hollywood draw

The second half of the Super Bowl on TV has come to an end, and the San Francisco 49-26 led the San Diego Chargers to the end.

Even through the TV signal, you can feel the fanatical atmosphere on the scene. When Steve Young, the San Francisco 49ers, won the Super Bowl MVP, the screams on the scene were even transmitted to thousands of households in North America and even the world through the TV.

"I'm afraid it's more than just the video rating."

Cheers were still coming from the TV beside him, but the two in the office were in no mood to watch the game, and they didn't even look at it. John McTiernan leaned on the sofa and looked at Townsend Rossman through the cigar's blue smoke.

He slowly recalled the trailer of just thirty seconds, tapping his fingers on the armrest of the sofa. "Wayne Greenberg not only removed the large-scale shots that he was extremely good at for the sake of film grading, but wanted to gain a wider audience."

It's obvious that as a producer and director, he saw more of it, and the greater ambitions of that young man.

"Townsen, I don't know if you noticed it." John McTiernan's eyes narrowed and his voice continued dullly: "This video is closer to the taste of the mainstream market than his previous works.

Although the video clip is just a quick glance, there is no shortage of popcorn elements, intense action scenes, grand special effects scenes, exciting car chase scenes, and the explosion scenes that can trigger movie fans Gao Cang.

What does this mean? You know, even the Joker, which caused a global movie viewing frenzy, did not add these elements, and won purely by story, emotional resonance, and sense of substitution."

Townsend Rossman nodded, which is also something that cannot be ignored. It can be said that the other party has made great changes to his production style in order to please more movie fans.

No one can ignore that Wayne Greenberg made rapid progress in a film, from the initial immature "Happy Death Day" to the collection of "The Joker", which has a great personal style, this young man has almost quickly climbed to the threshold of a master in the field of film noir.

Obviously, everyone in the circle now admits his achievements in the film noir genre.

But the other party is obviously not satisfied. On the premise of maintaining a strong personal style, it is actively moving closer to the mainstream business field in order to make the work wider and have a larger audience.

"Huh." Townsend Rossman took a sip of a thick cigar and exhaled a large cloud of green smoke. "Don't wait for the preview of "Batman: Wartime", we must make some moves before this! Warner Bros. will definitely take advantage of the Super Bowl to take advantage of this momentum to launch a large-scale publicity offensive.

If they were allowed to make their reputation popular, they would probably become like "The Joker" two years ago, crushing the entire theater market with incomparable power."

These are all predictable. If Townsend Rossman was a Warner Bros. executive, he would not have missed such a good opportunity.

"What are you going to do?" John McTiernan asked in surprise when he looked gloomy. "Warner Bros.'s promotional advantage in "Batman: Wartime" is too obvious. Even if you only use the Super Bowl and the popularity of "Joker" at the beginning, it will be enough to make fans look forward to it."

The two films were released on the same day. When the collision was confirmed, fierce competition was inevitable.

He understood that even if he did nothing, Warner Brothers would definitely not let them go. The dirty water he should poured was still poured, and the methods he used would not be lost at all. These are almost the most common methods in the circle.

As the producer of "Die Hard 3", he is now more entangled than anyone else. The promotional advantage of "Batman: The Moment of War" is too great. Now he only hopes that when the film is released, his video can withstand the pressure and try to seize part of the market share under the power of the other party.

But the executive of Twentieth Century Fox obviously has more ideas to control the momentum of competitors, which made him very curious and expectant.

As long as you can cause some trouble to the other party, you may add a little box office to your own video. Everyone knows this principle.

"You don't have to participate in this matter!"

Townsend Rossman stood up, walked to the TV and "snap" and turned off the chattering scene. "You just need to ensure the quality of Die Hard 3, and leave the rest of the promotion and promotion to Fox."

"No problem." When talking about his film, John McTiernan was very confident. "Believe me, Townsend, this film will definitely be an excellent commercial film. Even if we compete head-on with the other side, we will not be easily suppressed."

The two later exchanged a few more questions about the film production before ending the negotiation.

After John McTiernan left, Townsend Rossman stood in front of the window and looked into the direction of the Warner Bros. through the wide glass.

He could not just watch, his competitors launched a publicity offensive without any scruples. Everyone is one of the Hollywood giants. Without touching the red line, they must have the means they should have.

In my heart, Townsend Rossman had the same idea. Even if he caused more trouble for the other party, it would be better than doing nothing. Putting all his hopes on the choice of popular movie fans after the film was released, that is the most unreliable way.

He kept thinking about the way in his mind. He walked back to the back of the work, sat down and picked up the phone, and dialed a number himself. "Hello, this is Townsend Rossman, yes, it's me..."

The Super Bowl commercial, as Warner Bros. expected, caused a big sensation and once again caused great discussion among North American audiences.

On the day of the Super Bowl, countless families who watched the event on TV all raised enough interest and expectations for the film "Batman: The Moment of War".

Wayne has long been no nameless, especially among the young people, his name is definitely a very famous one.

Among the main players who contributed to the box office, a saying has long been circulated, "Wayne Greenberg's production must be a fine product!" This sentence is not just a saying, but a strong reputation and trust created by him with films that have had a huge influence.

This Super Bowl midfield show also attracted many people and the media to notice the "The Joker" which is still being screened continuously. This horror film, which can be said to be a record-breaking horror film, is still slowly absorbing box office numbers with a screening scale of 150 theaters.

Warner Bros.'s idea is very simple. It's enough to ensure that the film and theaters are screened until the start of the Oscars. The purpose is to nominate for the Oscar Award.

As long as this goal is achieved, they will immediately operate the offline film market, sell the movie's global TV series premiere rights, peripheral authorizations, etc. at a high price. There is also the most profitable video tape market, which will also create more amazing revenue for Warner Bros.

"The Joker Returns" has been released for four and a half months. The latest box office figures released by the media have been 295 million US dollars in North America, and more than 80 regions released overseas have earned more than 360 million US dollars, and the global box office has exceeded 650 million US dollars.

This set of numbers was seen by others, and at most it was a sigh. Wayne Greenberg once again created glory, and most people were gradually numb to his film's high box office.

The name Wayne Greenberg is equivalent to success, and this sentence is becoming more and more recognized by more people.

But a fat man saw the statistics in the Los Angeles Daily Entertainment News, but he had a different view. He was much more excited than normal people.

He knew very well that "The Joker Returns" had a very large part of the North American box office. If it was calculated in that marketing plan, otherwise there would never be so many passers-by fans, who came to the theater to watch it because of curiosity.

If there was no such marketing plan, this horror film would not have become a trend among young people. In order to show their courage, they would go to join the gang and watch it repeatedly.

"Are you sure?"

The night was getting deeper. In Miramax's manager's office, Harvey Weinstein put down the newspaper in his hand and asked a worried question to his younger brother who had just come in.

Bob Weinstein sat on the sofa, nodded and said, "It's okay, everything has been arranged, and now it depends on the performance of the program in the past two days. The subsequent promotional activities will also be adjusted according to the performance of the program."

After saying that, he raised his wrist and glanced at the time. He leaned forward and stretched out his arms, turning on the TV that had been prepared long ago.

Seeing his younger brother's actions, Harvey Weinstein also walked out from behind the desk, sat on the sofa, and turned his eyes to the TV screen. ABC TV's late-night exploration program just started.

Most of the documentaries of this kind of late-night exploration program are specially filmed. In order to viewership and advertising fees, those documentaries called real ones have been specially invited to make them.

After two advertisements, the screen started with a voiceover inserted. "This is a video recorder that a farmer picked up from the woods. The video tape is intact, and the rest is still under emergency repair."

As the picture turned, in the shaking scene, three college students asked the residents of the town. Several residents of the town frequently mentioned that many people have disappeared in the town over the years, and everyone suspected that there was a terrible girl named Blair...

After the camera was cut, three young men with great curiosity entered the mountain forest where the witch Blair might exist.