instant noodle richest man

Mr. Jia deeply understands that either he will not advertise, or if he does, he will bombard everyone to the point of going crazy.

As a result, all TV viewers in China suddenly discovered that almost overnight, TV commercials for primary school bullies appeared on all TV stations.

Its CCTV broadcasts two advertisements 24 hours a day, twice every hour.

And during the prime time period after 6 pm, it was played frantically a full 8 times every hour, and sometimes two commercials were played once in the middle of a TV program.

And even the various satellite TV stations are not spared. All Chinese TV stations have advertisements for primary school bullies. Although they are not as exaggerated as those on CCTV, you can basically see advertisements for primary school bullies all the time.

According to calculations by the advertising department of Daqian Operations Department, within two months from November 1st to January 1st, the operations department actually spent a full 40 million yuan in advertising expenses.

This is due to our Mr. Jia’s great reputation at CCTV. All advertisements are given a 40% discount, otherwise these advertisements would cost more than 60 million yuan in total.

However, the effect of such a bombardment of advertisements is very significant. At least now, when most people turn on the TV, they will definitely see the advertisements of the primary school bullies. If they watch any TV program, they will see the advertisements of the primary school bullies.

Even in my dreams, advertisements for elementary school bullies began to appear.

That's okay, but the advertisement for the primary school bully is really too fucking brainwashing.

The first advertisement for "Hope for a Child to Be a Success" used high-end and classy character animation, which shocked all the parents and gave them an instinctive feeling of superiority towards the bully in primary school, and then they had a feeling of superiority towards the bully in primary school.

There is no doubt about the ability of a computer.

In fact, the people who were most shocked were not the parents, but the professional computer technicians.

Of course, this kind of character animation is actually very simple. It is not difficult at all for professionals. They only need to program some programs to play it.

What really shocked them was the idea of ​​character animation. They were considered computer experts, but after playing with computers for so many years, no one had ever been able to imagine such a gameplay.

No one has ever thought that the densely packed characters that we are accustomed to in daily life can actually form the effect of animation after being deliberately combined and arranged.

Suddenly, some professionals admired the director or the designer of this advertisement. He is definitely a super master of both technology and art!

However, what really caused a stir among all the viewers was not the advertisement for the Jackie Chan chapter, but the following Jackie Chan advertisement.

This ad is really magical.

Everyone's first impression after seeing this ad is that it is too nonsense. The performances of all the actors in the ad, including Brother Long, are too exaggerated, with "I" written all over their faces.

There are only a few words in the acting, but there is absolutely no feeling of being convincing.

Secondly, there is too much nonsense in this advertisement, not to mention why the father would go to the school to deliver a computer learning machine. After school, wouldn't it be better to give it to his son at home?

You sent it all the way to school, why don't you have to take it home after school?

You sent it here specially, except to show off, it has basically no other use!

What makes all students and parents want to complain the most is actually a TV on the desk. These days, there are no schools without TVs in classrooms, but the TVs in such schools are all hung in the classroom.

First of all, it is used for multimedia classes. When will a TV be placed on the student's desk?

Do you think this is an Internet cafe?

Well, there are no Internet cafes in this era.

This ad really made people want to complain. When they watched it for the first time, everyone complained and shook their heads, saying that they didn't want to see this ad again.

But the body is very honest. Whenever this commercial is played, everyone can't help but glance at it, wanting to relive this magical feeling.

There is a common sense in advertising and communication, that is, how effective an advertisement is does not depend on how rich the connotation of the advertisement is, how perfect the logic is, and how high the quality is.

There is only one key point of an excellent commercial advertisement, and that is that the advertisement must be remembered by the audience. Whether it is a good one that will go down in history, or a bad one that will be remembered forever, it must be firmly remembered by the audience, and it must be in the minds of the audience all the time.

Your ads can be recalled at any time.

Even after more than ten years or even decades, when viewers recall the advertisements they have seen, this advertisement is the first thing they think of.

For example, Jia, when he started trying to plagiarize advertisements, the first thing that came to his mind was the melatonin advertisement, and the sentence "No gifts will be accepted during the holidays this year, only melatonin will be accepted as gifts."

To be honest, when I recall this advertising slogan, our Mr. Jia basically sang it, and the memory is so damn profound.

However, Melatonin's advertisement is not suitable for primary school students, so the second thing that comes to mind is this advertisement that originally belonged to Wangzai Milk.

I can't help it, it's a bit too brainwashed.

Facts have also proved that this advertisement is extremely brainwashing. Anyway, people all over China now, when they see a school, can't help but want to ask if there is a child named Jackie Xiaolong in the school, and then think about whether they should

I also gave a computer typing learning machine to my child.

You see, this will be successful!

On the other hand, in addition to advertising, Daqian's most powerful point, that is, channels, has begun to exert its strength at the same time.

After two years of experience, Daqian's marketing company network has spread all over China. Even on the prairie of Urumqi, there are Daqian marketing outlets. And this time, all marketing outlets are once again working hard, and every canteen's

Advertisements for the Xiaobawang computer typing learning machine are posted on the walls.

Of course, most canteens do not have the goods in stock, but you can place an order through the canteen owner. The owner only needs to make a phone call and a dealer in this city will deliver the goods to your door immediately.

In addition, if you want to buy ready-made products, you can go to some larger stores, shopping malls, or four-wheel drive research centers, where there are specialty stores selling typing learning machines for elementary school students.

All in all, when advertising and channels work together, even a stone can be sold for tens of thousands, let alone a computer typing learning machine.

Soon, the first group of buyers entered shopping malls and supermarkets and bought computer typing and learning machines for primary school students.

On the first day it was launched, sales exceeded 5,000 units.

The next day, national sales exceeded 10,000 units.

On the third day, national sales exceeded 20,000 units.

By the end of December, within two months, the national sales of primary school computer typing learning machines had exceeded 500,000 units.

On this day, Jia Yapeng went to Bilibili to express condolences to all the employees. Zhong Yu and three other people excitedly reported the performance to Mr. Jia, telling Mr. Jia that the total sales of primary school computer typing learning machines exceeded 500,000 units.

The price of a primary school bully is 348, and the actual cost is actually only about 150 yuan. Adding in the shares from various channels and dealers, the net profit of a primary school bully is about 180 yuan, so the actual profit is

At the level of 90 million yuan, the profit can already earn back 40 million yuan in advertising expenses.

If calculated this way, the net profit would be 50 million yuan.

This was something Zhong Yu and the others never imagined. They thought that such an expensive product might have a sales volume of around 100,000 nationwide, which would be enough to top the sky.

At this moment, they felt a strong sense of honor and pride. Standing next to Jia Yapeng, their bodies could straighten up.

"Look how proud you guys are!" Seeing the three high-spirited people, Mr. Jia shuddered his shoulders, and then asked, "Have you done any market research? Do you know what kind of people bought these 500,000 units?"

"

"I did it!" Wang Xuan nodded, and then said, "According to our survey, more than 80% of customers are over 20 years old, and 70% of customers buy Xiaobao to learn how to use computers and practice typing.

ability!"

"Only 20% of customers are under the age of 20?" Mr. Jia touched himself and said, "It seems that the real sales climax of the primary school bully has not yet come! Don't be happy too early, you will be even happier in the future.

!”

"What?" Wang Xuan and others looked at each other in shock. They have already sold 500,000 units. Mr. Jia actually said that the sales climax has not yet come. When will the real sales climax be? "

"Wait a minute. It is estimated that starting from January next year, the real climax will come. You must hurry up and prepare goods. You must prepare at least 3 million units for me, otherwise I will deduct your bonus by then!" Mr. Jia grinned.

said.

"3 million units? Can you sell 3 million units in a month???" The other people looked at Jia Yapeng blankly. Their boss was probably a little too confident.

Miaoshuwu