Hollywood Hunter

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Before the first public financing of Igret, Simon had quietly launched the site selection plan for Igret’s headquarters.

In fact, you don't need to choose too much.

According to the information in memory, Simon directly selected the original time and space Google's campus site in Mountain View, just south of Palo Alto.

The location of large-scale enterprise parks will almost inevitably lead to the increase of surrounding land prices. Simon doesn’t mind paying more money, but he just doesn’t want to see nail households appear on the land he has selected. It is still very difficult for nail households in the United States to remove them. big.

Therefore, a few months in advance, Simon began to acquire land in related areas in Mountain View through an agency company.

Although Silicon Valley is now very developed, the main area is still limited to the anniversary of Stanford University in Palo Alto. The southern areas such as Mountain View, Sunnyvale, and Cupertino are still very backward. There are many large companies, and in many places there are even large farms and wasteland.

The area where the Google campus is located in Simon's memory is currently composed of farms and wasteland, with few residents.

After several months of quiet operation, Simon's agency has unknowingly eaten about 60 hectares of land in this undeveloped land area of ​​more than 10,000 hectares, which is located east of Palo Alto and north of Mountain View and near the bay. , which is mainly farm land, and the purpose is to remove the 'nail households' in this area in advance.

The large wasteland near the bay only needs to discuss the acquisition with the Mountain View city government.

Speaking of which, even if only the existing 60 hectares of land are not scattered, it is more than enough to build the Igret company campus. However, due to some deep-rooted personal preferences, Simon is not tired of buying land.

With the completion of the huge $1.5 billion financing of Igret, the news that this increasingly dazzling new technology company is about to build a headquarters campus quickly spread.

The key to why Amazon's choice of the second headquarters in memory is that it attracts competition from countless major American cities. The key is that the establishment of large enterprises will inevitably mean a huge tax source.

Amazon is good at tax avoidance and can even operate its own corporate tax rate to a negative number, but it is impossible for tens of thousands of Amazon employees to avoid personal income tax.

The more developed countries are, the greater the proportion of personal income tax in national tax revenue.

The personal income tax in the United States accounts for about 50% of the total federal tax revenue. The employees of high-tech companies happen to be the best high-income group among individual taxpayers.

Therefore, when the news of the location of Igret’s headquarters spread, the entire Bay Area took action, whether it was Redwood, Menlo Park in the north, Palo Alto, the birthplace of Silicon Valley, or Mountain View in the south. , Sunnyvale, or Cupertino, administrative officials in various cities chase after several executives of Igret company almost every day, even if they think that it is unlikely to introduce Igret to settle in their own area, it is not easy. Don't miss the chance to try.

Tim Berners-Lee has already known the location of the big boss's company campus, although they all want to set up the company's headquarters in Palo Alto nearby, Palo Alto at this stage wants to set out Dozens of acres of land are not difficult, but the land near the bay in the north of Mountain View is not too bad, and the straight-line distance from Stanford University is only about 7 kilometers.

After a low-key negotiation with several major cities in the Nanwan District for more than a month, they finally 'selected' the tax incentive plan given by Mountain View, and quickly set aside a full 300 yuan on the barren land near the sea in the north of Mountain View. hectares of land.

300 hectares, which translates to more than 700 acres.

Although far less than the 8,000 acres of land donated by the Stanford couple to Stanford University, 300 hectares of land is also a bit eye-popping for a company headquarters.

In fact, if it weren't for the Mountain View City government's fear of approving too much, Simon would prefer to get at least 500 hectares of land.

Even so, when the news was officially announced in mid-May, it immediately aroused suspicion from the media in the San Francisco Bay Area.

You must know that even the veteran Hewlett Packard Enterprise in Silicon Valley only owns an office park in Palo Alto that covers an area of ​​only 12 hectares. Igreit has taken 300 hectares of land at one time, which is intended to give every Each employee builds an office villa?

The U.S. housing market is already showing signs of recovery after several years of sluggishness.

As a result, many media have publicly accused Igreit of having impure motives for a large number of land plots, with obvious suspicion of hyping the land.

With the disclosure of more information, the media found that the main body of the enterprise that purchased this land was Westeros Company, and Igret Company took over 20 hectares of land from Westeros Company at the same price. With plans to build an office park, the media buzzed even more.

The Westeros Company, it's a sure bet that it's going to get into the real estate business.

However, after the detailed information was disclosed, various media accusations were rather at a loss.

Igreit actually only got 30 hectares of land, which is not too much compared to HP's 12 hectares. As for the Westeros Company's enclosure behavior, there seems to be nothing wrong with it.

The seaside land in the north of Mountain View is a barren area to be developed. If a company is willing to take over the development, it will be beneficial to the city to a large extent.

Also, no one stipulated that the Westeros Company could not

Into real estate?

Not only that, the industries and regions that Simon Westeros fancy, as long as they are not too obtuse, should understand that they are worth betting on.

As a result, the uproar in the media has not ended. A large number of capitals have turned their attention to this tens of thousands of hectares of land in the north of Mountain View, and have proposed to the Mountain View city government or the farmers who are still in the area to buy the land. Require.

This also led to the fact that in the following short week, it is said that some companies' quotations for purchasing land were increased by 30% based on the purchase price of Westeros. With Palo Alto as the boundary, the southern part of the South Bay Area originally The development of this city has been lagging behind the northern cities such as Redwood and Menlo Park.

Mountain View was suddenly so sought after, and regional administrators were ecstatic.

In most countries and regions in the world, there are no more than a few sets of standards for measuring the performance of officials in power.

If the current momentum continues, Mountain View's tax and employment growth in the next few years will definitely exceed that of other cities in the Bay Area.

Simon arrived in San Francisco on May 20 and spent the entire day involved in planning the Igret headquarters campus, as well as walking around the plot north of Mountain View in person.

300 hectares of land, the southern border is adjacent to the 101 highway that runs through California, and the east side is close to the Stevens River that runs straight down from the southern mountains and crosses Mountain View. The plot is generally rectangular and about 1.2 kilometers wide from east to west. It is about 2.5 kilometers long from north to south, and it can be said to be the highest quality plot in the northern area of ​​Mountain View.

The planned development of Eaglet Park is again in the center of this high-quality land, away from the noisy 101 freeway.

As for the remaining land, Simon has considered some plans and has given up all of them for the time being.

To put it bluntly, there is no plan.

Therefore, if anyone knows the inside story, they will definitely think that Westeros’s 300 hectares of land for $230 million this time is definitely a failure within a failure.

Simon doesn't care.

Just like Tasmania, which Australia has continued to buy, he now has such willful capital.

It doesn't matter if you plant trees and grass or even just leave it alone, as long as the land is yours.

It's very solid to step on.

I spent a day in San Francisco, returned to Los Angeles in the evening, and flew back to New York early the next morning.

It's recently the season of TV shows in New York.

The TV business is the focus of Daenerys Entertainment's expansion in the next few years, and Simon will take time to fly to the East Coast to follow up on something.

Meanwhile, May 21st is another Friday.

After the warm-up of several films such as "Fighting Condor 2", "Bruce Bruce Biography" and "My Genius Family" last week, the 1993 summer program officially opened.

The blockbuster movie that received the most attention this week is undoubtedly the action blockbuster "The Legend of the Mountain" starring Sylvester Stallone produced by Samsung, a subsidiary of Columbia Pictures. 2333 blocks.

In addition, the comedy "Made in America" ​​starring Whoopi Goldberg was also released in the same period, with 2,048 screens.

Stallone's "Heroes of the Mountain" and Schwarzenegger's "Phantom Heroes" scheduled for June 18 are two blockbusters released by Columbia Pictures this summer. The production cost of the latter is as high as 85 million. Dollar.

Columbia Pictures also tried to work with Daenerys Entertainment on Heroes of the Phantom last year, only to be turned down by Simon.

Compared with Columbia's smugness, Simon is very clear that these two films are two big pits for Columbia's parent company Sony.

It was the failure of these two projects that caused Sony to completely lose its patience with the head of Columbia, Peter Cooper, and even wanted to sell the major studio again.

Boarding the plane to the East Coast, the girl A sent the box office data just released last week to Simon.

Sitting in the front office of the Boeing 767, Simon opened the box office report last week, and first found the new week box office data of the Easter schedule "Reverse Fighting Wisdom 2".

Since it was released on April 9th, "Fighting Wisdom and Stars 2" has been released for a total of 6 weeks.

The first week started with 43.67 million US dollars, and the second week fell by 39%. In the following weeks, relying on the popularity of the series and the lack of competitors in the same period, the box office curve of "Fighting Wisdom 2" was relatively stable.

From May 14th to May 20th, compared with the fifth week, "Reverse Fighting Wisdom 2" dropped by 23% in a single week, and continued to make 8.96 million US dollars.

In six weeks, the film also grossed $124.55 million at the box office.

Through the next week's box office, Daenerys Entertainment predicts that "Rights and Wisdom 2" will gross between $130 million and $150 million in North America.

Now, six weeks after its release, according to the statistics of the box office curve one and a half months after the opening, the publicity team further predicted that the final North American box office of the film should be around 145 million US dollars, and the error will not exceed 3 million US dollars.

The total production and publicity budget of "Fighting Wisdom 2" is 45 million US dollars, and the domestic box office is calculated at 145 million US dollars, and Daenerys Entertainment can obtain a net income of 35 million US dollars.

Compared with the local market, "Reverse Fighting Wisdom Duo Xing 2" still failed to break through the cultural restrictions of overseas markets.

According to the data feedback from overseas ticket warehouses such as the United Kingdom, Spain, and Australia, which have already been opened, the film can only recover about 70 million US dollars in overseas markets.

certainly

, for a comedy film with more than $200 million at the global box office, is a blockbuster no matter what.

Relying on the box office revenue of more than 120 million US dollars in 6 weeks, "Fighting Wisdom 2" was not only temporarily the first domestic box office breaking 100 million film in 1993, but also temporarily ranked first in the 1993 North American box office list.

In the months that have passed since the first half of the year, there are not many selling projects.

In addition to "Wizards 2", only Columbia Pictures' "Groundhog Day" starring Bill Murray is still a big hit. "Groundhog Day" opened on Valentine's Day in February. As of last week, the cumulative box office was 66.32 million US dollars, and the total box office is expected to reach 70 million US dollars before the next release.

Simon actually paid attention to "Groundhog Day" at first, but he did not forcefully grab the script because of the idea that Daenerys Entertainment could not occupy all the blockbuster projects.

The temporary third place on the annual list is an American Civil War historical film "Like an Old Man" starring Pierce Brosnan and Jodie Foster. The film is produced by Warner Bros. Pictures and will be released on February 5. At present, it has been down, and the cumulative box office is 50.08 million US dollars.

Simon had seen the movie before.

The original starred Richard Gere and Jodie Foster.

This time, because of Simon, the big butterfly, Richard Gere's role in "Pretty Woman" fell on Pierce Brosnan, and Brosnan took over the role of "Like an Old Man".

It's not a coincidence.

Pierce Brosnan and Jodie Foster are both icm artists and belong to the same manager.

The three major brokerage companies are now promoting the project packaging mechanism.

After Pierce Brosnan relied on "Pretty Woman", icm naturally tended to pair him with Jodie Foster, rather than Richard Gere, who missed "Pretty Woman" and was completely out of breath.

In addition to "Fighting Wisdom 2", Daenerys Entertainment's three labels have released a total of 15 movies as of mid-May. Except for "Fighting Wisdom 2", there are no other box office dark horses.

Among them, the outstanding box office is a Mexican literary drama "Chocolate", a Mexican literary and artistic drama launched on February 19, which was an award-winning film at the Tokyo International Film Festival last year. After breaking the North American distribution rights, the cumulative box office after the release was 21.66 million US dollars, which is a small dark horse.

"Boundless Sea of ​​Algae", which was released on the Easter schedule on April 16, has reached $15.39 million in the five weeks after its first week of production of $4.67 million, and it is expected to exceed the $20 million mark before placing an order. .

The Berlin Film Festival Golden Bear Award work "The Wedding Banquet" was released in early March while the Golden Bear Award was popular. It was shown for two months. The cumulative box office was 12.07 million US dollars, and the income was also considerable.

In addition to these 4 movies that are still selling, the other 11 movies have box office within 10 million US dollars, which is basically a loss and a profit.

This is actually what the company expected.

The key films of Daenerys Entertainment, especially the films produced by the most direct Daenerys Films, are all released in the second half of the year.

Moreover, in the first half of the year, Daenerys Entertainment will be able to launch a "Reverse Fighting Wisdom 2" that temporarily ranks as the champion of the annual box office list, as well as "Chocolate", "Boundless Sea of ​​Algae", "The Wedding Banquet" and other projects with good profits. , it is enough to envy other Hollywood studios.

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