hollywood draw

500 - Rough Gold Dollar Offensive

The angry curse from Beverly Century City was destined to be unable to spread to Burbank, the media capital on the other side of Los Angeles. After the phone hung up, everyone, including Bruce Rosenblum, looked at Wayne with surprise.

"What's wrong? Is there anything wrong?"

Shrugging, Wayne slowly exhaled a large cigar, and closed his eyes at the same time, and began to enjoy the fragrance of the cigar in his mouth.

"I just didn't expect you to show your mind and a clear mind." Jeff Robinoff grinned and laughed, reaching out to pat his arm. "I didn't expect that there would be such a childish side."

"Hey, hey, hey." Wayne opened his eyes helplessly, shook his head, and waved his hand. "Although it's a little childish, it really makes me feel refreshed now, right?"

This was just a small episode. Then several people began to talk about "The Dark Knight" again. This time, the plan to promote the public was realized by several people at the same time, that is, the big stars with weight expressed their opinions and directly pushed "The Dark Knight" and Wayne to the side of innocent people who represent justice and kindness.

Never underestimate this justice. Even if most people in normal society disdain the word justice, when something develops into a social hot event, almost everyone will vote for sympathy for those who stand on the side of justice, which is very important.

And because they were invisibly pushed to the side of justice, they did not care about the leaked plots, because the losses they could be made up for by publicity and promotion, and the effect was even much better than when they were not involved in these trashing things.

"The Dark Knight" is a popular film and is called the most anticipated masterpiece of 1997 by the media and fans. Now, after various news bombardment in the past few days, the film will inevitably leave the deepest impression on the public.

Even those movie fans who have not been accustomed to watching movies in theaters may frequently appear in various news and go to the theater with curiosity to buy tickets to watch movies with friends. This is Warner Brothers' promotional strategy. They are ready to constantly emphasize justice and constantly plant the seeds of feelings for the public.

After leaving the Warner Bros. Building and getting on the car heading towards the manor, Nina always remembered everything about Wayne when she called the fat pig. After hesitating for a few times, she still reminded her:

"Boss, don't underestimate Harvey Weinstein just because we are Warner Bros. I have learned about this fat man in detail. His struggle is no less inspirational than any successful person!"

"Nina, I never underestimate anyone."

Wayne turned his head and looked at his assistant and said, "But I don't look up to anyone. Movie businessmen like Harvey are actually the most afraid of losing money, and making money from movies is precisely one of my best things."

"Simple and crude manipulation of the media, lobbying judges, and smearing competitors are indeed the three most useful tricks for Oscars. Harvey, I hope you are ready to face the means to survive..."

Wayne's low voice muttered to himself, but did not attract Nina's attention. These three simple and crude methods were known to those who knew Harvey Weinstein in later generations. It seemed that there was no technical content, but it was the secret magic weapon that the other party had always controlled Oscars.

Just using this despicable method that everyone knows, the rules of this game of fame and fortune were pulled to the bottom line by the Weinstein brothers with the gold and dollar offensive to keep lower again and again. At the same time, under this skillful public relations method, he completely became an Oscar mess and put Oscar into his pocket.

Wayne remembers that it is no exaggeration to say that in the peak years, as long as Harvey Weinstein's work was handled, it was basically equivalent to one foot entering the Oscars' door.

However, all of this has a prerequisite, that is, as a victory signal for the first Oscar public relations, "The Patient in the UK" allowed the Weinstein brothers to see through the rules of the Oscar game and began their career as a messenger for many years.

The smear of "Save Private Ryan" made their understanding of the rules of this game seem more and more mature, and all this takes time to gradually grow. Wayne will not give him that opportunity. He will use the means that the other party is good at to tell the other party how to play this game. After all, his bottom line has never been higher than that.

As time goes by the end of December, the crew of "The Dark Knight" once again started post-production work, and all the green screen shots shot by Christian Bale were invalidated.

Warner Bros. was quite fast. In less than three days, a white actor secretly entered the "Dark Knight" studio and began filming several scenes that Wayne needed. These scenes were not designed, and it took less than a week. Christian Bale and several behind-the-scenes staff finally left the studio as they wished and started a vacation trip.

While Warner Bros. started the promotion of "The Dark Knight", a public relations team led by Bruce Rosenblum himself also started to act at the end of December. In terms of configuration, this public relations team is far better than 99% of the public relations companies in the circle.

When Wayne finished filming the Easter egg scene, with the assistance of associate director Gilmore, producer Charles Rowan and senior sister Julia, he hosted the post-production work while following the public relations team that he was not idle all the time, and began to attend various social parties, constantly holding the "Walkward" movie meeting.

As for public relations preparation, the team led by Bruce Rosenblum is like a dimensional reduction attack for Hollywood in this era. Wayne is quite generous with public relations funds and directly wrote a check of 5 million US dollars. This money is indeed quite abundant for the current awards season.

Bruce Rosenblum has abundant public relations funds in his hands, and sometimes he will leave Wayne alone to lead the team. This expert in the circle who has become a marketing public relations expert has begun to frequently travel between Beverly Hills, Hollywood and Malibu as time goes by.

In today's era, the Oscar game is far from pulling the bottom line to a lower level due to the Weinstein brothers' gold dollar offensive. However, with certain actions of Bruce Rosenblum, the taste of Oscar's public relations this year has begun to gradually change.

You should know that when time goes back two years, the general public relations cost of Oscars is only hundreds of thousands of dollars, not even the million-dollar level. This action by the head of the distribution of Warner Bros. made people in the circle feel for the first time what it means to be rich and to spare no money.

"According to the college's statement, public relations and lobbying are the embodiment of the will to compete freely!"

On a villa beach next to Malibu Beach, Bruce Rosenblum and Wayne stood side by side, watching the guests who had already appeared at the door of the villa as the sky slowly turned dark. As the host of the public relations team, the director of the distribution team of Warner Bros. held a wine glass and kept chatting with the men around him.

Wayne nodded deeply and said proudly: "In this circle where fame and fortune are the first, how should the will to free competition be reflected? What should be used to provide guarantee for the will to free competition? Money! A large amount of money!"

While the two were talking, the party company's bus was inspected and stopped on the lawn. One after another, one after another, and the hot beauties in various skin colors and wearing bikini were constantly walking down from the car.

Villas, beaches, beauties, wines, etc., all because of sufficient public relations funds, no one can deny this.

The reason why Wayne is so generous is because he knows in his heart that with his work plan for filming a movie, superheroes will become their main type of work for many years in the future, at least before the first stage of the universe is completed.

So this opportunity is also rare for him. Although he left an impression that the movies have never lacked so-called artistic elements, the fact is that excessive investment in superhero movies must move closer to the mainstream commercial market, which also means that the little golden man in Oscar could hardly have any intersection with him in a short period of time.

"The first thing we need to guarantee is to get as many award nominations as possible!"

Bruce Rosenblum raised his arm, pointed to the Laiguan car that had entered the villa area, and explained: "These old white men are our greatest guarantee for the nomination and our target for future voting."

Faced with the large amount of public relations funds that Wayne has taken out, no matter how good his personal relationship with the other party is, he must let the other party know where the money is spent and what effect to buy for the money. This is the basis for the two of them to trust each other.

"Let's go and deal with these people first. Let's talk about the plans for a while later."

After patting Wayne on the shoulder, Bruce Rosenblum gave the wine glass to the passing waiter, took the lead in walking towards the guest in suit and tie, with a warm smile on his face at the same time.

As waves of guests arrived, the two of them were always guarding the door. In fact, Wayne had always been resistant to such public relations and dating with obvious social attributes, especially when he was surrounded by a group of old whites with big belly and constantly complimenting each other. He could not find any social fun in it, and even gave him the feeling that it was not as good as a family gathering with the superstar neighbor a few days ago.

If you want a little golden man, this process is something you must go through. Although you have spent millions of dollars on public relations, Warner Bros. also uses its media channels to continuously use various means to promote "The Walker of the Stop", hoping that the film will appear in front of more judges.

However, in fact, everyone knows the nature of Oscars. Even if they spend a lot of money, they are quite prepared to win the prize. There is still no one who can guarantee the ownership of the most heavyweight little gold men. What participants in this game can do is to canvass as much as possible.

"Good evening, Scott, your arrival is a surprise."

Bruce Rosenblum took Wayne and hugged an elderly white man, holding a wine glass to start the greetings tonight.

"You haven't taken time to watch "The Walker in the Side"? Hey, old friend, Warner Bros. has got a new batch of the latest video recorders. By the way, there are also the collectible videotapes of "The Walker in the Side". Tomorrow, tomorrow, I'll mail it to you and "lent" you to watch first. Yes, enjoy this damn wine and beauty, let's talk back..." 2

500-Rough Gold and Yuan Offensive

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