I want to make a game
Chapter 184 Shifting the center of gravity
From early morning to dusk, Liu Zhiyuan talked about all he could. He looked at the time and headed towards Ji Ou.
"Let's arrange dinner, make it simple."
After finishing, he said to everyone present.
"Everyone, now is the time to race against time. Please work hard."
"It's not hard, it should be."
"President, we are not tired at all. I have some ideas about the buttons on the handheld machine. Please listen..."
"..."
The motivation of employees comes from the company's leaders. When there is a young and talented leader, everyone will be a little more motivated than usual, especially when this leader is very generous!
No one is jealous of Elf's dividends. First of all, Liu Zhiyuan spent nearly 100 million U.S. dollars, Tong Zixian 8 million U.S. dollars, Xu Xiang 8 million U.S. dollars, Tajiri Satoshi 3 million U.S. dollars...the most common ones
, employees who had almost nothing to do with the elves received tens of thousands of dollars in bonuses.
Liu Zhiyuan's approach was criticized by many people. Many business leaders said that he did not understand how to run a company. If he treated his employees so favorably, once the Yihan Dynasty stopped making profits, these people would be the first to rebel.
Liu Zhiyuan simply ignored this method. Is a bonus of 100 million US dollars a lot? When the home consoles of the Han Dynasty take over the market, he is ready to give out a bonus of 1 billion or 10 billion! The purpose of establishing the Han Dynasty is to make money only to complete the task.
As a by-product of his dream, if he just wanted to be a rich man, he wouldn't need to be tired at all.
After a simple dinner in the conference room, Liu Zhiyuan and everyone rested for a while before arriving.
"The second item is that from now on, the focus of the Han Dynasty will begin to shift to Europe and the United States, Guoqiang, and Jiamei. In the future, the gameplay and style of the game must consider European and American players more, and Japan can not be the focus for the time being."
As soon as he finished speaking, Minoru Arakawa was the first to object. Although it would be best for him to shift the focus of the Han Dynasty to Europe and the United States, Japan is now the largest place in the game market.
"President, I don't agree with your idea. We can shift our resources to Europe and the United States, but we cannot give up on the Japanese market. Japan accounts for at least half of the hundreds of millions of gamers in the world."
Chen Guoqiang also objected.
"That's right, Mr. Liu, we understand your intention to run the Han Dynasty all over the world, but you have to eat it one bite at a time. If you lose the Japanese market, it will be difficult to enter the market in the future. Rentang, Sega and the others will not let go easily.
We are going back to Japan."
"..."
Liu Zhiyuan smiled after listening to everyone's opinions.
"First of all, I have never given up on the Japanese market, but I haven't had to invest too much energy there in the past two years. The sequels of Pokemon and Pokemon Wars are enough."
"In addition, Square and Enix's games can already satisfy Japanese players. Guoqiang, you must learn to analyze the market. A game designer who does not understand market preferences is unqualified."
Liu Zhiyuan changed the painting on the big screen.
"Look here, do you understand? In Japan, RPG is the favorite among players. In Europe and America, it's the opposite. They prefer games with intense confrontation."
He pointed at the histogram of Poké Ball data to everyone.
"Did you see it? Japan is the country with the highest sales of Poke Balls due to its advantage of covering all ages. But look at the data distribution of Pokemon games."
The histogram of Pokemon appeared on the screen. At this time, many people were confused. Pokemon is the most orthodox sequel to Pokemon Ball. Why is there such a huge data deviation?
"Confrontation! Because there is confrontation in Pokemon, Poké Ball is a pure development game. The most a game played by one person is to exchange development experiences with others. Although the core of Pokemon is still development, confrontation makes development sublime.
Yeah, that sense of accomplishment when you control the elf you have worked so hard to raise to defeat others..."
Liu Zhiyuan is very satisfied with Minoru Arakawa. He is very satisfied. How can a person who does not understand games achieve the feat of saving Rentang several times? It relies on his amazing sense of smell and his sensitivity to market excesses!
"Yes, Minister Arakawa is right. Keep reading. Why did Contra and Salamander become second only to the Pokemon series? Now you understand. The market in Europe and the United States is huge, and it is still a virgin land for games. The Han Dynasty
Confrontation will be the focus in future games."
The final sales volume of a game is closely related to its operating strategy. Throughout history, RPG games have almost never been popular in Europe and the United States. The few games that have been popular all have a common feature, confrontation and difficulty!
Asian players generally like plot-oriented RPG games. They don’t care much about the gameplay. As long as the plot is good enough and the graphics are beautiful enough, that’s enough. If it’s turn-based, that’s even better.
European and American players do not really recognize the turn-based system. Although Might and Magic and Sword and Expedition are also turn-based games, their turn-based systems are fundamentally different from those of the Sword and Sword series.
There are many types of RPGs, but they can always be divided into two categories: plot-based RPGs and action-based RPGs. If you want to push RPG games to Europe and the United States, they must be action-based. Throw the historical Fairy Sword series to Europe and the United States, and usher in
It’s definitely not about the huge reputation, but the miserable sales, because they don’t understand what a cultivation system is!
What is the Sword Immortal? Is it a super power? Is the Purgatory Sea of Fire a fire spell cast by the Great Mage? It’s not that the Immortal Sword series cannot be sold in Europe and the United States, but it must be recycled and progressive. Why can Chinese players recognize the concepts of magic and super powers? This
It is the most obvious manifestation of cultural invasion!
When everything you come into contact with comes from other countries, even if you don't like this country, because of your friends or the environment, you have to be forced to understand it, otherwise you will lose a lot of topics with others.
"Can't we take care of both? With your ability, President, this is not a problem, right?"
Liu Zhiyuan accepted the compliment without hesitation.
"Yes, but it's not necessary. Don't ask. You will know next year."
In 1990, Japan faced its largest economic crisis in history. The game industry was probably the most affected industry, but even so, countless game companies closed down. Rendang's subsequent crises and the turmoil of the Japanese economy this time
It has a lot to do with it.
And why did Sega become the most profitable game company in the early 1990s? First, Sega's market is in Europe and the United States, and secondly, the focus of Sega's games is confrontation! European and American players recognize this very well.
"Okay, let's end this topic and continue with the next focus of Han Dynasty. President Tsujimoto, the next step is up to you. Have you forgotten the fighting competition? This will be the time when Han Dynasty and Capcom completely occupy the fighting game market.
Start."
Kenzo Tsujimoto shook his head excitedly.
"How could I forget! President Liu, Capcom's strongest development team is always on standby. As long as you say a word, they will appear in front of you!"
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