Halo of cheating in the entertainment industry

"Love Apartment" has already become popular before it is aired. If we say that among the TV series that have not yet been released, the ones that have received the most attention should be "Love Apartment" and "Dwelling".

Some people think that Zu Li's road to fame is a bit incredible. It seems that in a short period of time, he became famous in China.

In fact, there are roots for his success - the first album "Best in the World", which climbed to the top of various rankings, is daunting, and the songs that are popular among people are sung.

The endless songs make people remember this name that represents talent.

Then came his movies. At that time, he suddenly started writing scripts, which caused a discussion. After this long-lasting discussion, his fame increased to a higher level. Later, he added another one that he did not admit publicly.

However, everyone already thought that he was Zhang Yimou's apprentice. Then, his popularity became natural overnight.

The subsequent "Nightclub and Supermarket" indeed proved his keen grasp of screenwriting. After that movie, many people began to like him and look forward to his new movie. In this way, although "Love Apartment"

Promotion has not started yet, but this TV series has already gained considerable attention.

Now, the publicity campaign has officially launched, and with the conscious efforts of the publicity team, the TV series has gained more and more attention. Zurich has also begun a new round of busyness, often traveling around on the plane.

, traveling back and forth between many cities, going back and forth between promotional meetings.

Their efforts have naturally achieved a lot of results. Now everyone's enthusiasm for watching TV series has been aroused, and they are waiting for "Love Apartment" to officially appear in front of everyone.

On September 11th, all post-production of "Love Apartment" has been completed. Zurich released two trailers accordingly. Many fans who have been waiting for the trailers can finally get a glimpse of the real appearance. Watch.

Let’s see what Su Li’s new work will look like. After the trailer is played, everyone will be able to get what they want.

There are two trailers, one of which is more than six minutes long. Zuli and the others formally determined the content of this TV series trailer after careful consideration. Some of the more funny parts were selected, but they must not reveal too much of the plot.

Most of the things about it are to select some dialogues between people teasing each other and highlighting the characteristics of several characters.

Zeng Xiaoxian has a lot of scenes in the trailer. The phrase "a good man is me, I am Zeng Xiaoxian" he said in it immediately aroused everyone's attention, and some hilarious lines in it also vaguely let people know

Learn more about this TV series.

However, what interests people even more is that there are some words that appear in it that they have never thought of. A casual sentence may lead the Internet trend. After all, it is only 2008, and many Internet terms that are popular in later generations still have little sign now.

, so these words were immediately quoted by people.

This is just a trailer, but the things shown in it have already convinced many young people that they must watch "Love Apartment". And those exquisite words that suddenly came out, in a short period of time,

Within a short period of time, it occupied the online market.

"The person riding the white horse may not necessarily be a prince, but may also be Tang Monk."

"**Chicken popcorn."

"It's too bad." The appearance of these sentences and words instantly opened a door for people, and everyone saw something unusual in this door. As a result, these terms immediately went viral on the Internet, leading the trend.

When many people wonder where these novel and interesting terms come from, many people can answer their question - it comes from "Love Apartment"...

As a result, this TV series has not yet started airing, but at least it has been a raging fire on the Internet. Most people want to see the real content of this TV series. Judging from the trailers currently exposed, this TV series has been limited to

It’s so exciting that many people can’t imagine how witty and interesting this TV series really is. So, “Love Apartment” naturally became a big hit, and it spread like wildfire overnight, and its power was irresistible.

"The recent publicity work has been quite successful." Su Li was discussing the recent publicity issues of "Love Apartment" with Zhong Dajun in the company that day.

"Yes, it's not bad. At least now "Love Apartment" has become the most watched TV series. Among young people, everyone is willing to watch this TV series." Zhong Dajun said with a smile: "We are doing it this time.

It’s really good. We’ll see how the ratings reflect next, but it shouldn’t be low. There are already so many people paying attention to it.”

Su Li nodded, looked at some documents on the table, and then said: "As for the broadcast of this TV series, where are the places that have sent quotations now?"

Zhong Dajun said: "From the current point of view, there are many TV stations that hope to buy this TV series, including Jiangsu, Yunnan, Shanghai Oriental, Chongqing, Tianjin, etc. These TV stations can offer the highest price, and their prices are not bad.

Very pertinent." After saying that, Zhong Dajun placed a quotation in front of Su Li for him to read.

Su Li took a look. From now on, Shanghai Oriental offers the highest price. They can offer 600,000 yuan per episode. This price is really not low. Among domestic TV stations, generally one episode of TV series

The price is between 300,000 and 900,000. Of course, there are some exceptions. For example, the competition among TV stations for that TV series "My Leader, My Team" has become extremely fierce. Everyone has stabbed each other and even proposed to "snatch" the TV series.

Multiple concepts such as "interruption" and so on.

Other TV stations give less, for example, Yunnan TV can give one 580,000, Jiangsu can give 550,000, etc. In fact, even at the current price, "Love Apartment" only needs to sell two or three

The TV station will be able to recoup its costs and make several times the profit.

The prices at which these TV stations purchase TV series are more or less different. Everyone wants to compete for the right to premiere. Some TV stations with lower ratings can also lower their copyright acquisition prices. Some TV stations are waiting to see whether this TV series will become a big hit.

If it becomes a big hit, they may also follow suit and buy it.

"These TV stations are very good..." Su Li tapped his chin lightly with his fist, and then said: "You should consider them all."

"Yes." Zhong Dajun said: "But we can't relax the lower limit too much and let the TV station take too much advantage. In fact, your name is the golden sign of this TV series, and they can understand the huge potential contained in it."

Although it is said that the more TV series are sold, the better, but it does not mean that the more TV stations premiere at the same time, the better. They also have to be selective in their selection, otherwise, the price issue may also cause opposition from other stations.

"Six hundred thousand an episode...Shanghai Oriental is quite sincere, and they have the right to broadcast first, but if the price can be raised, it's better to fight for it." Su Li said while thinking: "In addition, Yunnan Channel also

Give them a first broadcast right. After all, I am from there, so it will be good for everyone. Besides, they are very sincere now, and this first broadcast right belongs to them. In addition, Chongqing will also be given priority."

As for why Chongqing should be given priority, Su Li did not say, and it was difficult for him to explain.

Because, compared with the original version of "Love Apartment", "Love Apartment" written and directed by Su Li has achieved great success in selling the copyright. At that time, "Love Apartment" was only broadcast by Chongqing Satellite TV

Then it slowly became widely known...

So Su Li decided to give Chongqing the first broadcast right, and left the rest to Zhong Dajun himself. To be honest, Su Li only discovered now that this TV series is actually quite profitable, actors, directors, crew-TV stations-advertising

Business-consumption, this is a huge industrial chain. The success of a TV series is not only the ratings that can fully explain the problem, but also the selling price.

After discussing the TV station, Zhong Dajun then told Su Li some websites or broadcast software on the Internet that planned to premiere "Love Apartment".

Only then did Su Li remember that there was such a thing. Nowadays, network technology is becoming more and more mature, and there are more and more Internet users. Many people have become accustomed to using the Internet to watch TV series, which can save them the trouble of advertisements. Therefore, the Internet

Television and video websites have also become important broadcast channels for a TV series.

These video websites are quite wealthy, and they are willing to spend a lot of money. In order to buy the right to broadcast a TV series, there are many websites and broadcast software that will not hesitate.

The prices offered by these video websites and playback software are not low, and they can now provide a good price.

You know, among some of the future entertainment information that Zurich has seen, one of the giants of online video, Sohu Video, even spent 30 million yuan to buy a TV series called "Ups and Downs". Even relying on Sohu, they were almost able to recoup that TV series.

Sohu later also participated in the bidding for "Palace Suo Bead Curtain" due to the cost, and was eventually purchased directly by Tencent Video at a price of 1.85 million per episode.

From this, we can see how wealthy these video websites are. Tencent’s acquisition price of 1.85 million for an episode of TV series makes many people secretly swallow their saliva.

Moreover, "Love Apartment" was originally a sitcom for young people, and now it has begun to lead the trend in many Internet terms. If it can be premiered on the Internet, it will completely complement each other. The original "Love Apartment" is also

We have cooperated with many video websites such as Sohu, Youku, pps, etc.

Now, there are quite a few video websites and playback software that have made quotations to Zurich.

These include pps, pptv, etc. The quotations they can provide range from high to low. Now the network player is not as developed as it will be in a few years. There are many people interested in this TV series, but the websites that can provide sufficient quotations are not too many.

many.

Su Li and Zhong Dajun carefully discussed the issue of the premiere, and then the two of them broke up and continued to work on their own affairs.

Su Li did not leave the office for the time being, but sat inside and calculated the return on investment ratio of "Love Apartment".

A total of 4.74 million yuan has been invested in this TV series so far, and the promotional cost will be around 2 million. Calculated, the total investment in this TV series will be around 7 million. However, judging from the current situation, they only need to have

If two or so TV stations purchase the TV series, they can directly recover the cost.

This money is indeed easier to get than making a movie, and there are not so many people competing with you for the profit share. Even after excluding some costs and other miscellaneous expenses, the profit is still quite amazing.

"I have to work on TV series in the future." Su Li thought to himself. Although his next plan is mainly to focus on movies, he can't let go of the TV series. When the time comes, he will just copy a hit for later generations.

When the time comes for the script of a TV series, a screenwriter's name will be attached to it, and the specific details will be left to others, and then the money will flow into the company's account.

TV series are also one of the main businesses of Liguang Entertainment Company.

After thinking about these things, Su Li couldn't help but sigh secretly in his heart, but he had no other plans for the time being. "Love Apartment" has been a bit over-promoted recently. Everyone has been looking forward to it for a long time, but the TV series has not been released yet.

This may overdraw the public's attention. Therefore, the publicity campaign of "Love Apartment" will be slightly reduced now, and Su Li can also have some free time...

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During Su Li's free time, he was still not idle. First of all, he read a lot about the requirements, specifications, and skills of directors and actors, and further learned some things. In addition, he also started preparations for his new movie.

He plans to start shooting the movie around the end of November

This is his first major investment in a movie, and it is also a serious drama. The requirements for the scene are extremely strict, and he needs to prepare for a long, long time. He needs to systematically learn some knowledge, and by the way, he can save some points to directly boost himself.

to develop his directing skills, and the rest is to prepare to rent a studio and find a film crew.

The most important thing is to revise the script, because this movie was adapted from the United States, and the names of the people in it need to be changed, as well as some background settings.

At this time, the official broadcast date of "Love Apartment" has also begun to be determined.

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ps: Yesterday at the airport, I finally saw Yang Mi in person. To be honest, I was really excited. She is much more noble and beautiful than in photos, movies, and TV series, and she has such a powerful aura...

I finally know what it means to be a powerful person, as if the whole world will collapse and fall in such a temperament, and the sun, moon and stars will all clear a path for people.

Thank you to Rain Ink for another reward of 10,000 coins. Thank you all for your support.