hollywood draw

402 - Representation among the achievers

"The Matrix revenue exceeded 100 million!?"

At the first glance of seeing this number, Michael Eisner frowned. He didn't look at the detailed statistics of the surrounding items in front, but directly glanced at the last number.

Put down the statistics in his hand, picked up the coffee and took a big sip, and said, "What do you mean? Are you just trying to tell me that Warner Bros. and Wayne Greenberg are going to make a lot of money? Well, no one expected that the sales in the surrounding area would be so high, which is indeed a surprise."

Just as he didn't hear the mockery in Michael Eisner's tone, Michael Orwitz looked straight and ignored the other party's questions. Instead, he picked up the statistics and continued: "Note that the best sunglasses, windbreakers, pendants of male and female protagonists are all from surrounding companies under Warner Bros.

Secondly, various peripheral items, such as Nokia's expensive sliding phones, boots, character models, etc., the commission contract signed by Warner Bros. and the brand are not less than 35%! How much profit margin does it have?!"

"Yes, in recent years, the proportion of peripheral profits of Hollywood big-selling films has indeed become heavier and heavier." Although Michael Eisner didn't understand what the other party wanted to express, he agreed with some views. "But it is really rare that peripheral sales such as "The Matrix" have exploded so much."

If you only watch the movie type of "The Matrix", no one would believe that the surrounding area would explode. After all, this is just an original R-level film that is not adapted or sequel.

However, as the first day of the movie's paintings began, the surrounding sales were sold out, and surrounding stores sold out for a weekend of inventory were everywhere. If the attribute factors of R-level movies were ignored, the revenue ratio in this regard was comparable to "Batman: The Moment of War".

Michael Orwitz nodded and continued: "Note, what we see is the data released by Warner Bros., and it is just a harvest in North America. No one knows how this movie is sold overseas!

There is another particularly important point. Although "The Matrix" is gradually being reduced in the screening scale due to its R-level film positioning, after it is down, this will become an offline advantage. In terms of videotape rental and sales and copyright transactions, R-level films are more popular among ordinary buyers, that is, this film has greater benefits, waiting for Warner Bros. and Wayne Greenberg to harvest."

This is the objective fact. In the North American offline video tape rental and trading market, large-scale horror films, plasma films, mill films and other films with taboo tendencies are the main force in this market.

This involves human nature and the film rating system. Countless teenagers cannot go to the theater openly to watch an 18-ban movie. There are too many loopholes that can be taken advantage of for videotape rental and transactions.

"After I proposed that I would leave, CAA inevitably fell into turmoil. No one expected that the idiot Martin Bob would easily let go of a big customer like Wayne Greenberg."

Thinking of the agency empire he built, Michael Orwitz couldn't help but sigh, especially after coming to Walt Disney, he faced power struggles and office politics every day. This period of time made him often doubt his choice.

The Disney Emperor listened silently. He was very curious about what his childhood friends wanted to do after investigating so many things.

Michael Orwitz did not pause at all and continued: "A hit series like "The Matrix", the benefits that a movie can bring to Wayne Greenberg far exceed the bonus of his personal directing of a movie. This is the benefit of being a film company boss.

Judging from the end of the story of this film, it is obvious that there are many things to shoot later. Neither Warner Bros. nor Wayne Greenberg will give up the production of the sequel easily. According to the rules in the circle, if you want to ensure the maximum success rate of the subsequent film, you can only continue to use the main creative lineup of the first part.

What is the core of the main creative lineup of "The Matrix"? The male lead lee must not be changed, and the heroine Charlize Theron's nature is the same. They are the signature of this movie to attract more fans in the future. The more important core of the creation is actually the novice director Zach Schneider! His shooting style is in line with Wayne Greenberg, and it has the highest degree of fit with the film. If he leaves his guidance..."

"You mean..."

Hearing this, Michael Eisner gradually sat upright, stared at Michael Orwitz, and said: "The benefits involved in "The Matrix" are too great, big enough to make people lose their calmness! If we find a way to make the sequel director accident, no, we must make the sequel director problem!"

"uh-huh."

Michael Orwitz shrugged and breathed. "Don't forget what I'm best at! On Sunday afternoon, I asked Zach Schneider's agent for coffee..."

"Are you sure?" Michael Eisner suddenly laughed. If Zach Schneider could be dug up, if he didn't mention the director's own value, I'm afraid Wayne Greenberg and Warner Brothers would be in a mess for a while. The director of the sequel to "The Matrix" flew away, it would definitely be a big thing that can make people crazy.

"Not sure."

He said that he was not sure, but Michael Orwitz's smile was still there. He looked at his childhood friend and continued, "So I need Disney's support to offer conditions that the young director couldn't refuse. Everyone has their own price, right?"

"Go and do it!"

If you want to stay at Walt Disney and get the rights that the CEO should have, the safest way is of course to show your abilities to the board of directors and childhood friends, and this is an opportunity for him.

Now that Disney's internal factions are fierce, Michael Eisner's opponents are gradually increasing. A strong tyrant chairman, during a period of rapid growth in Disney's performance, everyone is willing to surround him because he can lead Disney to bring enough benefits to everyone.

But now the situation has gradually changed, Michael Eisner's style of acting has become more and more domineering. Whether it is the fundamental hand-drawn animation business or the development of live-action feature films, Disney has fallen into a state of stagnation.

Especially in the past two years, facing the strong rise of Warner Bros., Paramount followed closely, and Disney's main point in maintaining its own revenue was the traditional animation feature copyright, and there was no new growth point.

This is like a vicious cycle, with senior executives in the company struggling with their own factions, Michael Eisner still does his own way, the board of directors is not unified, everything is in chaos, and there is no sign of improvement.

It is precisely this chaotic scene of power struggle that has given Michael Orwitz the opportunity to gain a foothold, provided that executives and the board of directors can see his abilities and hope that he can bring benefits to Disney.

He would never want to see such a high salary, but living in the shadow of the rights of his childhood friends every day. Michael Orwitz has never lacked ambitions, and he would not be rumored to be the mastermind behind controlling Hollywood stars on the Internet.

Time moved forward with the calculations of various companies. "Tornado" did not disappoint Warner Bros. Not only did it achieve amazing results in the first weekend, but the film relied on its strong reputation and special themes, and also suppressed "Mission Impossible" in the subsequent working days.

When the second weekend begins, including producer Paramount and Tom Cruise, everyone understands that there is basically no hope for a comeback at the box office. What is embarrassing is that Mission: Impossible also showed unexpected weakness in sales around the movie.

If we don't compare the two films of our competitors together, no one can say that Mission: Impossible has failed. After all, with Tom Cruise, it is destined to be too cold at the box office.

Although the film has not seen explosive single-day box office growth in the past seven days, it has performed quite steadily. Four working days plus three days of the first weekend, the North American theater market closed a total of US$59.8 million.

Of course, this number is incomparable to the farther and farther "Tornado". Steven Spielberg personally produced the film and has received a huge increase of US$92.5 million in the past seven days. Many third-party forecasting agencies expressed through the media that they are optimistic that this film will become the first North American movie with a box office of over 200 million in 1996.

If we put aside the more popular the movie "Tornado", which is more popular, the box office gains of "Mission: Impossible" have completely met Paramount's expectations. If this pattern continues, it is still very likely to recover the production cost and even make profits from the box office.

"Tom, our movie is on the overseas theater market this weekend. I don't understand why you have to come back to attend this party!"

At the end of Mulholland Road in Beverly Hills is Greenberg Manor located on the top of the hill. In another villa half a street from the manor, Nicole Kidman helped her husband tidy up his bow tie and whispered a few words.

"Nicole, you have to remember." Tom Cruise looked at himself in the mirror, nodded in satisfaction, and said to his wife: "Paramount is Paramount. We are just a normal business partnership, and it does not prevent us from talking to the Warner Bros. boss, right?"

Nicole Kidman's eyes bulged suddenly. It was the first time she had seen such a calm husband when she saw her husband so much. All this was surprising.

When Tom Cruise tidied up his clothes and went upstairs to get his watch, Pat Kingsley suddenly spoke.

"Is it strange?"

Nicole Kidman frowned slightly, looked at the other person and nodded subconsciously.

"Nicole, the reason why Tom was able to be a scarce superstar in Hollywood must be lucky, but a person with a stupid mind will definitely not be able to reach his current status. Tom in your eyes must be full of arrogance, sensitivity, impulse, and even some incomprehensible quirks, right?"

Before she could respond, Pat Kingsley continued without hesitation: "These are objective and no one can deny this. Most of the time, Tom needed me to give reminders behind me. But that's because he has arrogant capital, and it's actually very simple to gain his respect and friendship. It's enough to succeed like Wayne Greenberg."

"Nicole, the rule in this circle is to step on the low side. This is a circle of successful people, and people like Tom and Wayne are representatives of successful people..."

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