Ice Shooter of the Green Field

On the second day after the opening ceremony, Qijiazha also opened its doors to welcome customers. Most of the diners who came to dine were fans. After all, Qi Ce posted a lot of advertisements on his social media, and now Qi Ce’s Social media is mainly on Facebook, which has more than 10 million followers, and now he is an absolute social media expert, and a piece of content can be seen by many fans.

And Qi Ce has been working on Facebook with all his heart, of course, for the mission, for the characters who have been upgraded with a gorgeous curtain call, but the next stage of the mission is very exaggerated, it will exceed 30 million!

With 30 million followers, it can be said that he is the most famous person on Facebook at the moment, and he is a famous person in the world!

Although it is possible, as long as it is managed with care, with the current development trend and more and more people using it, it is not difficult to exceed 30 million, but after all, this number is not easy to achieve.

In addition, Weibo is becoming more and more popular now. Qi Ce also has millions of fans on Weibo, but the total is far from 30 million, so there is not much need to pay attention to these now.

Closer to home, Qi Ce’s new store record is very gratifying. The turnover of Qijiazha in London on the first day exceeded the turnover of the main store in Dortmund in the past two weeks!

From a simple estimate of the cost of opening the store, the cost of the London store must be dozens of times higher than that of the Dortmund store, but now it seems that there is no problem in recovering the investment and making a stable profit in the future. In the London store, the price of the dishes is higher, and the location of the opening has a lot of traffic. Bigger and larger stores are the main reasons, but there is also the popularity that has increased with Qi Ce's attention.

Joining Chelsea after winning the Ballon d'Or, with such crazy performance recently, Chelsea fans, who are already relatively wealthy, will come to taste it in the first few days of opening even if they want to save face.

Of course, Qi Ce was also very calm about this, everything was expected, and he was not overwhelmed by the madness of the previous two days. It is nothing to get a wave of bonuses based on popularity just after opening, and the investment in the company is just a drop in the bucket. It's not about playing capital, it's about doing business in a down-to-earth manner.

After this wave of dividends, it is still necessary to rely on strength to retain diners. It is Qi Ce’s wish to become a representative of local Chinese food. A simple small goal is at least the next 15 years, and 20 years after I retire. It is not easy to operate normally, but it is always right to set a goal first.

...

Before the national team match day, there was another English League Cup game. In this game, Zize came off the bench in the 64th minute and was replaced by Marin. Although the German teenager Marin scored his debut for Chelsea some time ago The ball, but Hiddink's tactics he has not been able to integrate into, the performance of this game is not satisfactory.

The opponent in this game is Everton, which is Zize's old opponent. Zize had represented Dortmund against Toffee in the Europa League before.

Before Zitzer came on, the score between Chelsea and Everton was 1:1. On behalf of Chelsea, central defender Gary Cahill scored the goal. He sent Mata to the He headed the goal with a free kick.

Then in the second half, Zize scored a goal in just three minutes after coming off the bench to complete the first goal of the English League Cup. The reward for writing a virtual stadium for the first time will be distributed together next time.

In fact, it refers to the FA Cup. Premier League teams will only enter the game in January, and the virtual stadium also turns the League Cup and the FA Cup into one game, only scoring goals in one game alone. It doesn't even count.

This is also normal.

Originally, the Premier League has one more cup game than other leagues. The Premier League is one of the five major leagues. The UK always likes to play a lot of messy cup games to show the unique status of British football. In Wales, Scotland and Northern Ireland, the local cup games are even more More complicated, even in the Premier League, there are two cups to play.

Against Everton, Chelsea struggled to win an away game, the score was 2:1, Zize and Cahill's goals helped Chelsea advance to the next round in the League Cup.

Then comes the national team match day, but this time the national team match day holiday is relatively tense, or in other words, this is the tension unique to the Premier League.

The reason why the Premier League is considered to be more difficult to play than other leagues is that the intensive schedule and more matches are the main reasons. The League Cup played before was actually extra, because the FA Cup was arranged for the Premier League teams to join in the second half. The first half was filled with the League Cup.

It sounds almost the same, but the addition of games will add three or four games more than other national leagues. Maybe three or four games doesn't seem like much?

Wrong, this means that half of the season will have one more game in the league, not to mention the FA Cup with a draw and a rematch. One or two more games is already very deadly.

So Qi Ce didn't get too long a rest this time. Players who didn't have a national team match had only two days off, and those who had a national team match had a maximum of four days.

In this way, Qi Ce is also glad that he decided not to return to China to participate in the competition. It basically takes two days to go back and forth, plus one day of jet lag, one day of competition...

Faced with this kind of intensity, it may be easy to get injured. Unless the record is about to be broken by one or two goals at the end of the year, Qi Ce may grit his teeth and participate in it. Normally, it is better to rest.

However, since this year is the case, I am afraid it will be the case every year in the future!

Qi Ce sighed, lamenting the hardships and hardships of professional players, and cherished the hard-won vacation even more.

And today he didn't go back to Germany, the time was too short, even though it was a two-day vacation, but one day Zize would hold a management meeting in the newly opened new store - although he could skip it.

But personally speaking, Qi Ce is not completely at ease in letting other people handle his business. After so many years of dealing with Huang Zhongjie, he can basically be sure that he is indeed a trustworthy person, whether he was his boss before or now. As his own partner, he is very trustworthy and capable.

Qi Ce knows nothing about catering except that he is a chef. Qi Ce is more of an executive chef in a restaurant. Sometimes he is responsible for researching dishes, which is something he often does. But there are very few that actually appear on the menu, but some are used as bonus eggs, such as the menu prepared by Qi Ce himself, which will be tasted by some diners.

But the real menu is still very strict. Even if Qi Ce is an executive chef, he is still a name. Huang Zhongjie is in charge of other matters including the front hall and bar, and the real executive chef is also recruited by Huang Zhongjie.

Huang Zhongjie contributed a lot to Qijiashan's current development, but it doesn't mean that Qi Ce can completely let it go. After all, Huang Zhongjie is just a partner.

The meeting lasts for two or three hours. The focus is on the layout of the UK and France. Of course, the UK is the most important. Qi Ce has been in the limelight recently in the UK. Naturally, more preparations are needed.

The other is the establishment of other new brands.

At present, Qijiazha has basically positioned the high-end route, but Qi Ce does not want to open all high-end restaurants, public cheap restaurants, as canteens for international students, which are also within his plan. In addition to Qijiazha and Qi Xiaojia, the third One, and even a fourth brand new brand is already in preparation and ready to go.

Of course, it’s not like becoming a fat man with one bite. There is still a clear goal. This is the experience of Qi Ce living in Europe for five years. He has set his sights on international students and young people.

In the UK and Germany, or even most European countries, there are very few places where you can find restaurants that are still open at night. Basically, only bars are still open. If you want to eat late at night, at most it is some snacks provided in the bar. It can't be called a late-night snack at all, so Qi Ce's idea of ​​setting up a late-night canteen came up.

Many domestic international students, even Japanese and Korean students, still have a very strong demand for this. In Dortmund, the few restaurants that are open late at night are often full, and even Qi Ce has eaten there several times.

Of course, the main thing is to study in a big city in Europe, and a place that is relatively close to the school and has good security. As for the location, it can only be determined after Huang Zhongjie and others visit the site.

These ideas did not come up recently, in fact, they have already been discussed almost, and even the trademark has been registered, this time I do not plan to use the name of Qi Ce, because the strategy of opening a store is different, which also means that With Qi Ce's catering kingdom officially ending its initial stage, it began to develop on its own path.

Now Qijiazha is doing well in Germany. It does not need to rely on Qice’s reputation to attract diners. It can reach the level of self-reliance. The new brand will start from scratch in accordance with the model of the catering group and become a real profitable business. This is very important. step.

After all, you can’t be an online celebrity shop forever, as it will soon become obsolete. Qi Ce’s initial idea was to do business and earn some money after retiring in the future, so that the restaurant can develop independently without its own fame. Create your own road to the catering kingdom.

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