Honda Ichiro is willing to spend money, it can be done.

So, Ichiro Honda found Masayoshi Son again and asked him to increase his investment and give him another $200 million in investment.

This made Son feel that Honda Ichiro might be crazy, but Honda Ichiro strongly asked, and he told Son that it is the important time to seize the market.

If the number of Gongcha shops cannot catch up with Yu-Gi-Gi, Gongcha will definitely not be able to compete with its competitors. At that time, Masayoshi Son's previous $300 million investment will be wasted.

Honda Ichiro finally said that if Masayoshi Son is unwilling to continue investing, it doesn’t matter. He will invite several other investment funds of Fusang and dilute the shares according to the proportions at that time!

This directly forced Masayoshi Son to the corner. Considering the 300 million US dollars he had invested, Masayoshi Son finally gritted his teeth and added an additional $200 million US dollars.

Honda Ichiro, who received new financial support, decisively began his crazy new store plan.

Honda Ichiro is still very capable. At the end of June, Honda Ichiro not only completed the plan, but also exceeded it. He reached a layout of 7,000 stores in Fuso, which made Honda Ichiro very happy.

However, when Honda Ichiro received data from Yu-Gi-Gi-Oh and found that the other party had 30,000 franchise stores, Honda Ichiro was very unhappy.

But it doesn’t matter. 7,000 companies vs. 30,000 companies are no longer as different data as before 2,000 companies vs. 20,000 companies.

Moreover, 7,000 tribute teas are enough to be located in the whole country. Now, the milk tea shops for tribute teas in Fusang can be found in all of Fusang, which is enough. What Honda Ichiro wants to do next is to promote the brand of tribute tea, just like Daqian promoted Daqian vcd before, and promote tribute teas into a milk tea shop that is much higher than Yuji milk tea.

Although Honda Ichiro's purpose is very clear and his strategy cannot be said to be wrong, Honda Ichiro is completely ineffective in marketing.

If his Honda Ichiro's marketing strategy was strong enough, he would not have been forced to resign by Boss Jia back then.

But Ichiro Honda was extremely strong. He didn't want to pretend to be a fool of himself, as he didn't seem to have defeated Boss Jia.

So after careful consideration, Ichiro Honda spoke out an excellent and good idea, that is, invite a famous star to be the spokesperson.

Well, this is really a good idea.

Don’t laugh, although this method sounds quite old-fashioned, but after countless years of proof, asking celebrities to endorse it is indeed the last way to quickly create a brand.

So after careful consideration, Honda Ichiro decided to invite the popular Sakai Nobuko to become the spokesperson for Gongcha.

This was the time when Sakai Nobuko was the most popular. She had just held a national concert and held a concert overseas. She also starred in many TV series and movies. Finally, I heard that she would be on the red and white song festival known as the Fusang Spring Festival Gala, which was really popular.

At this time, let Sakai Nobuko become his spokesperson is undoubtedly the best choice.

So Honda Ichiro decisively spent $10 million for three years to ask Sakai Nobuko to become the spokesperson for Gongcha, then filmed advertisements and invested in various TV stations in Fusang for promotion, and the advertising fee alone cost about $20 million.

However, these are all beneficial, that is, Gongcha reached its peak in life in June. According to market surveys, about 50% of Fusang audiences began to think that Gongcha is the best milk tea brand. At the same time, Gongcha's total revenue in June exceeded 50 billion yen, becoming a miracle in Fusang's business history.

Unfortunately, Boss Jia was still in China at this time, otherwise Honda Ichiro would be very interested in asking Boss Jia to witness his glorious moment.