With the release of "The Matrix 3: The Matrix Revolution", the summer season in the entire North American, which is the hottest period in the North American film market, has slowly come to an end.

Time has reached late August without realizing it. It can be said that the most intense competition in the summer season has gradually subsided as time goes by. The major Hollywood film companies bombarded the theater market with blockbusters, which are about to come to an end.

According to the normal trend in the past few years, everyone will calm down all struggles at this point in time and prepare for the last fiercely competitive period of the year in North America, the Christmas period.

But this year due to the extreme crowding of summer seasons, even in late August and even September, some highly anticipated movies have been released one after another.

The first is the highly anticipated "The Matrix 3: Matrix Revolution", the final work of the "The Matrix" trilogy, officially premiered in North America on August 20, and 2,700 advanced games were also launched that night.

On the next day, Friday, the first holiday, the film officially started painting in 2,950 theaters in mainstream commercial theaters in North America. The first two films of "The Matrix" have accumulated huge fans for the film, resulting in a difficult situation when the film was released.

Hollywood sequel movies have generally been criticized by fans. After a long time, it seems that the quality of sequels has become worse and worse, becoming an iron rule in the industry. However, "The Matrix" obviously did not suffer from this aspect. When the third part of the series was released, it rarely received a large number of praise from fans.

"According to information released by Warner Bros. this morning, the reputation of fans of "The Matrix 3: The Matrix Revolution" is very strong. After the first day of the film, the average rating of fans remained above A, and the reviews of fans were mostly composed of words such as "refreshing, perfect ending, and "those who yearn for it".

In contrast to the strong reputation of fans, the films released by Warner Bros. once again attracted dissatisfaction from many well-known film critics. Roger Albert of the Chicago Sun said in his column that, ‘Zach Schneider is just a low-level director who abuses action shots and endlessly abuses special effects. He still finds it difficult to change the habits of advertising directors. This is a serious waste of fans' love for "The Matrix".

Pete Trivers, a film critic of the famous magazine "Rolling Stone", also commented on his column, "The first part of "The Matrix" was its peak. The two subsequent plots have been completely made into vulgar commercial popcorn, made into Hollywood's same vulgar science fiction commercial film, or an R-level vulgar commercial film."

Bob Strauss, a special filmmaker for "Los Angeles Daily News", also said this morning that Zach Schneider personally ruined "The Matrix". This was a great philosophical film that was famous in film history, but in the last two plots, he completely abandoned the philosophical thinking of the film. He also believed that Zach Schneider only learned the skin of his teacher in Wayne Greenberg and did not put great film art into his head at all!"

At the foot of Beverly Hills, Harvey Weinstein is huge, sitting on a rest bench in the park, next to him is a small stack of today's latest newspapers. These newspapers cover almost all mainstream media in North America.

When he saw the critics' evaluation of "The Matrix 3: The Matrix Revolution", the fat man showed an undisguised sarcastic smile on his face. He threw the "New Yorker" aside and picked up another newspaper.

"Harvey, in terms of the reputation of "The Matrix", movie fans and professional ratings are polarized!"

Bob Weinstein, the younger brother sitting beside him, tilted his head and glanced at the newspaper that his brother had just put down, and whispered: "If those critics' supporters did not go to watch this video, would the dark tyrant who lived on the top of the mountain suffer Waterloo for the first time?"

"It's still summer time, Bob."

Turning his head and glanced at his younger brother. Harvey Weinstein curled his lips and said, "The first two films of "The Matrix" are in the foundation, so there is no so-called Waterloo. Now it is the summer season, and it is not an awards ceremony season for film critics to do whatever they want!"

While chatting with his younger brother casually, he raised his wrist, looked at the time, and then frowned slightly. It was already ten o'clock in the morning, and it was obvious that the person they had made an appointment was late.

However, this time Harvey Weinstein was a rare easy talk. Even if the time for the appointment had passed, he did not curse or even complain.

"Note, Bob. Have you seen a big company project that has been scheduled to be released this weekend or next weekend? There is no competitor with enough weight, even if the critics describe "The Matrix" as a pool of shit, they still cannot stop the market performance of the film.

Besides, the critics have not only given bad reviews to "The Matrix", but other films released by Warner Bros. this summer have also been given unqualified reviews by them. "The Sky Cannon", "Saving Private Ryan", "Ace vs. Ace", "Electronic Love Letter", "Angel Passion", "Super Powerful Pleasure", etc., which movie did you survive?"

Bob Weinstein gained enough information from his own brother's casual conversation. With a little recollection, he found that this is how things really developed.

This weekend when "The Matrix 3: The Matrix Revolution" was released, there was no major production of other medium and large film companies. Even next weekend, the only one of the most substantial films is MGM United's "Cold Blooded Warrior", which can fully illustrate many problems.

That's right, both MGM and United Pictures were considered the leading major companies in Hollywood, but they had already declined many years ago. Now no one has put the combined MGM United in the lineup of large companies.

Moreover, from his brother's narrative, he also discovered one thing, that is, Warner Bros.'s production is increasing year by year. The ones who were just named by Harvey Weinstein are basically all those who have performed well this summer. You should know that the final works of "The Flash", "Charlie's Angels" and "The Matrix" are not named.

Smiling and shook his head, Bob Weinstein teased: "Since Warner Bros. had not invited critics on a large scale at the premiere of "The Flash", this group is like abandoned women, and they vent their resentment when they get the opportunity..."

"That's right."

Harvey Weinstein was also amused and nodded seriously. "For the entire Hollywood film company, Warner Bros. has made a good start and made a very outstanding demonstration for all medium-sized and above film companies. Warner Bros. told all companies that in fact, the PR fee given to film critics can be saved.

But for the critic group, this is an absolute act of losing jobs. Once upon a time, Roger Albert accepted Warner Bros.'s public relations for many years and also accepted the public relations of other film companies. Now, at least in this commercial-oriented period, many Hollywood companies have begun to get used to canceling the public relations of critics."

In fact, many film companies, including Harvey Weinstein's Miramax, know that in the summer season, the influence of film critics is minimal.

However, no company took the lead and canceled the public relations for film critics. The reason is very simple. A commercial blockbuster often invests tens of millions or hundreds of millions of dollars, and the promotional and distribution costs offered are about one-third to half of the production costs.

Against such a huge investment, the million-dollar investment of public relations critics seems insignificant. No one is willing to take the risk and be the first to break the promotional and promotion habit that the film industry has maintained for decades.

Everyone understands that those critics say good things may not increase the box office revenue of the movie. But if those mad dogs scramble and keep throwing dirty water on the movie, the losses may be large or small. It is better to maintain the status quo and feed these vampires first.

However, when Warner Bros. proved in this summer that even if they were not public relations, they would not have an impact on the box office, a series of consequences began to emerge, and more and more major commercial projects have temporarily cancelled public relations for film critics this year.

This is the reason why the critics always keep their eyes on Warner Bros. It is also the reason why whenever Warner Bros. has a film released, they will inevitably face negative reviews from critics the next morning.

“Look at this.”

Seeing that it was already early 10 o'clock in the morning, Harvey Weinstein lowered his head helplessly and continued to watch today's newspaper. However, two minutes later, he handed the "Movie Review" in his hand to his younger brother again.

Taking the newspaper from my brother, Bob Weinstein immediately found a line of dazzling numbers when he lowered his head.

‘At 7 p.m. on Thursday, the third part of the film "The Matrix" invested by Wayne Greenberg, produced, written by Zach Schneider, officially premiered at the Beverly Kodak Theater. This highly anticipated science fiction film opened 2,700 advanced games in North America that night.

"The Matrix 3: Matrix Revolution" continues the usual production style of the first two movies. It is an R-level science fiction film with excellent production and excellent actors. With the accumulation of the first two movies, "The Matrix 3: Matrix Revolution" won $11 million in 2,700 early games on Thursday, showing amazing box office potential.

On Friday when the film was officially released, many mainstream commercial theaters have been queuing up to buy tickets since the morning, and even in some popular areas, there was a scene where tickets were hard to come by. The box office outbreak of "The Matrix 3: Matrix Revolution" is expected. The film closed at the box office of the North American newspaper yesterday, the first day of its release, at the first day of its release.

With the 11 million US dollars in advance, the first-day box office of "The Matrix 3: Matrix Revolution" exceeded 35 million US dollars in one fell swoop, up to a terrifying $35.31 million US dollars. No one can ignore it. This is an R-level film with strict movie viewing requirements, and the first-day box office result created by...'

"The first day of the fxxk! R-rated film has exceeded $35 million?!"

He raised his head in surprise, Bob Weinstein looked at his brother and said in disbelief: "This is Zach Schneider in the film critics? This is the Zach Schneider in their mouth who only learned the fur from Wayne Greenberg?!"

"Only the fool can feel that he has learned only the superficiality of the director who can come out of the team behind the Dark Tyrant!" Harvey Weinstein curled his lips and shook his head and said:

"It seems that Zach Schneider only learned to play with bloody violence and large-scale shots. In fact, this is a very talented director. Look, after the "The Matrix" trilogy, his information will be included in the archives of many film companies."

There is no doubt that even if it is not Zach Schneider, any director in Hollywood, who can continuously produce box office performances like the "Matrix" trilogy, will definitely gain a foothold in the circle and become a potential partner of major film companies.

Especially the first day of "The Matrix 3: Matrix Revolution", which was released on the first day, received a terrifying $35 million in box office with the audience disadvantage of an R-rated film, which is a threshold that 99% of directors will never touch in their entire lives.

The reason why the summer vacation period is called the summer vacation period starts from May to September every year is because the holiday time for primary and secondary schools in North America is from the end of May to September, and because the holiday time for North America is from mid-May to September.

From this we can see that the main audience of the summer movies are composed of young people aged 4 to 24. This is also the reason why the family-friendly commercial films can repeatedly win horrible box offices during this period.

But an R-level film naturally excludes more than half of the mainstream audiences in the summer. For North American teenagers, the correct way to open R-level films is always to wait for the film to be removed from the video tape and DVD rental store. The main reason is that if they want to enter the theater, they must be led by their guardians.

In fact, the term summer, or the number one film in North America, has not appeared for a long time. It was first because of the release of Steven Spielberg's "The Great White" in June 1975. Since seeing the box office miracle of "The Great White", major film companies have begun to get used to the annual investment films, and gradually arranged all of them to June and July.

The summer season has been formed quickly, and the name of the summer season itself has fully demonstrated that the target audience is the young people and teenagers of primary and secondary school students and college students.

Gradually, commercial films were released in large numbers, which attracted more types of fans, such as family fans, fans with friends and classmates. However, the main box office contribution group of any big-hit film in this hot period is still the same group of teenagers and young people, even twenty years later.

"Harvey, in fact, I prefer to hand over our new film to Universal Pictures or Disney's Bowei International distribution." Seeing that it was almost half past ten and the people they were waiting for had not appeared yet, Bob Weinstein observed his brother's face and said tentatively:

"The two films we released this year, "Teacher is Not a Human" and "Ghost Catching Festival", were all squeezed by Warner Bros. films."

In fact, what is his subtext? Harvey Weinstein certainly heard that the two films "The Teacher Is Not a Human" and "The Ghost Catching Festival" have strong Miramax attributes, small costs, cult attributes, type films, etc. It can be said that Miramax's basic foundation for making big profits with small profits.

Although most of 1998 has passed, Miramax's two films have temporarily entered the top 30 in the 1998 North American annual box office rankings, basically achieving the goal of making a big fortune, these two steps of the film are not precisely squeezed by Warner Bros. releases, but Wayne Greenberg.

"Teacher is not a human" has a box office of more than 40 million US dollars, with a global box office of 116 million US dollars, and a North American box office of 55 million US dollars, with a global box office of 117 million US dollars, which seems to be in line with Miramax's expectations, and there are even some surprises.

However, with the momentum of these two films when they were released, the former encountered "Charlie's Angels", while the latter simply hit "Save Private Ryan". As for why "Save Private Ryan" was not handed over to Paramount for release, it cooperated with Warner Bros., the reason for this is no secret in the circle.

So far, the global box office has exceeded $400 million, and many gossips are circulating. It is said that Paramount CEO Shirley Lansing, the strong woman, now hates Wayne Greenberg, and grits her teeth.

"Bob, those are just small problems, we need a way out, you should tell me what I mean."

While speaking, a red Chevrolet sedan finally slowly drove into Beverly Park. Seeing this car, Harvey Weinstein frowned slightly, then immediately sootheed, picked up the newspaper beside him, and whispered to his brother:

"Okay, this is the end of the discussion about this matter, don't be heard by this woman."

Seeing the coming red Chevrolet, Bob Weinstein nodded slightly and sighed secretly. With his and his brother's current status in Hollywood and his unscrupulous behavior, he has not had such a good temper for many years and is waiting for a late lady.

As for the retreat that my brother said, he actually understood very well. Miramax seemed to be unique among medium-sized film companies, and his profitability was even comparable to Sony Colombia to a certain one-sided level.

However, the crisis from the inside is constantly eroding the company that the two brothers struggle hard in places that outsiders cannot see. The better Miramax's performance, the greater the pressure from Disney, especially this year, Disney has been doing more and more overdoing, and has frequently fired Harvey Weinstein on the board of directors.

"Hi Harvey, good morning, Bob."

The red Chevrolet sedan was parked in front of the two, and after the window rolled down, a woman with long golden hair appeared. "Sorry, I'm too tired to film during this period. I've been a little overslept."

"It's okay, Kate, let's go up now."

At this time, Harvey Wayne Stein was particularly easy to talk. He just glanced at the woman deeply, then took the initiative to open the back door of the car, lifted his leg and got in the car.

In front of outsiders, Bob Weinstein, who has always been mainly brothers, also followed his brother's footsteps into the car. Although he felt uncomfortable with the woman's lateness, he never showed any intention. He knew very well that this woman was nothing in front of the two brothers, and the man behind the woman was the object of their kindness.

After the red Chevrolet sedan picked up the two brothers, he drove along Beverly Park to the top of the mountain. The car drove to the end of Mulholland Road. Cate Blanchett skillfully greeted the security personnel. Without any obstruction, Chevrolet drove into the parking plaza of Greenberg Manor.

"This woman is so brave. I heard that she is known to be a best friend with Naomi Watts. Wouldn't he be afraid of hitting half of the hostess of Greenberg Manor?"

When the car stopped, Cate Blanchett handed the two brothers to the butler Hera and walked alone towards the sunshade in front of the garden. Bob Weinstein muttered gossip while observing the huge manor.

“As far as I know, Naomi Watts is still in Australia.”

Harvey Weinstein curled his lips and replied in a low voice. "Even if that Australian female star is in the manor, as long as Wayne wants, you won't really think she dares to say anything, right?"

When the two of them were teasing casually, they saw Cate Blanchett wanting them to wave to each other under the sunshade in the distance. Harvey Weinstein shook his head slightly and raised his legs to walk towards the lawn in front of the garden. "Okay, let's go, it seems that this move is right. The interests of this woman are consistent with us."

Bob Weinstein nodded, thinking about his brother's words, and a smile that even a man knew about him appeared on the corner of his mouth. He knew that the reason why his brother understood Wayne Greenberg was probably because the two people's principles of conduct were not much different, but his brother was more arrogant and domineering, and that man's media and public image were good enough.

In the hearts of old Hollywood style big shots like them, I'm afraid that those female stars in the eyes of ordinary people are just existences like pets or toys...

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