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"I can't accept this plan!" Tony refused very simply. If he agreed to this plan, Bill Gates would probably have eaten him.

"Of course there is no problem! I can give you a list of alliance members. You can choose the advertising unit according to your preferences!" The 51 Search person said very readily, "But there is one thing I still have to tell you. That is, our 51 Search attaches great importance to customers like Microsoft, so our advertising experts give such an optimal delivery."

"If you choose other advertising platforms, you will spend as much money, but the results are very different. For this, our 51 Search will not be responsible!"

"Okay, I understand!" Tony nodded. He also knew that the 51 search plan was indeed carefully crafted, but it really couldn't be used.

"And!" the other party suddenly said, "Actually, I think placing an order through our alliance is a step, and money will not know its enemies!"

"I need to report to the chairman!" Tony became cautious, so he called Bill Gates, reported the situation, and asked Bill Gates what he should do.

"You make your own decision!" Bill Gates answered.

"It seems I'm going to take the blame!" Tony sighed.

If Bill Gates wants to refuse, he will just order himself directly, but he will say that he is ambiguous and you will make your own decision. This is clearly a desire to bite the bullet and place advertisements on Daqian, but he does not want to bear doubts, so he let Tony take the blame himself.

"Oh, the excellent subordinates are the ones who help the leaders take the blame!" Tony was very conscious, so he nodded, agreed to the proposal proposed by 51 Search, and then signed the plan. All the 50 million US dollars of publicity funds were spent.

"This is a wise decision!" the other party praised, and then thought of something and asked, "By the way, I want to go to you, but now you actually came to you, so I'll ask, is Microsoft willing to join our advertising alliance?"

"Haha..." Tony smiled awkwardly, without refusing, nor calling to ask Bill Gates, but left very simply.

The 51 Advertising Alliance is very powerful. Soon the promotion of "Super Sunshine Mario" appeared on various platforms across the network, just like the previous "Warcraft 3".

Most people don’t think there is anything, but many people who know the inside story are surprised to lose their teeth. Did Daqian and Microsoft announce a handshake and make peace?

Neither Daqian nor Microsoft explained this. Anyway, one advertises and the other makes money. Everyone is a businessman, so there is no need to be unable to get along with the money.

The Mario sequel launched after five years is still very attractive, and a lot of related popularity has become increasingly popular, and the number of people who make reservations to buy "Super Sunshine Mario" in the box game store is also increasing.

It soon exceeded 1 million, then 200, and finally as of August 15, there were a total of 3 million appointments.

According to the rule that the actual sales volume is 150% of the reservation sales volume, the first month of "Super Sunshine Mario" should have about 4.5 million copies.

Although this result cannot be compared with "Warcraft 3", considering that the main battlefield of "Super Sunshine Mario" is the console, it is already very good to have such a huge sales on PC.

Microsoft's senior executives were also satisfied with this, which made Tony, who signed an advertising contract on behalf of Microsoft, breathed a sigh of relief, but the battle belonging to Microsoft was not over yet, because Microsoft suddenly discovered that many people in the store forum and comment section were complaining that it was difficult to buy Microsoft's point cards.

In the era when there were no payment tools, point cards were the best solution for online consumption.

Therefore, Microsoft also chose the point card sales method in the box game store to recharge the website.

Logically speaking, Microsoft's point card sales should be fine. After all, 20,000 franchisees around the world have been placed there. Although many have gone bankrupt one after another, there are still 18,000 companies now. Once the point card is placed in the stores of these franchisees, the layout is basically completed.

However, franchisees were very reluctant to purchase goods. When Microsoft took the initiative to find them and asked them to sell point cards, all franchisees directly refused.

At first, Microsoft thought that this was the franchisee was afraid of the cost of point cards, so he generously stated that he could sell the point cards first and then check out.

However, no franchisee is willing to sell point cards. Even on August 15, franchisees completely refused to sell point cards. This is why the deputy secretary-general was so busy that he had no time to deal with advertising.

What's going on?

Could it be that Daqian is secretly cheating himself?

The deputy secretary-general was also an activist. He immediately investigated the reasons personally and then quickly found out the truth.

The reason why franchisees refused is very simple. They hate the box game online store very much and even want the store to close down immediately.

After all, there are only so many players around the world. If you buy games online, you won’t buy them offline again.

Online game stores are fully equipped with channel merchants, and franchisees don’t get any profit. The consequence is that franchisees, who are not warm in the past, will definitely drop significantly.

They will be willing to cooperate with Microsoft's selling point cards and then bet on their own way to be in danger.

What's even more fucking is that Microsoft relies on all its franchisees being pinned by itself, and they are all their own people, so the 10-yuan point card was sold to the franchisees for 10 yuan, and the franchisees earn a penny.

Selling a game offline will have 20% of the revenue, plus various additional revenues, so the franchise bank will make profits.

As long as the online store of Box Games is online, it will be the death of all franchise stores.

If Microsoft's previous backstops only made franchisees suffer, then this knife will be stabbed directly into the heart.

For more than ten days, Microsoft has been negotiating with franchisees, hoping to be obedient, but franchisees mean very simple. Either Microsoft's point card gives 20% profit, or the point card is not sold in their stores.

This made Microsoft very uncomfortable, and at the same time, he wondered, why don’t the franchisees of the Steam Game Store rebel?

Well, Microsoft seems to have forgotten that most of the franchisees in the current Steam Game Store have been snatched away by them. The remaining 1,000 franchisees have greatly reduced their competitors and have also undertaken the task of a game transfer station, allowing them to make profits by delivering takeaways, so there is no objection at all.

Wait, all this is not what Daqian planned. In order to launch an online store, all franchisees will be thrown to Microsoft!

Thinking of this, Microsoft was creepy.

In the end, Microsoft gave franchisees a 5% share of the point card, and then told franchisees to either put the point card on the shelves or directly sue them for breach of contract.

After all, according to the contract regulations, Microsoft has the right to require franchisees to sell designated games. If franchisees cannot sell them, they can get a refund, but whether to sell them or not is the final say.

In the end, franchisees were forced to put up point cards, but some franchisees took many tricks, such as purchasing 10,000 point cards, but only selling 100 of them and announcing them out of stock.

Anyway, there were less than 500,000 players who made an appointment with "Super Sunshine Mario" for 3 million.

But even so, Microsoft's nightmare is not over.