Halo of cheating in the entertainment industry

Chapter 157 Confirming the release time

The filming of "Painted Skin" officially ended in February and is now moving into post-production.

This movie is known as an Oriental fantasy masterpiece. Of course, if we really want to talk about Chinese fantasy blockbusters, except for works such as "The Legend of Shushan", the others are just martial arts movies cloaked in magic. Of course, this is Chinese cinema's own

The special feature is also to meet the needs of the audience - if the fights in the movie were all about two people standing on both sides and attacking each other with Ultra Light Wave Knight light waves, everyone would not like it.

.The Burning Shadow special effects team is very powerful, but after all, the number of people is too small. There will be about twenty people who can participate in the production of "Painted Skin" in the early stage, and in the later stage, all technical staff will be able to devote themselves to the production of this film.

among.

This business can bring more revenue to Burning Shadow Special Effects, and can further expand the pattern.

In fact, "Painted Skin" didn't use too many special effects. Burning Shadow Special Effects has basically taken over all the special effects technology in this movie. If the number of people hadn't been too small, they might have directly used it.

I took all the special effects technology into my own hands.

Special effects production is completed directly in Fenying's special effects studio, which has sufficient equipment. People from "Painted Skin" will also come to supervise Fenying's production on site, and will put forward their own requirements when they see any shortcomings.

This is a high-cost movie like "Painted Skin". It takes almost seven or eight months from shooting to release. It is impossible for Zurich's low-cost movie "Nightclub Supermarket" to be like that. Such a movie is basically

It can be completed in a month or even more than two weeks and put into post-production.

At present, for Su Li, shooting Gulou movies is completely laborious and painless. His own movie plans are all taken slowly.

Fenying Special Effects Studio quickly started its work in Beijing. During this time, the finished product of "Nightclub Supermarket" has also been sent to the relevant departments for review.

The first trailer of "Nightclub Supermarket" has been cut out, which will include a few laughs, but if all the laughs are shown in the trailer, the audience will not have to pay to go to the cinema. Therefore, the trailer

The laughter in it is mainly the passage in Xu Zheng's copycat "A Better Tomorrow", as well as the tire expression saying: "I am the tire." The last laugh is mainly about Zhang Jiayi.

"Who beat me up just now?" Zhang Jiayi said loudly, holding up the gun.

"Looks like..." Everyone pointed their fingers at the supermarket delivery boy who rushed out. The main purpose here was for Zhang Jiayi to use his dialect to be funny.

In addition, Su Li, as the biggest gimmick of this movie, has naturally become the more eye-catching character in the trailer.

There is indeed nothing funny about Su Li's scenes. He is basically in this movie just to match the plot and the comedy of Xu Zheng and his group. Therefore, Li Junwei, played by Su Li, is not the protagonist of "Nightclub. Supermarket".

However, for those who pay attention to Zuli, it is enough to confirm that Zuli will appear in it. Some people even predicted: "The name Zuli is worth 10 million box office!"

The trailer has begun to be uploaded on some video websites, but the official release date of "Nightclub Supermarket" has not yet been announced. Therefore, cinemas will not start playing the trailer until "Nightclub Supermarket" is officially reviewed and approved.

February 14th seems to be Valentine's Day. On this day, Zhang Yimou found Su Li on the phone and asked Su Li to show him the finished film.

Zhang Yimou saw this movie in the movie screening room. He had read the script and some shooting scenes of "Nightclub Supermarket" and now he is also curious about the movie.

"I want to see if it will be as funny as the script..." When Zhang Yimou thought this, the words "nightclub and supermarket" were cut in half, and then the word "supermarket" was fleshed out and turned into a supermarket sign.

One by one, the movie officially started.

After the movie started, Zhang Yimou's seemingly casual attitude immediately turned serious. He has been making movies all his life, and his sensitivity to movies is unmatched by others.

Then, the content of "Nightclub Supermarket" officially began.

When Zhu Liao, played by Zhao Yingjun, said goodbye and then turned around and bumped his head against the refrigerator, Zhang Yimou couldn't help but laugh out loud. Then he felt a little lost in front of Su Li, so he tried his best to endure his emotions.

However, although Zhang Yimou has been suppressing his emotions and trying not to laugh out loud, when he saw some of the more funny scenes, he couldn't help it at all, and once he even laughed so much that he accidentally fell down

On the ground!

When the movie was over, Zhang Yimou finally realized what he was laughing at. He felt a little embarrassed and said to Su Li, "I've lost my composure. I've lost my composure."

Su Li also suppressed a smile in her heart. She could make Zhang Yimou laugh like this. This movie was considered a success. You know, what kind of movie has a person like Zhang Yimou not seen?

Su Li said: "Teacher Zhang... the main selling point of this movie is to make people laugh. If you don't laugh from beginning to end, it will be a failure."

Zhang Yimou nodded and said: "You are right... You made this movie even funnier than the script. It's a pity that my producer is a complete idler, otherwise I would have been able to work on this interesting movie."

It left a little mark..." Although Zhang Yimou has made many movies, he has basically never made a comedy as witty as "Nightclub Supermarket", so now he is a little bit regretful.

Su Li said: "Teacher Zhang, you also participated in the filming. It was your on-site guidance that day that was able to control that big scene."

Zhang Yimou said with a smile: "That one can't be counted as being made by me... You did a really good job in this movie, which also proves that my judgment is correct. And for such a movie, as long as you put in enough effort, it will be very easy to pass the review."

Simple things, the main thing I can help you with is the theaters..."

This kind of film really does not offend the nerves of the superiors at all. It can pass the review with a little effort. The superiors will not suddenly get crazy and ask for rules. There is a bottom line for this kind of thing.

What's more, there is Zhang Yimou helping me.

Among the things Zhang Yimou said, the most important thing is the problem of hand-typing text in all theaters. The original version of "Nightclub Supermarket" suffered a big loss on the screen.

If they can add more theaters, their achievement will definitely be more than just 23 million box office.

In 2004, Stephen Chow's "Kung Fu" directly broke the box office record in Hong Kong. But there is a prerequisite that on the day "Kung Fu" was released, almost all Hong Kong theaters were playing the movie!

Zhang Yimou can provide Suli with some help in this regard, which is hard to buy no matter how much money is spent.

Unexpectedly, Su Li nodded slightly and said, "Teacher Zhang, thank you for your help."

"It's a piece of cake. Have you thought about when this movie will be released?" Zhang Yimou asked this question.

For "Nightclub Supermarket", the timing is really not awkward. It is too late to release in February; March is the off-season for movies. There is less competition this month, but it is difficult to guarantee the box office; in April, the box office is also somewhat

It is bleak, and there are several movies that will compete together until after May. Various blockbusters will be released, and it will be extremely difficult for "Nightclub Supermarket" to get some living space in it.

All of this is because Su Li has little energy. If the movies he makes are well-known and guaranteed to be successful at the box office, many movies will automatically avoid him, but now it is he who wants to avoid these movies and choose the release time carefully.

Select carefully.

Another issue is the time period between release and release. General special effects blockbusters, such as "Koku" and "Red Cliff", can usually be played in mainstream theaters for a month before being transferred to second-tier theaters. But "

A low-budget movie like "Nightclub Supermarket" has basically no chance of entering mainstream theaters without help from others. Even if it does, it will only last less than a week at most.

The original version of "Nightclub and Supermarket" was released entirely in second-tier theaters, and it won a box office of 23 million yuan in this way.

Zhang Yimou's so-called fight for release theaters will definitely win him a period of time for mainstream theaters to be released. In fact, just having the name Zhang Yimou in this movie is enough to win the attention of certain mainstream theaters. After all, these

People also want to make money, and as long as they can make money, they will screen it no matter what the means.

The most important issue now is the release date. The release date of a movie is also very important to that movie. If you choose the wrong one, you may face a situation where everything is lost.

Su Lidao: "I have thought about this issue many times, and discussed it with Director Lu Zhongfei many times, and finally decided to premiere in March! There are basically no blockbusters competing with us this month, although

March is the off-season for movies, and in recent years, the difference between the off-season and peak season for movies has become less obvious."

Although the quality of "Nightclub Supermarket" is very good, there is no need for them to compete with blockbusters to waste their energy. Release in March is an unconventional choice. They want to show the goodness of this movie within this period.

.

Su Li believes that the audience will buy it. He is confident that this smart movie will be loved by everyone. It is a very dangerous choice to release it in March, but if it can succeed, the benefits will be obvious - in the eyes of thousands of people.

If there is a movie that makes people remember it in March, everyone will keep this memory intact.

Moreover, Su Li also has some advantages and is not afraid that the film performance will be affected by the off-season. First of all, Su Li's own popularity. He became well known after the hit of "Eavesdropped". Some even say that he is the number one among the young generation in China.

Screenwriter, his new film will definitely be watched by many people.

Another gimmick is that Zhang Yimou is the producer. As we all know, in order to welcome the arrival of the Olympic Games, Zhang Yimou has stopped acting for a long time. Now he suddenly said that he would serve as the producer in a comedy film. You can imagine how surprised everyone will be. Of course, Zhang Yimou is now like this

The film's producer has not been revealed, and very few people know about it. Once everyone truly knows, you can imagine how much box office these five words Zhang Yimou Ten Suli can bring to this movie.

Therefore, Zurich was not afraid of the challenges of the off-season and decided to release the movie in March.

Zhang Yimou also has some considerations of his own. If Su Li plans to release it in May, he will have a headache, because there will be several blockbusters swarming at that time. Even with his current status and this movie

With his name as a producer, it would be difficult for "Nightclub Supermarket" to find a place in mainstream theaters. March is different. There are almost no strong movies in March. He can even get "Nightclub Supermarket" to get close to a place.

The blockbusters of the month have always been in mainstream theaters!

However, March is indeed a month of taking risks, and we have to see whether Zurich can win this game of chess.

Thinking of this, Zhang Yimou said: "Have you really decided to release it in March? Although there are not many competitors this month, there are not as many people watching movies as in other months. This movie may compete for some box office championships and attract

More people, it will be very helpful for you in the future."

That's what Su Li is thinking about. He really can't wait. If "Nightclub Supermarket" has to wait until May or June to be released, it will become more and more difficult for his plan to proceed. The things in his system can only be stolen.

2013.

Therefore, for various reasons, he set the release date of "Nightclub Supermarket" in March.

"Yes, I thought about it that way. I choose to believe that the quality of "Nightclub Supermarket" will definitely stand out in March."

Indeed, the original version of "Nightclub Supermarket" achieved such good box office results despite many unfavorable factors. Su Li believes that his "Nightclub Supermarket", which has the right location and people, can achieve better box office results than the original version.

One floor.

Zhang Yimou smiled and said: Confidence is good. I also think this movie should perform well, so I wish you success. There is no big problem with the review. I can also help you with the issue of theaters. The most important thing is

It depends on whether the audience will buy it!,.

Su Li nodded: "Yes, it mainly depends on the audience, Mr. Zhang. Thank you. You may have to spend a lot of time on this movie."

Zhang Yimou waved his hand and said with a smile: "It doesn't matter, it's just a simple effort. The important thing is to see yourself..."

Zhang Yimou chatted with Su Li slightly about other things and then Su Li broke up with him. After leaving Zhang Yimou, he called Zhong Dajun and said to him directly: "Dajun, from "Nightclub Supermarket"

Promote that we can add some content.”

"What's the content?" Zhong Dajun asked before Su Li could finish speaking.

"Director Zhang Yimou is the producer of this film"

Zhong Dajun on the other end of the conversation was instantly petrified!

I made a mistake and missed posting this chapter yesterday.

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